Sat.Mar 25, 2017 - Fri.Mar 31, 2017

Trending Sources

The 17 Best Social Media Management Tools

Webbiquity SMM

Monitoring and managing even a moderately active business social media presence can be time-consuming. The number of people using social media continues to grow, usage is increasing, and more networks require attention.

Instagram vs. Snapchat: Which Is Best for Your Business?

Sprout Social

Since the launch of Instagram Stories in mid–2016, Snapchat and Instagram have been competing at break-neck speeds to release hot new features and keep customers on their own platform. Within the last year, we’ve seen Snapchat invest in their editing and camera filters. To compete, Instagram added Stories, stickers and Live streaming. As Instagram’s features become eerily similar to Snapchat, it becomes even more confusing for marketers to determine which platform to target.

39
39

How to Create Facebook Ads that Compel Clicks

Spin Sucks

Struggling with Facebook ads? Truly understanding Facebook advertising is a learning curve, and depending on how savvy you are in marketing, it can take a few weeks. Deirdre Anne Lopian has five tips to help you create a successful first Facebook advertising campaign.

35
35

"Digital Marketing" Is Not The Same As Marketing

Twist Image

Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty years) provided me with an amazing career, lifestyle and opportunity to connect with and learn from great people and, in kind, it has allowed me to work with some of the most interesting brands in the world. If the term no longer held true, I would opt to ditch it.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Here’s What to Tweet during a Slow Sales Period

agora pulse

Every Social Media Manager has been there at some point. The sales manager enters the marketing office on the last week of the month because leads are down and the company looks set to miss target. All eyes turn to you. As Social Media Manager it is your duty to save the day … but how?

How (and Why) Brands Should Use Paid Social Media Ads to Boost Their Earned Media

Meltwater

Earned media is getting more attention these days, as trust in paid ads continues to… Read More.

11
11

How Businesses Can Use Highly Visual Online Brochures and Magazines to Convert

The Social Media Hat

While some bloggers and businesses are familiar with repurposing their content to places like SlideShare, few are leveraging the dramatic appeal of digital magazines. Here's how

Business Spring Cleaning: Sparkling Clean Website Performance

Spin Sucks

Our business spring cleaning continues, this week with your website performance. Laura Petrolino explains how to make both the operational and customer-focused parts of your site sparkle. The post Business Spring Cleaning: Sparkling Clean Website Performance appeared first on Spin Sucks.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Use Facebook Insights and Analytics to Boost Your Social Media Marketing Strategy

Buffer Social

Facebook Insights is one of the most powerful Facebook analytics tools available. When you dive into your Facebook Insights, you’ll receive a wealth of data to help you understand more about your Facebook Page.

Social Media Recap: March 2017

Meltwater

In the Social Media Recap this month we have Twitter releasing custom profiles for bots,… Read More.

How Freshly Picked Saves Three Hours A Day on Social

agora pulse

Freshly Picked is a luxury baby goods e-commerce store that focuses on handmade genuine leather baby shoes. The company has grown up on social media: CEO and Founder, Susan Petersen, used social media extensively to raise Freshly Picked from a small in-home business to a multi-million dollar company.

Team 10

How to Build a Strong Foundation for Thought Leadership

Spin Sucks

Thought leadership, a term marketers love to hate, is essential as well as extremely challenging. Salma El-Shuraf shares the steps you need to take to build a strong foundation for thought leadership. The post How to Build a Strong Foundation for Thought Leadership appeared first on Spin Sucks.

A World Gone Social

Learn how companies must adapt to survive.

The 5-Step Guide: How to Be Successful on Instagram

Sprout Social

Let’s put this notion to rest before we even start–you don’t have to be Instagram famous for your brand to see the best results. Learning how to be successful on Instagram isn’t just about follower count. Instead, success comes from engaged audiences and great content.

