Oktopost

OCTOBER 14, 2024

These workshops have been a key driver of success, teaching advocates how to create authentic, genuine content that resonates with their audience. With an employee advocacy program at hand, which they coined ShareMe, Aliza uses gamification tactics and workshops to help employees turn company content into personalized, impactful posts.

Authentication 87

Authentication LinkedIn Brands How To 87

Social Media Today

DECEMBER 9, 2022

Yes, it can be annoying to have to check another device o app to log-in. But it's an important consideration for online safety.

Authentication 171

Authentication Report 171

Sherrilynne Starkie

APRIL 26, 2021

It gives brands authenticity, familiarity and builds trust. Influencers create their own orginial content highlighting your products, services and brand conferring an authentic 3rd party endorsement. Almost 90 per cent of users are on the app multiple times a day delivering high engagement rate and content visibility. Be On Trend.

Brands 273

Brands Hashtag UGC Aggregator 273

Webbiquity SMM

JANUARY 24, 2023

This year, in an effort to put out more authentic and organic-looking content, companies are stepping up to collaborate with smaller content creators to help generate brand awareness and loyalty. Overall, live video provides a personal touch and authenticity, both of which are increasingly valued among audiences on social media.

Advertising 265

Advertising Social Media Strategy Authentication 265

Social Media Today

SEPTEMBER 18, 2021

As online shopping soars, new data shows today’s consumers want brands to create more authentic and personalized commerce experiences for them.

UGC 217

UGC Loyalty Survey Brands 217

Social Media Today

JULY 2, 2021

Twitter this week announced it had added the option to use physical security keys for people to use as their only form of two-factor authentication, an extra layer of protecting their accounts from hackers.

Twitter 213

Twitter Authentication 213

Social Media Strategies Summit

MAY 25, 2021

Other ways to ensure page security include setting strong passwords , enabling two-factor authentication , and completing page publishing authorization for high-reach pages. By enrolling, Facebook will help your agency adopt stronger account security protections, like two-factor authentication. Authenticity. Page Verification.

Communities 235

Communities Engagement Facebook Authentication 235

Ignite Social Media

AUGUST 30, 2022

This demographic is unsurprising, as the app caters to the generation’s desire for authenticity on social media. But completely authentic? Brands can also jump on the authenticity trend outside of BeReal content with organic less-staged posts, photo dumps, candids, and user-generated content. So, transparent, yes.

Review 184

Review Brands Authentication Notification 184

Buffer Social

JANUARY 13, 2025

But world-building isn’t just about serialized content or scaling businesses — it’s also about fostering authentic, interactive relationships, leading to the next prediction. However, she also sounds a note of caution: maintaining authenticity will be critical to success.

Social Media 124

Social Media Authentication LinkedIn Social Media Management 124

Webbiquity SMM

FEBRUARY 16, 2021

Brand authenticity matters. In B2B marketing , B2B buyers crave authentic relationships with brands just as they do with their personal consumer purchases. This type of content is authentic and informative, which leads to B2B business growth. Grey: Put a Human Face on Your Brand. Appsee: Run Instagram Ad Campaigns.

B2B 282

B2B Examples Company Instagram 282

Convince & Convert

NOVEMBER 12, 2024

According to the findings of the Netline B2B Content Consumption Report , the demand for engaging, personalized content is growing, driving the shift toward more authentic, relatable digital experiences. Authentic and Engaging Content In 2025, authenticity is key.

B2B 156

B2B Trends Social Media Case Study 156

Webbiquity SMM

JUNE 1, 2021

Personalized messages that trigger authentic conversations are a great strategy here. Although they don’t have millions of followers like macro-influencers, micro-influencers have more authentic engagement with their followers, which is ideal for conversions. This means you need to focus on developing context for your offer.

Tips 360

Tips Marketing Privacy Influencer 360

Jon Loomer

NOVEMBER 11, 2021

An authentication code is sent to your email. Once you authenticate, you can move to the next step. Back at your Facebook page, paste in your podcast’s RSS feed and click the “Add” button. You will then need to confirm ownership of your podcast. You should get that immediately. By default, Facebook will enable Clips.

