Sat.Mar 16, 2019 - Fri.Mar 22, 2019

Shopper Psychology: How to Use Basic Psychology to Increase Online and Offline Sales [Infographic]

Social Media Today

Understanding consumer psychological triggers can help you create more compelling offers - check out this infographic

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Making the Most out of Your Instagram Stories

Ignite Social Media

Stories have become a major part of Instagram, receiving millions of views daily. If your brand is active on the platform it’s important to take advantage of this space, since it presents a huge opportunity to be discovered by audiences both new and old.

Trending Sources

How do brands celebrate Holi on social media?

Unmetric

The festival of colors, an event of pure joy and celebration is one of the most popular festivals in India. To connect with their audience and improve brand visibility, brands have come up with some inspirational colorful Holi-related campaigns.

Why Scheduling Instagram Push Notifications Is a Good Idea

agora pulse

When Instagram scheduling was only available through social scheduling software that sent push notifications to your phone and required you to then post the content yourself, everyone (including us!) wanted to have truly automated and fully scheduled Instagram posts.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Snapchat Will Reportedly Launch a New, In-App Gaming Platform Next Month

Social Media Today

Snapchat looks set to unveil its new gaming platform, which will provide another avenue for the company to generate revenue

More Trending

Embracing Your Brand On Pinterest

Socialmedia.biz

More than 250 million people visit Pinterest every month to explore new ideas and products. In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest.

How to Design Instagram Stories That Captivate Your Audience

Later

Ready to design Instagram Stories that wow your followers and increase engagement? If you want to make your brand look great and get more views, you need to think outside of the Instagram app and get creative with other apps for Instagram Stories.

Instagram Launches 'Checkout on Instagram' to Facilitate In-App Shopping

Social Media Today

Instagram is taking the next big step with its on-platform shopping options by adding a new way for users to make streamlined purchases without leaving the app

How Brands Can Use Social Media for Social Good

Likeable

Brands using social media for social activism: It’s a delicate tightrope to walk. Done right, a company can express its values in an authentic way that connects with more customers and has a positive social impact.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Dangers of Buying Followers

Socialmedia.biz

How many times in a week do you encounter ads that promise you ‘real’ followers for as low as $5? As a business, getting online traction can be difficult — especially when most social media websites today are pushing for paid advertising.

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The Art of Copywriting: How to Write Better Captions that Get Engagement

Buffer Social

What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some particular way. And what you’re trying to do, when you tell a story, is to get the audience to have that same feeling. – Pete Docter.

Web Design Trends of 2019 [Infographic]

Social Media Today

Staying up to date with the latest web design trends can help maximize your opportunities - check out these stats and tips

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From Best to Worst: Content Intelligence Tools You Need to Know About

Cortex

Its 2019, and things are changing. We need to learn to make informed decisions quickly. In the next thousand words or so, you'll be introduced to several different content intelligence tools that are available to start using today.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Content Marketing Strategy: Top 10 Mistakes Killing Your Success

Pam Moore

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals?

Top 5 Best Ways to Engage Your Audience in 2019

Postcron

Whether you’re looking to nurture your relationship with the “unreachable” gatekeeper at a top organization or turn your current customers into long term loyal customers, your target audience is made up of individuals with their own agenda online.

4 Super Effective Strategies for Writing Copy for Social Media

Social Media Today

While social networks are increasingly visual, don't underestimate the power of copy. Check out these tips

WOAW CEO Joe Binder talks YouTube, comparison and why he considered quitting

Forbes Social Media

Despite his early business success, Joe Binder finds comparison a difficult drug to quit

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Would Consumers Care if Your Brand Disappeared Tomorrow?

Pixlee

A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. Even more, the study revealed that 58% of brand content is not meaningful.

14 Tips That Will Help You Master Instagram Live

Social Media Strategies Summit

Although Instagram is best known as a platform to share your most beautiful photographs, video is becoming a bigger and bigger part of the popular platform. With the launch of IG Live in 2016 and IG TV in 2018, the platform (and it’s users) are embracing both ephemeral and long-form video.

How to Track Email Marketing Performance [Infographic]

Social Media Today

Tracking your key email marketing performance metrics is key to optimizing your process. Check out these key data notes

Facebook Privacy Update: Mark Zuckerberg's Response To Cambridge Analytica Scandal One Year On

Forbes Social Media

It is now a year ago that the Cambridge Analytica scandal, which saw Facebook user data hoovered up for use in political campaigns, broke into the headlines. The legal and business repercussions continue to this day, but has Mark Zuckerberg actually learned his lesson

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Mark Zuckerberg Makes It Facebook Official: The Future of Facebook Is Messaging

Social Media Today

Facebook is looking to shift more towards messaging, which important for marketers to note

Beyond CRO: 4 Strategies to Improve Lead Quality and Boost Sales

Social Media Today

Conversion rate optimization (CRO) is about improving your offer and conversion experience so that more visitors share their contact information and become leads

Facebook's Removing Ad Targeting Options in Certain Categories to Avoid Discrimination

Social Media Today

Facebook has announced that it will remove age, gender and ZIP code targeting options for housing, employment, credit ads

Google Releases New Guide to Maximizing eCommerce Opportunities

Social Media Today

Google has released a new guide on how to use its various ad tools to maximize your eCommerce potential

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Why You Shouldn't Put All Your Focus on Only One Social Media Network

Social Media Today

The recent outages at Facebook serve as a reminder not to put all your social media marketing eggs in one basket

3 Keys to Designing Killer Social Media Content [Infographic]

Social Media Today

Looking for the best approach social media design on a budget? Check out this infographic, based on tips from our #SMT Live audience

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Instagram's Testing a New Format for Stories Options

Social Media Today

Instagram's testing a new Stories Camera format which would make it easier to choose from the various camera options

5 Best Practices for Facebook Ads - From Facebook

Social Media Today

What are the tactics that Facebook's own staff recommend to maximize your Facebook advertising success? Check out this post