How to Increase Your LinkedIn Engagement Without Wasting a Dime
FEBRUARY 16, 2017
How effectively do you use LinkedIn for your business? How do you grow engagement on the platform? The post How to Increase Your LinkedIn Engagement Without Wasting a Dime appeared first on Spin Sucks. Can you actually hack LinkedIn engagement?
How to Build an Online Newsroom that Engages Journalists
APRIL 18, 2017
Is it evolving with the advances in technology to cater to the needs of journalists? Here is how to build an exceptional online newsroom. The post How to Build an Online Newsroom that Engages Journalists appeared first on Spin Sucks.
How to Improve Your PR Content Strategy with Influencer Marketing
MARCH 28, 2017
These individuals share their opinions and recommendations with a huge audience, and they have the power to influence their actions. The post How to Improve Your PR Content Strategy with Influencer Marketing appeared first on Spin Sucks.
How to Measure Social Media Success for Your Small Business
JUNE 20, 2014
There are many business owners running small-to-medium sized businesses who are still hesitant to invest in and start social media marketing because they are not sure how to measure and prove social media ROI – Return on Investment.
Three Challenges to Remote Work and How to Overcome Them
OCTOBER 3, 2016
Jackie Jensen interviews three remote workers and shares their challenges and how to overcome them. The post Three Challenges to Remote Work and How to Overcome Them appeared first on Spin Sucks. Companies around the world are embracing remote work options.
How to Find Time to Make Marketing Your Small Business a Priority
MARCH 8, 2017
This is especially true as the business begins to grow. Where do you find the time to focus on marketing your small business? The post How to Find Time to Make Marketing Your Small Business a Priority appeared first on Spin Sucks.
How to Make Your Email Marketing More Personal Without Being Creepy
FEBRUARY 15, 2017
People want to feel brands understand them and are on the same wavelength. Justin Schorah says permission-based personalization is the way to go. The post How to Make Your Email Marketing More Personal Without Being Creepy appeared first on Spin Sucks.
How to Find Your Dream Job
FEBRUARY 14, 2017
How do you find your dream job? The post How to Find Your Dream Job appeared first on Spin Sucks. entrepreneur Professional Development andy crestodina Are You Ready to Find Your Dream Job? Is there a strategy you should use? What exactly is a dream job?
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations
Contributed Content is on the Rise — Here’s How to Stand Out
MARCH 22, 2017
No matter how many times you write guest posts, your chance at connecting with an audience depends on how an editor perceives your work. However, there are still some unknown factors at play when it comes to pitching editors at the online publications you want to target. surveyed editors at leading online publications to uncover what it is they’re actually looking for.
Turning Passive Audiences into Brand Evangelists
JANUARY 10, 2017
If you want to convert your passive audience into walking endorsements, Emily Joseph has four tips for success. Related Stories Find Brand Clarity With Four Identity Fixes Who is Best to Execute Millennial Marketing?
How to Deal with Failure in Four Steps
OCTOBER 19, 2015
While I wish I could write about something titled, “Laura’s 10 Step Process to Being a Champion” or “The PetroPower Formula: Win Every Time,” I can’t. And the truth is, no matter who you are in life—no matter how talented, determined, passionate, or PetroPowered you are—you’ll fail.
How to Achieve Your PR Goals When the Novelty Wears Off
JANUARY 17, 2017
If you want to be successful you know you need to set goals. But when you're caught up in the daily busyness, how do you find the time and energy to put them into practice? Corina Manea shares how to achieve your PR goals in 2017 without burning out.
How to Pitch Editors Perfectly Every Time
MARCH 3, 2015
By Andrea Lehr Wondering how to pitch editors? How do you know which are worth pitching ? Or maybe you found the perfect editor and are wondering what to include in your pitch? Below is an overview of the verticals and the best way to pitch editors perfectly.
PESO Model: Implement and Measure the Four Media Types
DECEMBER 12, 2016
When it comes to the digital marketing, the term media relates to different channels a business can use to attract visitors and customers to their site.
How To Use Twitter For PR
JUNE 21, 2013
When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter?
How to Promote a Cause on Facebook
APRIL 9, 2017
It is a good example of how it can work in any category for expansion via this exciting medium. Since it was a natural progression of use, there are questions as to why the concept works so flawlessly through Facebook, in particular. How To Promote Your Cause By Establishing A Brand.
How to Write a Killer Lead
DECEMBER 30, 2014
How could I do it one more time? How could I write a compelling story about a subject matter so dry it made my lips crack. The Key To a Compelling Story: Write a Killer Lead To write a killer lead means means the four W’s and an H will probably not be there.
How to Write a Business Book Without Losing Your Soul
NOVEMBER 18, 2014
It’s incredible to consolidate your thoughts and put them down in a long form document. It’s incredible to create a product that will bring other people value. It’s incredible to have people read it, share it , and appreciate it. A business book is 60,000 to 80,000 words.