Instagram Hits 1 Million Advertisers, Fueled By Small Businesses

Meltwater

Instagram's Investment in Free Tools for Businesses Is Paying OffThe popular photo-and-video sharing app has… Read More.

Tools 10

How To Keep Your Business IT Systems More Secure

The Realtime Report

How To Keep Your Business IT Systems More Secure. Is your business as secure as it should be? Today, there are many internal and external threats that have the potential to ruin a modern business. Most organizations rely heavily on a range of different IT systems and online technologies.

Six Ways to Use Social Listening in Crisis Communications Planning

Spin Sucks

In the second of our three-part series on using data and analytics for crisis communications planning, Gini Dietrich walks you through social listening and how to build a dashboard that will help you predict future issues.

24
24

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

WWDYD? How Dennis Yu Emulates Religious Figures to Build Followers and Loyalty

Stay N' Alive

One of my personal best friends and most admired heroes in the marketing world is Dennis Yu. I’m a bit of an introvert, but when he visits he’s one of the few I always always try to find time, have lunch, and share knowledge with.

How SEO Can Help Your Blog Rank Well

ProBlogger

In the final part of our three-part series on the What , Why and How of SEO and how it can be used to improve your blog’s rankings, we’ll be exploring how SEO can help your blog rank well. Ranking well in the major search engines means added visibility for your blog.

Have You Developed A Communications Strategy For Your Business Yet?

The Realtime Report

Have You Developed A Communications Strategy For Your Business Yet? As a small business owner , you face many challenges if you want to compete in today’s marketplace.

How to Improve Your PR Content Strategy with Influencer Marketing

Spin Sucks

What makes influencer marketing better than the word-of-mouth strategy? These individuals share their opinions and recommendations with a huge audience, and they have the power to influence their actions. Scott Ragin has some tips that will help you develop your own influencer marketing campaign.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Missing Link to Measuring Content Marketing Success

The Social Media Hat

Marketers need a way to measure the complete success of their efforts across time and platforms which, until now, hasn't been affordable

9
9

#SimplySocialAwards: Best Overall Social Content Strategy

Simply Measured

Welcome to Week 2 of the #SimplySocialAwards! Last week , we collected your votes for Best Instagram Strategy. The winner was Tone It Up. . But now it’s week 2, and we’re asking you to vote on Best Social Content Strategy.

The #GetSocialSmart Show Episode 013: Jumpstart Your Content Strategy

Katie Lance

Today we’re going to talk about three tips for creating your content plan. If you’ve ever struggled with how to really think about creating a long term content plan then this video is for you. I know I’ve talked to a lot of you and you’ve thought, “Gosh.

5
5

The Value Of Personal Branding With Mark W. Schaefer - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #559 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Some might say that Mark Schaefer was late to the game when it comes to social media and personal brand building. Still, in short order, he has built a substantive and valuable personal platform and engaged community. Mark is still an avid blogger (like me). He is a podcaster (check out The Marketing Companion ). He is a professor of marketing at Rutgers. He is an active consultant.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The One Type Of Blog Post The Will Transform Your Blog Immediately

ProBlogger

This is a guest contribution from Joe Elliott. How hard can it be when you start a new blog, you create crazy amounts of content and then you need to start generating traffic? You bust your butt off to get 20 posts so that you can say you are good to go.

5
5

Risk for Reward: Why Calculated Risk is Crucial for Designing Your Career in Marketing – Clair Byrd [SSM036]

Buffer Social

How does someone with little-to-no marketing or social media experience go from a line cook to Director of Marketing for some of Silicon Valley’s most successful companies? By taking calculated risks.

25 Helpful Content Marketing Ideas to Be the Hero of Your Dream Customer

Pam Moore

When was the last time you read a blog post, watched a video, listened to a podcast or engaged with a piece of content of any format and thought “wow, that was an amazing piece of content that will help me solve the problem that has been stressing me out lately”?

3
3

YouTube's Ad Challenge, Twitter's New Business Model And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.