Social, Local, Mobile: The SoLoMo Revolution

Mindjumpers

People are connecting to their social networks through their mobile phones , and last week Socialbakers announced that the majority of Facebook users (57%) access Facebook through mobile; a fact that convincingly underlines the mobile revolution.

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Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Twitter Facebook Google+ LinkedIn Content Marketing: Without Community, It’s Only Half the Equation.

Trending Sources

Mobile – from Strategy to Implementation

SocialFish

Mobile from Strategy to Implementation for the 2013 ASAE Technology Conference (Tech13) from Amy Hissrich. “I was excited to do this session because over the past year, I’ve changed my mindset around mobile. It’s an exciting time both for mobile development and associations.

Come for the content, stay for the community

SocialFish

Came across two slides decks on the same day that I thought were unexpectedly about the same thing – loyalty and community. Secrets of Great Communities And Community Managers from Leader Networks. Featured Open Community

Mobile: Give Your Customers That Something Extra

Mindjumpers

Recently, we took a look at Carlsberg’s non-branded mobile app, Crowdit , which is a great example of how brands can provide their customers with a relevant service without stuffing a logo down their throats. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation.

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5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week. Second, apps will be discoverable in mobile search results with deep links driving new app downloads.

Google Rolls Out New Mobile Friendly Tag

Bill Hartzer

Google has started displaying new mobile friendly tag in the search results to show which sites are mobile-friendly and which sites are not. If you’re on a mobile device, you’ll see the “mobile friendly tag”, as shown above.

The Intersection of Online Communities and Learning Management Systems

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. Community platforms are already being used for learning objectives.

Cool Social Tools: Small World Labs Community

SocialFish

———— Cool Social Tools: Small World Labs Community. Small World Labs helps nonprofit organizations engage, collaborate with, and mobilize their supporters. What Is an Online Community? Enterprise-Level Community Platform. Mobile Access.

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3 Quick and Easy Short Video Tools for Mobile Animation

Socially Sorted

It’s so easy with the right tools, so let’s jump in and take a look at 3 of the short video tools you can use to do this: 3 Quick and Easy Short Video Tools for Mobile Animation. #1 With time, you build powerful connections and an engaged community.

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Adapt Your Website to a Mobile World

SocialFish

Adapting Your Website to a Mobile World from Tom Jelen. Featured From the Trenches Implementation Mobile Nice deck by Tom Jelen, Director of Online Communications at ASHA. Pretty self-explanatory, and contains a good explanation of the difference between responsive and adaptive design.

QR Codes, Email, and Mobile Marketing: Tools for Small Businesses to Compete Digitally

Techipedia: Tamar Weinberg

That’s why at Signal , we’ve dedicated a piece of our business to providing an affordable and simple product to help small businesses leverage mobile marketing, social media and email to grow and nurture their customer base.

Get your Online Community Software Selection Guide!

SocialFish

Remember the white paper we produced in 2009 that included a comparison of private online community vendors? I’m constantly asked questions about where to start and who the online community players are. Featured From the Trenches Industry Insider Open Community

Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Building a New Kind of Cruise Community. Guest Post by J.D. Lasica.

Gushcloud: Mobilizing Social Media Marketing

Mindjumpers

Mobilizing target networks online. Gushcloud is a platform where brands are helped to actively mobilize their target groups across the various social media channels with just a few easy clicks. Transparency of Community. Tweet.

Facebook Open-Sources Community Cellular Manager

SocialTimes Facebook

Software engineers Kurtis Heimeri and Steve Muir and infrastructure strategist Shaddi Hasan announced in a blog post last week that the code for Community Cellular Manager is available via GitHub. The local community, primarily subsiding on agriculture and tourism, now has access to cellular connectivity. Facebook announced the open-sourcing of a solution aimed at furthering its mission of connecting the world.

Social Media Community Manager's Management

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, September 7, 2010 Social Media Community Managers Management Monitoring Social Media can be overwhelming. Hi Folks, do you work as an Online Community Manager?

How to Name Your Private Online Community

SocialFish

The name of your association’s private online community may not seem that important in the grand scheme of your community strategy, but it can send a subtle but strong signal about your community and can really affect your community’s engagement.

3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online

Buzz Marketing for Technology

Posted in Branding Communities eCommerce Interactive Marketing Mobile Optimization. It can actually decrease their likeliness to click through a brand’s website or mobile site, and lead to a willingness to go to a competitor’s site.

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Trending Stories Sorry, This is Not the End of the PC Era [OPINION] 11 How Are People Using Twitter? socialmedia longtailseo communities

Velma Hart Talks Open Community

SocialFish

This is the second in a series of interviews we are conducting with CEO’s and senior executives about their take on the concepts in Open Community. We started our conversation with this one question: How do you think the concepts in Open Community will shape associations in the future?

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more importantly, how do you build an engaged community in your Facebook Group? How to build an engaged community in your Facebook group.

