Make the case for video content

Sherrilynne Starkie

Did you know that by using video content in email marketing you can boost click-through rates by up to 300 per cent? Were you aware that 96 per cent of people who watch a video on mobile tend to share videos with others? Digital formats make video content affordable and quick.

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The Evolution of the Tasty Video

Ignite Social Media

Within the last year, you may have noticed an explosion of recipe videos appearing on your Facebook News Feed. The short, simple videos that we drool over on a daily basis started with Tasty , a production of BuzzFeed Video. Are you a fan of the Tasty video phenomenon?

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Ideal Video Length: How Long Should Your Social Video Be?

Socially Sorted

Social Video is HOT but what about ideal video length? A question that is often asked is “How Long Should Your Social Video Be?” ” Just about every platform now showcases video. The post Ideal Video Length: How Long Should Your Social Video Be?

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How to Create Effective Facebook Video Ads

Social Media Today

Video ads on Facebook are a great way to include more text in your ads. Here's a guide on how to easily create video ads

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Five steps to viral video success

Sherrilynne Starkie

Want your video to go viral, but not sure how? Make it like this… Related posts: Video: the Internet of you! Viral Videos. Viral videos inspired most popular Halloween costumes. Looking Deeper at Viral Videos. Follow these five easy steps: 1.

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Don’t Do Video For The Sake of Doing Video

Ignite Social Media

How do you know when it is, and when it isn’t, appropriate to use video content for you brand? Essentially, don’t do video for the sake of doing video. Do video to convey something that can only be conveyed through video. For Video’s Sake.

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Benefits Of Video Gaming

Dave Fleet

A fantastic faculty composition does not need to be lengthy. I expect these tips assist one to compose a amazing faculty article. The sad facts are that the majority of university application essays aren’t really great. Each university will request that you just respond to various essay concerns. That is definitely the most crucial point you could do in composing a great college admissions essay. Defeat round the standard university entry article words.

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Online Video Watching Habits 2018 [Infographic]

Social Media Today

This new study looks at evolving video consumption behaviors, including viewing preferences and how video drives action

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Measuring the impact of Facebook video content

Sherrilynne Starkie

Ever notice that the video ads you see in your Facebook news feed start running even if you don’t click on play? People respond differently to the videos that the see in their Facebook news feeds. For content marketers it’s difficult to measure the impact a video might have.

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Digital Video Content Trends

Meltwater

The world of digital video continues to grow year on year and we continue to observe and deliberate on the various trends and technologies that are evolving within this burgeoning… Read More >>>.

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8 Downright Awesome Reasons to Create a Video Marketing Strategy

Harp Interactive

Categories: Video Marketing Tags: video marketing , visual marketing Marketers have clearly acknowledged that visual marketing is all the rage! Video Marketing video marketing visual marketing

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YouTube to Remove All Video Annotations in January 2019

Social Media Today

YouTube has announced that all video annotations will be removed as of January 15, 2019

Google Adds New Video Ad CTAs for YouTube

Social Media Today

Google's rolling out new video ad call to action buttons, replacing the current YouTube CTAs

13 Tips to Create Better Live Videos

Jenn's Trends

Have you been wanting to start hosting (or host more) live videos to develop your brand? But first you want to know how you can create better live videos. Great! Then you’re ready to embrace the trend that is dominating social media.

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A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. Twitter, Instagram, Periscope, and now even YouTube are all getting in on the live video feature. Will your live video be seen after your broadcast is over?

Top five: audio and video social media innovation

Sherrilynne Starkie

Voice Messages appear as a microphone icon on the right side of the text box, adjacent to the image button for uploading photos and video from your gallery. YouTube Stories last for seven days on the mobile app, they will appear for both subscribers and non-subscribers, and they’ll show up in YouTube’s “Up Next” sidebar beside a video. The post Top five: audio and video social media innovation appeared first on Sherrilynne Starkie.

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4 Best Tips for 15-Second Video Storytelling

Socially Sorted

Adding short, 15-second video to your marketing can be smart, given that video storytelling is a powerful marketing weapon across so many social media channels. Short videos capture our attention and curiosity. Tools Visual Content Social Video video

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Facebook Launches 2018 Personalized 'Year in Review' Videos for Users

Social Media Today

Facebook has launched its latest 'year in review' video template, which enables users to create simple video summaries of their 2018 activity

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Short Facebook Videos: An Experiment

Jon Loomer

If you’ve been following my Facebook page or content lately, you know that I’ve been experimenting with something very different for me: Short Facebook videos. Let’s take a closer look at what I’ve been doing, why, and my developing strategy using short Facebook videos.

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How-To Video: Help! I Need a Viral Video

SocialFish

I was part of a team that filmed a series of short how-to videos with 5:00 Films & Media as they prep for their first #MMCCon. I’ll be posting a few of the videos for you here in the run up to the conference – because these guys are awesome and they really know their stuff.

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Facebook's Testing Video Polls Within Ads

Social Media Today

Facebook's running a new test which would enable advertisers to add video polls to their Facebook ads

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Social Videos – Why, Where And How?

