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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet. Let’s get into it.

Video 242
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Videos Transformed My Website

Jon Loomer

Now, you’re here because you already know about how I’m using short-form videos with custom post types. Sharing videos in this format was never my plan. When I first started recording short-form videos , they only lived on each social platform (the logical solution). When blogging, I’d steal from these videos.

Video 136
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Video Face Swap Online: Transform Your Videos with Vidnoz

BeingOptimist

Are you looking to add a touch of fun and creativity to your videos? With the advancements in technology, it’s now easier than ever to transform your videos effortlessly, all online and for free, with Vidnoz’s amazing video face swap online feature. Using Vidnoz video face swap online feature is a breeze.

Video 105
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Use Soft Hooks for Your Videos

Jon Loomer

The first few seconds of your video are important. You can’t neglect that intro or people will quickly abandon your videos. If every video starts with an aggressive hook, you’re going to stop sticking around. I get it already, I’m not going to believe the hack at the end of the video that you totally won’t underdeliver.

Video 156
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Start and Maintain Video Creation

Jon Loomer

I’ve seen so many people start and quit with short-form video creation. Just create videos. Make it as easy as possible for yourself to create those videos. I truly believe this is what keeps so many people from creating and continuing to create more than a handful of videos. This video was an example of just that.

Video 130
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How to Generate New Video Ideas

Jon Loomer

Use this strategy for coming up with video ideas… You may know I’m publishing at least one video every day of 2023 , which means I only have a few days left before I reach that goal. Inspiration for videos can come from client calls, questions from my community, or conversations that we have in Strategy Sessions.

Video 138
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Meta Fixes Video Views Custom Audience Bug

Jon Loomer

It appears that Meta has finally fixed a Video Views Custom Audience bug related to Facebook Reels engagement. Let’s take a closer look at what happened and how I’m using this to my benefit… The Bug When you create a Video Views Custom Audience, one of the steps is to “Choose Videos.” Not excited?

Video 186