It’s all video, all the time at Facebook, as the social network Wednesday introduced two tools for publishing 360-degree videos , Guide and Heatmap, along with new video metrics in Page Insights. You’ll find Heatmap under the Video Insights tab for that video. MORE
If television advertising has been off limits to you because of the high cost of production, maybe you can turn to online video marketing – or video branding if you prefer – instead. It seems that YouTube is working on putting together a marketplace where video marketers and on screen video talent can hook up. The YouTube celebrity makes a video endorsing your product or service. Video Marketing Branding small business video branding YouTube MORE
Twitter’s MoPub mobile ad exchange announced the general availability of its rewarded video solution. Over the past year, we’ve seen a major increase in video spend from our demand partners on MoPub Marketplace—and strong adoption of video inventory overall from our publishers. MORE
Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. A few general points to bear in mind before creating your videos: Content is the number one way you can build trust with potential clients. MORE
Facebook is bringing 360-degree audio to its 360-degree videos. ” Audio 360 was launched Friday for 360 videos on News Feed in Facebook’s flagship iOS and Android applications, Chrome on desktop and Samsung Gear VR , bringing spatial surround sound to those videos. MORE
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. MORE
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. MORE
By now, it’s clear that video is an essential channel for marketers. But what makes a great video? We looked at some of our favorite examples of video marketing and uncovered some traits they have in common. Here are 7 secrets to creating successful video content. MORE
There are Facebook Live livestreamed videos and 360 video 360-degree videos, and now, there is Live 360. Product manager Supratik Lahiri and software engineer Chetan Gupta announced in a Newsroom post that Facebook will launch Live 360 video Tuesday (Dec. MORE
In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. Any forward thinking business will do well to take note and use video to their advantage. Surely, video marketing must be really expensive, time consuming, and technical? MORE
Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. “…Mobile video is beyond the tipping point. MORE
This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. 17 Top Facebook Video Tips for More Views, Shares, and Engagement. MORE
Within the last year, you may have noticed an explosion of recipe videos appearing on your Facebook News Feed. The short, simple videos that we drool over on a daily basis started with Tasty , a production of BuzzFeed Video. Are you a fan of the Tasty video phenomenon? MORE
The social network said in an email to SocialTimes that landscape full-screen broadcasting on Android will launch later this summer, and also detailed two new features: a video-only mode and longer broadcasts. MORE
The plans, according to Internet Retailer , include targeting every woman in the United States who is over 21 with a video ad promoting their holiday magic & spirit. Are You Looking At Video Ads? Macy’s is just one of the many businesses that jumped on the Facebook video ad bandwagon when it rolled out last March. The site says that all video views — including ads — number about one billion every day, with 65% of those views on a mobile device. MORE
Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Viral videos are earning tons of views every single day. Coupled with this, hundreds of such videos are shared on social media sites. MORE
Welcome To The Video Generation By Jason Katz. Peer to peer influence and video content is impacting retail like never before. “Cisco estimating that by 2018, 79% of all global internet traffic will be video.” Influencer Video Roadmap. MORE
Video consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. billion videos in 365 days. Video Marketing Maturity Means Getting More Strategic. Image via BigStockPhoto.com. MORE
Video is a wonderful tool for telling a compelling story. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work. There is an unholy trinity that rules all video projects. Guest post by Sue O’Hora. MORE
Red Bull had the best social video strategy of the year, according to new research from video network gorival (owned by AOL). The top social video brands of the year (in order of rank): Red Bull. MORE
Have you been wanting to start hosting (or host more) live videos to develop your brand? But first you want to know how you can create better live videos. Great! Then you’re ready to embrace the trend that is dominating social media. MORE
What does Facebook Live mean for the future of video advertising? As Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform, we’ll see the landscape of video advertising change dramatically and quickly. MORE
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff. MORE
This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost. MORE
