INDUSTRY INSIGHTS YOUR PEERS ARE READING
Times have changed, and it’s not as easy to get more Instagram followers as it was a year ago. With over 1 billion monthly users, an ultra-smart algorithm, and tons of clever, creative brands on Instagram, it’s a competitive place if you want to grow your account and boost your following. MORE
Add hashtags to your Instagram Stories. You invested serious resources into creating and capturing the perfect Instagram Story. Instagram’s Story feature is completely supportive of hashtags—unlike, say, our good friend and pal Snapchat. How Hashtags Function on Instagram. MORE
If you’re looking to create beautiful Instagram photos, editing with Lightroom is one of the best steps you can take to improve your Instagram feed. There’s no denying that the quality of photography we see on Instagram today is A+. View this post on Instagram. MORE
2014 may go down as the Year of Instagram as the photo sharing app surpassed the 300 million user mark. Brands in 2014 have finally gotten on board with Instagram, and some exciting content has been produced over the year. The Best Brands on Instagram 2014. MORE
At this moment, the only things more plentiful than Olympics coverage and Presidential faux pas are predictions of Snapchat’s imminent withering and demise, due to the near pixel-for-pixel mimicry of the newly launched Instagram Stories. What Does Instagram Become? MORE
After launching in August 2016, Instagram Stories beat the cult-favorite Snapchat to be recognized as the most popular video story app used by both brands and consumers. Why your business should be using Instagram stories. What to put in your Instagram stories. MORE
When should you use Instagram’s slideshow? Instagram is not a full representation of your life or your brand. With that understanding comes the expectation that you will carefully curate your own photos, selecting only highlights intended for the enjoyment of your audience. MORE
I recently wrote a post that discussed how Major League Baseball used Instagram to really connect with their fans. Apps like Instagram become so popular because we want to “see” things around us. MORE
Wondering what the future of Instagram marketing looks like? 2019 is just around the corner, and with Instagram changing so often it can be hard to plan ahead when it comes to budgeting, resources, or learning new skills. View this post on Instagram. View this post on Instagram. MORE
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task. MORE
why add something new like Instagram Stories to an already hectic mix? Ever since it launched this August, Instagram Stories has been incessantly compared to Snapchat Stories and, to be fair, the two do share a lot of similarities. Why should I use Instagram Stories? MORE
As Instagram hits 1 billion active users, Facebook already over a billion and more than 1 billion people using Facebook Messenger alone, ignoring the technologies is not an option. Content marketing is becoming more challenging even for the most experienced marketers. MORE
Free Irresistible Content Curation and Creation Training Webinar – Here is What you will learn: . 5 foundations for success to curate and create content even on a super tight budget! How to use the top tools to start curating content immediately! MORE
With a new API and fully operational ad business, marketers have excitedly been testing different types of advertising opportunities on Instagram. A great example comes from Capital One, which recently credited Instagram for increasing its ad recall by 16 percent. campaign on Instagram. MORE
If you’re looking for a competitive edge, a way to establish your authority, a way to get more followers, one of the best, proven paths to online success is content curation. The difficult part is that there is a lot that goes into a world class content curation strategy. MORE
Wondering what Instagram is going to look like next? Get a glimpse of what’s to come with these 2019 Instagram predictions from influencers, experts, and the strategists behind some of your favorite Insta-brands. A screenshot from Facebook’s Instagram Account analytics beta. MORE
They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. How can you curate content from other industry leaders and still be relevant to your audience? Definition of content curation. MORE
” Social analytics and reporting firm Locowise recently revealed that Instagram engagement continues to trend downward. . Scotiabank used Instagram to raise awareness about a credit card program. Make sure you monitor your Instagram engagement statistics. MORE
In the six years since its launch, Instagram has become a dominant photo sharing platform. Engagement on Instagram is astounding, making it a visual marketer’s dream. Instagram users like shared photos 4.2 Yotpo-generated Instagram ads are powered by real UGC. MORE
Instagram used to be a black hole in terms of third-party marketing tools. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. That’s why we put together a comprehensive list of Instagram analytics tools you can use in tandem to master your key marketing metrics. Instagram Insights. MORE
Every month, 90 million fingers tap on an Instagram shopping post to learn more about products. For brands and businesses, using Instagram shopping posts is a great way to showcase your products and use your Instagram feed to drive more purchases. MORE
Creating templates for your Instagram Stories is a great way to save time, represent your brand, and create captivating stories that your followers won’t want to skip. In this blog post, you’ll learn how to edit Instagram Stories templates using Adobe Photoshop! . MORE
Greater use of visual communication has in turn made Instagram and Pinterest two of the fastest-growing social networks. Here are a handful of the best tools for growing your brand’s following and monitoring your results on Instagram and Pinterest. 5) Layout from Instagram. MORE
