January, 2021

Nearly 10 Reflections and Lessons from 2020

Dave Fleet

Photo by Anthony Tori. I’m not usually one for new year’s resolutions but after the last dreadful year I found myself reflecting on what I’ve learned and what I can do better. I don’t have a nice neat list of ten because, well, that’s not how it shook out. But here’s what I’ve got. #1:

Facebook's Removing the 'Our Story' Section from Pages Next Month

Social Media Today

Facebook is removing the 'Our Story' section from Pages next month, which will change how your content is presented to Page visitors

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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Bonus Material: Free Social Content Calendar. So many responsibilities! So much to do! How can a social media manager do it all? By maintaining a well-balanced schedule. Here’s a look at the daily routine of a social media manager.

10 Social Media Tactics Marketers Need to Stop in 2021

Ignite Social Media

A new year means a fresh start for your brand’s social media marketing strategy. As we enter 2021, it’s time to drop some of those bad social media habits and focus on tactics that are designed to drive real, meaningful results for your business. But what are some of those bad habits?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Essential digital marketing trends for 2021

Awario

Let's go through the main marketing trends we expect to see this year and break down how you can apply them to your own digital marketing strategy

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Hello world!

Dave Fleet

Welcome to WordPress. This is your first post. Edit or delete it, then start writing

Twitter Shares Planning Guide for Your 2021 Tweet Strategy

Social Media Today

Twitter has published a new planning guide to help map out your tweet strategy for 2021

Four Things to Consider When Hiring Your First Employee

The Realtime Report

Four Things to Consider When Hiring Your First Employee. Employing staff for the first time is a huge step for any business. You’re expanding your business platform and creating new opportunities for other people.

Best Practices for Social Media Live Events

Ignite Social Media

While we have stepped into the new year of 2021, there is one trend that will not be going away anytime soon: social media live events.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

7 unexpected ways social listening can help your business

Awario

In this article, we'll look at how you can use social listening to improve your marketing, SEO, competitor research, and head hunting

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Why Marketing needs to change

Audiense

There’s no better way to emotionally connect with people than through events, and brand events are most effective when integrated with content and streaming. Audience Intelligence

What Behavioral Marketing Is and How to Apply It to Your Social Media Campaigns

Webbiquity SMM

Guest post by Willi Mays. While every business has access to marketing data, the capability to use that information varies widely.

LinkedIn Adds Swipe-Up Links to LinkedIn Stories

Social Media Today

LinkedIn has added a new 'swipe up' link option for LinkedIn Stories - bit it's not available to all users just yet

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year.

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Delivering on The Promise of Artificial Intelligence

The Realtime Report

Delivering on The Promise of. Artificial Intelligence. “We We know how we want our companies to work. Enterprises ought to be customer-focused, responsive, and digital. They should deliver to each employee and customer exactly what they need, at the moment they need it.

The Queen's Gambit: social media study

Awario

Unexpectedly, the coming-of-age story of a young chess prodigy, Beth Harmon, becoming a world champion caught the hearts and minds of millions of viewers. We analyzed what they say on social media, blogs, news sites, and forums

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[PODCAST] Data Stories: Leaders at Work - 2nd episode with Jackie Cuyvers

Audiense

Data Stories: Leaders at Work is a bi-weekly podcast hosted by Rahul Jerome , founder of insight-intelligence.com and The Insight Network , co-organised by Audiense.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Make a Good First Impression With Your Instagram Bio

Later

Writing a good Instagram bio might seem straightforward, but it actually requires some strategy and creativity. . According to researchers, within the first 7 seconds of meeting you, people will have a solid impression of who you are — and it can be even shorter online. .

Optimal Posting Practices for Facebook, Twitter and LinkedIn in 2021

Social Media Today

Looking to update your approach to the major social platforms? Here are some notes on best posting practices to keep in mind

10 Most Effective Ways to Negotiate with Influencers

Social Media Strategies Summit

After a year where most of us spent more time on social media than ever, it is not surprising that 63% of marketers intend to increase their influencer marketing budget in the next year.

Making Your Business More Agile: 3 Steps You Can Take to Get There Today

The Realtime Report

Making Your Business More Agile: 3 Steps You Can Take to Get There Today. In business, adaptability is paramount. With the business industry continuously changing, the ability to. respond to these changes plays a large part in their success and longevity.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Get Focused and Stay Motivated With These Science-Backed Tips

agora pulse

Bonus Material: Free SMART Goals Ebook. Need proven actionable advice to help you to stay motivated as a social media manager and remain focused? Our tips can help! We all fall into a slump sometimes and can feel like we’re in a rut. That can be a slippery slope, though.

[ANSWERED] How can I make my pet famous on Instagram?

SocMed Sean

Considering creating an Instagram account for your dog, cat, horse, or other pet? Here are a few tips that can help you grow your audience and make your pet Insta-famous. The post [ANSWERED] How can I make my pet famous on Instagram? appeared first on SocMedSean - Social Media Sean.

How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

In the middle of 2020, Facebook began to raise the alarm on iOS updates and its impact on Facebook advertising.

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Facebook Launches Updated Page Layout for Public Figures Which De-Emphasizes Page Likes

Social Media Today

Facebook is rolling out a new update for Pages for public figures and creators, which, importantly, de-emphasizes Likes in favor of Following

10 Unique Ways to Use Instagram Guides for Marketing

Hootsuite

Instagram Guides is one of the latest features introduced by the app. It may have slipped under your radar with Instagram Live, Shops, Reels, a rearranged home screen, and a slew of other features introduced in 2020.

How to Come Up with  Catchy Business Name Ideas

The Realtime Report

How to Come Up with. Catchy Business Name Ideas. You can’t just come up with a business idea and expect it to be successful. There’s so much more to running a company that actually earns a profit and keeps its customers happy.

How to Use Alt Text to Optimize Social Images and Win More Search Visibility

agora pulse

Bonus Material: Free SMART Goals Ebook. Grow your understanding of alt text … and grow your traffic. Here’s a look at the oft-ignored alt text and how you can use it to boost search visibility.

The Role of Data in the Digital Customer Experience

Audiense

Audience intelligence has been used to target a highly specific audience and identify the topics and people that influence them. But how does this all fit into the digital customer experience? Join us as we explore the role of data in customer experience with Ginevra Adamoli. Audience Intelligence

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