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Tip: Facebook Ads Reporting Window

Jon Loomer

One of the biggest complaints during the past year since Facebook implemented changes related to iOS 14 updates is a drop in reporting. While it may not be accurately represented, Facebook is reporting fewer conversions. I have a simple tip for you that may help, and it’s related to the Facebook ads reporting window.

Facebook 172
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Pinterest Partners with Zola on New Wedding Trends Report

Social Media Today

The report looks at all the latest wedding trends, based on Pinterest data.

Trends 211
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Navigating Meta’s Quarterly Earnings Reports

Jon Loomer

Quarterly earning reports from Meta can stir interest among advertisers and data watchers. To help provide a window into the most interesting platform usage data, we’ve built the Meta Quarterly Earnings Data Segmenter : a tool that frames the view of key metrics from Meta’s quarterly earnings reports. How This Tool Is Built.

Report 150
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Conditional Formatting Disappears from Facebook Ad Reports

Jon Loomer

Conditional formatting was an option within your custom ad reports. Is it possible this is being moved to Ads Manager’s main reporting interface? The post Conditional Formatting Disappears from Facebook Ad Reports appeared first on Jon Loomer Digital. Sure, I guess. It’s gone for good. Did you use it?

Facebook 131
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New Report Looks at Social Platform Performance Benchmarks for Brands

Social Media Today

The latest benchmarks report from RivalIQ provides some sobering reading.

Report 209
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Facebook Consumption Behaviors are Changing, as Reflected in Latest ‘Widely Viewed Content Report’

Social Media Today

The latest Widely Viewed Content Report shows political debate is now less present in the app.

Content 148
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Meta is Bringing Back Breakdowns for Conversion Reporting

Jon Loomer

After more than a year-and-a-half hiatus, Meta is bringing back breakdowns for conversion reporting. Breakdowns exist in both Ads Manager and Ad Reports, but for the purpose of simplicity let’s focus on Ads Manager. jonloomer Meta’s bringing back breakdowns for conversion reporting! What once was old is new again.