Rethink Your Website Redesign Process
JULY 7, 2016
——– As principal strategist for Tanzen , Carrie Hane untangles content by aligning people, processes, and systems so organizations are ready for what’s next. . This is the first in a new series of posts about rethinking how you approach your website.
How to Create a Scalable Client Experience Process
NOVEMBER 14, 2016
Creating a scalable and successful client experience process is a challenge every service organization faces. The post How to Create a Scalable Client Experience Process appeared first on Spin Sucks.
The Four-Step Process of Communications Planning
NOVEMBER 10, 2014
Benson starts out by talking through the four-step process of communications planning and managing by objectives. It is free and it’s a two-step process. photo credit: Shutterstock The post The Four-Step Process of Communications Planning appeared first on Spin Sucks.
Five Step Process for Using the Social Web
MAY 24, 2012
One of the things we do, when we begin work with clients, is put them through a five-step process. It’s also the process I use when teaching business leaders how to get started on the social web.
The Spin Sucks Blogging Process
APRIL 16, 2012
Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog.
3 Tactics to Improve Your Social Media Process
Ignite Social Media
JUNE 22, 2016
By expanding your own knowledge in the social media arena and working together with your co-workers, you can ensure that your brand’s social media processes will improve. So, here are three things that you can start implementing right away to enhance your social media process.
Four Step Process to Create an Integrated Marketing Campaign
JUNE 13, 2012
I’ve been reflecting recently on the changes that have happened to the public relations industry in the past few years. We’ve seen more technological advances in the past five years than we’ve seen in the last 50 combined.
Twitter Begins Application Process for Verified Accounts
JULY 19, 2016
Twitter Tuesday rolled out an online application process for verified accounts , giving individuals and organizations the chance to join the social network’s nearly 187,000 accounts with the blue badge icon. Finally, the social network provided details on additional information that will likely be sought during the process: We’ll ask you to tell us why we should verify an account. Readers: What are your thoughts on Twitter’s new application process for verified accounts?
The Ins And Outs Of Online Credit Card Processing
Small Business Mavericks
APRIL 12, 2013
You, as the merchant, must ensure that your customers’ private information is not compromised, and you need to reassure them that you can process their credit card with limited liability. That’s a hard thing to do, but it’s a lot less difficult with an information security process in place. Tools for Small Business credit card processing credit cards information security online business
How to Own Your Blogger Outreach Process
Convince & Convert
FEBRUARY 24, 2015
Combine this with the fact that bloggers get hundreds of pitches a day, and you can understand why pitching bloggers is one of the most important yet time consuming parts of the blogger outreach process. At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy.
The 6 Step Inbound Marketing Process [Infographic]
JUNE 26, 2012
I wanted to share this fantastic and easy to understand infographic I came across outlining the Inbound Marketing Process. ” The Inbound Marketing Process infographic can be found on their original blog post here. I’ve outlined their 6 step process in the infographic below. Figure out how we’ll you’re doing by measuring every step of the process.
5-Step Process For Finding Your Perfect Content Marketing Partners
Convince & Convert
JUNE 10, 2014
The co-marketing process is a lot like a sales process. That’s the nature of this process. Are you pulling your hair out trying to market your content on your own? It’s quite a big undertaking – that’s why you shouldn’t do it.
The Creative Process
MARCH 2, 2012
For years, I would describe the creative process as being either circular or squiggly. but turning that inspiration into something functional (be it a book, performance, presentation or Blog post) is a process. And, for many of the most creative people that I know, that process is actually quite linear. We could learn a lot from the creative process. creative process. What do you think of when you think of creative people? Slackers?
5 Examples of Inspired Checkout Processes That Bring Results
Convince & Convert
NOVEMBER 13, 2014
Now, a typical checkout process has six stages, which may be compressed or expanded based on the brand in question. So, what does a great checkout process make? Let’s find out by examining what makes the checkout processes of some of the best in the business click.
Twitter Eases Process of Embedding Timelines
JUNE 8, 2016
Twitter streamlined the process for publishers looking to generate and embed multiple timelines.
Influencer Marketing: The Simple 3 Step Process for Finding the Perfect Influencer
APRIL 18, 2016
The example used here was for a product but the process is the same when looking for influencers for events, industry topics and brands. What do you trust more? A branded marketing message or a word of mouth recommendation? Most will agree that the latter is more powerful.
Is Your Data And Analytics Process Broken?
MARCH 3, 2017
When it comes to data and analytics success, the devil is in the synapses. A… Read More. Blog Media Intelligence
What is the ideal social marketing process?
MAY 28, 2014
Interesting to ask but do you know your process for social marketing? Sounds odd but as with any business outcome there needs to be a process. Always remembering there is a world of difference between a process and a checklist! So what is a process? A measurement process.
Social Media - Changing Business Thinking and Business Processes
NOVEMBER 9, 2012
The process has moved from linear to networked. The process has moved from mass marketing to marketing for the masses. The process has moved from face to fact to many touchpoints: key to key, screen to screen. The process has moved from waiting times and delivery dates to immediacy and choice. are you both thinking and processing in a social way? The internet has changed many things including how we view the world.
Facebook Ad Campaign Process: Build Audience, Leads and Conversions
JULY 1, 2016
Every Thursday, I host three one-on-one sessions , and the discussion almost always inevitably focuses on one thing: A Facebook ad campaign process that actually works. What I’m about to outline is a process that I have worked and reworked, tweaked and refined.
Use this 5 Step Process and Sell More on Social Media
The Social Media Hat
OCTOBER 3, 2016
What is the process for using social networks to develop an audience, all the way to achieving a sale? Find out here
How Building a Brand is a Process
FEBRUARY 13, 2013
That influence is a process as well, taking them on a journey from noticing us, to choosing us and then to love us. How to build a brand was the question that got asked when I started in business. Now the question becomes. how do we influence our customers in building the brand".
