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Google Abandons Plan to Phase Out Tracking Cookies

Social Media Today

After years of delays, Google’s had enough of trying to appease all sides.

Google 190
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How to Use Google Tag Manager to Manage the Facebook Pixel and Events

Jon Loomer

For the past couple of years now, I’ve used Google Tag Manager to manage the Facebook pixel and events (both standard and custom events). In order to take advantage of Google Tag Manager for standard and custom pixel events, you’ll first need to add the base Facebook pixel code. Install the Base Pixel Code.

Eventful 211
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How to Improve Your Website’s Reputation With Google [Infographic}

Social Media Today

Some tips to help improve your Google Search rankings.

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How To Improve Your Website’s Reputation With Google [Infographic]

Social Media Today

Some tips to drive high-quality backlinks and improve your Google Search rankings.

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Google Expands AI Overviews, Adds New Link Displays

Social Media Today

Google’s expanding its AI overviews, which could impact referral traffic.

Overview 181
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Google Expands Access to Social Media Links in Business Listings

Social Media Today

Now, you can add social profile links to your Google Business listing.

List 209
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Google Adds AI Insights To Google Analytics

Social Media Today

Some new data tools to help you capitalize on key opportunities.

Analytics 186