How to Use Foursquare for Small Business
OCTOBER 29, 2014
There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. The location-based service Foursquare offers individual users the chance to share where they are and get recommendations on where to go next.
How to Schedule a Facebook Post
JUNE 12, 2012
Recently, Facebook added the ability to pre or post schedule posts.and it's free! Here's how. Blog Facebook How To Social Media Marketing facebook changes How to schedule a post on Facebook scheduling a post on Facebook
How to Synchronize Your Content Marketing With an Editorial Calendar
JUNE 9, 2016
In fact, if you’re not using something to schedule your content production, it’s likely you’re not working as efficiently or effectively as you could be. Here’s how to get your workflows aligned, your cross-channel messaging synchronized, and your stress levels back down to a manageable level.
How to Name an Image for SEO Purposes
JUNE 18, 2012
When optimizing your site for SEO purposes there are several considerations to take into account. Here is a guide how to achieve this. If your site relies heavily on images for content, it is a great idea to prep your site with a rich folder structure.
How To Curate Content Better In Less Time
DECEMBER 26, 2016
Learning how to curate content is an essential task for social media managers. As a social media marketer, you need to both create original content and curate content from other sources. Time spent reading niche-related blog articles is important to keep up with industry news.
How to Cultivate Internal Change Champions
OCTOBER 20, 2014
Airmen, sailors, and soldiers may work in conjunction when it comes to the protection of the country, but the distinct cultures of each branch create a remarkable rivalry. Change comes easier when you provide an example for others to follow. Change champions don’t have to be managers.
How to Effectively Measure PR, Part One
NOVEMBER 16, 2016
In a world of data and analytics, it's time to figure out how to effectively measure PR. In part one of this two-part series, Gini Dietrich discusses benchmarks, why they're important, and how to get started.
Tips to Help a One-Person Marketing Team Succeed
OCTOBER 24, 2016
How can a one-person marketing team succeed with all there is to do? Kara Vanskike shares a few tips to make any marketer's life easier. The post Tips to Help a One-Person Marketing Team Succeed appeared first on Spin Sucks.
How To Start A Mobile Marketing Strategy
The Realtime Report
DECEMBER 27, 2016
How To Start A Mobile Marketing Strategy. If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy.
How to Easily Remove Any Facebook Application
MARCH 21, 2011
It has also become a major place for quizzes, gaming and other fun little activities that are easy to find anywhere on the site. Maybe it turns out to have spyware attached, or gives your personal details to third parties. Here’s how to get rid of any Facebook Application.
How to Create Facebook House Rules or Community Guidelines
APRIL 30, 2012
Every Facebook Page is a potential target for the irrational, irate person that ‘Likes’ the Facebook Page only to leave a barrage of negative comments on the Page. Does your Facebook Page have Rules or is it a free-for-all?
How to Podcast: A Two-Part Series
OCTOBER 27, 2016
During the PRSA International conference, Gini Dietrich co-hosted a panel discussion with Shonali Burke and Deirdre Breakenridge on how to podcast. Here is the second of a two-part series on how to podcast.
How to Rock a Presentation
MAY 16, 2016
Listen in to this conversation as three pro speakers share their tips to rock a public presentation and master your next speech. If you’ve ever wondered how to give a presentation or wanted more tips to be successful with your speaking, this information will help you!
How to Apologize Like a Boss
AUGUST 7, 2013
Society has embedded it in our brains: fight to be right, never be wrong. Whether it is in an effort to save face or to avoid embarrassment or feeling weak, these negative, dead-end perceptions have got us pointlessly digging our nails into quicksand.
How to improve collaboration in the workplace
MARCH 1, 2017
Collaboration means I have to stop what I’m working on—something I know to be delivering great value to this organization—and instead spend my time working on one of my colleague’s projects. If they stayed in their lanes, they were going to miss opportunities and fall behind.
How to Use Social Media And Stay Couth
FEBRUARY 27, 2015
If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else.
How to Build a Strong Foundation for Thought Leadership
MARCH 27, 2017
Thought leadership, a term marketers love to hate, is essential as well as extremely challenging. Salma El-Shuraf shares the steps you need to take to build a strong foundation for thought leadership.
How to Scale a Service Business with These 10+ Ideas
APRIL 19, 2017
It's not easy to scale a service business because we sell people's brains. Here are 10+ ideas to scale without adding more brains. The post How to Scale a Service Business with These 10+ Ideas appeared first on Spin Sucks.
How to Manage a Millennial Intern
SEPTEMBER 8, 2016
Want to create a fantastic internship experience? The post How to Manage a Millennial Intern appeared first on Spin Sucks. Corina Manea shares our "secret recipe" for an amazing internship for your interns. No easy job. Read it all here.