Social Media Today

JANUARY 12, 2023

Looking to optimize your Facebook performance? Check out these tips

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Tips Social Media Facebook 169

Jon Loomer

OCTOBER 25, 2021

The most important characteristic of a successful Facebook advertiser is the willingness to experiment. It is your experimentation with Facebook ads that will lead to knowledge, solutions, and success. Maybe you don’t trust Facebook’s optimization.

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Facebook CPM Template Templates 156

Jon Loomer

DECEMBER 6, 2022

Meta has started rolling out a big update to lead forms for Facebook ads. This is the most significant update to Facebook lead ads in years. You can watch it here… @jonloomer Big updates for Facebook lead ads forms.

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Facebook Overview eBook Products 142

Jon Loomer

JANUARY 4, 2023

Here’s a good one: Use ChatGPT to generate purchase event code for your Facebook pixel. Now, go to ChatGPT and enter the following prompt: Generate Facebook pixel event code for a purchase based on the following information: – PRODUCT: [Your Product Name].

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Eventful Facebook Price Products 141

SocMed Sean

JULY 7, 2022

Facebook continues to grow more and more complex as a social network, and the privacy settings continue to expand. In this article, we’ll share our favorite tips for learning how to manage your friend lists and privacy settings on Facebook.

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Tips Privacy Facebook Social Networking 206

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook has a whopping 2.9 From generating leads to boosting sales to building a following, Facebook advertising is a valuable piece of your marketing strategy whether you’re a small business or a large corporation. The key to Facebook Ad success lies in its ad targeting capabilities.

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Examples Strategy Facebook B2B 207

SocMed Sean

JUNE 2, 2022

Are you interested in leaving a review for a business, product, or service on Facebook? The post How do I write a review on Facebook? Blogs Facebook Social Media blog social social media tipsHere are some things you need to know and the steps to follow.

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Review Facebook Products Social Media 207

Jon Loomer

NOVEMBER 13, 2022

If you’ve noticed a drop in performance for a Facebook ad set, it may be due to audience saturation. The post Facebook Ads and Audience Saturation appeared first on Jon Loomer Digital.

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Facebook Cost Course Activities 120

Jon Loomer

MARCH 16, 2022

When you measure success, do you also track surprise Facebook ads conversions? If you don’t save columns and then set a column configuration as the default, Facebook will apply the Performance configuration as the default. Maybe you’re running a campaign for blog traffic.

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Conversation Facebook Metrics Campaign 126

Jon Loomer

JANUARY 16, 2023

So, I jumped into ChatGPT with the goal of having it develop a Facebook ads strategy for me. You can’t just ask it to generate a Facebook ads strategy without helping it understand what you’re trying to do.

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Strategy How To Facebook Training 148

Jon Loomer

JANUARY 11, 2023

But, how often should you update your Facebook ad creative? The reason it’s impossible to provide guidance on how often to update your Facebook ad creative is that there are three important factors that make this variable. This gives Facebook the option to reach new people.

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CPA Facebook Cost Metrics 113

Social Media with Romona

FEBRUARY 2, 2022

In 2018, I created a video, “How Do I Remove My Facebook Page from Facebook Business Manager? Step-by-Step Facebook Tutorial],” that has gotten over 10,290… Read more.

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Class Facebook How To Affiliate marketing 82

Jon Loomer

DECEMBER 1, 2021

Part of the battle is knowing which Facebook ads metrics actually matter. Facebook does a good job of surfacing metrics that are relevant to your objective, but that’s not good enough for me. ” This is a preset that Facebook created.

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Metrics Facebook Cost CPC 153

Harp Interactive

JUNE 13, 2018

Has your Facebook Page been the subject of unjustified reviews by former employees or competitors? Learn how to remove Facebook reviews from your Page with these 5 quick steps. The post 5 Quick Steps to Remove Facebook Reviews appeared first on Harp Interactive Blog.

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Review Facebook Reputation How To 169

Jon Loomer

AUGUST 14, 2022

Given how stagnant Facebook ads targeting production has been the past couple of years, it’s nice to have some positive news about something added. Meta announced new B2B targeting options for your Facebook ads.

