Trending Sources

Content Marketing Strategy? Think Like A Reporter

Webbiquity SMM

Just as thinking like a reporter can help when developing your social media strategy , two key concepts in journalism can be useful in content marketing: the five-w’s-plus-h reporter’s questions , and the inverted pyramid. The Reporter’s Questions. Reporters are taught to ask key questions to get the story. What are your key messages?

Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing. Facebook pages are the go-to destination.

Social Commerce IQ 2012 [Report]

Mindjumpers

The most recent report from 8th Bridge provides an overview and trend evaluation of the most recent state of Social Commerce. Data from the report was gathered during the period from August to October this year, where 475 companies based on the 2012 Internet Retailer Top 500 and Second 500 were involved. Customer Survey. A survey among 1,819 U.S. Social Commerce Trends.

Auto Brands Comparison Report

Unmetric

Social media content of the auto industry is perceived to be fueled by vanity shots of vehicles. The truth, however, is that strategizing for a car brand and trying to differentiate from a very crowded market is no ‘drive’ in the park. Here we’ve taken a look at what some of the top brands in the industry do to keep their community engaged and how their efforts compare. Fan Base. Kia - Soul.

2012 Social Media Marketing Industry Report

Mindjumpers

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. The time commitment: The report covers weekly hours that marketers invest in their social media efforts.

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What Can We Learn From the Top 30 Brands on Facebook? (Report)

SocialTimes Facebook

A report from social media analytics and bookmarking platform Quintly examined the 30 biggest brands on Facebook for a look at current trends. MTV, which was excluded from graphics in the report, averaged more than 67 posts per day. Download Quintly’s report here for more insights. On average, these Facebook pages grew by 450,000 new fans and show no signs of slowing.

Internet Trends for 2014 Report is a must read

Dave Fleet

Every so often you stumble across a report that contains so much insight that it’s futile to try to digest it all in one sitting. The latest annual Internet Trends Report from Mary Meeker , venture capitalist at Kleiner Perkins Caufield Byers , is one of those, and it’s a must-read for those of us in digital marketing. Tweet. Mary Meeker.

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Social Media Reporting Tips (From Your Boss)

Simply Measured

I roll analysis up into reports that I share with my direct reports, my peers, and my boss. In my experience, establishing a good reporting habit may seem like a big lift, but it helps establish trust and credibility. This is how marketing analysis scales, and should be the central theme when you build your own report. The Best Report Establishes Expectations.

Social Media is Key to B2B Content Marketing [Report]

Pamorama

Social Media is Key to B2B Content Marketing [Report] is a post by Pam Dyer on Pamorama | Social Media Marketing Blog. 91% of B2B marketers now use social media as a content marketing tool. B2B marketers are distributing their content on social networks more than ever before. But many are uncertain about how to successfully employ the many tactics available to them.

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Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

Simply Measured just made that task easier with the launch of a new Instagram reporting tool. In my blog post How to Boost Your Number of Followers on Instagram , I wrote about the importance of monitoring your activity on photo-sharing application Instagram at the same level as you monitor your other social media presences. Similar Posts: Use Instagram to Create Visual Engagement.

Google Analytics Social Reports Provide Huge Metrics Edge

Convince & Convert

I recently waved Goodbye PostRank, Hello Google Social Reports at SmallBizTrends, breaking out five new reports designed to help you keep track of valuable social media insights. Today I want to hone in on three of those reports and show you how to use them to create a delicious, ROI-filled meal. Thankfully, with the new Social reports from Google, we glean a lot more insights.

Social Media Report: Ice Creams Q2 2016

Unmetric

food engagement social media metrics paid social Social Media Analytics social media reportIt’s ice cream month ! American Presidents have a very curious relationship with ice cream. As you may or may not know, Regan proclaimed July as ice cream month and the third Sunday of July as National Ice Cream Day. George Washington is a man after my own heart. Breyers. Engagement Score: 1,000.

Community Management Continues to Mature [REPORT]

SocialFish

The Community Roundtable’s essential 2012 State of Community Management Report is out. This report is a must read every year. The rest of the report goes deep into the three maturity models: Stage 1 – Hierarchy, Stage 2- Emergent Community, Stage 3 – Community, and Stage 4 – Network. DOWNLOAD THE FULL REPORT HERE. It’s free.

Social Media Reporting Tips (From Your Boss)

Simply Measured

I roll analysis up into reports that I share with my direct reports, my peers, and my boss. In my experience, establishing a good reporting habit may seem like a big lift, but it helps establish trust and credibility. This is how marketing analysis scales, and should be the central theme when you build your own report. The Best Report Establishes Expectations.

