How-To Video: Help! I Need a Viral Video

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.

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How-To Video: Any Video is Better than No Video, Right?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.

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Trending Sources

Give Your Campaign Video Marketing Boost

The Realtime Report

Give Your Campaign Video Marketing Boost By Alexander Harrison. It’s not unreasonable to suggest that using video content will definitely help you to build a relationship with your audience, which is important, and clearly better than just trying to sell to people directly.

Welcome To The Video Generation

The Realtime Report

Welcome To The Video Generation By Jason Katz. Peer to peer influence and video content is impacting retail like never before. “Cisco estimating that by 2018, 79% of all global internet traffic will be video.” Influencer Video Roadmap.

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Facebook Live + 360 Video = Live 360

SocialTimes Facebook

There are Facebook Live livestreamed videos and 360 video 360-degree videos, and now, there is Live 360. Product manager Supratik Lahiri and software engineer Chetan Gupta announced in a Newsroom post that Facebook will launch Live 360 video Tuesday (Dec.

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Mistakes To Avoid In Your Video Marketing

Small Business Mavericks

One of the best ways to capture interest is video. But those videos that folks are watching usually are not like this: infomercial-style. It is far better to produce one high-quality video that appeals to your targeted demographic than a whole bunch of poorly produced clips that nobody wants to see. Every demographic has a preferred style of video, and many times they do overlap. There have been a number of video marketing posts with helpful links on this blog.

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8 Tips for Social Video Storytelling

SocialFish

Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Wistia has done several useful studies on viewer drop-off, and it looks like a couple of trends are worth watching for social video makers.

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13 Tips to Create Better Live Videos

Jenn's Trend

Have you been wanting to start hosting (or host more) live videos to develop your brand? But first you want to know how you can create better live videos. Great! Then you’re ready to embrace the trend that is dominating social media.

How-To Video Series: Can I DIY My Video?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference. Can I DIY My Video, with KiKi L’Italien and Esteban Escobar.

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How To Video Series: How Do I Know If My Video Is Any Good?

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.

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How to Build Trust in Your Brand Using Video

Techipedia: Tamar Weinberg

Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. A few general points to bear in mind before creating your videos: Content is the number one way you can build trust with potential clients.

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Facebook Launches Instant Video for Messenger

SocialTimes Facebook

The next step in Facebook’s video push occurred Thursday with the launch of Instant Video for Messenger. Then while both of you are viewing an open Messenger conversation, tap on the video icon in the top-right corner to start sharing real-time video.

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7 Secrets of Super-Successful Video Marketing

Buffer Social

By now, it’s clear that video is an essential channel for marketers. But what makes a great video? We looked at some of our favorite examples of video marketing and uncovered some traits they have in common. Here are 7 secrets to creating successful video content.

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Facebook Video and Facebook Live: The Future for Marketers

SocialTimes Facebook

Facebook video and Facebook Live are the two main products that will attract the most attention from marketers, but not before they identify a person (or animal, for that matter) with a robust following to participate in an engaging campaign across either platform.

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How to Turn Video Content into Conversions

Convince & Convert

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions.

[BREAKING] LinkedIn Ventures Into Video

Myrland Marketing

Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. Not Quite Livestreaming, But I’m Hopeful LinkedIn hasn’t gone as far as livestreaming yet, but it is stepping into video. For now, LinkedIn has video.

Using Video Marketing To Boost SEO

Small Business Mavericks

Is video marketing a useful SEO tool? Put together a video that can viral, and you’ll drive that video to top of the search results, and most likely get a mention in the trending topics listed in the search engines. Instead, think of the SEO value to your videos.

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Facebook Adds Guide, Heatmap Features for 360 Video; New Video Metrics

SocialTimes Facebook

It’s all video, all the time at Facebook, as the social network Wednesday introduced two tools for publishing 360-degree videos , Guide and Heatmap, along with new video metrics in Page Insights. You’ll find Heatmap under the Video Insights tab for that video.

Periscope Introduces Support for Live 360 Video

SocialTimes Twitter

Periscope launched support for live 360 video in its livestreaming application. With this update, live 360 videos are marked with a special “Live 360” badge. Periscope isn’t the first platform to introduce support for live 360-degree videos.

