Pinterest Launches Real-Time Analytics in its Mobile App
Social Media Today
JULY 29, 2022
More insights to help inform your Pin approach
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YouTube Launches New Process to Connect Your Mobile Device with Your TV Viewing Experience
Social Media Today
JUNE 1, 2022
The new process will enable you to interact with YouTube content on your home TV screen via your mobile device
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Facebook Expands Support for Physical Security Keys to Mobile Devices
Social Media Today
MARCH 18, 2021
Facebook will now support the use of physical security keys for login confirmation on mobile devices
Google is refreshing mobile search
Sherrilynne Starkie
MAY 28, 2019
Google is launching a visual refresh of the mobile search results page designed to increase transparency on the world’s favourite search engine. This redesign is rolling out now on mobile search and will be ex tended to other formats in the future. The post Google is refreshing mobile search appeared first on Sherrilynne Starkie.
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Facebook Pages are getting mobile friendly
Sherrilynne Starkie
SEPTEMBER 12, 2015
Facebook has just announced that business pages are getting a whole lot more mobile friendly thanks to new features and functions designed with hand-held devices in mind. More than 660 million people use only a mobile phone to access Facebook, so the improvements are smart and will help page owners promote their businesses and achieve objectives. Page navigation on mobile too, is set for improvement with an update to the layout that will reduce the need for scrolling and clicking.
Best Practices for Mobile-First Social Video
Ignite Social Media
MARCH 8, 2019
One way to do that is with mobile-first video. What’s mobile-first video? The post Best Practices for Mobile-First Social Video appeared first on Ignite Social Media - The original social media agency. Mobile Marketing Video Facebook Mobile First Video Mobile First Video mobile first video best practice video on social best practices Video on Social Media
YouTube Adds New Analytics on Mobile, Expands Merch Listings to More Regions
Social Media Today
SEPTEMBER 16, 2021
The new insights will better enable mobile management of your YouTube presence
Is Your Business Ready For Mobile Marketing?
yMarketingMatters
OCTOBER 2, 2017
Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites. Mobile use is disrupting the way people engage with brands. Everything that can be done on a desktop computer is now available on a mobile device.
LinkedIn Launches 'Dark Mode' on Mobile and Desktop
Social Media Today
SEPTEMBER 13, 2021
LinkedIn becomes the latest social app to provide a dark mode option, which aims to limit exposure to blue light
Facebook Launches New Creator Studio Mobile App
Social Media Today
FEBRUARY 21, 2020
Facebook has launched a new Creator Studio app, providing more insights, editing and posting tools on the go
Get Your Business Moving: 9 types of Mobile Marketing
Harp Interactive
MARCH 17, 2010
More and more businesses are realizing the potential of mobile devices as a viable medium for call-to-action advertising. And don’t think cell phones are the only mobile medium worth considering. There is a plethora of technology that offers mobility and convenience to its users who are embracing this new lifestyle wholeheartedly. Lower mobile internet rates and decreased costs of compact computers are opening up new possibilities for marketers.
New Report Underlines the Growth of TikTok, eCommerce, and Other Key Mobile Trends
Social Media Today
JANUARY 13, 2021
Mobile analytics provider App Annie has published its latest 'State of Mobile' report which looks at key industry trends and shifts
5 Reasons Your Mobile Strategy Isn’t Working
Buzz Marketing for Technology
FEBRUARY 18, 2015
Whether you completely neglected to build a website for your mobile platform or there’s a lacking call to action, there are common mobile faux pas than can result in lost loyalty, brand following and even support. Advertising Behavioral Targeting Content Marketing Conversion Optimization Customer Experience Inbound Marketing Innovation Mobile Optimization Web Design Call to Action Mobile app Mobile marketing Mobile website Responsive Design
Most Profitable Mobile App Marketing Strategies
Social Media Marketing
APRIL 14, 2020
Technology has been on constant change and almost everything has been going mobile these days. People are on the move and the convenience mobile gadgets provide has made more and more people utilize it. What are Mobile Apps? What is Mobile App Marketing?
Facebook Begins Roll Out of Dark Mode on its Mobile App
Social Media Today
OCTOBER 30, 2020
After months of waiting, dark mode is finally coming to Facebook's mobile apps
Mobile Commerce On The Rise… Fast
Dave Fleet
JUNE 17, 2010
Electronics marketplace Retrevo this week released a new study suggesting that mobile shoppers have doubled since February. While this isn’t a surprising trend, the fact that mobile commerce is growing so quickly is somewhat surprising. It’s hard to name an industry that isn’t affected at some level by the growth in smartphone technology, from fast food ( Pizza Hut iPhone app , for example), to television content ( Rogers On Demand Mobile ).