Six Step Process to Clean Up a Company’s Online Presence
MAY 22, 2012
Whatever the situation, if you’re charged with cleaning up a company’s online and social media presence, this process will help you to restore order successfully: Conduct a comprehensive online/social media audit. You need a buddy in the company who can help with the clean-up process. If you need to delete a page but don’t have the login, you need to claim the business as yours, submit proof and wait for Facebook to process your request.
Advance Your Business With Credit Card Processing Options
JANUARY 14, 2011
Credit card processing is a safe way to let people make purchases. Processing Costs. The downside is that processing credit cards is not free, and different cards charge different amounts. Some cards are more expensive to process than others, and are often avoided by businesses.
How to Build an End to End Social Media Conversion Process [case study]
OCTOBER 24, 2016
Our PRISM model is an end to end process for selling which starts with sharing an update on social media. The post How to Build an End to End Social Media Conversion Process [case study] appeared first on Social media and content marketing technology.
How to Hack Your Efficiency with an Agile Blog Planning Process
Convince & Convert
APRIL 14, 2015
Here’s exactly how you—and your team—will be super successful with an agile blog planning process. 10 Ways To Optimize Your Blog Planning Process With Agile Content Marketing I get asked a lot about how we publish content on the CoSchedule Content Marketing Blog.
NEW! Get It Done Session: The Twitter Transformation Process
JUNE 7, 2013
That’s why I’ve created this ALL NEW Get It Done session: The Twitter Transformation Process. During this one-of-a-kind session I’ll guide you through each step of my creation process so you can easily create business-bursting tweets in a flash.
Three Ways to Optimize Client Communication
JANUARY 3, 2017
Forster offer good customer service Optimize Communication With Clients productivity tools set up a communication process with clients set up effective client meetings slack TrelloGood customer service heavily depends on your communication with clients.
Content Marketing: Four Changes for 2017
NOVEMBER 29, 2016
Do you have a documented content creation process? Do you know what content marketing success looks like in 2017? How about the tools to help you succeed? Erika Heald tackles these questions and more. The post Content Marketing: Four Changes for 2017 appeared first on Spin Sucks.
The 6 Step Process for Measuring Social Media
Convince & Convert
MAY 31, 2011
The 6 step process for measuring social media. Can social media be measured? If course it can. But it’s not always easy. For a full and very specific account of how to measure social media in your company, pick up a copy of The Now Revolution , or Social Media ROI (by Olivier Blanchard).
Twitter Eases Voter-Registration Process for Users
SEPTEMBER 27, 2016
Twitter marked National Voter Registration Day with the introduction of an easy way for its users to kick-start the process. The social network announced in a blog post that users who send direct messages to its Twitter Government @Gov account will receive automated DM responses with their state’s voter-registration deadlines and personalized links to register.
The thought process has changed…
The Way of the Web
JUNE 30, 2011
So it used to be a case of having a thought, and then deciding whether to act on it. Now that’s changed as I have to: Tweet it with a short link and hashtag. Then Facebook it, ideally with a picture. Then give it a businesslike description for LinkedIn. Then +1 it , with a few more words. Then Tumblr it, ideally with the picture and a link. Then blog it here, with a lot more words. Then Stumble that post with a nice description. Then bookmark it with Diigo and Delicious.
The 6 Step Process for Measuring Social Media
Convince & Convert
DECEMBER 25, 2011
The 6 step process for measuring social media. (Happy Holidays! I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. This is #6. One of my most useful posts, and I really like using presentations as raw material for blog posts. Enjoy. – Jay). Can social media be measured? If course it can. But it’s not always easy.
Show 523 – The Rapid Growth Sales Process
MARCH 1, 2015
Matthew Pollard – the rapid growth ‘guru’ joins me to talk about a rapid growth sales process. Does the web make us lazy in our sales process? Matthew Pollard – the rapid growth ‘guru’ joins me to talk about a rapid growth sales process.
How to Speed Up the Blog Writing Process [My Method]
NOVEMBER 21, 2013
Earlier today I was asked for tips on how to speed up the writing process when writing longer posts. While I will talk about my process for writing that has helped me get a little quicker as a writer I do think that it is important not to rush your posts. Image by Jonathan Cohen.
The Four Most Important Things B2B Marketing Must Share with Sales
DECEMBER 13, 2016
We're used to sales and marketing not "speaking" to each other. We're used to these two departments working independently, without one knowing what the other does. What if we change that? What would happen if sales and marketing work closely together?
Content Marketing for an Executive-Level Audience
APRIL 4, 2016
Bistritz drive the decision-making process Get the attention of C-level executives how C-level executives consume information Nicholas AC Read revamp your messaging for C-suite audience ROI Selling to the C-Suite
Streamline Your Contract Management Process
MAY 4, 2011
Often businesses overlook one of the most time-consuming processes: contract management. Some businesses fail to correctly account for the amount of time that their staff dedicates to each of the phases of the contract process.
Agile Marketing in B2B
Buzz Marketing for Technology
NOVEMBER 3, 2016
Agile Marketing Content Marketing Innovation Strategy agile marketing B2B Marketing ITSMA Lean Processes MEA Awards Platinum Marketing Excellence AwardAgile marketing increasingly is being recognized as a powerful key to content effectiveness.
People Love Your Brand, So Why Are Your Testimonials Terrible?
FEBRUARY 7, 2017
Client Service Communication are you ruining customer testimonials in the editing process? Your brand gets lots of customer love on social, but your solicited customer testimonials are terrible.