Managing multiple Instagram accounts can seem like a daunting task, especially if you’re trying to grow followers and engagement on each of the accounts. Maybe you’re a social media manager with lots of clients, or you’re working with a team to manage Instagram accounts for various businesses. MORE
Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). A social network / curation tool for images. MORE
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task. MORE
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task. MORE
Using Instagram for small business is a powerful (and affordable) way to grow your company. . With Instagram, you can reach new customers, stay connected to your existing ones, and even make sales right from the app, which makes it the perfect platform for marketing your small business. . MORE
Looking for Instagram tips and tricks for creatives? . If you’re a photographer, blogger, designer or creative business looking to get noticed by more clients, Instagram is a great place to showcase your portfolio and build your business online! Instagram Tip #4. MORE
Ever since its launch in August , Instagram Stories (a platform so similar to Snapchat it’s sometimes difficult to tell the two apart) has been emerging as a force in marketing, engaging the platform’s 500 million monthly users and inspiring them to share stories. MORE
People go to Instagram to be inspired by others, including brands, that they care about. As marketers, it’s easy to get caught up in the cycle of pushing your brand’s message with the same content that you’re using for other marketing channels, but that doesn’t always work on Instagram. MORE
If you want to get new Instagram followers, having a beautiful and cohesive Instagram aesthetic is the key to turning visitors into followers. . Watch our free video to learn how to design, curate, and plan an Instagram aesthetic for your feed and stories to attract new followers: . MORE
The holidays are just around the corner, which means it’s high time to start planning your Instagram influencer marketing campaign! . There’s no question that social media influencers have become an indispensable tool for brands, especially on Instagram. View this post on Instagram. MORE
Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. Just over a one-year period, Instagram saw more than 500,000 advertisers use the network to grow business. What Is Instagram Engagement? MORE
Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content. MORE
Instagram has rapidly grown into one of the largest social platforms, boasting more than 500 million daily users. More than fifty percent of Instagram users are followers of different brands on the network. Don’t forget to curate content from your followers. MORE
Contrary to common belief, Instagram quotes are more than just good “filler content.” ” A lot of businesses post quotes on Instagram to achieve their specific marketing goals, like driving more sales and building brand affinity. Haven’t used Instagram quotes yet? MORE
Instagram video is one of the best tools in a marketers toolbox. And video on Instagram is no exception! But Instagram has made video marketing more accessible for small businesses, thanks to Instagram Stories , Instagram Live , IGTV , and posting Instagram video posts to your feed. MORE
There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Most brands already offer curated experiences to guests, but marketing these suggestions with User-Generated Content can make them more visible, attractive, and trustworthy. For example, images associated with a featured restaurant or city street can be curated on social media. The End Goal: Curated Experiences… and more! MORE
Instagram hit the social media community with some major news this week. This new feature, which lives within Instagram and also as a standalone app, is optimized for long-form, mobile-friendly video content. Videos are grouped under swipable tabs that mimic Instagram Stories’ layout. MORE
Instagram is rumored to be building a standalone shopping app, IG Shopping. For example, in June 2018, Instagram unveiled its latest standalone app, IGTV. In this post, I’ll take a look at what a separate ecommerce app could mean for the future of Instagram marketing. MORE
Instagram is taking video to a new level with IGTV , a new standalone app for long-form vertical videos. IGTV builds on the success of Instagram Stories and other video features, which have helped Instagram grow to over a billion monthly active users. MORE
The greater your Instagram reach, the more eyes you can get on your brand’s visual content. But in the face of the platform’s ever-changing algorithm , brands need to explore beyond traditional Instagram tips and best practices. Expanding your reach on Instagram is about much more than a brute force content marketing attack, by the way. Listen: Instagram moves crazy fast. And in turn, your Instagram reach. Claim your Instagram account on Pinterest. MORE
Not all Instagram filters are created equally. And if you want to stand out and create a killer Instagram aesthetic , you’ll need to venture further than the 25 Instagram filters in the app, and find other ways to edit your photos. View this post on Instagram. MORE
Webbiquity SMM
FEBRUARY 21, 2017
Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). A social network / curation tool for images.
Pam Moore
AUGUST 14, 2017
Free Irresistible Content Curation and Creation Training Webinar – Here is What you will learn: . 5 foundations for success to curate and create content even on a super tight budget! How to use the top tools to start curating content immediately!
Pam Moore
JULY 7, 2017
They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. How can you curate content from other industry leaders and still be relevant to your audience? Definition of content curation.
Later
JANUARY 8, 2019
Times have changed, and it’s not as easy to get more Instagram followers as it was a year ago. With over 1 billion monthly users, an ultra-smart algorithm, and tons of clever, creative brands on Instagram, it’s a competitive place if you want to grow your account and boost your following.