Mobile Ad Spending Grows 105% in 2013
The Realtime Report
MARCH 19, 2014
In 2014, mobile ad spending will account for nearly one-quarter of total digital ad spending worldwide, according to the latest estimates from eMarketer. Much of this growth is driven by increased mobile ad spending from Facebook and Google. Mobile ad spending worldwide increased 105% in 2013 to $17.96 Mobile was responsible for 23% of Google’s global net ad revenues in 2013; this number will rise to nearly 39% in 2014.
Mobile Positioning: A Business Must
Webbiquity SMM
MAY 3, 2012
Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. First, they should recognize the benefits of creating a mobile strategy that their best customers will respond to. What Can A Mobile Strategy Do For Me? What does mobile mean to your company?
Ready Yourself Now for a Mobile Only Future
Waxing UnLyrical
JUNE 12, 2018
This mobile-only group of users is forecasted to increase to 52 million people by 2021. For businesses, that means learning how mobile-only communication is different than other types of communication, and driving automation as much as possible when working in this space. What else does automation in this brave new world of mobile-only communication look like? The post Ready Yourself Now for a Mobile Only Future appeared first on Shonali Burke Consulting.
76% of Mobile Video Ads Are Viewed In-App [Study]
The Realtime Report
MAY 7, 2014
Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. The results show very high completion rates – over 90% – for mobile video. mobile video ads are dominated by in-app ads; 46% of impressions happen in-app on phones and 30% in-app on tablets.
Mobile Computer Repair Still in Great Demand: Tips for Startups
The Realtime Report
FEBRUARY 23, 2022
Mobile Computer Repair Still in Great Demand: Tips for Startups. Maybe you have always dreamed of having your own computer repair service and in your time training you found that very few shops offer mobile repair services.
Mobile Is Here – Are You Ready for Mobile Marketing?
yMarketingMatters
APRIL 15, 2013
OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. An impressive 75% of mobile Internet users make purchases on mobile devices. Mobile optimization is no longer optional.
Facebook Dark Mode is Now Being Tested with a Small Percentage of Mobile Users
Social Media Today
JUNE 26, 2020
Facebook has confirmed that it's now testing dark mode in its mobile app with some users
Gone Mobile
Justin Levy
JANUARY 4, 2010
Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Gone Mobile Written on January 5, 2010 by Justin Levy in announcements , blog , miscellaneous 2 Comments - Leave a comment! You can now access a mobile version of [ justinrlevy.com ] when you use a touch mobile device such as an iPhone or Droid. Previously this blog had utilized the Carrington theme to create a mobile version of the site.
Why Mobile Search Is Important
The Social Media Incubator
MAY 10, 2013
One emerging trend in online marketing is mobile search. With more people buying smartphones and using them to find businesses online, mobile search is poised to be a high growth marketing opportunity for many businesses all around the globe. For one thing, mobile search is highly local. Your customers are searching for a restaurant, gas station, or other business while on the run – on their mobile phones. There is no search quite like mobile search.
Visualizing Mobile Traffic Worldwide [Infographic]
Social Media Today
DECEMBER 14, 2021
A look at how people are spending their time online, underlining the impact of the mobile connectivity shift
Mobile Video: 92% of Viewers Share Content
The Realtime Report
JANUARY 7, 2013
Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. And they do so often: 16% share mobile video content daily, and 33% do so weekly. Overall, nearly two-thirds of those surveyed share mobile video content at least once per month. .
How to Track Mobile App Conversions
Convince & Convert
NOVEMBER 25, 2014
To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. A conversion is when a mobile app boosts sales, whether directly or indirectly. So, without further ado, we’re here to school you on the right way to gain and measure conversions on mobile apps. Image via BigStockPhoto.com.
Mobile Trends for 2013
Firebelly
JUNE 13, 2013
With mobile technology rapidly growing and changing it is exciting to see what we can expect to happen in the future. I discovered an article written by JWT on the 13 Mobile Trends for 2013 and picked out a few that I already see happening in my own mobile use. Yes we still make calls on our mobile phones, the original purpose, but today there are so many faster, more exciting, and richer ways to stay connected to our friends and family. Mobile as a Sixth Sense.