Facebook 214

Facebook How To RSS Mobile 214

Social Media Today

APRIL 1, 2024

Will AI erode what's left of authentic interaction online?

Social Media 158

Social Media Tools Authentication 158

Social Media Today

APRIL 1, 2024

Will AI erode what's left of authentic interaction online?

Social Media 156

Social Media Tools Authentication 156

Social Media Strategies Summit

NOVEMBER 26, 2024

Personalizing Your Response To Customers When it comes to planning a response to customers, our panelists insisted that authenticity should be a top priority. We’re still true and authentic to Nationwide as a brand, but we match the platform a little more.” Or, as Lauren put it: “Knowing that you’re a real person can help.”

Platform 192

Platform Strategy Team Issues 192

The Realtime Report

NOVEMBER 19, 2021

Curating a list of influencers who actually relate to a brand’s values will have the most positive impact on a campaign, as their posts will be more authentic to their audience, and they are more likely to work with you in the first place. As the influencer marketing industry continues to prosper, brands will need to adapt with it.

Influencer 209

Influencer Tips Proposal Authentication 209

Webbiquity SMM

JUNE 21, 2022

Consistent brands are perceived as more authentic, and without consistency across marketing channels, customers will perceive the brand as confused – or even worse, duplicitous! Ultimately, having marketing campaigns on multiple channels will be vital to building trust and credibility with customers.

Influencer 315

Influencer Brands Policies Privacy 315

Bill Hartzer

OCTOBER 5, 2023

Authentic reviews and humorous content were found to be instrumental in connecting with 56% of consumers. Brands are urged to consider consumers’ preferences and leverage micro and nano influencers for authentic engagement. Facebook and Instagram were highlighted as valuable platforms for brand engagement.

Research 150

Research Influencer Social Media Sports 150

Jon Loomer

FEBRUARY 6, 2023

So, that June update was expected to improve the authenticity and trustworthiness of reviews. An authentic review wouldn’t include contact info. At this point, I probably get 20 spam reviews for every one authentic review. You see, spammers and scammers would use recommendations because they aren’t as easy to remove.

Facebook 182

Facebook Authentication Review Report 182

Jon Loomer

FEBRUARY 22, 2023

It allows Meta to get more people verified, which improves the authenticity of the platform (which Meta claims to value). Authenticity assured. Meta says that this is important to assure authenticity, but it will also create confusion (and more customer support issues) when people cancel. So, what could be so bad about it?

Products 159

Products Badge Authentication Issues 159

Social Media Strategies Summit

JULY 28, 2022

At Pink Orange, we value an education company’s power from a storytelling perspective; it sets them apart from their competitors and makes them authentic. Their content always feels authentic and close to the student. I think the way that they maintain their authenticity is what makes them so great.

Education 192

Education Authentication Team Hubspot 192

Sprout Social

DECEMBER 20, 2024

These win-win scenarios allow brands to tap into the creator’s engaged audience and benefit from their creativity and authenticity, while creators get paid for their work and gain exposure to new audiences. Prioritize authenticity : When creating TikTok branded content, its important to remember to prioritize authenticity.

Brands 119

Brands Content How To Authentication 119

Oktopost

DECEMBER 17, 2024

What makes social media content resonate more: polished corporate messaging or authentic stories from real people? But knowing the value of authentic stories is one thinggetting your employees excited to share those stories and participate in the initiative is another. The question is, does it really work?

Examples 116

Examples Content Authentication B2B 116

Social Media Strategies Summit

AUGUST 5, 2022

I love UCLA’s TikTok and Instagram content – they do a great job of showcasing the Bruin experience in an authentic, fun way. It will be interesting to see how higher ed institutions aim to create more authentic content and utilize student influencers in a new way.

