Jon Loomer

NOVEMBER 16, 2022

You can run ads on Facebook and Instagram that target your Instagram followers. Let’s walk through how it works and how you can start targeting your Instagram followers today. Make sure that your Instagram profile is a business account. On the left, click “Instagram Accounts” under the Accounts section.

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Features Instagram Course Groups 212

SocMed Sean

MAY 12, 2022

Instagram is an incredibly popular social media app that is enjoyed by millions of people around the globe. While many popular social media sites have been around for several years and work smoothly most of the time, even the biggest and most popular of them can have issues, and Instagram is no exception. Instagram Feed Not Refreshing.

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Issues Instagram Notification Feed 246

Jon Loomer

OCTOBER 2, 2023

There’s a new Instagram metric in Ads Manager. A few weeks ago, Meta started rolling out the Instagram Profile conversion location for Traffic campaigns. When selected, the Performance Goal is Instagram Profile Visits. You don’t need to optimize for Instagram Profile Visits to use this metric.

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Metrics Instagram URL Campaign 157

Social Media Today

MARCH 28, 2024

Instagram continues to lean into private engagement in the app.

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Feed Feedly Instagram Content 204

Jon Loomer

OCTOBER 30, 2023

There’s a new optimization option in Ads Manager for Reminders Ads using Instagram placements… Using the Engagement objective, select “On Your Ad” as the conversion location. The only placements that will apply to Reminders are Instagram feed, Instagram profile feed, and Instagram Stories.

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Instagram Eventful Feed Feedly 138

SocMed Sean

MAY 26, 2022

Instagram is one of the most popular social media apps and is enjoyed by millions of people around the world. Since Instagram was launched in 2012, new features have continuously been added. You may be wondering, “What do the Instagram icons mean?”. Post Icons In Instagram. Tapping it displays the Comments below a post.

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Instagram Notification Video Comments 243

Social Media Today

OCTOBER 27, 2023

Instagram continues to experiment with more intimate group sharing options.

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Collaboration Instagram Groups Groups 213

Jon Loomer

AUGUST 28, 2023

With the Instagram Profile conversion location, you can run traffic campaigns that send people to your Instagram business profile. These ads only appear on Instagram placements and send people to your profile. The performance goal will default to Instagram Profile Visits. There are no other options.

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Campaign Conversation Instagram Metrics 147

Social Media Today

MARCH 28, 2024

Instagram continues to lean into private engagement in the app.

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Instagram Feed Feedly Content 178

Blog2Social

APRIL 21, 2024

With over two million monthly active users, Instagram has become one of the most favored social media apps of Gen Z. Instagram’s features help you grow your business in many ways. The platform opens a vast opportunity for businesses to reach relevant audiences and grow brand awareness.

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Instagram Strategy Marketing Authentication 64

Social Media Today

DECEMBER 19, 2023

Instagram's seemingly trying out Notes everywhere it can, as the feature has been popular with younger users.

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Instagram Features 185

Sprout Social

MARCH 25, 2024

If you’ve opened Instagram recently, you know Reels are big on the platform. The good news is you can add Instagram hashtags to Reels the same way you add hashtags to posts to boost visibility, reach and engagement. The short-form video format has quickly become a favorite of both brands and consumers. Let’s dig in.

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Hashtag Instagram Engagement Brands 90

Keyhole.co

APRIL 25, 2023

Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to figure out what content is best for each format. We’re here to help!

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Instagram Curation Feed Feedly 116

Jenn's Trends

MARCH 23, 2023

One of the biggest dilemmas for marketers on Instagram is which type of professional account they should choose: Business versus Creator. Of course, Instagram doesn’t make it “easy” on us. For the most part, there aren’t major differences in how the two accounts look or interact within Instagram.

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Instagram Course Types Marketing 158

Jenn's Trends

AUGUST 30, 2023

Regardless of all the reasons I’m about to share with you in this blog post, Meta has said that they are focusing heavily on direct messaging on Instagram. Just like back in the day when Facebook groups were the “thing” and if you wanted reach, you had to have a FB group… well Instagram wants you in the DMs, so slide on in there!

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Instagram Groups Groups Facebook 139

Hootsuite

MARCH 27, 2024

For example, here’s an organic Reel from Understance’s Instagram page: View this post on Instagram A post shared by Understance (@understance_) And here’s how that same Reel appeared as a boosted post in my Instagram feed: Source: @understance_ Note the Sponsored label at the top and Shop Now CTA link. What’s a social ad?

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LinkedIn Instagram Tips HootSuite 107

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

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Instagram Tools Strategy Hashtag 115

Jenn's Trends

JANUARY 24, 2023

Instagram has added the option to create a lead form directly on your Instagram profile. This form will allow you to collect answers to a few questions and inquiries about your business as well as the person’s name and contact information.

