Proactive Report

NOVEMBER 12, 2011

You start by listening and gathering information about your brand/s, your company and your competitors. Map your brand’s social graph. Share the data you find with your team and others across the organization. Johns Hopkins Medicine, like most companies and organizations, started in social media without much of a strategy.

Trends 103

Trends Social Media Social Graph Analysis 103

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Challenges.

Survey 225

Survey Report Social Media ROI 225

Likeable

APRIL 5, 2021

We were doing social media strategy, content, and advertising for dozens of household brands, but our company name was still theKbuzz. Carrie and I knew right away we had to change the name of our company from theKbuzz —but to what? We had built a team of 30 amazing social media strategists, content creators, and account execs.

Social Media 68

Social Media Hosting Eventful Class 68

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Facebook’s mission is to make the world more open and connected.” - About Facebook statement accompanying company’s press release. Great leaders (and great companies) create movements, not just products.

Press Release 192

Press Release Airlines Skills Retail 192

The Realtime Report

APRIL 7, 2014

Coming to your Twitter feed: 15 new types of ads – Twitter is debuting 15 new types of ad products, including ‘app install’ ads, which have proven successful for Facebook; the ads are designed to appeal to e-commerce companies and mobile-game developers (WSJ, re/code ). Let us know in the comments below.

News 176

News Types Nielsen Social Media 176

Convince & Convert

JUNE 18, 2014

At Lesson.ly , we are extremely proud to be a part of that learning process for many companies, including the three I would like to talk about today: DataSift, iGoDigital, and Convince & Convert. Each of these fast-growing companies has a unique education-based headache, and we have become the Tylenol to provide assistance.

Trends 154

Trends Marketing Education Training 154

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. Most people wrongly assume social enterprise networks are simply Facebook for business. Then, they are continually rewarded as they watch project teams bring the idea to fruition. How do you derive value from social enterprise apps?

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Dave Fleet

FEBRUARY 16, 2016

I’ve spoken with team members and peers in Canada, and with senior colleagues across our global network. As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Ubiquity of rich media.

Mobile 105

Mobile Trends Compete Loyalty 105

Kikolani

AUGUST 24, 2012

Content Development: Finding Great Topics for Your Target Audience – Find out how to discover great content topic ideas for your target audience using internal resources, tools, and social networks. Social Media / Social Networking. Business / Career. No favorites—if it’s on this list it’ll do the job nicely.

Mashup 117

Mashup Resources How To Remix 117

Convince & Convert

FEBRUARY 22, 2013

He has been running their social media scene for a few years but has always done so as a contractor from social media agency M80. The arrangement has worked, he vouches, because his team was given full creative control. All of these examples show the brand’s social agility. Holy Social! .

Brands 134

Brands Film Hashtag Campaign 134

SocMed Sean

DECEMBER 18, 2018

Take a look at the video below that features a family using a bit of food humor, combined with just some gross humor to help raise awareness about their insurance company. Taco Bell (@tacobell) July 9, 2012 This is why you need to be extra careful with any humor attempt. Click To Tweet Trust me…that won’t go well for you and your team.

Social Media 220

Social Media Meme Advertising Strategy 220

Janet Fouts

JUNE 30, 2014

A research paper released at the Proceedings of the National Academy of Sciences (PNAS) by Facebook’s data scientists tells us they have been manipulating user’s newsfeeds to see if negative or positive emotions are as contagious on social networks as they are in real life. Don’t you hate it?).

Sentiment 134

Sentiment Journal Analysis Facebook 134

Kikolani

AUGUST 31, 2012

My goal with this material is to give you a source of information you can use to train your team to expand your connection creation efforts. Social Media / Social Networking. 29 Companies Tell You How To Rock Social Media – Here, 29 companies tell us how they approach social media and what they recommend for others.

Mashup 122

Mashup Resources RSS SEO 122

Ari Herzog

MARCH 18, 2015

First, meet my former followers I’m not sure what Team Eclipse Pro did but they don’t do it anymore. But those are companies, you might say. And yet the above screenshots are from people and companies who followed me. The “force unfollow” function debuted in 2012. Not on Twitter, anyway.

Twitter 70

Twitter Klout System Influencer 70

Twist Image

JUNE 8, 2013

GigaOm ''s Derrick Harris points out that BigML (a machine learning service) and Quandl (an open data provider) have teamed up. As people want to analyze the chaff of their digital lives--without the scrutiny and profiteering of commercial tools and social networks--these kinds of tools will become increasingly important."

Apple 90

Apple Repository Microsoft Google 90

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. Fantasy sports are a game where participants build imaginary teams.

Sports 83

Sports Social Media Engagement Compete 83

Social Media Marketing

JUNE 12, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Think again.