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B2B Facebook Diagrams Industry 160

Jon Loomer

JANUARY 9, 2023

You can easily view where Facebook conversion events are firing by domain and URL. Facebook is reporting a ton of complete registration events, but we aren’t seeing this on the back end. Do you use this feature to view where your Facebook conversions happen?

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Conversation Eventful URL Overview 107

SocMed Sean

APRIL 26, 2022

Most of the time, Facebook works just fine. Here’s how you can quickly fix some of the most common Facebook bugs. Facebook Messenger Keeps Displaying a Notification of a New Message, But There Isn’t One. It’s a consistent issue on the Facebook mobile app.

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Issues Facebook Notification Posterous 207

Jon Loomer

FEBRUARY 14, 2022

The post 10 Facebook Website Custom Audience Strategies appeared first on Jon Loomer Digital. Facebook Marketing Tutorials Facebook Ad Targeting Facebook Ads How To Facebook Advertising Facebook Custom Events Facebook Pixel Facebook Standard Events Facebook Website Custom Audiences

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Strategy Facebook Embedding URL 151

SocMed Sean

AUGUST 31, 2022

Have you lost control of your Facebook account and need to contact their customer support? Here are tips on getting Facebook support to pay attention to your request. The post How Do I Contact Facebook Support When I Need Help?

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Facebook Company LinkedIn Features 130

Bill Hartzer

DECEMBER 7, 2022

Starting today, I noticed that on my personal Facebook account , when logged in, I am no longer able to make a Facebook post. The Facebook Article option is very similar to what you see when you post an Article on LinkedIn.

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NoFollow Facebook URL LinkedIn 99

SocMed Sean

AUGUST 9, 2022

Facebook is a fun resource to use to keep up with friends and family, but sometimes there are phrases and terms in the comments, and in particular, in Facebook Marketplace, that might have you scratching your head. Blogs Facebook Social Media blog social social media tips

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Resources Facebook Comments Social Media 130

Jon Loomer

NOVEMBER 27, 2022

Here are a couple of ways that you can monitor your Facebook ads CPM in relationship to your CPA (Cost Per Action)… Breakdown by Time. How do you monitor your Facebook ads CPM? The post Two Ways to Monitor Facebook Ads CPM appeared first on Jon Loomer Digital.

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CPM CPA Facebook Metrics 120

Jon Loomer

SEPTEMBER 23, 2021

Facebook is making a change to force advertisers to potentially target more broadly using Targeting Expansion for some situations. When turned on, Facebook will test and monitor to determine if more or cheaper conversions can be found outside of your designated audience.

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Facebook API Conversation Course 159

Sherrilynne Starkie

DECEMBER 18, 2017

Is Facebook advertising worth it? The numbers speak for themselves: about 3 million businesses are spending more than $30 billion on Facebook ads each year. Facebook ads are radically different from mainstream media and other digital platform ads. And they do this across multiple platforms and devices using their Facebook profile as the unifier. Facebook offers the opportunity to serve the most relevant ad to each user.

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Advertising Facebook CPM CPC 253

Ignite Social Media

AUGUST 31, 2020

A few recent announcements across the social media landscape recently led me to theorize the future direction that Facebook may take. Merging of Instagram Messages and Facebook Messenger. Earlier this month , Facebook began to integrate Messenger into Instagram chats.

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Trends Facebook Social Media Instagram 149

Jon Loomer

OCTOBER 29, 2021

One of my favorite things to do is run Facebook (or Meta, whatever) ads experiments. Just like my initial experiment in 2015 (linked earlier), Facebook ads don’t have to suck. But I also want to test what Facebook is doing these days.

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Facebook Aggregator Upcoming Engagement 156

Jon Loomer

DECEMBER 1, 2022

You’ve likely heard the advice, whether from a Facebook ads rep or your regular ads “guru.” ” Micro-targeting with Facebook ads is no longer viable. Should you go broad with Facebook ads targeting? It’s the Direction Facebook is Heading.

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Facebook Conversation System Campaign 130

Jon Loomer

MARCH 9, 2022

There’s a new Facebook ads feature called Dynamic Experiences. But first, the obvious: Why is Facebook so bad at naming features? Facebook will automatically create multiple variations of your ad, showing versions that people are most likely to respond to.