Give Your Campaign Video Marketing Boost By Alexander Harrison. It’s not unreasonable to suggest that using video content will definitely help you to build a relationship with your audience, which is important, and clearly better than just trying to sell to people directly. MORE
Facebook Slideshow is THE answer if you want to create quick videos from your images – without any fancy tools. . In this post I s hare with you how to use the Facebook Slideshow tool to quickly create a video on Facebook. . Video is huge , there is no doubt. MORE
Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. Only 12% share video via Twitter. MORE
Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. MORE
Periscope launched support for live 360 video in its livestreaming application. With this update, live 360 videos are marked with a special “Live 360” badge. Periscope isn’t the first platform to introduce support for live 360-degree videos. MORE
The fact of the matter is, if you didn’t include a video marketing strategy as part of your broader content marketing plan, you’re missing out. Video isn’t just a nice afterthought. And it’s not too late to tap into the power of video. Top-of-Funnel Video. MORE
WhatsApp announced Tuesday that video calling will launch for Android, iPhone and Windows Phone “in the coming days.”. Readers: Will you try out video calling on WhatsApp? MORE
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference. Can I DIY My Video, with KiKi L’Italien and Esteban Escobar. MORE
One of the best ways to capture interest is video. But those videos that folks are watching usually are not like this: infomercial-style. It is far better to produce one high-quality video that appeals to your targeted demographic than a whole bunch of poorly produced clips that nobody wants to see. Every demographic has a preferred style of video, and many times they do overlap. There have been a number of video marketing posts with helpful links on this blog. MORE
Is video marketing a useful SEO tool? Put together a video that can viral, and you’ll drive that video to top of the search results, and most likely get a mention in the trending topics listed in the search engines. Instead, think of the SEO value to your videos. MORE
Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. Your timeline is there to be noticed and video content could be just what you need to elevate your brand and engage your customers and fans. MORE
The next step in Facebook’s video push occurred Thursday with the launch of Instant Video for Messenger. Then while both of you are viewing an open Messenger conversation, tap on the video icon in the top-right corner to start sharing real-time video. MORE
Airbnb became one of the first brands to take advantage of live 360 video on Twitter and Periscope , which debuted last week. The accommodations network will present livestreamed 360-degree videos Friday and Saturday from London, Kauai (Hawaii) and Detroit, in an attempt to “offer people unprecedented access to local communities and help them discover the hidden gems of a city,” while promoting its recently launched Experiences and Places features. MORE
Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Wistia has done several useful studies on viewer drop-off, and it looks like a couple of trends are worth watching for social video makers. MORE
Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. Not Quite Livestreaming, But I’m Hopeful LinkedIn hasn’t gone as far as livestreaming yet, but it is stepping into video. For now, LinkedIn has video. MORE
the future of streaming video success belongs to leaders that embrace conversation, being human, and letting go. Brands that embrace preparation, trust, empower others, and then playfully ditch “the script” as needed will inherit the video streaming earth. MORE
Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress. Social Media Strategy Social Media Marketing social media strategy social video video content video strategy MORE
Facebook video and Facebook Live are the two main products that will attract the most attention from marketers, but not before they identify a person (or animal, for that matter) with a robust following to participate in an engaging campaign across either platform. MORE
We all know video is wildly popular across the board and people love the experience of sharing their life experiences with others in real time.When Meerkat launched in March it got a huge bump from social media marketers who created live video in real time from the South by Southwest conference. MORE
Video Related Topics SocialFish
APRIL 27, 2017
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.
SocialFish
APRIL 22, 2017
I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.
The Realtime Report
FEBRUARY 16, 2017
Welcome To The Video Generation By Jason Katz. Peer to peer influence and video content is impacting retail like never before. “Cisco estimating that by 2018, 79% of all global internet traffic will be video.” Influencer Video Roadmap.
The Realtime Report
OCTOBER 30, 2016
Give Your Campaign Video Marketing Boost By Alexander Harrison. It’s not unreasonable to suggest that using video content will definitely help you to build a relationship with your audience, which is important, and clearly better than just trying to sell to people directly.
