Social Media Today
SEPTEMBER 19, 2023
Musk says users are posting around 200 million X updates per day, which is down from Twitter's 500 million tweets per day stat.
Jon Loomer
SEPTEMBER 21, 2023
Well, it depends… First, do they know what they’re talking about? In some cases, you will know more than your rep. You absolutely can get bad advice from them. Don’t waste your time with a clueless rep. Second, know that they have their own goals. They are essentially sales reps. They want you to spend more money on ads. Just understand that. Third, be skeptical of inside info.
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Social Media Strategies Summit
SEPTEMBER 18, 2023
Influencer marketing can be highly impactful, with one-third of consumers agreeing that influencer posts are the best way for brands to persuade customers to try new products. And the best news of all: working with influencers needn’t be complex or expensive. Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA).
SocMed Sean
SEPTEMBER 18, 2023
Are you having trouble resolving an issue with your Facebook and feel like you’re at your wits’ end? Find out how you can use other social media accounts for help. The post How to Contact Facebook Support Using Social Media appeared first on SocMedSean - Social Media Sean.
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A beginner's guide to social media automation tools and getting automation right.
Waxing UnLyrical
SEPTEMBER 17, 2023
tl;dr What seems like a never-ending vortex of Hell following a Facebook hack makes me wonder if “social media” is really worth it. The background For the last month-plus (starting on Saturday, August 12), I’ve been experiencing what a hell-vortex Meta “Support” is. You see, I woke up that morning to see messages from Meta asking if I’d added an email address, removed my phone number, reset my password, removed my email address… all from a computer purpo
Jon Loomer
SEPTEMBER 20, 2023
One of the primary reasons for bad reporting in Meta Ads Manager is conversion events that were set up improperly. This includes standard events, custom events, and custom conversions. You should test your events before relying on them in your Ads Manager reporting. If you don’t, this is one of the first steps you should take when you run into questionable results.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Forbes Social Media
SEPTEMBER 21, 2023
The U.K. government is questioning social media companies about whether Russell Brand is able to monetize his content on their sites, sparking accusations of overreach.
SocMed Sean
SEPTEMBER 18, 2023
Having trouble with Facebook Support? This article provides a detailed list of more than 100 contact forms and pages you can try for help. The post A Comprehensive List of Contact Forms to Contact Facebook Support appeared first on SocMedSean - Social Media Sean.
Ignite Social Media
SEPTEMBER 18, 2023
One of the most common questions we get from clients is how to create branded TikTok videos. Everyone knows that TikTok is booming — the app has over three billion downloads worldwide, 150 million monthly active users in the US alone, and the average person uses the app for an hour and a half per day. But creating high-quality branded TikTok content can be a challenge or a mystery for many brands.
Jon Loomer
SEPTEMBER 17, 2023
That doesn’t mean what you think it means! One of Meta’s most prominent metrics is Link Clicks, and most advertisers have no idea what it means. Link clicks include clicks, taps, or swipes on links to websites, app stores or app deep links, click-to-message CTAs, Shops, lead forms, Marketplace, playable experiences, and videos. This also applies to CPC and CTR related to link clicks.
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Social Media Today
SEPTEMBER 19, 2023
Musk says users are posting around 200 million X updates per day, which is down from Twitter's 500 million tweets per day stat.
Forbes Social Media
SEPTEMBER 18, 2023
Conspiracy theorists have insisted on social media sites in recent days that Sen. John Fetterman of Pennsylvania has been replaced by a body double.
Amy Porterfield
SEPTEMBER 21, 2023
Listen on… Expert entrepreneurial insights from female CEOs Lindsey Schwartz, Ronne Brown, Lori Harder and me! I had the incredible opportunity to speak at the renowned Powerhouse Women […] The post #609: A Masterclass in Entrepreneurship: Powerhouse Women Panel Replay with Lindsey Schwartz, Ronne Brown, & Lori Harder appeared first on Amy Porterfield | Online Marketing Expert.
Buffer Social
SEPTEMBER 18, 2023
Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. Although the flood of users leaving has slowed to a trickle with several new initiatives from the platform, several Twitter alternatives have been developed.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Jon Loomer
SEPTEMBER 18, 2023
Meta ads placements have been a moving target over the years. What the placements are and when you should use them are constantly evolving. How we approached placements five years ago is not the same as how we should approach them now. In this post, we’ll cover the following: What the current Meta ads placements are Differences, strengths, and weaknesses When to use Advantage+ Placements When to manually select placements Viewing results by placement Some good stuff here.