Later
NOVEMBER 11, 2018
Every month, 90 million fingers tap on an Instagram shopping post to learn more about products. For brands and businesses, using Instagram shopping posts is a great way to showcase your products and use your Instagram feed to drive more purchases.
Later
DECEMBER 12, 2018
Wondering what Instagram is going to look like next? Get a glimpse of what’s to come with these 2019 Instagram predictions from influencers, experts, and the strategists behind some of your favorite Insta-brands. A screenshot from Facebook’s Instagram Account analytics beta.
Webbiquity SMM
NOVEMBER 1, 2016
Instagram has rapidly grown into one of the largest social platforms, boasting more than 500 million daily users. More than fifty percent of Instagram users are followers of different brands on the network. Don’t forget to curate content from your followers.
Ignite Social Media
DECEMBER 21, 2016
Ever since its launch in August , Instagram Stories (a platform so similar to Snapchat it’s sometimes difficult to tell the two apart) has been emerging as a force in marketing, engaging the platform’s 500 million monthly users and inspiring them to share stories.
Later
NOVEMBER 4, 2018
Instagram video is one of the best tools in a marketers toolbox. And video on Instagram is no exception! But Instagram has made video marketing more accessible for small businesses, thanks to Instagram Stories , Instagram Live , IGTV , and posting Instagram video posts to your feed.
Later
OCTOBER 19, 2018
Contrary to common belief, Instagram quotes are more than just good “filler content.” ” A lot of businesses post quotes on Instagram to achieve their specific marketing goals, like driving more sales and building brand affinity. Haven’t used Instagram quotes yet?
Later
NOVEMBER 7, 2018
Not all Instagram filters are created equally. And if you want to stand out and create a killer Instagram aesthetic , you’ll need to venture further than the 25 Instagram filters in the app, and find other ways to edit your photos. View this post on Instagram.
Later
SEPTEMBER 29, 2018
Wondering what the future of Instagram marketing looks like? 2019 is just around the corner, and with Instagram changing so often it can be hard to plan ahead when it comes to budgeting, resources, or learning new skills. View this post on Instagram. View this post on Instagram.
Later
SEPTEMBER 12, 2018
If you want to get new Instagram followers, having a beautiful and cohesive Instagram aesthetic is the key to turning visitors into followers. . Watch our free video to learn how to design, curate, and plan an Instagram aesthetic for your feed and stories to attract new followers: .
Ignite Social Media
NOVEMBER 28, 2018
People go to Instagram to be inspired by others, including brands, that they care about. As marketers, it’s easy to get caught up in the cycle of pushing your brand’s message with the same content that you’re using for other marketing channels, but that doesn’t always work on Instagram.
Pixlee
OCTOBER 10, 2018
There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Most brands already offer curated experiences to guests, but marketing these suggestions with User-Generated Content can make them more visible, attractive, and trustworthy. For example, images associated with a featured restaurant or city street can be curated on social media. The End Goal: Curated Experiences… and more!
Later
OCTOBER 31, 2018
Creating templates for your Instagram Stories is a great way to save time, represent your brand, and create captivating stories that your followers won’t want to skip. In this blog post, you’ll learn how to edit Instagram Stories templates using Adobe Photoshop! .
Pam Moore
AUGUST 11, 2018
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task.
Later
SEPTEMBER 19, 2018
Looking for Instagram tips and tricks for creatives? . If you’re a photographer, blogger, designer or creative business looking to get noticed by more clients, Instagram is a great place to showcase your portfolio and build your business online! Instagram Tip #4.
Later
OCTOBER 28, 2018
The holidays are just around the corner, which means it’s high time to start planning your Instagram influencer marketing campaign! . There’s no question that social media influencers have become an indispensable tool for brands, especially on Instagram. View this post on Instagram.
Ignite Social Media
JUNE 22, 2018
Instagram hit the social media community with some major news this week. This new feature, which lives within Instagram and also as a standalone app, is optimized for long-form, mobile-friendly video content. Videos are grouped under swipable tabs that mimic Instagram Stories’ layout.
Webbiquity SMM
AUGUST 23, 2016
Greater use of visual communication has in turn made Instagram and Pinterest two of the fastest-growing social networks. Here are a handful of the best tools for growing your brand’s following and monitoring your results on Instagram and Pinterest. 5) Layout from Instagram.
Later
OCTOBER 3, 2018
Managing multiple Instagram accounts can seem like a daunting task, especially if you’re trying to grow followers and engagement on each of the accounts. Maybe you’re a social media manager with lots of clients, or you’re working with a team to manage Instagram accounts for various businesses.
agora pulse
NOVEMBER 2, 2016
why add something new like Instagram Stories to an already hectic mix? Ever since it launched this August, Instagram Stories has been incessantly compared to Snapchat Stories and, to be fair, the two do share a lot of similarities. Why should I use Instagram Stories?