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Instagram Small Business How To Software 190

Jon Loomer

OCTOBER 30, 2023

Meta is offering an ad-free subscription option for Facebook and Instagram to users in the European Union. Subscription Details Beginning in November, users in The European Union, EEA, and Switzerland will have the option of signing up for a paid, ad-free subscription on Facebook and Instagram. It’s no longer a rumor. On web: €9.99/month

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Instagram Facebook Privacy Advertising 194

Keyhole.co

APRIL 23, 2024

This is the only Instagram Reels dimensions guide you’ll ever need. We’ll walk you through the perfect aspect ratio, margin, and sizes for your Instagram Reels. What are Instagram Reels? Instagram Reels are short, fun videos perfect for educating, entertaining, or inspiring your followers. Tired of blurry Reels?

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Overview Instagram How To Feed 52

Social Media Today

SEPTEMBER 27, 2021

Amid concerns around the mental health impacts of Instagram use, the company has decided to shelve its 'Instagram for Kids' project.

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Project Instagram Report Company 194

Social Media Today

APRIL 29, 2021

Instagram has published the first edition of its new 'Instagram Insider' digital magazine, highlighting key content trends and influenctial creators.

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Instagram Trends Platform Publishing 217

Jon Loomer

OCTOBER 10, 2022

If you’ve been creating videos for Facebook and Instagram Reels, you can increase your reach with ads. Reels are short-form videos (up to 60 seconds on Facebook and 90 seconds on Instagram) that are typically recorded from a phone. Both Facebook and Instagram Feeds use a 4:5 aspect ratio. This is their answer to TikTok.

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Instagram Facebook CPM Feed 199

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss.

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Analytics Instagram HootSuite Metrics 97

Convince & Convert

JULY 14, 2021

Instagram remains a mystery to most business owners I know. Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”.

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Instagram Strategy Marketing Upcoming 217

Social Media Today

NOVEMBER 10, 2023

More IG users are engaging in private groups, and Instagram's looking to feed into that behavioral shift.

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Feed Feedly Groups Groups 208

Social Media Today

JANUARY 4, 2024

Instagram's developing more ways to highlight your interests.

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Instagram Features 198

Keyhole.co

MARCH 27, 2024

Instagram launched Stories in 2016 to give users a unique and fun way to connect and engage with followers. Statistics show that over 500 million Instagram users watch Stories daily, which explains why 96% of marketers plan to include Stories in their marketing strategy. What Is Instagram story?

Instagram 52

Instagram How To Curation Remix 52

Jon Loomer

SEPTEMBER 5, 2023

According to a report from the New York Times , Meta is considering an ad-free subscription option for both Facebook and Instagram in the European Union. Assuming a subscription would cover both Facebook and Instagram, a monthly price of between $10 and $20 would seem reasonable. If Meta adds benefits, that price could move up further.

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Advertising Instagram Facebook Privacy 184

Jon Loomer

DECEMBER 28, 2022

Because of this, it became obvious that I needed some sort of Safe Zone template for both TikTok and Instagram Reels. I’ve found that the safe zones are similar, but not identical for TikTok and Instagram Reels. The icons on the right tend to take up a little more room on TikTok than on Instagram Reels. DOWNLOAD A COPY].

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Template Templates Instagram Applications 191

Hootsuite

MARCH 1, 2024

Instagram Threads nearly broke the internet when it debuted in early July 2023. With Hootsuite, you can schedule posts for Instagram, Facebook, TikTok, X, Pinterest, YouTube, LinkedIn, and Threads. That’s because early engagement is a value signal for the Instagram algorithm. Start your free trial today.

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Instagram HootSuite How To Social Media Management 107

Social Media Today

MAY 24, 2021

Instagram is adding a new range of data insights for both Instagram Reels and Instagram Live broadcasts.

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Instagram Engagement Data 218

Buffer Social

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? The Instagram algorithm loves early adopters of its new features. Love you, Lo-Fi filter.)

Features 113

Features Instagram How To Template 113

Ignite Social Media

AUGUST 1, 2022

Instagram is not new in terms of social media. Even so, it seems that many users and marketers aren’t quite certain who specifically is using Instagram regularly. Most of us probably know someone who uses Instagram, and many of us are users ourselves. Instagram Skews Younger. Instagram Skews Younger.

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Instagram Statistics Meme Social Media 169

Your Escape From 9 to 5

MARCH 10, 2024

In the digital realm, especially on visually-driven platforms like Instagram, your bio is your frontliner—it shapes first impressions, connects you with your audience, and sets the tone for your online presence.

Instagram 52

Instagram Platform Engagement Content 52

Jon Loomer

AUGUST 26, 2023

There’s a new option for Instagram ads… In Ads Manager, create a campaign with the Traffic objective. In the ad set under conversion location, there is now an option for Instagram Profile. When you select it, the performance goal is set to “Maximize number of Instagram profile visits.” ” No other options.

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Instagram Education Conversation Campaign 104

The Social Media Hat

APRIL 2, 2023

Why being a B2B Influencer on Instagram is a good idea, and how to start! The post How to Become a B2B Instagram Influencer appeared first on The Social Media Hat.

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B2B Influencer Instagram How To 119