Trending Articles

Instagram Launches 'Checkout on Instagram' to Facilitate In-App Shopping

Social Media Today

Instagram is taking the next big step with its on-platform shopping options by adding a new way for users to make streamlined purchases without leaving the app

Best Practices for Twitter

Ignite Social Media

That little blue bird logo and the social channel behind it have been around for a while. With more than 50,000 active monthly users , this platform has grown into a popular spot for users to catch up on news, sports and entertainment.

Trending Sources

Communication at the Speed of Technology

Waxing UnLyrical

Guest Post by Gloria Bell. Warning: This post is not going to give you some brilliant insight into some new lightning speed piece of technology. Sorry! Maybe next time!) What it will give you is some questions to ask yourself about communicating at the speed of technology.

Shopper Psychology: How to Use Basic Psychology to Increase Online and Offline Sales [Infographic]

Social Media Today

Understanding consumer psychological triggers can help you create more compelling offers - check out this infographic

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Making the Most out of Your Instagram Stories

Ignite Social Media

Stories have become a major part of Instagram, receiving millions of views daily. If your brand is active on the platform it’s important to take advantage of this space, since it presents a huge opportunity to be discovered by audiences both new and old.

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How do brands celebrate Holi on social media?

Unmetric

The festival of colors, an event of pure joy and celebration is one of the most popular festivals in India. To connect with their audience and improve brand visibility, brands have come up with some inspirational colorful Holi-related campaigns.

Embracing Your Brand On Pinterest

Socialmedia.biz

More than 250 million people visit Pinterest every month to explore new ideas and products. In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest.

Snapchat Will Reportedly Launch a New, In-App Gaming Platform Next Month

Social Media Today

Snapchat looks set to unveil its new gaming platform, which will provide another avenue for the company to generate revenue

Why Scheduling Instagram Push Notifications Is a Good Idea

agora pulse

When Instagram scheduling was only available through social scheduling software that sent push notifications to your phone and required you to then post the content yourself, everyone (including us!) wanted to have truly automated and fully scheduled Instagram posts.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

3 Convincing Reasons to take Help of Digital Agency

Social Media Marketing

It is true that these days, behind every successful company there is a role of the digital agency. It is important that you make your online presence powerful, effective and influential. You have to be careful about how you sound and look in the industry.

The Dangers of Buying Followers

Socialmedia.biz

How many times in a week do you encounter ads that promise you ‘real’ followers for as low as $5? As a business, getting online traction can be difficult — especially when most social media websites today are pushing for paid advertising.

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12 Common Marketing Campaign Mistakes to Avoid

Social Media Today

Ensure you maximize the performance of your marketing efforts by avoiding these common, costly errors

How to Design Instagram Stories That Captivate Your Audience

Later

Ready to design Instagram Stories that wow your followers and increase engagement? If you want to make your brand look great and get more views, you need to think outside of the Instagram app and get creative with other apps for Instagram Stories.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Brands Can Use Social Media for Social Good

Likeable

Brands using social media for social activism: It’s a delicate tightrope to walk. Done right, a company can express its values in an authentic way that connects with more customers and has a positive social impact.

The Art of Copywriting: How to Write Better Captions that Get Engagement

Buffer Social

What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some particular way. And what you’re trying to do, when you tell a story, is to get the audience to have that same feeling. – Pete Docter.

Social Media Quotes, Music and Photo Copyrights

Ignite Social Media

We see them all the time on social, inspiration quotes meant to get our fingers tapping that like button. People relate to them and share them with their friends almost as much as memes. The question is, if you’re a brand, can you legally use the quotes? Most of us are used to music copyrights, products and photos but quotes don’t seem to trigger the same “is this legal?” question. According to US copyright law, legal rights to a quote belong, by default, to the author or speaker.

Twitter Launches New Camera Tools to Increase Visual Focus

Social Media Today

Twitter has launched a new Twitter camera, which better aligns with the visual tools on other apps and will give the platform more opportunity to add in image-based tools

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

From Best to Worst: Content Intelligence Tools You Need to Know About

Cortex

Its 2019, and things are changing. We need to learn to make informed decisions quickly. In the next thousand words or so, you'll be introduced to several different content intelligence tools that are available to start using today.

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Content Marketing Strategy: Top 10 Mistakes Killing Your Success

Pam Moore

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals?

Top 5 Best Ways to Engage Your Audience in 2019

Postcron

Whether you’re looking to nurture your relationship with the “unreachable” gatekeeper at a top organization or turn your current customers into long term loyal customers, your target audience is made up of individuals with their own agenda online.

WOAW CEO Joe Binder talks YouTube, comparison and why he considered quitting

Forbes Social Media

Despite his early business success, Joe Binder finds comparison a difficult drug to quit

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Would Consumers Care if Your Brand Disappeared Tomorrow?

Pixlee

A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. Even more, the study revealed that 58% of brand content is not meaningful.

AgoraPulse Review: Why I went from 4 Social Media Tools to one!!!

Razor Social

In this article, you’ll find out how you can save time and money and get better results by reducing the number of tools you use for social media management by using Agorapulse only. When I first launched RazorSocial, I focused on reviewing social media tools. You know what was really annoying?

Amazing Content Marketing History: My Apollo 11 Press Kits Now Digitized

WebInKnow

It's taken me fifteen years of collecting to amass what I believe to be the most complete collection of Apollo 11 press kits in the world.

Facebook Privacy Update: Mark Zuckerberg's Response To Cambridge Analytica Scandal One Year On

Forbes Social Media

It is now a year ago that the Cambridge Analytica scandal, which saw Facebook user data hoovered up for use in political campaigns, broke into the headlines. The legal and business repercussions continue to this day, but has Mark Zuckerberg actually learned his lesson

What Videos do Your Customers Want to See on Social Media? [Infographic]

Social Media Today

What are the most popular, most engaging types of brand video content? Check out this infographic

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5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

Imagine this: A couple of years ago as we were in the midst of some MAJOR business model changes, I went to get my nails done on a Sunday, and I brought two books with me, Essentialism: The Disciplined Pursuit of Less and The One Thing.

How to Generate Qualified Leads from Marketing Emails

Your Escape From 9 to 5

Email marketing is by far the most successful form of marketing. In fact, email marketing outstrips social media and SEO by a long way. If you do no other type of marketing, stick with emails, as you’ll generate the biggest return on investment.

Is Big Data Effecting Your Content?

Cortex

Today, marketers are excited about big data and new analytics tools because of the huge potential that data can offer. Analyzing large-scale data is now an important part of a company’s growth. It’s fundamental to understand how structured or unstructured your data can be.

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