Social Media Today

MAY 19, 2020

Facebook has announced new 'Shop' sections, for both Facebook and Instagram, which will enable businesses to sell products direct from their profiles

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Sherrilynne Starkie

APRIL 4, 2019

If one thing is true of Facebook marketing, it’s that change is constant. Facebook is updating how it measures ad relevance, for example. Facebook is replacing this value score with three new relevance metrics. Get a Facebook PRO Partner on your side.

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Metrics Facebook Compete Examples 238

Jon Loomer

MAY 26, 2020

In this post, I’m going to walk through how to create a custom Facebook pixel event based on time spent on your website (all pages or a section of your website). I’ll go through even more detail in my upcoming Facebook Pixel Masterclass (the first lesson is free).

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Jon Loomer

JUNE 2, 2020

A week ago, we discussed how to create Facebook pixel events for time spent on a page. This week, let’s create Facebook pixel events for scroll depth. I’ll go through even more detail in my upcoming Facebook Pixel Masterclass (the first lesson is free).

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Sherrilynne Starkie

DECEMBER 18, 2017

Is Facebook advertising worth it? The numbers speak for themselves: about 3 million businesses are spending more than $30 billion on Facebook ads each year. Facebook ads are radically different from mainstream media and other digital platform ads.

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Advertising Facebook CPM CPC 329

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Except the big guy is Facebook.

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Feed Feedly News Facebook 168

Jon Loomer

JUNE 11, 2020

How much do you know about the Facebook pixel? Facebook Pixel Masterclass. What is the Facebook pixel? An image that you can place on your website showing your Facebook credentials. Code placed on your website to enable Facebook to track user behavior.

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Facebook Eventful WordPress Price 127

Ignite Social Media

APRIL 30, 2020

Facebook’s annual developer conference, F8, was supposed to be held next week but was canceled several months ago due to COVID-19. In place of Facebook’s biggest annual event, Mark Zuckerberg and other Facebook leaders will be doing a series of updates throughout the year.

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Ignite Social Media

JANUARY 28, 2019

Facebook offers several ad objectives to drive campaign performance. Within ads manager, Facebook requires advertisers to select an advertising objective. With traffic as your objective, you can create ads that send people to a destination on or off the Facebook platform.

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Facebook Construction Advertising Eventful 138

Jon Loomer

AUGUST 9, 2019

I’m an old guy when it comes to Facebook advertising. As a result, I think I know Facebook’s advertising policies pretty well. I don’t test Facebook’s policies or push the limits. I do all I can to follow the rules and stay on Facebook’s good side.

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Facebook Instagram Policies Upcoming 153

SocMed Sean

APRIL 8, 2020

Seven Ways To Use Facebook To Stay Connected During Times Of Crisis. Have you lost control of your Facebook account and need to contact their customer support? Here are tips on getting Facebook support to pay attention to your request. SocMedSean - Social.Media.Sean.

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Ignite Social Media

JUNE 30, 2020

Over the last few days, some large, reputable brands have announced that they plan to withhold all social media advertising on Facebook and Instagram throughout the month of July (some as long as the remainder of 2020). The post Should Your Brand Participate in the Facebook Boycott?

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Brands Facebook Policies Reputation 95

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes.

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Feed Feedly News Facebook 171

Pam Moore

AUGUST 2, 2017

Tired of spinning your social wheels trying to market your business on Facebook? This is a special Facebook live webinar event packed with actionable tips and strategies you can implement immediately. Free Facebook Training Webinar – Here is What you will learn: .

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Facebook Training Small Business Marketing 169

Jon Loomer

APRIL 24, 2019

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Facebook Analytics. Facebook Attribution.

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Sherrilynne Starkie

JANUARY 28, 2019

Last week, the Wall Street Journal , arguably one of the highest profile news organizations in the world, published an article by Facebook CEO Mark Zuckerberg, and not before time! His Facebook Facts. And, it’s essential to restoring Facebook’s good reputation.

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Facebook Wikipedia Reputation Price 212

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day.

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Facebook Small Business Training Marketing 170

Jon Loomer

JANUARY 22, 2020

Facebook launched Delivery Insights nearly three years ago to provide actionable data related to the factors that contribute to the performance of your ad set. Facebook ads are distributed based on an auction system. Facebook considers anything over 20-percent to be high competition.

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Tools Facebook Cost Overview 130

Pam Moore

JUNE 2, 2017

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. You may be a member of a neighborhood or personal Facebook Group. When to use a Facebook Group.

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Groups Groups Facebook Small Business 170

Pam Moore

JANUARY 17, 2018

Do not get freaked out over the fear mongering “Facebook for business is doomed” posts! Yes, Facebook is making more changes to the Facebook newsfeed algorithm. This is the same trajectory Facebook has been on for years. This does not mean Facebook is doomed.

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Facebook Training Community building Small Business 168

Harp Interactive

JUNE 13, 2018

Has your Facebook Page been the subject of unjustified reviews by former employees or competitors? Learn how to remove Facebook reviews from your Page with these 5 quick steps. The post 5 Quick Steps to Remove Facebook Reviews appeared first on Harp Interactive Blog.