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Features Facebook Template Templates 138

Ignite Social Media

DECEMBER 7, 2020

Since early last year, Facebook has been putting more emphasis on groups within its platform. This was something Facebook lost ground on in more recent years and saw users spending time on other platforms to have these experiences with both people they know and brands.

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Groups Groups Facebook Tips 160

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Facebook wants your content to do more than just inspire and appease your audience. Marketers should not throw in the towel for Facebook marketing. If you built your business on rented Facebook land, shame on you.

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Feed Feedly News Facebook 129

Social Media Today

OCTOBER 22, 2020

Facebook is expanding the availability of Facebook Dating, with several European nations getting access to the option

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Facebook Social Media 166

Jon Loomer

DECEMBER 20, 2022

While broad targeting with Facebook ads may be the latest trend, there’s still a place for powerful funnels using micro-targeting. I publish one or two Reels to Instagram and Facebook every day. jonloomer Here’s how to create a powerful video funnel with Facebook ads.

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Video How To Facebook Groups 123

Sherrilynne Starkie

APRIL 4, 2019

If one thing is true of Facebook marketing, it’s that change is constant. Facebook is updating how it measures ad relevance, for example. Facebook is replacing this value score with three new relevance metrics. When used together, these new ad diagnostics will help businesses understand how to adjust Facebook ads to improve performance continually. Facebook’s Ad Manager provides an indication of an ad’s potential reach prior to rollout.

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Metrics Facebook Compete Examples 183

Jon Loomer

MARCH 13, 2022

While the big spenders may make the most noticeable impact, you can still drive results with Facebook ads on a budget. How do you find success with Facebook ads while managing a tight budget? The post Facebook Ads on a Budget appeared first on Jon Loomer Digital.

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Facebook Buy Discount Cost 156

Jon Loomer

NOVEMBER 21, 2022

Creating new ad accounts seems to be one of those actions that can create flags within Facebook’s systems. Beginning about a year ago, Facebook put an emphasis on cracking down on violators. jonloomer If you manage Facebook ads for clients, set it up this way.

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Facebook Policies Course Organization 131

Jon Loomer

DECEMBER 15, 2021

The Facebook Conversions API has been a popular topic for the past year or so. Let’s clear up the following: What the Facebook Conversions API is. Let’s go… What is the Facebook Conversions API?

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API Conversation Facebook Data 140

Jon Loomer

NOVEMBER 30, 2021

The most common answer I give to struggling Facebook advertisers who want to know whether the results they’re getting are good or bad is simple: It depends. The post Facebook Ads: It Depends appeared first on Jon Loomer Digital.

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CPM Facebook Cost CPC 130

Jon Loomer

JANUARY 25, 2022

One of the biggest complaints during the past year since Facebook implemented changes related to iOS 14 updates is a drop in reporting. While it may not be accurately represented, Facebook is reporting fewer conversions. Facebook will receive one.

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Report Tips Facebook Aggregator 129

Jon Loomer

AUGUST 28, 2022

If you run Facebook ads under a Special Ad Category, you should know that Facebook Special Ad Audiences are going away. While this specifically impacts housing, Facebook will be removing Special Ad Audiences for all Special Ad Categories.

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API Facebook Course Issues 153

Jon Loomer

OCTOBER 19, 2022

I’m often asked what a minimum Facebook ads budget should be in order to get results. This is the period of time once your ad set is published (or you make a significant change ) when Facebook is learning from the actions that happen.

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How To Facebook Cost Exercises 135

Jon Loomer

FEBRUARY 7, 2022

Back in November, Meta announced that they would be removing detailed Facebook ads targeting options. Facebook tends to do a pretty good job of providing related suggestions that you may not have considered.

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Facebook Course Organization Groups 157

Jon Loomer

JANUARY 11, 2022

Facebook is redesigning the objective-selection process in Ads Manager. Facebook is constantly adding, removing, and changing functionality. Facebook is moving towards Outcome-Driven Ad Experiences (ODAX). Facebook has said that nothing will actually change.

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Campaign Facebook Overview Conversation 139

Jon Loomer

DECEMBER 13, 2022

You can pin important campaigns, ad sets, and ads in Facebook Ads Manager. And here’s a video I created about this feature… @jonloomer You can now pin campaigns, ad sets, or ads to the top of Facebook Ads Manager.

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Campaign Facebook Video Examples 111