Create a World-Class Online Community for Your Business

mashable.com

Edwards and Telligent CTO Rob Howard are releasing a white paper today that delineates what these standard-setting communities of the future will look like. According to their research, here are nine steps businesses must take in order to make their online communities world-class.

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Build community to create a movement.

The New Competition: For-Profit Communities with Deep Pockets

SocialFish

I pulled up an old file with random notes about online communities and started researching. Something big is happening in the world of professional communities – the world that associations are used to dominating – and I can’t ignore it. Meet the cast of new community players.

Mr. Popularity and Your Enterprise 2.0 Community

Social Media Strategery

Do they involve &# social media,&# “Web 2.0,&# “new media,&# “mobile,&# “enterprise 2.0,&# or “collaboration?&#. If so, Mr. Popularity may be taking over your community and the worst part of it all? This makes your communities far more social media and technology-oriented than your organization really is. I’ve actually experienced the pros and the cons of being Mr. Popularity on our own hello.bah.com community a few years ago.

How One “Wishie”, A $25 Loan, and a Whole Lot of Community Gives Hope to Formerly Trafficked Women in India

SocialFish

Well, this is exactly what Milaap lets you do, all through the power of online community and collective goodwill. It’s that critical element of community that drives them to lend, and we hear wonderful stories as a result.

Building the Bambu Mobile App in React Native

Sprout Social

Early solutions tried to bring web resources to mobile, but never had the experience users expected. This often led to a lack of a strong community, and much like before, these solutions lost momentum. Then in 2015, Facebook released a variant of its popular React library on mobile called React Native. On top of all this, React Native is open source, allowing for it to grow and maintain a strong community of developers. Write once, run on iOS and Android.

Mobile will Take Social Beyond Broadcasting

Convince & Convert

Susan Beebe , Manager of Social Media and Online Communities at Tyson Foods , joins the Social Pros Podcast this week to discuss philanthropy in social media, how mobile is helpful for both brands and customers, and how she got started in social media from a uniquely legal and IT background.

Why CMOs Should Stop Being Addicted to Pay-per-Click Ads

Buzz Marketing for Technology

You don’t just have an array of search ads; now there are native ads on Google that replicate the search experience, remarketing display ads, mobile ads, Facebook-sponsored ads, sponsored tweets via Twitter and LinkedIn ads.

What to Look For When Hiring a Community Manager

mashable.com

Commonly referred to as the “Community Manager,&# these brand ambassadors are a company’s direct link to its customers, owning the critical responsibility to grow, shape and respond to online conversations happening around that brand. Do You Need A Community Manager? Mobile 2.0

[Case Study] Have you crossed the mobile threshold?

SocialFish

This one is w ritten by Jeremy Vanderlan, Mobile Practice Lead. Interested in mobile strategy? Crossing the Mobile Threshold. AIDS.gov has looked towards mobile as a solution for spreading information about HIV/AIDS for a number of years. Optimizing for mobile.

How badges help news websites build community, make money | Poynter.

www.poynter.org

Just like the military uses badges to display rank, and scouts use them to honor accomplishments, a news site or mobile app can award digital badges to users who complete tasks or reach certain levels of engagement. Community building.

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Guerilla Community-Building Group Provides Insight to Modernizing Your Organization

SocialFish

I recently discovered an emerging New York City community/organization called The Office Hero League that seems to be providing the same value to the members of their community that an association would provide.

Monday Roundup: Meeting Google’s Mobile-Friendly Standards

Waxing UnLyrical

If your site isn’t mobile-friendly, your SEO probably won’t be as high… or may even drop. But here are a few more resources on becoming, and staying, mobile-friendly. The Definitive Guide to Mobile SEO. However, his post on AudienceBloom still gives you some solid 101-type information on mobile sites, in case that’s what you need right now. How to Keep your Site Fast for Mobile-Friendly. How to Make Your WordPress Blog Mobile Friendly.

Why Online Banking on Mobiles Will Soar

Idaconcpts

Several forecasts predict that by 2015, 50% or more of US mobile users will be conducting transactions from their mobile devices (e.g. opening a money market account ) from friends and family or a significant other than from an online community.

The Importance of Localized Branded Content on Social Media

Mindjumpers

What is happening right now in your local community? It takes a Community Manager who grew up in the given location and is based there. Another step was the Global Pages feature highlighting the value of local community management.

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4 Ways To Put a Little Love In Your PR

Waxing UnLyrical

Just as he’s done in the past, Shel has set up a private Facebook group for the forthcoming book, Beyond Mobile. By bouncing ideas off of his community, many of whom are influencers in their own spaces, Shel is laying a PR foundation for the book before it’s even released.

Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

This tool will help your brand to better understand how to get the most out of the photo sharing gold mine by optimising your Instagram activity – and consequently to better reach your potential community within the mobile app’s 80 million users.