Convince & Convert
AUGUST 21, 2015
With a new API and fully operational ad business, marketers have excitedly been testing different types of advertising opportunities on Instagram. A great example comes from Capital One, which recently credited Instagram for increasing its ad recall by 16 percent. campaign on Instagram.
Convince & Convert
MARCH 8, 2013
Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content.
Pam Moore
JULY 9, 2018
As Instagram hits 1 billion active users, Facebook already over a billion and more than 1 billion people using Facebook Messenger alone, ignoring the technologies is not an option. Content marketing is becoming more challenging even for the most experienced marketers.
Convince & Convert
JANUARY 25, 2018
When should you use Instagram’s slideshow? Instagram is not a full representation of your life or your brand. With that understanding comes the expectation that you will carefully curate your own photos, selecting only highlights intended for the enjoyment of your audience.
Later
SEPTEMBER 27, 2018
If you’re looking to create beautiful Instagram photos, editing with Lightroom is one of the best steps you can take to improve your Instagram feed. There’s no denying that the quality of photography we see on Instagram today is A+. View this post on Instagram.
Sprout Social
OCTOBER 4, 2016
Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. Just over a one-year period, Instagram saw more than 500,000 advertisers use the network to grow business. What Is Instagram Engagement?
Convince & Convert
AUGUST 6, 2016
At this moment, the only things more plentiful than Olympics coverage and Presidential faux pas are predictions of Snapchat’s imminent withering and demise, due to the near pixel-for-pixel mimicry of the newly launched Instagram Stories. What Does Instagram Become?
Buffer Social
OCTOBER 16, 2018
Instagram is rumored to be building a standalone shopping app, IG Shopping. For example, in June 2018, Instagram unveiled its latest standalone app, IGTV. In this post, I’ll take a look at what a separate ecommerce app could mean for the future of Instagram marketing.
Pam Moore
AUGUST 11, 2018
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task.
Socialmedia.biz
JUNE 28, 2018
After launching in August 2016, Instagram Stories beat the cult-favorite Snapchat to be recognized as the most popular video story app used by both brands and consumers. Why your business should be using Instagram stories. What to put in your Instagram stories.
Buffer Social
SEPTEMBER 8, 2016
If you’re looking for a competitive edge, a way to establish your authority, a way to get more followers, one of the best, proven paths to online success is content curation. The difficult part is that there is a lot that goes into a world class content curation strategy.
Convince & Convert
JANUARY 18, 2018
Add hashtags to your Instagram Stories. You invested serious resources into creating and capturing the perfect Instagram Story. Instagram’s Story feature is completely supportive of hashtags—unlike, say, our good friend and pal Snapchat. How Hashtags Function on Instagram.
Pam Moore
APRIL 11, 2018
Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more! Creating content that inspires, connects and converts is not an easy task.
Socialmedia.biz
SEPTEMBER 12, 2016
In the six years since its launch, Instagram has become a dominant photo sharing platform. Engagement on Instagram is astounding, making it a visual marketer’s dream. Instagram users like shared photos 4.2 Yotpo-generated Instagram ads are powered by real UGC.
agora pulse
JULY 13, 2016
” Social analytics and reporting firm Locowise recently revealed that Instagram engagement continues to trend downward. . Scotiabank used Instagram to raise awareness about a credit card program. Make sure you monitor your Instagram engagement statistics.
Devumi
DECEMBER 19, 2014
2014 may go down as the Year of Instagram as the photo sharing app surpassed the 300 million user mark. Brands in 2014 have finally gotten on board with Instagram, and some exciting content has been produced over the year. The Best Brands on Instagram 2014.
Sprout Social
JANUARY 10, 2019
Instagram used to be a black hole in terms of third-party marketing tools. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. That’s why we put together a comprehensive list of Instagram analytics tools you can use in tandem to master your key marketing metrics. Instagram Insights.
Sprout Social
DECEMBER 10, 2018
The greater your Instagram reach, the more eyes you can get on your brand’s visual content. But in the face of the platform’s ever-changing algorithm , brands need to explore beyond traditional Instagram tips and best practices. Expanding your reach on Instagram is about much more than a brute force content marketing attack, by the way. Listen: Instagram moves crazy fast. And in turn, your Instagram reach. Claim your Instagram account on Pinterest.
Firebelly
DECEMBER 12, 2012
I recently wrote a post that discussed how Major League Baseball used Instagram to really connect with their fans. Apps like Instagram become so popular because we want to “see” things around us.
Postcron
JUNE 22, 2018
Instagram is taking video to a new level with IGTV , a new standalone app for long-form vertical videos. IGTV builds on the success of Instagram Stories and other video features, which have helped Instagram grow to over a billion monthly active users.
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