How to Increase Your LinkedIn Engagement Without Wasting a Dime
FEBRUARY 16, 2017
How do you grow engagement on the platform? Can you actually hack LinkedIn engagement? The post How to Increase Your LinkedIn Engagement Without Wasting a Dime appeared first on Spin Sucks. How effectively do you use LinkedIn for your business?
How to Build an Online Newsroom that Engages Journalists
APRIL 18, 2017
The post How to Build an Online Newsroom that Engages Journalists appeared first on Spin Sucks. What does your online newsroom look like? Is it evolving with the advances in technology to cater to the needs of journalists?
Develop a More Engaging Content Strategy with Influencers
OCTOBER 19, 2016
Here is a framework to combine content and influence, so you can deliver an irresistibly engaging content strategy. The post Develop a More Engaging Content Strategy with Influencers appeared first on Spin Sucks.
Three Engagement Myths, Busted.
SEPTEMBER 15, 2016
ICMYI – in case you missed them, here’s a selection of Jamie’s posts on Association Success from August, each “busting a myth” about engagement. The Employee Engagement Trap. Engagement is fundamentally driven by a culture that truly works.
When You Define Employee Engagement, Culture Improves
APRIL 20, 2015
By Maddie Grant When you truly sit down to define employee engagement, you find the culture challenges you’ve been having change. Can you imagine where we’d be if those engagement numbers were higher? Engagement is a result, not a variable.
7 Ways to Raise Facebook Engagement [Infographic]
JANUARY 31, 2015
Making your Facebook posts matter Check out the infographic below for some tips to help you raise Facebook engagement for free along with some helpful statistics: 1. Post on Thursday and Friday Facebook engagement rates are 18% higher on Thursdays and Fridays than other days of the week 5.
Use Instagram to Create Visual Engagement
JUNE 5, 2012
Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. How Threadless Engages its Community on Instagram.
The Corruption of Engagement
MARCH 13, 2012
A word to the wise business owners, social media enthusiasts, social media professionals, recruiters et al: when someone in front of you talks about social media “engagement” and then fails to expound on their use of that word – be wary. Engagement?
Extend Media Relations Efforts With Engaging, Shareable Content
JANUARY 31, 2017
To extend your media relations efforts, use engaging, shareable content. The post Extend Media Relations Efforts With Engaging, Shareable Content appeared first on Spin Sucks. Your news release is just the first step in a tactic-rich PESO model.
Measure & Increase Instagram Engagement
OCTOBER 4, 2016
Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. The demand for Instagram engagement is at an all-time high, but many brands still struggle to increase conversations and keep users coming back. Be human and engage.
How to Increase YouTube Engagement [Infographic]
AUGUST 23, 2014
It some offers some key statistics and these best practices that help increase YouTube engagement: Fill in the meta data. It has been shown that thumbnails increase YouTube engagement more than 150%. Is YouTube marketing worth it?
The Most Important Post-event Engagement Tool
JUNE 24, 2015
Think of the last branded event you created and the engagement tool you used. Whether it was a trade show, industry event, or conference, chances are you started engaging with participants via social media weeks before you ever did in person. Post-event Engagement Tool.
Social Media & Government: Cutting Red Tape for Increased Citizen Engagement
MARCH 27, 2017
While the process is more convenient than it was five years ago, using social media for citizen engagement is still a fairly new process. hours, and only an 8.91% engagement rate, it’s partially understandable why there’s such negative sentiment about government and social media.
Getting Under the Surface of Member Engagement
JUNE 1, 2015
It’s a hot topic in both corporate AND association circles: engagement. The for-profit folks tend to talk more about employee engagement, though engaging customers gets attention over there as well. Increased “engagement” equals increased revenue.
Employee Engagement: Prepare for Environmental Factors
OCTOBER 23, 2014
Environmental Factors Affect Success Here is the moral of this story: Don’t underestimate the power of the external environment to affect.well…EVERYTHING, including your employee engagement. The post Employee Engagement: Prepare for Environmental Factors appeared first on Spin Sucks.
The Secrets to Tweets that Generate Engagement
AUGUST 3, 2014
S ome recent changes have made the platform more visual and engaging, including the ability to add photos and Vine videos that are visible in timelines, enabling brands to stand out from the pack. How to say things on Twitter that get noticed.
Ways to Better Engage with your Social Media Followers
Ignite Social Media
FEBRUARY 6, 2017
A lot has changed in social media in the nine years since that book was written, but one thing certainly has not: engaging with your fans matters. Here are five ways to better engage with your social media followers. Looking for more ways to engage with your social media followers?
6 Ways to Engage Nonprofit Volunteers
SEPTEMBER 13, 2016
Tip o the hat to Elevation for this one! photo credit ). Cool Infographic Friday
Put Your Marketing Gloves on and Bring on Member Engagement
DECEMBER 19, 2016
What will happen to engagement when the newness wears off? by Vivian Swertinski, Senior Digital Marketing Strategist at Informz. One of my goals this year was to start and stick with a consistent exercise program.
5 Unique Ways to Engage Influencers
Ignite Social Media
JANUARY 26, 2017
Following consumer buying trends where social media content has increasingly become an important factor in purchase decisions , more and more brands are turning to influencer marketing as a way to reach engaged audiences. Unmatched levels of engagement and authenticity, added value abound.
