Jon Loomer

MAY 8, 2025

Threads Feed placement is here… Meta recently announced the rollout of a new placement to monetize Threads. If you’re lucky, you already have it. Let’s take a look… Where to Find It When creating a new ad set, you may see a message under Placements that reads, Introducing ads in Threads. When you switch to manual placements, youll see an option for the Threads platform (in addition to Facebook, Instagram, Messenger, and Audience Network).

Feedly 164

Feedly Feed Instagram Course 164

Social Media Today

MAY 11, 2025

Web usage trends provide an interesting window into consumer behaviors.

Trends 184

Trends 184

Sprout Social

MAY 8, 2025

Reddit has long been a pioneer in community-driven conversationswell before social listening became a marketing staple. Since 2005, its evolved into a cultural nerve center with over 100,000 active communities and 22 billion posts and comments, influencing everything from buying behavior to political discourse. But Reddits role in the modern marketing mix has shifted.

Reddit 114

Reddit Trends Sentiment Analysis 114

Buffer Social

MAY 15, 2025

Instagram is quietly testing a new feature that could change how creators and brands share content — and I’m pretty excited about the potential. In their words: Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community. The new Instagram Reels , also called “locked” or “secret code” reels, will require a (you guessed it) secret code to view.

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Advertiser: Paycor

Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.

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Audiense

MAY 15, 2025

Summers here, and I dont know about you, but for me, that means country music. And with Russell Dickerson dropping Happen to me back in April, we may already have our soundtrack for the season.

Report 111

Report Trends Analysis 111

Hootsuite

MAY 1, 2025

Influencer marketing campaigns are a multi-billion-dollar business , and each year, more and more savvy brands partner with influential social creators to drive revenue, boost visibility, and connect with motivated audiences. But not every collab delivers results. The most successful campaigns feel authentic, align with both the creators voice and the brands goals, and offer real value to the audience.

Influencer 80

Influencer Examples Campaign Marketing 80

Social Media Today

MAY 15, 2025

Some new mental health support elements for TikTok.

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Sprout Social

MAY 1, 2025

According to The 2025 Sprout Social Index , 43% of consumers have a LinkedIn profile. Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. But to reap those rewards, companies need to master using and managing LinkedIn direct messages (DMs). In this guide, we break down the benefits of LinkedIn DMs for brands, along with the dos and donts of managing them.

LinkedIn 101

LinkedIn How To Notification Metrics 101

Buffer Social

MAY 5, 2025

You're spoiled for choice when it comes to Facebook ads — from images and videos to carousels and collections, there’s a format (and placement) for just about every goal. Advertising on Facebook also gives you the chance to experiment and find just the right approach for your brand.  But with so many options, it’s important to keep up with the latest Facebook ad specs.

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Facebook Guidelines Types FAQ 91

Audiense

MAY 12, 2025

Learn how to segment your social media audience with one click. Boost engagement, conversions, and content performance with this simple guide.

Social Media 86

Social Media Conversation Engagement Content 86

Advertisement

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

Social Media

Ignite Social Media

MAY 7, 2025

There are countless catalysts that can lead to a social media strategy refresh. Maybe your brand is building a social media presence for the first time. Maybe youve switched agency partners, shifted your brand direction, or experienced internal restructuring. Whatever the reason, the truth remains: a strategy is essential to social media success. As Lee Bolman aptly said, A vision without a strategy remains an illusion.

Social Media 78

Social Media Strategy Brands FeedBurner 78

Jon Loomer

MAY 11, 2025

Do you have this new placement? It’s not clear if this is an official rollout or part of an isolated test. Here’s what you need to know… How it Works Some advertisers are reporting seeing a new option for the Facebook Notifications placement. Your ads could appear within a users notifications feed. Whats especially unique about this placement is that images or videos arent required.

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Notification Facebook URL Feedly 159

Social Media Today

MAY 13, 2025

Some valuable tips for your Pinterest marketing process.

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Marketing How To Process Tips 154

Sprout Social

MAY 12, 2025

Known and beloved for its compelling short-form video content, TikTok has become a social powerhouse in Australia. According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel. For businesses, this level of engagement represents a major marketing opportunitybut only if they know exactly how and why Australians are using the app.

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Statistics Strategy Fashion Travel 69

Advertisement

A beginner's guide to social media automation tools and getting automation right.

Social Media

The Social Media Hat

MAY 14, 2025

In this article, we take a look at some of the best examples of ecommerce product videos and explain why theyre so successful. The post 10 Best Examples of Ecommerce Product Videos appeared first on The Social Media Hat.

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Examples Products Video Social Media 78

Buffer Social

MAY 14, 2025

I have a tendency to treat coming up with content ideas as a solo sport. I’m used to sitting with my thoughts, combined with a post format I saw that I loved and want to recreate. And when I’m stuck, I scroll through my bookmarks with hundreds of post ideas for something to remix. I’ve been fortunate that that system works time and time again for me — but it’s not the only way to create.

Communities 64

Communities Conversation Content Remix 64

Bill Hartzer

MAY 2, 2025

Nearly All Brits Struggle to Unplug on Holiday, New Survey Finds New research from travel insurance provider InsureandGo reveals that nearly every British holidaymaker finds it difficult to put down their phoneeven while trying to relax. According to the survey, 98% of UK adults admit to using their phones on holiday, with many checking messages, social media, bank accounts, and even work emails from their sun-loungers.

