Sat.Jul 06, 2024 - Fri.Jul 12, 2024

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How to Build a Social Listening Strategy [4 Real Examples]

Hootsuite

A well-planned social listening strategy allows you to keep tabs on millions of conversations across the social web. It also helps you cut through the noise to find the most relevant insights for your brand. It’s like having an unlimited number of detailed focus groups operating all at once, all around the world. And conveniently, they report their top findings directly to your inbox.

Examples 127
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8 Demand Generation Tactics to Implement in 2024

Oktopost

Demand generation trends change super fast, so you need to adjust your demand generation tactics as well. One day, you’re generating demand with a stellar email campaign; the next, you need to jump on LinkedIn live with an industry influencer to create buzz around a new product feature. Yet, as tempting as it is to follow what competitors are doing, you must focus on what your customers want to see. 67% of marketers admit they need an up-to-date understanding of their customers’ needs and

B2B 105
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LinkedIn Rolls Out Sponsored Newsletters

Social Media Today

A new branding and lead gen option on LinkedIn.

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From Traditional to Predictive: Navigating Marketing’s AI Transformation

The Social Media Hat

Episode 10 of the AI in Marketing: Unpacked podcast, with Asavari Moon The post From Traditional to Predictive: Navigating Marketing’s AI Transformation appeared first on The Social Media Hat.

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AI in HR: 20+ Prompts to Use Now

AI is reshaping the business landscape, including HR. This guide is designed to help you understand and implement AI effectively for tangible benefits and a more strategic approach. Learn how to: Automate routine tasks Boost data insights Enhance employee experiences Drive HR’s strategic value Download the guide today!

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Generative AI Not Understood By Young People… Educators Are To Blame

WebInKnow

Fascinating research via Hopelab and the Center for Digital Thriving at Harvard Graduate School of Education examining how young people perceive and interact with generative AI technologies show very slow adoption of this transformational technology. I think our educational system is to blame for not bringing AI into the classroom.

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#696: How I Quit Social Media & Still Grew My Business 165% with Kate Kordsmeier

Amy Porterfield

Listen on… Why quitting social media could be the best move you can make to scale your business with Kate Kordsmeier. I want you to take a moment […] The post #696: How I Quit Social Media & Still Grew My Business 165% with Kate Kordsmeier appeared first on Amy Porterfield | Online Marketing Expert.

More Trending

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Unlock the Secrets of AI-Powered Storytelling

The Social Media Hat

Storytelling is key to great marketing, an AI is positioned to help you. The post Unlock the Secrets of AI-Powered Storytelling appeared first on The Social Media Hat.

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How Each Social Network Counts Video Views

Ignite Social Media

In the fast-paced world of social media marketing, video content reigns supreme. Short-form videos, in particular, have exploded in popularity across platforms. But as marketers, we need to ask ourselves: what really counts as a view? Understanding how different platforms measure video views is important to gauge your content’s performance and optimize your strategy accurately.

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#695: Create Your 9-to-5 Exit Strategy in 5 Simple Steps

Amy Porterfield

Listen on… My top 5 tips to successfully leave your corporate job and start your dream business today. You've finally taken the courageous leap to quit your 9-5 […] The post #695: Create Your 9-to-5 Exit Strategy in 5 Simple Steps appeared first on Amy Porterfield | Online Marketing Expert.

Strategy 115
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5 Social Media Marketing KPIS to Track [Infographic]

Social Media Today

Some pointers on which data points you need to be keeping tabs on.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Sprout Social Faces Securities Law Violations Lawsuit

Bill Hartzer

Sprout Social, Inc. (NASDAQ: SPT) is facing a class action lawsuit alleging securities law violations, and investors who purchased securities between November 2, 2023, and May 2, 2024, are being urged to join the legal action before the July 12, 2024 deadline. The lawsuit, spearheaded by Rosen Law Firm, claims that Sprout Social made false and misleading statements during the Class Period, resulting in significant investor losses.

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Are Instagram shares really the most important metric?

Jenn's Trends

Are shares on Instagram really the "most" important metric? According to, now multiple comments, from IG head Adam Mosseri, yes they are. But. are they?

Metrics 78
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5 Data-Driven Strategies for Building a Thriving Facebook Community

Blog2Social

Did you know that social media has over 5 billion users worldwide? Selecting the right social media platform and leveraging it to build a community around your brand helps boost your reach and makes it easier for you to connect with your target audience. However, it may be overwhelming to be active on all social […] Der Beitrag 5 Data-Driven Strategies for Building a Thriving Facebook Community erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling, cro

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Instagram Shares Tips for Reels Creators

Social Media Today

Looking to make Reels a bigger focus in your holiday campaigns?

Tips 203
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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HireInfluence Elevates Campaign Effectiveness by Prioritizing TikTok Integration

Bill Hartzer

HireInfluence, a renowned influencer marketing agency, has announced its strategic prioritization of TikTok, aiming to enhance campaign effectiveness and deliver exclusive features for brands seeking to maximize their reach and engagement on the popular social media platform. Exclusive Features and Advanced Ad Capabilities By focusing on TikTok, HireInfluence gains access to a suite of exclusive features designed to optimize marketing strategies.