Social Media Today
SEPTEMBER 17, 2023
Based on recent polls among SMT's audience, here are some of the key trends of note in 2023.
Forbes Social Media
SEPTEMBER 19, 2023
YouTube told Forbes Brand violated the platform’s “creator responsibility policy” and that it had taken steps to “protect the community.
The Social Media Hat
SEPTEMBER 18, 2023
Partnership Unpacked, Episode 39, with Sam Yarborough The post How To Develop A Strategic Partnership Into A Cornerstone w/ Sam Yarborough appeared first on The Social Media Hat.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Sprout Social
SEPTEMBER 19, 2023
Awareness. Consideration. Decision. Purchase. The four stages of the marketing and sales funnel. A formidable formula that has explained consumer behavior for over a hundred years, when it was first theorized by advertisers. But what was once a clear-cut process has become a complex collage of touchpoints thanks to the rise of digital marketing and social media.
Social Media Today
SEPTEMBER 20, 2023
Now, businesses will also be able to purchase a blue tick on Facebook and IG (and soon, WhatsApp too).
Forbes Social Media
SEPTEMBER 18, 2023
It is impossible that the aircraft could have flown to a secret Chinese airbase outside of Havana that was built after the Chinese spy balloon crossed the USA
Audiense
SEPTEMBER 18, 2023
Interact Works is a digital marketing agency that specializes in offering programmatic advertising services. To create campaigns that deliver excellent results to their clients, they target specific audiences with ads that contain relevant content.
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Sprout Social
SEPTEMBER 18, 2023
With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. You’ll need a plan to address top budget concerns to provide clarity and control over every dollar spent.
Jon Loomer
SEPTEMBER 19, 2023
One of the best ways to stay on top of Ads Manager changes is through the Ads Manager Updates sidebar. There’s one problem: IT’S GONE. In Ads Manager, click on the Help icon on the left. Normally, you would see an option for Ads Manager updates on the right. Meta even has a Help article that says to do exactly this. Luckily, there’s a hack to get these updates back.
Social Media Today
SEPTEMBER 20, 2023
Now, businesses will also be able to purchase a blue tick on Facebook and IG (and soon, WhatsApp too).
Forbes Social Media
SEPTEMBER 20, 2023
Years in the making, the UK's Online Safety Bill has passed its final hurdles and is heading into law, to a very mixed reaction.
Audiense
SEPTEMBER 20, 2023
Music is on the brink of a seismic shift. Platforms like Spotify have redefined reach, but with it, they've threaded in complexity to the artist-fan bond.
Buffer Social
SEPTEMBER 20, 2023
What should I work on next? This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. And on the good days, I’m right in the groove where I know exactly what to do next and what are the most important tasks that need to get done.
Jon Loomer
SEPTEMBER 20, 2023
This might be my favorite custom event. When someone plays an embedded YouTube video on my website, an event fires. That event captures: • URL it was on, • Title of the video, • Percentage of the video that was watched • Total time watched in seconds I add a column to my Ads Manager to see how often people are watching these videos from my ads. You can even set this event as a performance goal and optimize for it.
Social Media Today
SEPTEMBER 17, 2023
Based on recent polls among SMT's audience, here are some of the key trends of note in 2023.
Pam Moore
SEPTEMBER 19, 2023
In a world of automation and robots… be the HUMAN! Hey Digital Marketing and B2B Sales Trailblazers! Are you busy navigating the bustling world of digital marketing and business development? Hustling to get the juiciest ROI from your efforts? Whether you're rocking the digital waves, dancing with influencers, farming or hunting for new leads, or building a business empire, two mega-questions are knockin' at your door.
Hootsuite
SEPTEMBER 21, 2023
Have you ever heard the phrase, “all sizzle, no steak”? It’s the perfect “meaty” metaphor for social media vanity metrics. It can absolutely be exciting to rack up the likes or see your follower count jump. Of course you want to shout your reshare rate from the rooftops! But be careful. any social metric can turn into a “vanity” metric if you’re bragging about it without any context.
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