Social Media 130

Social Media Metadata Flipboard Metrics 130

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Not so fast.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Koka Sexton

JANUARY 14, 2013

As a geek, I welcomed the idea that I could find a way to blend tech into my sales efforts and the first and easiest way was to leverage social media. Social networks open up an entirely new game for you to play and it’s a very profitable one. If I ever ran a sales team that would be the directive.

B2B 92

B2B Social CRM LinkedIn Class 92

Convince & Convert

JULY 17, 2012

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Brands in this camp have throttled up their social media programs without taking into account the risk to reputation and cost of non-disclosure.

Social Media 126

Social Media Reputation URL Badge 126

Diva Marketing Blog

DECEMBER 31, 2011

Take this back to social media. Your presence, especially on open social networks e.g. LinkedIn, Twitter, Google+ and let's add blogs and blog comments, is so easily findable. Even if your social media presence is not tied directly to your company, in an adjunct way, you are part of its digital tapestry and it to you.

Social Media 69

Social Media Findability Project Social Networking 69

Socialmedia.biz

JUNE 8, 2018

Gathering data and listening to conversions on various social media platforms can enable you to make informed decisions that will bring progress and success to your business. Based in New York City, Synthesio is one of the leading social media monitoring vendors in the world that operates in different languages. AgoraPulse.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Sprout Social

MAY 31, 2016

Such a program invites employees to connect their social profiles to a platform containing curated company news, which can then be shared across individual networks. Not only does this help increase an organization’s digital footprint, but it also positions members of a company’s workforce as trusted experts.

Metrics 40

Metrics Authentication Curation News 40

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

ProBlogger

FEBRUARY 20, 2017

Video is on a roll, and it’s evident if you look at any social media network today. Youtube, for one, has over a billion users , and social media channels like Facebook has even dedicated its News Feed to the use of video. Now’s the time to give it a go.

Video 54

Video Strategy Content Marketing 54

ProBlogger

JULY 6, 2014

In April 2014, I launched my social network www.optimistnet.com, and by the beginning of May we already had 180,000 page views and a few thousands registered users. Even though our launch was successful in the first month, the reason we made it is that we failed twice before with two different social networks.

Social Networking 44

Social Networking Process Sites Project 44

Sprout Social

NOVEMBER 15, 2016

A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. Start by creating a list of social media objectives and goals. Make sure your team is sharing the right information by educating them on your company’s history, products and goals.

Social Media 40

Social Media ROI Loyalty Social Networking 40

The Social Media Hat

APRIL 13, 2017

She wanted some basic guidance on how to use social networks, and which she should be using. I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997.

Review 168

Review Domain Name Training Course 168

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!).

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!).

B2B 120

B2B Software Social Media Survey 120

Sherrilynne Starkie

FEBRUARY 16, 2014

Social Media Week 2012 SP (Photo credit: Fora do Eixo). Most organizations use social media channels in some way as part of their daily business. Most often, it’s in sales, marketing or customer service and the use of social media technologies and practices is restricted to those who have the word ‘social’ in their job title.

Training 260

Training Social Media Policies Skills 260

Convince & Convert

JUNE 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. You’ve got the low market stuff, Hootsuite and services like that, but for your mid-size companies, what are they going to do?

Publishing 118

Publishing Case Study Buy Company 118

Jeff Esposito

APRIL 3, 2012

More importantly, I was hooked and ready to tune in for the reveal on my social networks for information and imagery to trickle out over the course of the day. First came the fan apparel then came the on-field gear capped off with a player who endorsed Nike from each team donning the new gear.

Apparel 43

Apparel Case Study Sports Study 43

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. This moment essentially marked the beginning of social media influencers. Along with WeChat and Douyin, Weibo remains one of the most popular social networks in China. Not to mention giving us all the ability to puke rainbows.)

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Convince & Convert

AUGUST 24, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. We’re pretty cozy with a number of folks on the biz dev team and the API team. Jay : And longer.

Social Media 115

Social Media API Training Class 115

Oktopost

JULY 28, 2020

Back in 2012, Dan was a senior sales leader at LinkedIn and responsible for training LinkedIn’s very own global sales team. Today, Dan Swift has trained 10,000+ sales people over the last 2 years with his Empire Selling methodology on how to strategically leverage social media. Look for what the company cares about.

B2B 103

B2B LinkedIn Training Research 103

Buffer Social

SEPTEMBER 20, 2016

Some of the best advice I found dated all the way back to 2012, which shows just how long some folks have been excelling in the podcast game. Promote on social media … in a dozen different ways. We’re so lucky to have the amazing social networks that we do. How to promote a podcast: 10 strategies to try.

How To 40

How To YouTube Hubspot Review 40