Collaboration 49

Collaboration Trends Instagram Team 49

Pam Moore

SEPTEMBER 4, 2023

” Authenticity is the heartbeat of your brand with soul, and AI can amplify that uniqueness! 💖 Just like in the world of social media, authenticity rules in AI! Let's keep the conversation alive with love and authenticity! . “Today you are You, that is truer than true. Go get-r-done, peeps!

Marketing 147

Marketing Authentication Training Consultant 147

WebInKnow

NOVEMBER 21, 2024

As social networks become more important for organizations of all kinds, often the key question is how to integrate them into an overall marketing strategy. Ani Sanyal, CEO of Kolkata Chai Co., uses Instagram and a website to grow the business he co-founded with his brother Ayan.

Authentication 76

Authentication Instagram Social Networking Organization 76

Ignite Social Media

SEPTEMBER 5, 2023

It was engaging, captured something people were already talking about, and felt like an authentic and natural way for them to jump into the conversation. Authentic UGC Content User-generated content (UGC) can be a great way to add authenticity and dimension to a brand. It was spot-on. We love this recent example from Target.

Social Media 168

Social Media Brands Content UGC 168

Ignite Social Media

JULY 6, 2023

Embrace Authenticity: Authenticity is the cornerstone of personal branding. Conclusion: Building an impactful personal brand on social media is a journey that requires strategy, authenticity, valuable content, and consistency. Identify your target audience’s demographics, interests, and preferred social media platforms.

Social Media 174

Social Media Tips Authentication Resources 174

Ignite Social Media

FEBRUARY 26, 2024

You remember when social media was all about authenticity , then became about a perfectly curated feed, then came back around to authenticity again; 25. You remember when podcasts were a thing, then they weren’t a thing, and then they were a thing again; 24.

Flash Mob 164

Flash Mob Social Media Marketing Meme 164

Ignite Social Media

APRIL 15, 2024

The Importance of Content Variety and Authenticity While video content has historically been the best performer for Big Lots’ influencer campaigns, the brand has found success in mixing up their content formats. Underlying the success of these varied content formats is a steadfast commitment to authenticity.

Influencer 149

Influencer Retail Marketing Discount 149

Ignite Social Media

NOVEMBER 27, 2023

Can we authentically connect it back to our brand mission and values? But a B2B software company likely wouldn’t have an authentic way to engage with that meme. Choosing Trends That Align With Your Brand Goals The key to successfully using trends for your brand is relevance.

Trends 174

Trends Social Media Brands Meme 174

Social Media Strategies Summit

NOVEMBER 18, 2020

Their follower relationships are authentic and deep. To give an authentic flavor to their affiliate marketing, the brand gives its affiliates some of their products to try out. UGC is more believable and authentic, not to mention FREE. Since influencers are more relatable than celebrities, their content touches people’s hearts.

ROI 246

ROI Social Media UGC Discount 246

Oktopost

NOVEMBER 25, 2024

In this power-packed episode of Behind the Post, Marissa Rosen joins us to break down why executive takeovers are crucial for B2B brands, and how to collaborate effectively with your execs—all in just 15 minutes.

Social Media 149

Social Media B2B Apple Authentication 149

Social Media Strategies Summit

SEPTEMBER 16, 2024

Amherst College: Share Day-in-the-Life Content Arguably, the single biggest benefit of recruiting student creators is to give an authentic look at the life of a typical student at your school. Get inspired by these 10 real-world examples. The University of California, Berkeley clearly understands this.

Examples 180

Examples Content UGC Education 180

Social Media Strategies Summit

FEBRUARY 23, 2024

That’s a big deal, with 71% of Americans saying they feel they can relate to authentic brands (and are therefore more inclined to support them). So, the more genuine human voices you can get into your YouTube Shorts, the more authentic and trustworthy your content will be.

Examples 204

Examples YouTube Transportation Video 204

The Realtime Report

JANUARY 16, 2023

Use Strong Passwords And Enable Two-Factor Authentication. One of the easiest ways to prevent unwanted logins on your accounts is to use strong passwords and enable two-factor authentication.

Social Media 172

Social Media Banking How To Privacy 172