The Social Media Hat

JULY 20, 2024

Episode 12 of the AI in Marketing: Unpacked podcast, with Jeff Sieh The post Revolutionizing Media: AI Tools for Podcasts, Video Editing, and More appeared first on The Social Media Hat.

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Tools Video Social Media Marketing 168

Jon Loomer

JUNE 30, 2024

Today marks a year and a half since I started publishing at least one new video every day. But what makes me even prouder is that two years ago I wasn’t creating any videos at all. I didn’t commit to short-form video creation until September 30, 2022. Because of these videos, they feel as though they know me.

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Video Publishing Process Groups 120

The Social Media Hat

MARCH 30, 2024

Being on camera and delivering outstanding audio and video content is no longer optional The post How To Build A Great Video Studio On A Budget appeared first on The Social Media Hat.

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Video How To Social Media Content 167

Ignite Social Media

JULY 9, 2024

In the fast-paced world of social media marketing, video content reigns supreme. Short-form videos, in particular, have exploded in popularity across platforms. Understanding how different platforms measure video views is important to gauge your content’s performance and optimize your strategy accurately.

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Social Networking Video Metrics Embedding 94

Social Media Today

JULY 17, 2024

Auto advance would enable you to watch X videos in a more lean back manner.

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Video 199

Jon Loomer

APRIL 26, 2023

It appears that Meta has finally fixed a Video Views Custom Audience bug related to Facebook Reels engagement. Let’s take a closer look at what happened and how I’m using this to my benefit… The Bug When you create a Video Views Custom Audience, one of the steps is to “Choose Videos.” Not excited?

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Video Instagram Cost Groups 187

Jon Loomer

DECEMBER 27, 2023

The first few seconds of your video are important. You can’t neglect that intro or people will quickly abandon your videos. If every video starts with an aggressive hook, you’re going to stop sticking around. I get it already, I’m not going to believe the hack at the end of the video that you totally won’t underdeliver.

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Video Examples 154

Jon Loomer

NOVEMBER 29, 2022

You may know that I have fully embraced short-form video during the past couple of months. I now focus first on short-form video. I make time for recording and editing videos. At least one video will be published to TikTok, Instagram Reels, Facebook Reels, YouTube Shorts, and LinkedIn on most days. Just helpful info.

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Video Marketing ROI Buy 201

Jon Loomer

JANUARY 12, 2024

I’ve seen so many people start and quit with short-form video creation. Just create videos. Make it as easy as possible for yourself to create those videos. I truly believe this is what keeps so many people from creating and continuing to create more than a handful of videos. This video was an example of just that.

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Video Buy Tips Types 129

Social Media Today

MARCH 27, 2024

Video is set to get more focus in the professional social app.

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Feed Feedly Video LinkedIn 195

Jon Loomer

SEPTEMBER 26, 2023

Using a tool called HeyGen, I uploaded a video that features at least 30 seconds of me speaking. It then regenerated the video from English to Spanish. I could see YouTube, TikTok, and Meta building something like this into apps to make videos more accessible, regardless of the language you speak. Unfortunately, I don’t.

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Video YouTube Features Tools 132

Social Media Today

JUNE 20, 2024

Now you can edit videos that are over 6 hours long.

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Jon Loomer

OCTOBER 22, 2023

Here’s how I set up my lighting for video recording… 1. I do that partially for a little flash, but also to add some variety to the look of my videos. The post Lighting Setup for Short-Form Video appeared first on Jon Loomer Digital. I use two Neewer 90 Watt LED lights that are mounted to each side of my desk.

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BeingOptimist

JANUARY 15, 2024

Are you looking to add a touch of fun and creativity to your videos? With the advancements in technology, it’s now easier than ever to transform your videos effortlessly, all online and for free, with Vidnoz’s amazing video face swap online feature. Using Vidnoz video face swap online feature is a breeze.

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Video Library Banking Tools 92

Jon Loomer

DECEMBER 26, 2023

Use this strategy for coming up with video ideas… You may know I’m publishing at least one video every day of 2023 , which means I only have a few days left before I reach that goal. Inspiration for videos can come from client calls, questions from my community, or conversations that we have in Strategy Sessions.

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Video How To List Publishing 137

Jon Loomer

OCTOBER 24, 2023

I don’t technically batch my videos… I’m often asked about my routine for recording and editing. Instead, I keep a running list of video ideas in my Notes app. That could be one video or up to three or four. My entire process is driven by one goal: I will publish at least one video every day. What about you?

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Video List Publishing Process 134

Jon Loomer

DECEMBER 20, 2022

There are many ways that you can do this, but let’s focus on a video funnel. The weakness of video view custom audiences is that the presence of a person in one audience can say only so much about their level of engagement. At most, you know that someone watched a video to completion. Publish Videos Regularly.

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Video How To Facebook Groups 195

Jon Loomer

SEPTEMBER 20, 2023

When someone plays an embedded YouTube video on my website, an event fires. That event captures: • URL it was on, • Title of the video, • Percentage of the video that was watched • Total time watched in seconds I add a column to my Ads Manager to see how often people are watching these videos from my ads.

