Sat.May 18, 2019 - Fri.May 24, 2019

Instagram announced new designs in Explore

Sherrilynne Starkie

Instagram is introducing new designs in Explore to improve the discovery experience. The new navigation bar features shortcuts to IGTV and Shopping followed by topic channels tailored to the user’s interests, such as Food, Art and Travel.

Social Media Basics: The Correct Image Sizes, Dimensions and File Types to Use [Infographic]

Social Media Today

Ensure your social media content looks its best with this guide to optimal image sizes and file types for each platform

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Best Brand Monitoring Tools – At Any Price

Webbiquity SMM

Given the increasing importance of reviews, not just for consumer brands but B2B offerings as well—plus backlinks, microinfluencers, and social media conversations—it’s vital to track online brand mentions.

Benefits of Taking Your Business To A Trade Show

The Realtime Report

Benefits of Taking Your Business To A Trade Show. There comes a time when businesses large and small need to look at how their company is performing. How are the people who are interested in your products converting into customers? What can you do to attract more leads to help boost your profits?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Ignite Your Week: Micro-channels are the New Brand Channel for Gen Z

Ignite Social Media

In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Micro-channels for Gen Z.

3 Overlooked Ways to Maximize Twitter for Your Business

Social Media Today

Are you getting the most out of Twitter for your business? Check out these tips from contributor Dhariana Lozano

More Trending

Building Long Term Relationships with Customers and Clients

The Realtime Report

Building Long Term Relationships with Customers and Clients. Instead of working so hard to land new clients, more business owners should work on the clients they already have. Their repeat business should be the lifeblood of your company, and if they’re happy, they’ll refer new customers to you.

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Pinterest Shopping Intent – What the IPO Means for this Network

Ignite Social Media

Pinterest is the top social network for finding and shopping for products among US users.* So it’s no surprise that after their IPO announcement, Pinterest is expanding their lower funnel ad offerings to support shopping intent.

The Influencer Marketing Statistics You Need to Know [Infographic]

Social Media Today

Struggling to keep up with the many influencer marketing reports and studies? This infographic collects the most significant data points of 2019 into one piece

5 Best Tools To Embed Facebook Feed On The Website

Social Media Marketing

Facebook has crawled into our daily habits like nothing else. The first thing in the morning that we do is to check the Facebook stories and posts, our friends and family members have posted over the platform. This is just an example to show how impactful Facebook is as a platform.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Advantages And Disadvantages Of Corrective Maintenance

The Realtime Report

Advantages and Disadvantages of Corrective Maintenance. Performing a CMMS is essential, whether your company is large or small and regardless of the industry in question. But do you know which maintenance strategies are most appropriate for you and when you should adopt each one?

Cost 116

How to Craft an Authentic Brand Voice & Maintain It Across Social Media Platforms Successfully

agora pulse

Businesses and social media managers alike have all seen social media accounts that are lively, with engaged followers and distinct, well-formed brands. As much as we’ve admired those accounts, we’ve also hated them (at least a little) and been a tiny bit jealous of how amazing they are.

Facebook Groups Targeted by Spammers in New Wave of Misuse

Social Media Today

Facebook groups have been subject by a new attack from sabotage gangs who join, post offensive content, then report the group

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10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

Almost 1,500 years ago, the general and philosopher Sun Tzu wrote that the best way to win a battle is to “know your enemy.” Change a word or two, and that could be equally solid advice for today’s professional marketers.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Debunking 7 Myths About Being a Rideshare Driver

The Realtime Report

Debunking 7 Myths About Being a Rideshare Driver. Interested in signing-up with a rideshare company like Uber or Lyft?

21 Ways to Get More Engagement on Instagram Stories

Later

Want to get more engagement on Instagram Stories? First, focus on the views. Second, get creative with stickers! Instagram Stories are a fun, free, and effective way to engage with your audience, even if they aren’t seeing your posts in their feed.

13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019

Social Media Today

Here are some of the top picks for this year's best Instagram themes - use them to inspire your own Instagram approach, and stand out from the growing crowd on the platform

The Social Media Metrics That Matter Most

Likeable

With all of the social media metrics out there, how do you know which ones to look at when measuring success? Given today’s pay-to-play reality, all of your social content should have paid support—so looking at the cost per desired outcome is one of the best ways to measure success.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How Reliable Are Energy Comparison Websites?

The Realtime Report

How Reliable Are Energy Comparison Websites? Utility rates keep on changing. The price that you had before that you thought was cheap may now cost you more. Switching to another utility provider is an effective way to save money on your utility bills, especially as they are on-going expenses.

Why The U.S. Just Had Its Wettest 12-Month Stretch On Record

Forbes Social Media

Here's why the U.S. just experienced its wettest 12-month stretch on record, and yes, climate change is a part of the discussion

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7 Video Trends That Will Dominate in 2019 and Beyond [Infographic]

Social Media Today

Video is the key content trend of the moment - here are some key video marketing trends that are gaining momentum

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My new book! Fanocracy: How to Turn Fans into Customers and Customers into Fans

WebInKnow

I’m super excited to announce that my new book Fanocracy: How to Turn Fans into Customers and Customers into Fans will release January 7, 2020 from Portfolio, the business book division of Penguin Random House. The book is about Fandom culture and how any business can grow by cultivating fans.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

In May 2018, Facebook announced that it would be launching a Clear History tool, which would give users the ability to delete data that the platform gathers from third-party websites. Then seen as a damage control move in the wake of last year’s Cambridge Analytica scandal, the tool is finally nearing its release as Facebook continues its bid to prioritize data privacy.

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Three Problems With The Word 'Bust' During Real-Time Weather Threats

Forbes Social Media

Messaging challenges associated with severe weather and forecast "bust" declarations

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Instagram Continues to Work on New Option to Share a Link to an Individual Story

Social Media Today

Instagram is still working on an option which would enable users to share a unique URL link to each of their Instagram Stories

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Outdated ECommerce Tactics You Should Definitely Stop Using

Pixlee

Online communities and the way they purchase are constantly evolving. Ecommerce brands need to keep up with these changing demands if they want to remain. If you have been running your ecommerce store for a while, you might have been using some techniques for a little longer than you should.

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2019 July – 2 Day Facebook™ & Instagram™ Sydney Course

Laurel Papworth

July 2019, Sydney CBD Facebook & Instagram for Business course: (2 day Sydney course) Are you wanting to take your Facebook Business Page & Instagram content to the next level?

How To Separate The AI Hype From Reality

Forbes Social Media

Giving the popularity of AI, many companies throw resources at an opportunity that doesn’t materialize. In this article, I share thoughts from Kipp Bodnar, CMO of Hubspot, regarding how marketers can distinguish between hype and reality

Instagram Re-Vamps IGTV to Better Align with Rising Consumption Trends

Social Media Today

Instagram has reformatted its IGTV long-form video platform to better align with the discovery formats on TikTok and Snapchat

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New Research Shows the Average Rates that Influencers Charge for Sponsored Posts

Social Media Today

With influencer marketing on the rise, this new report looks at what different types of influencers are actually charging for brand partnership arrangements

18 Magical Marketing Words and Phrases for an Irresistible Online Strategy [Infographic]

Social Media Today

It's not only your overall messaging, but the specific words you use that can influence consumer behavior. Take a look at this infographic

SEO vs PPC: Which One Works Better? [Infographic]

Social Media Today

In order to improve your exposure in search engines, you can turn to SEO and/or PPC - but which is a better choice for your business

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