Twitter Launches Initial test of Collaborative Tweets

Social Media Today

The option, currently in limited testing, enables you to collaborate with another user on a single tweet

Snapchat Adds 'Shared Stories' to Fuel Collaborative Content

Social Media Today

Shared Stories will provide another way to invite direct collaboration with your Snap content


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Instagram Shares Tips on Effective Influencer Marketing Collaboration

Social Media Today

Looking to work with influencers for your holiday campaigns? These tips might help

Influencer Collaborations


We live in an age of self(ie)-made celebrities. They make life look so darn good, you can’t help but want what they have. Sounds like a marketing dream, right? As a brand, there’s a number of ways you can work with influencers; each with their own set of pay-offs and limitations. We help navigate those murky waters, facilitating the relationship between brand and influencer. We ensure it’s a good fit and that it’s mutually beneficial.

TikTok Publishes New Guide to Collaborating with Creators on Ad Campaigns

Social Media Today

The guide provides a range of insights and tips to help in your creator collaboration efforts

Meta Launches New ‘Collaborative Ads’ to Facilitate More Direct Sales Activity

Social Media Today

The option will make it easier to drive direct sales in local markets

Twitter's Working on a New Collaborative Option for Fleets

Social Media Today

Twitter is working on another iteration of its new 'Fleets' tool, which would enable users to create collaborative Fleets, its version of Stories

Meta Partners with Popular Mobile Apps for New End-of-Year Stories Collaborations

Social Media Today

The collaborations provide more TikTok-like creative functionality, which could help to keep users within Meta's apps instead

Understanding collaborative & working styles on your team

Sprout Social

It takes into account how you like to communicate, how you manage conflict and your collaboration preferences. Knowing your working and collaborative style adds another tool to your self-awareness toolkit. 5 Ways to improve collaboration based on working styles.

Monday Roundup: Collaboration

Waxing UnLyrical

So this week’s roundup focuses on how collaboration can play a major role in successful campaigns and projects. Collaboration Tools for Social Media Teams: You Don’t Have to Do It All Alone. 10 Slack Hacks to Boost Team Collaboration. Why: Slack is just one of the tools I personally use for collaboration. In this post, Heather Whaling shares some of her “favorite ‘Slack hacks’ to boost collaboration.”

Facebook Announces Horizon Workrooms VR Collaboration and Meeting Platform

Social Media Today

The new virtual meeting type aims to simulate in-person interaction, and can be joined via VR headset or video link

TikTok Launches Creator Marketplace API to Facilitate More Brand Collaboration Opportunities

Social Media Today

The expansion of its Creator Marketplace data could help facilitate a range of new brand/creator collaboration opportunities

API 163

IABC 18: Collaborative Leadership through Communications with Carol Kinsey Gorman

Sherrilynne Starkie

who is an author and executive coach that focuses on collaborative leadership. Her informative and entertaining session looked at how communication powers effective collaboration. To a standing-room-only crowd, Gorman explained how collaboration is replacing the old ‘command and control’ leadership models. The answer today,” Gorman explained, “is collaboration. She provided examples of how organizations are moving to collaborative frameworks.

Instagram Adds Collaboration Options for Feed Posts and Reels, New Music Engagement Features

Social Media Today

Instagram's looking to encourage more collaboration, while it's also looking to make music a bigger focus

TikTok Adds More Duet Formats to Facilitate New Collaboration Opportunities

Social Media Today

TikTok has added three new options to its popular Duets video interaction option

Snapchat Launches First 'Local Lens' Collaborative AR Experience in London

Social Media Today

Snapchat has launched its first 'City Painter' Local Lens project in Carnaby Street, London

How to Grow on Instagram with Brand x Brand Collaborations


Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) What are the Benefits of Brand x Brand Collaborations? .

Sprout on Sprout: How PR + Social collaborate to amplify our brand

Sprout Social

Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. We’ll define what public relations marketing means in today’s industry, why our teams collaborate and how we work as a team to amplify Sprout’s brand.

TikTok Collaborates with Amazon to Enable TikTok Controls via Alexa Voice Activation

Social Media Today

TikTok is now controllable via Alexa voice activation thanks to a new collaboration between Amazon and the app

Facebook Launches New Music Collaboration App 'Collab' As it Seeks to Stay Ahead of Rising Trends

Social Media Today

Facebook's experimental NPE team has released yet another test app, this time focused on music collaboration

Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

Consider Instagram Live collaborations. Check out these how-to tips and examples of Instagram Live collaborations. . But is that the same for Instagram live video collaborations? There are many advantages to an Instagram live collaboration.

TikTok Shares New Data on the Value of Collaborating with Creators on Ad Campaigns

Social Media Today

TikTok's latest study looks at the value of partnering with established creators for your TikTok ad campaigns

Instagram Begins Rolling Out Collaborative Group Stories Option

Social Media Today

Instagram is rolling out a new group Stories feature, which enables users and their friends to collaborate on a private Story

Why Marketers Must Collaborate to Succeed

Convince & Convert

There are reasons that we should be collaborating with other like-minded people in our industry—namely, because it helps you both. In order to build relationships with people, and possibly collaborative projects in the future, always be useful in their business. Building a Collaboration Strategy. This is where collaboration is born. This business is all about collaboration and how two minds can get things done better than one.