The 10 Key Mobile Trends for 2011
Mindjumpers
DECEMBER 16, 2010
Mobile marketing is becoming increasingly important. In case you are not convinced: according to Morgan Stanley, within five years the number of mobile Internet users will surpass the number of desktop Internet users. And, according to the TNS Digital Life report, mobile users spend 3.1 So it’s really not exaggerated to say that marketers should be well informed regarding the mobile evolutions. Mobile is part of the mix! Mobile banking a must have.
Monday Roundup: Meeting Google’s Mobile-Friendly Standards
Waxing UnLyrical
APRIL 20, 2015
If your site isn’t mobile-friendly, your SEO probably won’t be as high… or may even drop. But here are a few more resources on becoming, and staying, mobile-friendly. The Definitive Guide to Mobile SEO. However, his post on AudienceBloom still gives you some solid 101-type information on mobile sites, in case that’s what you need right now. How to Keep your Site Fast for Mobile-Friendly. How to Make Your WordPress Blog Mobile Friendly.
3 Ways To Improve Mobile Email Marketing
Small Business Mavericks
JANUARY 21, 2015
Chris Crum recently shared what not to do in mobile email marketing on WebProNews. This is important, because mobile is how many of us read our emails and respond to them. If you are going to use email marketing, and I hope you are, it’s a very good idea to make sure your emails are mobile-friendly along with your website. Nobody wants to open an email that excites their interest and get hung up in a website that doesn’t work for mobile devices.
YouTube Adds Option to Reuse Details from Previous Videos to Streamline Uploads, New Mobile Analytics
Social Media Today
NOVEMBER 23, 2021
The option will streamline the upload process, especially for videos in a series
What Is Mobile Marketing?
Small Business Mavericks
SEPTEMBER 17, 2012
This week we’re talking about mobile marketing. First, what is mobile marketing? In a word, mobile marketing is any marketing that involves interactive marketing through mobile devices such as cell phones, PDAs, Bluetooth devices, tablets, and other connected handheld devices. The means and ways of mobile marketing have grown a lot since the advent of the science less than a decade ago. Mobile web marketing.
YouTube Commands 50% of Time Spent On Mobile Entertainment Apps
The Realtime Report
APRIL 2, 2014
How much time are Americans spending on mobile apps, and which are the most popular? A new study from Flurry takes a look at how apps are dominating mobile, and Google and Facebook are commanding lots of our time. The average US consumer now spends 2 hours and 42 minutes per day on mobile; apps command a whopping 86% of that time, or 2 hours and 19 minutes per day. Time spent on the mobile web has continued to drop, now totaling just 14% of Americans’ time on mobile.
Carlsberg Launches Crowdit: A Non-Branded Mobile App
Mindjumpers
OCTOBER 17, 2012
We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. The mobile consumer. With today’s social, mobile and local revolution , an important part of this experience takes place through the use of tools and apps and users are often connected to physical places through tools on their mobile phones. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution.
Mobile Shopping: Mobile’s Influence on the Holidays
Meltwater
DECEMBER 13, 2016
It is no secret; mobile shopping continues to grow and is directly influencing holiday shoppers… Read More.
Meta Partners with Popular Mobile Apps for New End-of-Year Stories Collaborations
Social Media Today
DECEMBER 17, 2021
The collaborations provide more TikTok-like creative functionality, which could help to keep users within Meta's apps instead
Mobile eCommerce Tips for 2013
Idaconcpts
DECEMBER 31, 2012
With the emergence of mobile tablets and smart phones, eCommerce websites need to rethink their overall business strategy to ensure their website is optimized for these devices. Since mobile device usage will only continue to increase in the coming years, it is wise for every eCommerce website to start to think about their mobile eCommerce strategy. I run SEO campaign for one ecommerce website and recently I implemented a mobile version of their website.
Half of Consumers Read Email Exclusively On Mobile
The Realtime Report
FEBRUARY 25, 2014
Email marketing is far from dead — but is your brand optimizing email campaigns for mobile? If the answer is no, then it’s time to start: a new study from Yesmail Interactive shows that, as of Q4 2013, half of consumers now read emails only on mobile devices. billion emails sent in Q4 2013, the study showed an impressive rise in mobile stats in just one quarter: the percentage of consumers interacting with email exclusively on mobile rose to 50%.
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