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Review Facebook Reputation How To 220

Ignite Social Media

MARCH 7, 2019

Facebook will soon allow users to see more information in the “Why Am I Seeing This Ad?” The update includes showing users whether they are part of a custom audience, and if so, who uploaded their data to Facebook to create the custom audience. Facebook Ad Transparency.

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Facebook Data Issues List 127

Jon Loomer

FEBRUARY 10, 2019

There are several variations of “clicks” found within your Facebook ad reports. Do you know the difference between Facebook clicks? Facebook has improved significantly in this area. Facebook Canvas. Facebook lead forms. Facebook Marketplace.

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Facebook CPC Vimeo Cost 158

Ignite Social Media

AUGUST 5, 2019

Beginning August 19, your Facebook News Feed will look a little different. As a follow up to their announcements at F8 earlier this year, Facebook is making moves to give users a new design that’s “simpler, faster, more immersive and puts your communities at the center.”

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Ignite Social Media

MAY 3, 2019

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform.

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Later

JULY 1, 2020

Facebook Live is an interactive and fun way to increase engagement while speaking directly to your community — it’s a win-win for brands and audiences alike. Table of Contents: Why Use Facebook Live for Business. How to Use Facebook Live for Business: A Step-by-step Guide.

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How To Facebook Collaboration Hosting 60

Jon Loomer

JANUARY 29, 2019

A high Facebook ad frequency is often the culprit when a campaign stops performing. But what exactly is considered “high” Facebook ad frequency, and what can you do to manage it? Last year, Lucas dug into the question of an “ideal” Facebook ad frequency.

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How To Facebook CPM Campaign 166

Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. We scraped the top of this recently in a post about Facebook Lead Ads and organic distribution. Facebook Ads and Organic Distribution.

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Jon Loomer

MAY 28, 2019

Advertising on Facebook and Instagram involves details which can seem complicated. Facebook occasionally releases “one-sheeter” reference documents. Typically, these take the form of a Facebook quick reference guide focused on a specific topic. Facebook Ad Frequency.

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Facebook Resources Overview FAQ 166

Sherrilynne Starkie

JUNE 29, 2018

Facebook Canada has launched a new fact-checking program aimed at helping combat fake news from spreading. . The initiative is a collaboration with Agence France-Presse (AFP) whose Canada-based fact-checkers will review news stories on Facebook in English and French and rate their accuracy.

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News Facebook Notification Collaboration 247

Pam Moore

OCTOBER 29, 2017

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad?

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Policies Advertising Facebook Guidelines 171

Pam Moore

JULY 1, 2016

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad?

Policies 171

Policies Advertising Facebook Guidelines 171

Jon Loomer

JUNE 9, 2020

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. Add the Base Facebook Pixel. Facebook Pixel Masterclass.

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Social Media Today

JUNE 15, 2020

Facebook is taking the next steps in its eCommerce push by bringing WhatsApp Pay to the Brazilian market

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Facebook Marketing 162

Pam Moore

AUGUST 23, 2017

Would you like a competitive Facebook edge? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . I'm going to help you get that competitive edge in a quick and easy way by using Facebook Messenger. What is Facebook Messenger?

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Small Business Facebook Training Community building 168

Jon Loomer

NOVEMBER 18, 2016

I thought about naming this post something like, “Why Facebook Advertisers Don’t Need a Website Anymore,” but that takes what I’m about to say too far. What are your thoughts on the evolution of Facebook remarketing?

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Facebook How To Engagement Cost 170

Ignite Social Media

SEPTEMBER 30, 2019

Source: Facebook. The off-Facebook Activity tool , also known as “Clear History”, will be launching in the United States on October 1 st. What is Off-Facebook Activity? Source: Facebook. Off-Facebook Implications for Marketers.

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Activities Facebook Company Privacy 133

Jon Loomer

DECEMBER 1, 2019

This process just became a lot easier with Facebook’s new automatic translation feature. For the past couple of years now, advertisers have been able to create copy variations by language using Facebook’s language optimization feature.

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Features Facebook Course Process 113

Sherrilynne Starkie

FEBRUARY 14, 2019

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups.

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Later

APRIL 24, 2020

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them.

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Analytics Facebook Overview Metrics 90

Pam Moore

APRIL 14, 2017

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. With more than 1.23

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Guidelines Facebook Small Business Template 170

Jon Loomer

JANUARY 21, 2020

One of a Facebook advertiser’s primary goals is to generate quality leads. Today, I’m going to walk through how to use Facebook Messenger ads to generate leads. Facebook will then show your ads to people most likely to generate leads.

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How To Facebook Real Estate Template 147

Ari Herzog

MAY 13, 2020

Rachel Jonat joined Facebook in 2006. ” “I’d rather give up the 189 Facebook friends, the majority of whom I don’t have or want the phone number of, and focus on the people near and dear to me.” And, I know several people my age who never created a Facebook account.

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