Mindjumpers

But the focus on visual content isn’t just centered on images: video is the fastest growing ad format worldwide. And it’s not videos like we know them, but short videos with a time limit. And videos on Facebook are shared 12x more than text posts and links combined!

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Top 5 Video Creation Tools For Social Media Managers

agora pulse

Video marketing is an absolute must for social media managers today and with good reason. Adding video to your social media channels produces higher engagement, greater brand loyalty and more interest in your product or service. Video Marketing in 2018.

Facebook Adds New Video Tools to Foster Community Engagement

Social Media Today

Facebook's adding some new video tools to help boost engagement and build community around video content

10 Social Video Statistics That Will Make You Rethink Video

Socially Sorted

According to Facebook, we are living in a “video first” world, where Social Video will soon be at the heart of everything. If you are a marketer wanting to reach consumers with video then listen up! Social Media Facebook Short Video Visual Marketing

How to Use Facebook’s New Video Creation Kit

agora pulse

It’s no surprise that video is a popular format of content on Facebook. It seems that every other post on Facebook is a video and with the launch of Watch , Facebook continues to push video content front and center. Video is so much more engaging than images.

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How to Create Cross-Platform Social Videos That Grab Attention

Socially Sorted

Is it time for you to create cross-platform social videos that catch attention? In this post our video expert, Olga Bedrina, shares how to create not just a single video but a series of cross-platform social videos that attract. // Read More.

How to Capture Your Audience With Social Videos

Convince & Convert

Social videos can spread messages faster. Follow these guidelines to make sure your videos do more than impress. Social Media Strategy Social Media Marketing social media strategy social video video content video strategy

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How to Maximize Video Content Across the Major Social Networks

Social Media Today

Video is huge, and it's here to stay. Here are some tips on how to optimize your videos across all the major social media networks

Brands Using Video Marketing [Infographic]

Social Media Today

Here's an overview of some of the latest video trends, including platform-by-platform stats on video usage

YouTube Adds Autoplay Videos on the Home Tab

Social Media Today

YouTube is adding autoplay to videos on the home tab, which will help increase view counts - but will it help boost actual viewers

Video: The Internet of You!

Sherrilynne Starkie

Finally, a video that reveals the power of social media and why it’s changing us all! YouTube Turns Eight As Platform Surpasses More Than 100 Hours Of Video Uploaded Per Minute. Related posts: Betty White flogs insurance via YouTube. Measuring influence online.

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9 Key Video Advertising Tips from Facebook

Social Media Today

Facebook has provided a new set of video marketing tips to help optimize your Facebook and Instagram video campaigns

Social Video: To Go Live Or Not?

Ignite Social Media

There has been lots of talk about video in general, but most recently, a lot of brands are talking about using live video as part of their overall strategy on social. We’re here to help you determine when it’s best to use live video vs. using pre-recorded video. First, determine if video is the best format to use in telling the story that you’re trying to tell. Don’t fall into the trap of doing video for the sake of doing video.

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Creating Great Video Without the “Shoot”

Waxing UnLyrical

Video is a wonderful tool for telling a compelling story. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work. There is an unholy trinity that rules all video projects. Guest post by Sue O’Hora.

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Facebook’s (Confusing) New Video Metric | Social You Should Know

Ignite Social Media

A week after the news broke that Facebook over-reported video view lengths, they release an updated metric in which average view length can actually be longer than the video itself. Facebook Updates Video Metrics, Continues to Confuse.

Vertical Video: 5 Powerful Ways to Flip Social Video on its Head

Socially Sorted

Are you making vertical video as part of your social video creation for business? If not then it’s time to flip video on its head (or at least turn your phone sideways a little). Facebook Instagram Visual Content Short Video Social Video

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How to Find Video Content Ideas When You’re Stuck

Socially Sorted

Do you find yourself stuck for video content ideas at times? In this post we break down how to find engaging video content ideas when you can’t think of anything to post. You’ll never run out of ideas for video again! We all know that video marketing is on the rise. // Read More. The post How to Find Video Content Ideas When You’re Stuck appeared first on Socially Sorted. Facebook Instagram Social Video Visual Content video

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How to Turn Video Content into Conversions

Convince & Convert

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions.

Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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5 Video Optimization Tips That Are Incredibly Easy to Follow

agora pulse

Video is an incredibly powerful way to connect with your audience on social media – but the format in and of itself is not necessarily the “magic bullet” you’ve been looking for. If You’re Not Creating Live Videos, Start Now.

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Instagram's Testing Video Tagging, Another Sharing Option

Social Media Today

Instagram is testing a new video tagging option, which would give users another way to boost the potential reach of their content

Firebelly Showcase: HerRoom Video Infographic

Firebelly

Firebelly created this infographic for our client HerRoom, an online lingerie retailer, to help promote the Bra Fitting Secrets series of videos their founder, Tomima Edmark, created to help educate women about obtaining a proper bra fit. Blog Video

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