Twitter's Working on Collaborative Tweets to Facilitate New Opportunities for Creators

Social Media Today

The option could open up a range of new opportunities, both for creators and brands

Connecting Your Enterprise: Collaboration at Scale

Buzz Marketing for Technology

Last week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Connecting Your Enterprise: Collaboration at Scale. Getting those silos to come down using one software solution is the first step to greater collaboration and scale in social. Social Media Collaboration Employee Advocacy Enterprise Social Media Social Media At Scale

Messenger Kids Adds Dark Mode, Voice Effects and New Collaborative Gaming Options for the Holidays

Social Media Today

Dark mode will help protect young eyes when using the popular messaging app

8 Great Examples of Instagram Live Collaborations

agora pulse

But today I want to talk to you about one type of live video in particular: Instagram Live collaborations. A simple way to get started with Instagram Live collaborations is conducting interviews or Q&A sessions. This type of collaboration with your audience is amazing because they get direct access to you which adds amazing value to your followers. You can grab your partner to announce your collaboration and build buzz for the live broadcast or launch of the project. .

Snapchat: An Emerging Platform for Teamwork and Collaboration

Waxing UnLyrical

While Snapchat has been used for brands and other public relations campaigns, it can be used for collaborative and teamwork efforts as well. In fact, I used Snapchat for the first time this semester to not only showcase what I am doing in my classes, but also to document, share, and collaborate with my students and fellow PR professors on projects and assignments. Here are some ideas to consider for how to use Snapchat for collaboration and teamwork feedback: 1.

PR Collaboration: Don’t Be Afraid to Take the Lead


Chances are, you collaborate with any number of other departments within a company or client’s organization.The question is, how… Read More >>>. If you work in public relations, you’re not a lone wolf. Marketing PR & Comms Career Development Planning & Strategy

5 of the Best Tools for Social Media Team Collaboration

Social Media Today

Here are five business collaboration tools that will help improve your social media marketing workflow and process

Facebook Announces New Collaboration Tools for Workplace, Including First Steps into VR Offices

Social Media Today

Facebook has outlined some new tools for its Workplace professional platform in order to help connect the rising number of people working from home

5 Ways Marketing and Sales Can Collaborate for Better Content

Convince & Convert

Content Marketing content creation content marketing editorial approach employee generated content internal collaboration salesIf marketing and sales departments want to get firing on all cylinders, they need to work together. While the two groups have a reputation for not getting along, they at least need to be polite if they want to succeed. But guess what? The sales department is one of the best resources for the marketing team to create and visualize new ideas !

TikTok Announces Exclusive Virtual Event in Collaboration with Rapper "The Weeknd"

Social Media Today

TikTok has announced a new, exclusive virtual event which will look to bring users together for an immersive on-platform experience

TikTok Announces Exclusive Virtual Event in Collaboration with Rapper The Weeknd

Social Media Today

TikTok has announced a new, exclusive virtual event which will look to bring users together for an immersive on-platform experience

Collaboration supports successful campaigns

Akamai Marketing

Collaboration is a sign of strength, not weakness and we can make each other and our clients even more successful. In fact, social media in itself IS collaboration. So when you find your chief: Despite that wide range of professional backgrounds, social media professionals tend to be very collaborative. When you hire a social media professional, ask them: “what areas of social media do you collaborate with others on?”

Collaboration and coordination: Why the best social customer experience starts with teamwork

Sprout Social

The secret to creating a best-in-class customer experience on social starts with the collaboration between a brand’s social team and customer support team. Simplify your message workflows with one collaborative tool. Customer Care Intermediate Team Collaboration Consideration Stage

From Social Sharing to Creative Collaboration

Social Media Marketing

The Power of Collaborative Consumption The personal arena is by no means exempt from this modern paradigm shift, however. The collaborative mindset is gradually beginning to be applied to production and not simply to consumption. A Move toward Collaborative Production? What exciting new realities do you think the next stage in collaborative production holds in store? guest post email collaboration

Bloggers Unite! A 10-Point Guide for Blogger Collaboration

Convince & Convert

Here’s a blogger collaboration guide to get you started: Note: If you’re already doing some blogger collaboration, check your activity against this list. Click to read more » Blogging and Content Creation andy crestodina blogger collaboration blogging content creation social networkingWeb marketing isn’t a solo endeavor. In fact, the entire goal is connectedness: businesses to prospects, brands to brand advocates, people to people.

On collaboration and learning organizations


Watch this interesting video by Don Tapscott, author of Wikinomics and the new Macrowikinomics – which is on my desk – can’t wait to read it. Ignoring the cheesy Pachelbel soundtrack for a moment, what do you think about what he posits about the opportunity for our organizations to become learning organizations through the creation and development of “the network&# ? Albeit with very different language, we talk about similar ideas throughout Open Community.