Ignite Social Media
JULY 26, 2016
Within the last year, you may have noticed an explosion of recipe videos appearing on your Facebook News Feed. The short, simple videos that we drool over on a daily basis started with Tasty , a production of BuzzFeed Video. Are you a fan of the Tasty video phenomenon?
Buffer Social
APRIL 13, 2017
By now, it’s clear that video is an essential channel for marketers. But what makes a great video? We looked at some of our favorite examples of video marketing and uncovered some traits they have in common. Here are 7 secrets to creating successful video content.
The Realtime Report
JANUARY 7, 2013
Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. Only 12% share video via Twitter.
Jenn's Trend
SEPTEMBER 21, 2016
Have you been wanting to start hosting (or host more) live videos to develop your brand? But first you want to know how you can create better live videos. Great! Then you’re ready to embrace the trend that is dominating social media.
SocialFish
MAY 2, 2016
Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Wistia has done several useful studies on viewer drop-off, and it looks like a couple of trends are worth watching for social video makers.
Small Business Mavericks
JANUARY 29, 2015
One of the best ways to capture interest is video. But those videos that folks are watching usually are not like this: infomercial-style. It is far better to produce one high-quality video that appeals to your targeted demographic than a whole bunch of poorly produced clips that nobody wants to see. Every demographic has a preferred style of video, and many times they do overlap. There have been a number of video marketing posts with helpful links on this blog.
SocialTimes Facebook
SEPTEMBER 1, 2016
The next step in Facebook’s video push occurred Thursday with the launch of Instant Video for Messenger. Then while both of you are viewing an open Messenger conversation, tap on the video icon in the top-right corner to start sharing real-time video.
Myrland Marketing
AUGUST 2, 2016
Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. Not Quite Livestreaming, But I’m Hopeful LinkedIn hasn’t gone as far as livestreaming yet, but it is stepping into video. For now, LinkedIn has video.
SocialTimes Facebook
MAY 23, 2016
Facebook video and Facebook Live are the two main products that will attract the most attention from marketers, but not before they identify a person (or animal, for that matter) with a robust following to participate in an engaging campaign across either platform.
Convince & Convert
JUNE 20, 2017
Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions.
Techipedia: Tamar Weinberg
FEBRUARY 14, 2012
Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. A few general points to bear in mind before creating your videos: Content is the number one way you can build trust with potential clients.
SocialTimes Twitter
DECEMBER 29, 2016
Periscope launched support for live 360 video in its livestreaming application. With this update, live 360 videos are marked with a special “Live 360” badge. Periscope isn’t the first platform to introduce support for live 360-degree videos.
Small Business Mavericks
APRIL 13, 2012
Is video marketing a useful SEO tool? Put together a video that can viral, and you’ll drive that video to top of the search results, and most likely get a mention in the trending topics listed in the search engines. Instead, think of the SEO value to your videos.
SocialTimes Facebook
AUGUST 10, 2016
It’s all video, all the time at Facebook, as the social network Wednesday introduced two tools for publishing 360-degree videos , Guide and Heatmap, along with new video metrics in Page Insights. You’ll find Heatmap under the Video Insights tab for that video.
yMarketingMatters
OCTOBER 18, 2015
This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.
Convince & Convert
APRIL 8, 2016
The fact of the matter is, if you didn’t include a video marketing strategy as part of your broader content marketing plan, you’re missing out. Video isn’t just a nice afterthought. And it’s not too late to tap into the power of video. Top-of-Funnel Video.
SocialTimes Twitter
OCTOBER 25, 2016
Twitter’s MoPub mobile ad exchange announced the general availability of its rewarded video solution. Over the past year, we’ve seen a major increase in video spend from our demand partners on MoPub Marketplace—and strong adoption of video inventory overall from our publishers.
Convince & Convert
FEBRUARY 27, 2015
Video consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. billion videos in 365 days. Video Marketing Maturity Means Getting More Strategic. Image via BigStockPhoto.com.
Socially Sorted
JANUARY 8, 2017
Facebook Slideshow is THE answer if you want to create quick videos from your images – without any fancy tools. . In this post I s hare with you how to use the Facebook Slideshow tool to quickly create a video on Facebook. . Video is huge , there is no doubt.