15 Highly Engaging Pokemon Go Brand Posts
JULY 21, 2016
I dug a little deeper to identify certain trends in Pokemon Go content that won a lot of engagement for brands. Let’s look at a few of the Brand Content that won a lot of engagement, in each category. content engagement brands discover content ideation content creation pokemon go
Facebook Adds ‘Everyone Who Engaged With Your Page’ to Custom Audiences
NOVEMBER 16, 2016
Facebook added a new targeting option to custom audiences : “everyone who engaged with your page.”. Advertising/Marketing Facebook Chris Ruberg custom audiences Engagement Everyone Who Engaged With Your Page OneCommand Pages
Four Content Discovery Tools to Engage
MARCH 9, 2015
Here’s a look at four content discovery tools that can add meaningful value to your audience engagement efforts. The content suggestions are relevant and engaging. The post Four Content Discovery Tools to Engage appeared first on Spin Sucks. By Jessica Davis.
Six Things to Consider Before You Engage in PR
NOVEMBER 18, 2015
Six Things to Consider Before You Engage in PR. Following are six things you should consider before you engage in PR. The post Six Things to Consider Before You Engage in PR appeared first on Spin Sucks. Your 15 minutes of fame. Seeing your name in lights.
Instagram Engagement Rates Will Drop If You Keep Doing This
DECEMBER 29, 2016
In this post we’ll go over some habits to drop if you want to increase Instagram engagement rates for your brand or business. Posting here and there won’t help improve your Instagram engagement rates. Sometimes to get engagement and interaction you have to ask for it.
4 Strategies for Improving Social Engagement
Convince & Convert
DECEMBER 31, 2015
An interesting feature of Mention is that it allows the right people to engage with an audience in discussions that are taking place somewhere else. and watch related posts appear alongside easy-to-understand engagement data.
How to Better Define Your Buyers to Boost Engagement Online
OCTOBER 31, 2016
Everyone knows the success of a digital marketing campaign relies upon engaging your target audience and customers, winning their attention. Christelle Macri shares ways to help you better define your buyers, so you can boost customer engagement online.
How Are Journalists Engaging Audiences on Social?
MAY 4, 2016
Understanding the tools journalists are using to engage their audiences can inform the strategy of PR pros and help them to target the right audiences. Sam Bojarski looks at how journalists have been leveraging social streaming, listening and curation to respond and engage with audiences.
Facebook Brand Engagement Grows 896% Year-Over-Year
The Realtime Report
OCTOBER 25, 2012
A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement?
The 10 Commandments of Customer Engagement
DECEMBER 29, 2015
Customer engagement. The other half is actually the customer engagement part—getting their attention and pulling them into your content because they really want to read it. Thou Shalt Solicit and Participate in Customer Engagement. They have customer engagement down.
Engaging the Right Audience on LinkedIn
APRIL 12, 2012
LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. This week LinkedIn launched two new products that allow companies to more effectively engage the followers they have.
Seven Tips for Gaining Business from Speaking Engagements
FEBRUARY 22, 2012
I did 40 speaking engagements in 2010 – some free and some paid. I did only 24 speaking engagements. I’ve been thinking about why that is, and I’ve come up with seven ways for you to gain business from your speaking engagements.
Consumptions: The Hidden Facebook Engagement Metric
JULY 14, 2014
Gil C / Shutterstock.com Interactions — likes, comments, shares — are only half of the engagement story on Facebook. There is a less obvious — but equally important — engagement metric you can’t see by looking at your Facebook page or status updates alone.
5 Strategies for Boosting Engagement on Instagram
Convince & Convert
APRIL 26, 2016
A straight-forward chronological order will be replaced with Facebook-like algorithm that takes into account many social signals, including engagement and past likes to predict “relevancy” of posts. Engage With Storytelling.
You Don’t Define Engagement; They Do
JANUARY 29, 2015
There is a lot of talk about engagement in the association and nonprofit world. It’s their engagement, not yours. You’re a part of it, of course (it’s really a relationship), but you don’t get to define exactly what engagement means to your stakeholders.
6 Strategies for Increasing Fan Engagement on Facebook (Wildfire Research)
The Realtime Report
AUGUST 6, 2012
Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.
Brand Consistency Engages Employees and Creates Loyalty
JANUARY 6, 2015
When preparing to hire new employees , make sure they share the attitude you’re promoting and engage with the brand. Some companies find it effective to hire people who are already engaged with the brand—for instance, those following it on social media. By Monique Craig.
Do NOT Make this Mistake Around Member Engagement
NOVEMBER 4, 2015
Engagement has a LOT of attention in the association world today. Membership models are shifting, and higher engagement seems to be the answer to declining renewal rates and members and prospects asking “what’s in it for me?”
Reach vs Impressions: Understanding Engagement Terms
SEPTEMBER 8, 2016
Also, many people still feel a little unsure about these terms in regards to social media engagement. A viewer doesn’t have to engage with the post in order for it to count as an impression. A common goal behind every social media campaign is increased engagement. Engagement
How To Improve Social Media Engagement
The Realtime Report
DECEMBER 14, 2016
How To Improve Social Media Engagement. Let’s check out the different ways to boost social media engagement. They also attract more shares, views and thus promote high levels of engagement for brands. Creating valuable content is meaningless without reaching the right audience.