How Enterprise Social Networking Drive Business Value [Report]

Mindjumpers

Altimeter Group just released a report Making The Business Case For Enterprise Social Networks that include extensive research where results show that enterprise social networking can provide value to the organization, especially around collaboration between departments, finding experts or share expertise from around the company as well as sharing best practices.

Facebook Reactions on the Rise (Report)

SocialTimes Facebook

Ever since Facebook introduced the like button in 2010 , users have wondered about a complimentary dislike button , or at least other ways to react. Facebook finally introduced Reactions for posts worldwide earlier this year , but users were fairly underwhelmed. A new study from Quintly examines current trends in Reactions. Use of Reactions has almost doubled among users, but they still only account for less than 6 percent of all Facebook interactions, according to Quintly. Users are adopting reactions, but the transition seems to be slow. percentage points.

The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)

Mindjumpers

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. A couple of days ago, Awareness, Inc released the second part of the same report , which points out some useful statistics for the second half of 2012. Platforms. Monitoring.

Introducing the 2016 State of Social Marketing Report

Simply Measured

I’m excited to share with you our 2016 State of Social Marketing Report. This report incorporates a survey of social marketers, industry reports, and original research about the top brands in the world and how they’re using each social network. Want a taste of what you’ll get in this 46-page report? 61.1% In addition, 33.6% Only 9.4% Want More Insight?

Report on “EMV for a Week Challenge” in Hawaii

Idaconcpts

After visiting several neighborhoods and talking with members of the local business community, here is my report on what you can expect when using a chip in Hawaii. In partnership with Gemalto, I spent a week visiting business across the island of Oahu using only a chip debit or credit card for payment. Get Coffee at a Local (Not Chain) Coffee Shop. pic.twitter.com/hz4a3DT5OC. The Rest.

PR Pro Charged with Barricading Reporter in Room

Spin Sucks

I was reading my friends over at PR Daily yesterday and what did I find, but a story about a PR guy (I can’t even call him a professional) who locked a reporter in a room so he was unable to ask his CEO any questions. He locked the reporter in a room. Mike Elk, a reporter for In These Times , was attending a public meeting in Washington, D.C. A publicly traded company.

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It Pays to Provide Customer Service via Twitter (Report)

SocialTimes Twitter

Brands that respond to customer-service inquiries on Twitter benefit from doing so on several levels, according to a study the social network conducted along with Applied Marketing Science. Key findings of the study included: Customers who receive responses when they tweet businesses are willing to spend 3 percent to 20 percent more on average-priced items from those businesses in the future.

[Infographic] PR and Marketing Reporting: Keys to Capturing KPIs

Meltwater

As PR and marketing reporting becomes essential in the modern comms department and folks move… Read More.

Full Case Study Report from GiveToTheMax Day

SocialFish

Well the Case Foundation, one of the event partners, has just released a full report on the giving day: “Giving contests are becoming an increasingly common tool for cities and regions to increase donations to nonprofits. Download the full report here [PDF]. See below the report’s ten tips for potential giving day organizers (aka “lessons learned”).

The Digital Agency of the Future [Report]

Mindjumpers

Mindjumpers has contributed to a new report issued today by Skyword. The report deals with how digital agencies today are facing a new fragmented reality. One of the key findings in the report is the need for agencies to explore an alternative operational model to adapt to need for customer focus. > Download the full report here. What do you think?

The Performance of 100 Icon Brands on Facebook [report]

Mindjumpers

Yesterday, the yearly Facebook IQ icon brand report came out on Facebook focusing on the value for brands on Facebook and how 100 iconic brands are doing. The report is developed by Scott Galloway, NYU Stern and L2ThinkTank and is focused on the performance of 100 icon brands across beauty, fashion, specialty retail and watches and jewelry. Creating social content is a struggle.

Proving Marketing ROI: The Metrics You Should Report

Meltwater

Everyone needs something to strive for to keep them on track. Key performance indicators (KPIs)… Read More.

5 Ways You Aren’t Using Facebook Ad Reports

Jon Loomer

There was a time when Facebook ad reports were a secret among the most knowledgable advertisers. But since Facebook redesigned Ads Manager, the ad reports are now front and center. Let’s take a closer look at five of the ways advertisers like you need to be using Facebook ad reports… Facebook ad reports are powerful, but are you using them in these five ways?