Waxing UnLyrical
OCTOBER 17, 2012
Video is a wonderful tool for telling a compelling story. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work. There is an unholy trinity that rules all video projects. Guest post by Sue O’Hora.
SocialTimes Facebook
AUGUST 24, 2016
What does Facebook Live mean for the future of video advertising? As Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform, we’ll see the landscape of video advertising change dramatically and quickly.
Techipedia: Tamar Weinberg
APRIL 17, 2012
In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. Any forward thinking business will do well to take note and use video to their advantage. Surely, video marketing must be really expensive, time consuming, and technical?
The Realtime Report
NOVEMBER 14, 2012
Red Bull had the best social video strategy of the year, according to new research from video network gorival (owned by AOL). The top social video brands of the year (in order of rank): Red Bull.
Buffer Social
MAY 31, 2017
This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. 17 Top Facebook Video Tips for More Views, Shares, and Engagement.
SocialTimes Twitter
JANUARY 6, 2017
Airbnb became one of the first brands to take advantage of live 360 video on Twitter and Periscope , which debuted last week. The accommodations network will present livestreamed 360-degree videos Friday and Saturday from London, Kauai (Hawaii) and Detroit, in an attempt to “offer people unprecedented access to local communities and help them discover the hidden gems of a city,” while promoting its recently launched Experiences and Places features.
Convince & Convert
OCTOBER 14, 2016
Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress. Social Media Strategy Social Media Marketing social media strategy social video video content video strategy
Mindjumpers
SEPTEMBER 28, 2015
Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. Your timeline is there to be noticed and video content could be just what you need to elevate your brand and engage your customers and fans.
The Realtime Report
MAY 7, 2014
Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. “…Mobile video is beyond the tipping point.
Small Business Mavericks
NOVEMBER 28, 2014
The plans, according to Internet Retailer , include targeting every woman in the United States who is over 21 with a video ad promoting their holiday magic & spirit. Are You Looking At Video Ads? Macy’s is just one of the many businesses that jumped on the Facebook video ad bandwagon when it rolled out last March. The site says that all video views — including ads — number about one billion every day, with 65% of those views on a mobile device.
Small Business Mavericks
JULY 1, 2012
If television advertising has been off limits to you because of the high cost of production, maybe you can turn to online video marketing – or video branding if you prefer – instead. It seems that YouTube is working on putting together a marketplace where video marketers and on screen video talent can hook up. The YouTube celebrity makes a video endorsing your product or service. Video Marketing Branding small business video branding YouTube
SocialTimes Facebook
JULY 20, 2016
The social network said in an email to SocialTimes that landscape full-screen broadcasting on Android will launch later this summer, and also detailed two new features: a video-only mode and longer broadcasts.
Kikolani
JUNE 23, 2016
Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Viral videos are earning tons of views every single day. Coupled with this, hundreds of such videos are shared on social media sites.
SocialTimes Facebook
NOVEMBER 15, 2016
WhatsApp announced Tuesday that video calling will launch for Android, iPhone and Windows Phone “in the coming days.”. Readers: Will you try out video calling on WhatsApp?
Convince & Convert
APRIL 25, 2016
the future of streaming video success belongs to leaders that embrace conversation, being human, and letting go. Brands that embrace preparation, trust, empower others, and then playfully ditch “the script” as needed will inherit the video streaming earth.
SocialTimes Facebook
OCTOBER 7, 2016
Facebook is bringing 360-degree audio to its 360-degree videos. ” Audio 360 was launched Friday for 360 videos on News Feed in Facebook’s flagship iOS and Android applications, Chrome on desktop and Samsung Gear VR , bringing spatial surround sound to those videos.
Janet Fouts
MAY 4, 2015
We all know video is wildly popular across the board and people love the experience of sharing their life experiences with others in real time.When Meerkat launched in March it got a huge bump from social media marketers who created live video in real time from the South by Southwest conference.
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