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Jack Dorsey’s Speech at Disrupt 2012 [Full Video]

Idaconcpts

Business & Marketing inspirational video jack dorsey jack dorsey disrupt jack dorsey inspirational video jack dorsey speech jack dorsey techcrunch jack dorsey video

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Creating Great Video Without the “Shoot”

Waxing UnLyrical

Video is a wonderful tool for telling a compelling story. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work. There is an unholy trinity that rules all video projects. Guest post by Sue O’Hora.

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How to Create a Video Marketing Strategy for Your Business

Techipedia: Tamar Weinberg

In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. Any forward thinking business will do well to take note and use video to their advantage. Surely, video marketing must be really expensive, time consuming, and technical?

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5 Video Marketing Tips

Kikolani

Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Viral videos are earning tons of views every single day. Coupled with this, hundreds of such videos are shared on social media sites.

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Why 2016 Will Be the Year of Video Marketing

Convince & Convert

The fact of the matter is, if you didn’t include a video marketing strategy as part of your broader content marketing plan, you’re missing out. Video isn’t just a nice afterthought. And it’s not too late to tap into the power of video. Top-of-Funnel Video.

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3 Rules for Better Video Marketing

Convince & Convert

Video consumption continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. billion videos in 365 days. Video Marketing Maturity Means Getting More Strategic. Image via BigStockPhoto.com.

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Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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Red Bull Wins Top Social Video Brand of the Year

The Realtime Report

Red Bull had the best social video strategy of the year, according to new research from video network gorival (owned by AOL). The top social video brands of the year (in order of rank): Red Bull.

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Twitter Launches Rewarded Video on MoPub Marketplace

SocialTimes Twitter

Twitter’s MoPub mobile ad exchange announced the general availability of its rewarded video solution. Over the past year, we’ve seen a major increase in video spend from our demand partners on MoPub Marketplace—and strong adoption of video inventory overall from our publishers.

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How Facebook Live Will Impact the Near Future of Video Advertising

SocialTimes Facebook

What does Facebook Live mean for the future of video advertising? As Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform, we’ll see the landscape of video advertising change dramatically and quickly.

76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. “…Mobile video is beyond the tipping point.

Facebook Slideshow – Create Quick Videos from Images

Socially Sorted

Facebook Slideshow is THE answer if you want to create quick videos from your images – without any fancy tools. . In this post I s hare with you how to use the Facebook Slideshow tool to quickly create a video on Facebook. . Video is huge , there is no doubt.

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Video Branding, YouTube Style

Small Business Mavericks

If television advertising has been off limits to you because of the high cost of production, maybe you can turn to online video marketing – or video branding if you prefer – instead. It seems that YouTube is working on putting together a marketplace where video marketers and on screen video talent can hook up. The YouTube celebrity makes a video endorsing your product or service. Video Marketing Branding small business video branding YouTube

Video Ads, Facebook, and Marketing

Small Business Mavericks

The plans, according to Internet Retailer , include targeting every woman in the United States who is over 21 with a video ad promoting their holiday magic & spirit. Are You Looking At Video Ads? Macy’s is just one of the many businesses that jumped on the Facebook video ad bandwagon when it rolled out last March. The site says that all video views — including ads — number about one billion every day, with 65% of those views on a mobile device.

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How to Capture Your Audience With Social Videos

Convince & Convert

Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress. Social Media Strategy Social Media Marketing social media strategy social video video content video strategy

Who will win the video app wars?

Janet Fouts

We all know video is wildly popular across the board and people love the experience of sharing their life experiences with others in real time.When Meerkat launched in March it got a huge bump from social media marketers who created live video in real time from the South by Southwest conference.

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Is Video Marketing Really Profitable?

Small Business Mavericks

Marketing Pilgrim has an interesting take on video marketing. I like what Frank Reed says in this paragraph: You must consider how your product is able to be ‘pitched’ via video. So what if you feel that video is too expensive? Either enter the video marketing arena and make an honest go of it or risk losing business to the competition. Video marketing is not a necessity. I wouldn’t recommend it for every client, but videos are powerful marketing tools.

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Facebook Live Goes Full-Screen, Adds Video-Only Mode, Extends Sessions to Four Hours

SocialTimes Facebook

The social network said in an email to SocialTimes that landscape full-screen broadcasting on Android will launch later this summer, and also detailed two new features: a video-only mode and longer broadcasts.

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