Social Media Report - Tyre Brands in India

Unmetric

If you liked these charts, let me tell you that you can get a whole report in just one click. social media brands Social Media Analytics social media report tiresYou would think that tyre brands would have a tough time getting an audience. But MRF was a deep part of what I witnessed every tournament in my cricket-obsessed days. Have you wondered how tyre brands do on social media?

Reporter’s Twitter Account Suspended for Critiquing Olympics Coverage

Spin Sucks

According to Dictionary.com , censor means, “An official who examines books, plays, news reports, motion pictures, radio and television programs, letters, cablegrams, etc., Have you ever heard of censorship? for the purpose of suppressing parts deemed objectionable on moral, political, military or othergrounds.” ” And now the “etc.” The Back Story.

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The State of Social Media Marketing– Annual Survey Report

Mindjumpers

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. This report looks at key different areas of your social media strategy like monitoring, investments, human resource allocations and last but the most important one – the challenges. Platforms. Monitoring.

Analyze Page Performance With the New LinkedIn Company Pages Report

Sprout Social

We’re excited to announce that we’ve added the LinkedIn® Company Pages Report to our suite of network reports. The new report provides comprehensive Page level data to help social businesses make strategic decisions. The report enables you to benchmark your LinkedIn® marketing efforts with a big picture look into content performance. A Closer Look at LinkedIn® Analytics.

Facebook Engagement Rates Continue to Grow [Report]

Mindjumpers

The report also specifies how the recent changes made to Facebook such as Timeline are improving fan engagement. Also, smartphone conversion rates were approximately 42% points lower than desktop conversion rates: Download the entire report here. Similar Posts: Easy Ways for Brands to Maximise their Twitter Potential [Report]. Facebook engagement rate growth. Search spend.

Content Marketing: Dos and Dont’s [Report]

Mindjumpers

In addition, 21 experts and influencers within the fields of content marketing, search engine optimization and social marketing are sharing their thoughts and advices in the new report. The report defines content marketing as both “an art and a science. Similar Posts: How to Kick-Start Your Content Marketing [Report]. Tips and tricks. Use storytelling. Measuring.

Lessons from HubSpot’s State of Inbound Marketing Report

Webbiquity SMM

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. But as always, the report is crammed with useful facts, interesting stats, and vital tips, tools and techniques for inbound marketing success. To get the full story, download the HubSpot report here. Inbound marketers plan to hire an average of 9.3

How to Save Time on Competitor Social Media Reports

Convince & Convert

Saving Time on Social Media Competitor Reporting The software provides dozens of detailed comparison reports across Twitter, Facebook, Linkedin, YouTube, G+ and Instagram. If you have to prep reports for clients or executive leadership, you’ll instantly understand how much of a time-saver this customer Powerpoint option really is. so that the exported data looks like our stuff.

Report: How Twitter Users Discuss Mental Health Issues

SocialTimes Twitter

According to the report, #MentalHealth and #EndTheStigma were among the most popular hashtags related to mental health. Check out the full report for more details. People are becoming more vocal about mental health issues on social media, and this year, Twitter users posted 65 percent more mental-health-related resolutions than in 2015. Image courtesy of Shutterstock.

Facebook in Talks for Exclusive Video Content (Report)

SocialTimes Facebook

Peter Kafka of Recode reported that the social network is negotiating with television studios and other video providers to license content including scripted shows, game shows and sports. Facebook took similar steps for its Facebook Live livestreaming feature, as Deepa Seetharaman and Steven Perlberg of The Wall Street Journal reported in June that the social network had reached nearly 140 agreements with media companies, publishers and public figures for Facebook Live content, with those pacts valued at more than $50 million. Image courtesy of Shutterstock.

Inbound Marketing Reporting: What to Report on Daily, Weekly, and Monthly

Meltwater

It’s the end of the month again, and every marketer knows what that means: end-of-month… Read More.

The Future of Social Media (And How to Prepare For It): The State of Social Media 2016 Report

Buffer Social

To better understand how social media marketing is changing, we collected data from over 1,200 marketers to create the State of Social Media 2016 report. The report shows us how marketers, from businesses of all sizes are approaching social media marketing. Check out our data-packed report on the State of Social Media below, and join the conversation using #StateOfSocial16.

How Twitter Users Feel About Their Jobs (Report)

SocialTimes Twitter

Last year, Monster and Brandwatch launched their first annual job report , looking at how people discuss their sentiments about their jobs on Twitter. According to the report, job love on the West Coast is declining, while dissatisfaction continues to grow on the East Coast. And for a deeper dive, download the full report.