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5 Ways To Improve Your TikTok Social Listening Strategy

Keyhole.co

TikTok has become the go-to platform for the digital-first generation. As the hottest social media hub on the block, its exponential growth has had a significant impact on how consumers interact with their favourite brands online. Gone are the days of Facebook ads and Instagram partnerships. Today, more brands than ever are switching up their social strategy to appeal to a TikTok audience that spends an average of 52 minutes per day on the platform.

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Microsoft’s New Outlook Faces Criticism: What You Need to Know

BeingOptimist

The new Outlook, slated to replace Mail & Calendar on Windows 11, has stirred up controversy since its inception. Microsoft’s recent move to include AI-generated summaries of app reviews in the Microsoft Store has brought the app’s shortcomings into the spotlight. AI-Generated Summaries: A Double-Edged Sword Around a year ago, Microsoft introduced AI-powered summaries within the Microsoft Store.

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X Moves to the Next Stage of Testing for Comment Downvotes

Social Media Today

X's dislike button for replies is set to be a broken heart icon in-stream.

Comments 202
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HR in 2026: Insights & Best Practices

Get Paycor’s guide, based on a survey of 3,000+ professionals, and learn why successful companies are: Almost 80% more likely to identify top talent through formal systems 40% more likely to protect managers’ time spent on coaching 83% more likely to plan to upskill their teams and more!

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WPBeginner Growth Fund Acquires BuddyBoss

Bill Hartzer

In a significant move for the digital community landscape, the WPBeginner Growth Fund, backed by Awesome Motive, has announced the acquisition of BuddyBoss, a comprehensive community and social learning platform. This acquisition is set to revolutionize how creators, businesses, and educational institutions engage with their audiences. A Powerhouse Acquisition BuddyBoss, known for its robust platform enabling the creation and management of online communities, joins the ranks of WPBeginner’

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7 Tools To Maximize The Power Of Visual Storytelling For Social Media Campaigns

Keyhole.co

What makes a social media campaign stand out and resonate with the right audience? Of course, you need a content calendar to maintain a consistent posting schedule. Also, you might need a team of graphic designers, photographers, animators, and other skilled professionals to create stellar visuals for your campaign. But here’s the thing–uploading bland content isn’t enough to cut through the clutter on social media.

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Revolutionize Your Brand’s Growth with AI-Driven Content Tactics

Koka Sexton

"Think AI in marketing is just hype? Data tells a different story. Businesses embracing AI report a massive 20% boost in customer satisfaction and engagement." The post Revolutionize Your Brand’s Growth with AI-Driven Content Tactics appeared first on Koka Sexton.

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Instagram Shares Tips for Reels Creators

Social Media Today

Looking to make Reels a bigger focus in your holiday campaigns?

Tips 201
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Mid-Year Review: How to Ignite Employee Potential Through Meaningful Feedback

Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.

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Introduction to Crisis Communication Management 

BeingOptimist

Imagine waking up to the news playing about the supermarket’s own-brand sausages your company sells that are made with horse meat. Tesco, a significant grocery chain in the UK, was faced with this shocking truth in 2013. The so-called “horse meat scandal” destroyed consumer confidence in a reputable and high-quality brand while revealing a complex supply chain problem.

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7 Tips To Grow Email Lists With Social Media

Keyhole.co

Having 10K followers on LinkedIn is only useful if you can convert them into leads. Growing an email list directly communicates with this audience, ensuring you can reach it without relying on social media algorithms. You own the email list and control your exclusive audience. Additionally, it helps nurture leads, guiding potential customers through their buyer’s journey.

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How to Fix iPhone Deletes Photos by Itself?

Tweaklibrary

Does your iPhone keep deleting photos? If you are looking for the answer to this question and wondering why this happens then you are at the right place. It can be seriously annoying when your iPhone deletes photos without your permission. But, worry not friends, it is quite a common issue that can be fixed easily. Many iPhone users face this problem but the good news is that there are quick solutions to fix this for good.

iPhone 14
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Linkedin’s Making Its Automated ‘Accelerate’ Campaigns Available to All Brands

Social Media Today

Accelerate campaigns effectively automate the entire ad creation process.

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8 Pillars of Leadership Development

Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.

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How to Put the “Social” Back in B2B Social Media

Oktopost

Passionate about creating authentic and entertaining social-first content, Kaylin Balderrama joined us on Behind the Post to share how her innovative social strategy has grown Bazaarvoice’s followers by 16,000 since December. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary “In the last year, we have gained a little over 18,000 followers on social.

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9 Brilliant Strategies To Get More Followers On Twitter In 2024 

Keyhole.co

Twitter is among the top social media platforms, with around 400 million users. A plethora of them actively share information, trending content, and so much more on a daily basis. Brands use Twitter marketing to bring in engagement, authentication, humour, and brand awareness. Some of the best things about using Twitter for marketing purposes are: The incredible organic reach and engagement.

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Best Ways To Fix Phone Link App Not Working On Windows 11

Tweaklibrary

The Phone Link app (previously known as “Your Phone”) is an application on your Windows PC that lets you access your Android or iOS smartphone on your PC or laptop itself. With this app, you can check your calls, texts, and notifications on your PC. You can even make or receive calls directly from your computer and don’t need to pick up your smartphone to do the same.

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YouTube Updates Audio Removal Options to Address Copystrikes

Social Media Today

Some new options for editing your YouTube clips in the case of copyright claims.

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How to Set Better OKRs and Drive Results

Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.