March, 2019

Has the sonic brand concept finally come of age?

Sherrilynne Starkie

News of the launch of Mastercard’s new sonic brand reminded me of my Strive PR days in the Isle of Man. We helped a technology company develop and launch a ‘sonic logo’. It was so long ago that my memory fails me in recalling the client.

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Communication at the Speed of Technology

Waxing UnLyrical

Guest Post by Gloria Bell. Warning: This post is not going to give you some brilliant insight into some new lightning speed piece of technology. Sorry! Maybe next time!) What it will give you is some questions to ask yourself about communicating at the speed of technology.

Trending Sources

Entrepreneurship and Making the Transition to Wellness #MindfulSocial With @HeidiSloss

Janet Fouts

As many of you know by now, my business has evolved considerably over the last few years, and life and work have grown markedly better. Because I’m focusing on what really matters to me, my family and my clients.

10 Ways to Fight the Decline in Organic Reach on Social Media

Social Media Today

Struggling to maintain your social media referral traffic as algorithm shifts reduce the effectiveness of your approach? Check out these tips

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

5 Ways to Make Your Social Content More Effective

Ignite Social Media

Are you wondering how you can get your content to break through the clutter? I bet you’re also wondering how you can get customers to respond and buy your product or service. Well, buckle up, I have 5 tips to help make your social content more effective. Listen to Your Customers.

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History Of Iraq That Affected The Dinar Value

The Realtime Report

History of Iraq That Affected the Dinar Value. The country of Iraq has seen a fair share of war in recent decades. A lot of lives have been lost and structures were damaged beyond repair. A lot of people know Iraq as a war-torn country which has been taking the place of headlines for many years.

Fostering Community and Hope One Story at a Time

Waxing UnLyrical

Guest Post by Christy Silverthone. It wasn’t long ago that I was on one of Shonali’s Pioneer Calls , seeking advice for a campaign I was working on called, “ Safe Families for Children, ” a volunteer-based respite resource for families going through a crisis as well as an alternative to foster care.

7 Instagram Content Ideas for Creatively Blocked Social Media Managers

agora pulse

Keeping your Instagram feed fresh with diverse content can be taxing—especially when your time and budget are tight. So what happens when you’re feeling a creative block, too?

2019 Social Media Image Sizes Cheat Sheet [Infographic]

Social Media Today

Ensure your social media images look their best with this updated, platform-by-platform size guide

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Instagram Bio: What to Put and Why

Socialmedia.biz

With 8 million business pages, Instagram continues to be an excellent advertising avenue for brands to attract new customers and engage with the already existing ones.

Three Creative Ways to Use Social Media to Promote your Event

Webbiquity SMM

Guest post by Rosemary McKee. Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile.

Facebook Improves Ad Transparency

Ignite Social Media

Facebook will soon allow users to see more information in the “Why Am I Seeing This Ad?” dropdown on any ad they are served. The update includes showing users whether they are part of a custom audience, and if so, who uploaded their data to Facebook to create the custom audience.

How brands celebrated International Women’s Day

Unmetric

March 8th, the day we celebrate women all over the world and pay our respects to their contribution towards society, no matter how big or small it is.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Best Target Your Video Custom Audiences With Facebook Ads

agora pulse

Showing ads to people who have already engaged with your business on Facebook will deliver better results than showing ads to complete strangers. By creating video custom audiences, you can target Facebook ads at your video viewers.

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12 Common Marketing Campaign Mistakes to Avoid

Social Media Today

Ensure you maximize the performance of your marketing efforts by avoiding these common, costly errors

Facebook Ads Manager Changes: How to Keep Up

Jon Loomer

Facebook Ads Manager changes constantly. It is dynamic, with users seeing regular roll-outs of new features. Keeping track of these changes can be a challenge! We commonly see member posts in the Power Hitters Clubs where users share screenshots of something they see, asking “is this new?”

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Facebook Down and Facebook Outage March 13, 2019 #FacebookDown

Bill Hartzer

It appears that several are mentioning that Facebook has been having issues today, March 13, 2019. Based on a few posts and comments that I’ve made on posts today, I’m seeing errors.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Making the Most out of Your Instagram Stories

Ignite Social Media

Stories have become a major part of Instagram, receiving millions of views daily. If your brand is active on the platform it’s important to take advantage of this space, since it presents a huge opportunity to be discovered by audiences both new and old.

What is Responsibility Fatigue?

Janet Fouts

In today’s busy world we can get caught up in the frenzy to do, do, do! Our responsibilities to family, friends, work, and community can be overwhelming. It seems there is no time for self-care, for personal growth.

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What Marketers Plan to Achieve With LinkedIn [Infographic]

agora pulse

Marketers have big plans regarding how to grow on their LinkedIn accounts in 2019. Some 69% of LinkedIn survey respondents said they hoped to “build my Page following” and 40% said they wanted to master Campaign Manager.

The Relationship Between Local Reviews and SEO

Social Media Today

Reviews can play a big part in your SEO performance - and maybe an even more important consideration after recent changes to Google's process

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

8 Photo Editing Trends That Will Be Popular on Instagram in 2019

Later

Photo editing trends come and go quickly, especially on Instagram! Instagram’s native in-app filters have been out for a while, and 2018 saw an increase in both the everyday user and brands applying Lightroom presets to their feeds.

An introduction to market research through audience intelligence

Audiense

Maybe you have not thought about it, but from the moment you first used an audience intelligence platform, such as Audiense Insights, you became an amateur consumer researcher (unless you did not already dedicate yourself professionally to it).

New Social Media Advertising Opportunities Outside of Facebook

Ignite Social Media

In this day and age, advertising on social media is practically a must if you want your target audience to see your brand message. With just under $24 billion in ad revenue in 2018, Facebook seems to be the basket that marketers have chosen to place all their eggs.

How do brands celebrate Holi on social media?

Unmetric

The festival of colors, an event of pure joy and celebration is one of the most popular festivals in India. To connect with their audience and improve brand visibility, brands have come up with some inspirational colorful Holi-related campaigns.

The Do’s and Don’ts of Setting Up a Facebook Messenger Chatbot

agora pulse

If you spend a considerable part of your day online, you must have noticed chatbots. They’re the next big thing in the digital world—all set to revolutionize the way customers interact with businesses online. No wonder that 80% of businesses already use them or plan on using them by 2020.

10 Video Marketing Statistics for 2019 [Infographic]

Social Media Today

Need more convincing on the power of video for marketing? Check out these ten video usage stats

When Is the Best Time to Post on Instagram?

Socialmedia.biz

With more than 800 million monthly active users, Instagram has been the home of the most popular, engaging and shareable visual content on the internet.

3 Convincing Reasons to take Help of Digital Agency

Social Media Marketing

It is true that these days, behind every successful company there is a role of the digital agency. It is important that you make your online presence powerful, effective and influential. You have to be careful about how you sound and look in the industry.