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Embedding Eventful YouTube Video 145

Social Media Today

MARCH 27, 2024

Video is set to get more focus in the professional social app.

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Feed Feedly Video LinkedIn 195

Jon Loomer

APRIL 24, 2023

I’ve consistently published short-form videos to TikTok, Facebook Reels, Instagram Reels, YouTube Shorts, and LinkedIn for most of the past six months and change. Then, we’ll go platform by platform, where we’ll evaluate performance before and after this commitment to short-form video. Lots of context is necessary.

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Platform Video Instagram YouTube 176

Convince & Convert

DECEMBER 13, 2023

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

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Social Media Video Feed Feedly 148

Jon Loomer

OCTOBER 21, 2023

Here’s how I maximize video quality on an iPhone… 1. The impact of these adjustments may seem subtle, but I provided two versions to compare in this video. One shows what it looks like when I use my front-facing camera, using the normal Video mode, and without adjusting the exposure. I use -1.0, It’s just my iPhone.

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iPhone Video iPad 123

Social Media Today

SEPTEMBER 30, 2022

Twitter's not going 'full TikTok' like Meta, but it is trying to lean into the latest video consumption trends.

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Video Trends Twitter 207

Jon Loomer

JANUARY 3, 2024

Here’s how publishing a video every day helped me grow on TikTok… I first committed to short-form video with TikTok in mind in September of 2022. With a combination of a crazy number of videos and some ads during the final three months, I grew to 5,700 initial followers. We see this with Meta ads, too.

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Video Publishing Course Platform 128

Jon Loomer

DECEMBER 30, 2023

The impact of short-form video is huge… You may know the story of my journey during the past year, but it’s worth repeating. Just over a year ago, I committed to short-form video because my business needed a jump-start. The most popular reason is my videos. It’s because of the videos. But it’s worth it.

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Video Survey Meeting Trends 117

WebInKnow

AUGUST 26, 2024

Applications to syndicate video and audio feeds to multiple social networking destinations have exploded in recent years. Apps such as Restream and StreamYard allow video creators to simultaneously go live to multiple streaming services, including YouTube, Facebook, LinkedIn, X, Twitch, and more.

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Video Syndication Applications Social Networking 62

The Realtime Report

JULY 15, 2024

Overcoming Cultural Latency: How Video Technologies Support Today’s Hybrid Workplace Video technologies are emerging as critical tools for overcoming cultural latency in the digital workplace in today’s fast-paced business landscape.

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Video Collaboration Training Organization 91

Social Media Today

MAY 16, 2024

Would you watch an hour-long video on TikTok?

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Video 175

Jon Loomer

NOVEMBER 26, 2023

These AI advancements are wild… Meta is working on a project called Emu that allows you to use text prompts to edit images and generate videos. Provide conversational text prompts to develop or change an image or video. The post Meta’s Emu for AI-Generated Images and Videos appeared first on Jon Loomer Digital.

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Video Project Resources Instagram 145

The Realtime Report

JULY 24, 2024

IP Video Technology: The Changes and Challenges Within Critical ISR Workflows The intelligence, surveillance and reconnaissance (ISR) community face new challenges as an exponential increase of information—including real-time data and video streams—is shared with a growing community of stakeholders.

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Video Collaboration System Communities 91

Jon Loomer

SEPTEMBER 18, 2023

Here’s how to structure a 1-minute video… I’ve figured out that about a minute is the perfect length of time for a short-form video. To plan a 1-minute video, it starts with a script. The post How to Plan a 1-Minute Video appeared first on Jon Loomer Digital. That’s how I do it. How about you?

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Video How To 144

Jon Loomer

DECEMBER 31, 2023

I officially committed to short-form video on September 30, 2022. After getting my feet wet for three very frustrating months, I set out to publish at least one video every day in 2023. This video completes that goal. What I can say is this: The decision to commit to video and go after this goal was absolutely the right one.

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Publishing Video 118

Social Media Today

JUNE 13, 2024

New updates for your video chats.

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Groups Groups Video 193

Jon Loomer

MARCH 29, 2023

I’ve recorded more than 270 videos (give or take) since I started my short-form video journey about six months ago. I’m often asked about my process for recording short-form videos, and I feel like this is a good time to do a reveal. Below is my current process for recording my short-form videos.

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Process Video iPhone YouTube 137

Ignite Social Media

JUNE 17, 2024

If your question is, “ Do video views count as engagements in social media marketing?” The industry standard is to count video views as engagements. Now, if your question is, “ Should video views count as engagements in social media marketing?” ” the answer is simple and clear. Our answer is YES.

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Engagement Video Social Media Metrics 81

Jon Loomer

MAY 11, 2022

Performance measurement of Facebook video ads is challenging, primarily due to the way video ads work. But, video breakdowns provide important context for the performance of these ads. Let’s talk about the issues with video ads and how you can get a clearer idea of performance thanks to this buried feature.

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Video Facebook Metrics Feed 191

Social Media Today

MAY 16, 2024

Would you watch an hour-long video on TikTok?

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