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Strategic brand collaborations: Finding successful partnerships

Sprout Social

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Brand collaborations, especially co-marketing , are a win-win for your brand reputation. In this article, we’ll explore how brand collaboration works and strategies to find the best partnership for your business.

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LinkedIn Shares New Insights into Engagement with Collaborative Articles

Social Media Today

LinkedIn says that an increasing number of its members are reading its new collaborative posts.

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#631: Collaboration Vs. Competition: Sharing Strategies Not Secrets

Amy Porterfield

Listen on… Using collaboration and competition to push yourself and your business to new heights. I'm sure you've heard the phrase “collaboration over competition” a million times.

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LinkedIn Updates Collaborative Articles, a Key Traffic Driver for the App

Social Media Today

Contributing to Collaborative Articles can earn you a 'Top Voice' badge for your profile.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Read on for all the key takeaways: Overcoming Common Higher Ed Collaboration Challenges. Image source.

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Twitter Launches Initial test of Collaborative Tweets

Social Media Today

The option, currently in limited testing, enables you to collaborate with another user on a single tweet.

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A Guide to Social Media Collaboration

Buffer Social

A viral collaboration that benefits both parties and their audiences. In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? The result?