Travel 78

Travel Insurance Study Banking 78

Jon Loomer

MAY 15, 2025

One of the most common challenges that advertisers face is lead quality. In a recent blog post , I outlined 16 potential solutions. One of them is related to your conversion event, which is something that I’m experimenting with now. Here’s how it works… The Standard Setup When you run ads to increase website leads , you need to choose a conversion event.

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API Eventful Conversation Advertising 102

Advertiser: Paycor

Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.

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Social Media Today

MAY 4, 2025

TikTok's been hit with a new fine over user data transfers.

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Data 160

Sprout Social

MAY 14, 2025

With 20.8 million social media users, its estimated around 76% of Australians are actively engaged on social networks. But how can brands effectively reach these users? The first step is to take a closer look at the social media demographics in Australia. From generational trends to platform preferences, we cover the must-know details about Aussie social users and their online behaviours.

Social Media 71

Social Media Strategy YouTube Groups 71

BeingOptimist

MAY 14, 2025

Ever posted a killer Instagram pic and wondered whos sharing it with the world? Ive been thereuploading a sunset snap or a work milestone and itching to know whos passing it along. Maybe its a friend hyping your vibe or a follower spreading your message. In 2025, Instagrams all about connection, and knowing whos sharing your post can spark new convos or grow your audience.

Instagram 66

Instagram How To Privacy FAQ 66

Buffer Social

MAY 8, 2025

No one likes to be left on ‘seen’ — not your friends, not your partner, and definitely not your social media community. Social media monitoring is the process of tracking your brand mentions, post comments, and direct messages (DMs) on all major social media channels. Sounds simple, right? Reply to every comment, DM, and brand mention you receive.

Social Media 61

Social Media Tools Sentiment Social Media Management 61

Advertiser: Paycor

Get ready for the future of business. As HR navigates an ongoing labor shortage, leaders need stronger, more adaptable recruiting strategies. Do you have the tools you need to build a talent pipeline that drives sustainable business growth?

Tools

Bill Hartzer

MAY 7, 2025

Influencers Are Fueling Positive Change Across America A new Mintel report has unveiled a striking trend: 41% of U.S. consumers now say social media influencers inspire them to make positive life changes. That figure marks a sharp 24% rise since 2022, when the number stood at just 33%. The increase is even more pronounced among younger generations. Sixty percent of Gen Z (ages 1828) and Millennials (ages 2945) report feeling inspired by influencers.

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Influencer Social Media Retail Fashion 60

Jon Loomer

MAY 1, 2025

Why cant you create a carousel with Spotify links? This might be a super niche problem, but I know I’m not the only one. Let me explain… What I Wanted to Do I was looking for a way to promote my podcast recently, so I decided on a carousel. I would create a different carousel card for 10 different episodes. Each card would then be linked to the corresponding episode in Spotify.

Apple 83

Apple Advertising Publishing 83

Social Media Today

MAY 12, 2025

X's Community Notes program continues to expand - but is it the most effective content moderation approach?

Communities 158

Communities Content 158

Sprout Social

MAY 7, 2025

Digital marketing is about more than creating content and managing campaigns. Direct engagement, communication and customer care can set your business apart from your competition. And one of the most reliable social media apps for doing so is WhatsApp. WhatsApp is a massive app globally; billions of people rely on it as their main communication channel.

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Software Marketing Campaign Travel 69

Advertiser: Paycor

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!

Metrics

Social Media Strategies Summit

MAY 16, 2025

Social media has become a key tool for public safety agencies to foster transparency, share critical information, showcase their vital work, and build a connection with their audience. But what does high-quality social media marketing look like for public safety agencies? To answer that question, we asked Lisa Herndon , Public Information Officer at Herndon Police Department, to share strategies for creative social media usage and effective storytelling.

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Education Communities Trends Social Media 130

BeingOptimist

MAY 15, 2025

Can You See Who Shared Your Instagram Story? Ive been wondering that myself after tossing up a concert clip or a quick polldying to know whos passing it around! Its like wanting to know whos shouting your name in a crowd, right? In 2025, Instagram Stories are hotter than ever, but tracking shares isnt as straightforward as youd hope. Im here to break it down with two key ways to spot Story shares and clear up whats possible.

Instagram 66

Instagram Notification Privacy FAQ 66

Blog2Social

MAY 15, 2025

From Instagram bios to email footers, space is limitedand attention even more so. Thats why shortened URLs are more than a conveniencetheyre a strategy. Link shorteners (or URL shorteners) have become must-have tools for marketers, social media managers, and content creators. They dont just clean up long, messy URLs many also offer powerful features […] Der Beitrag The Best Link Shorteners Top Free & Premium Tools Compared erschien zuerst auf Blog2Social Blog Tips for social media

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Tools URL Social Media Management Social Media 52

Tweaklibrary

MAY 14, 2025

Betus Gambling establishment also offers United states of america professionals a good 260% added bonus to $7,five hundred during the the On-line casino Real cash platform. The dollars transmits about platform are carried out inside USD, so it’s easier for people participants. The newest constraints to possess depositing and withdrawing try subject to the brand new payment approach you select.

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Sites Groups Groups Video 10

Advertiser: Paycor

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.

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