The Social Media Hat

JANUARY 20, 2024

The post Marketing Strategy Transformation: How a New Approach Elevated Sales appeared first on The Social Media Hat. A Case Study of Mike Allton's Approach as a Fractional CMO.

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Strategy Case Study Marketing Study 174

The Social Media Hat

JANUARY 23, 2024

Exploring AI's impact on SMB marketing strategy and ethical considerations. The post Navigating the Future: AI-Powered Marketing Strategy for 2024 appeared first on The Social Media Hat.

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Strategy Marketing Social Media Trends 166

The Social Media Hat

AUGUST 31, 2024

Episode 23 of the AI in Marketing: Unpacked podcast, with Muhammad Younas The post Revolutionizing Event Management: AI Strategies for Success appeared first on The Social Media Hat.

Eventful 156

Eventful Strategy Social Media Marketing 156

Ignite Social Media

MAY 13, 2024

Reactive social media strategy, the art of responding quickly and effectively to real-time events and conversations, can make or break a brand’s reputation. That’s why we’ve compiled five essential tips to help you craft a killer reactive social media strategy.

Social Media 157

Social Media Strategy Tips Loyalty 157

The Social Media Hat

FEBRUARY 22, 2024

The What, Why and How of a Great Marketing Strategy The post What is Marketing Strategy? A Guide for Startup SaaS Companies appeared first on The Social Media Hat.

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The Social Media Hat

JUNE 29, 2024

Penn The post Paving the Way: Strategies for Integrating AI in Marketing appeared first on The Social Media Hat. Episode 9 of the AI in Marketing: Unpacked podcast, with Christopher S.

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Strategy Marketing Social Media 159

The Social Media Hat

MAY 30, 2024

The post How To Adopt AI In Your Marketing Strategy appeared first on The Social Media Hat. Overcome your overwhelm and learn how to implement AI today.

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Strategy How To Marketing Social Media 148

The Social Media Hat

MARCH 16, 2024

A marketing strategy requires an analysis of your business, your competition, and your target audience. The post How To Build A Marketing Strategy With The Help Of AI appeared first on The Social Media Hat. AI can help!

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Strategy How To Marketing Analysis 153

Social Media Strategies Summit

NOVEMBER 26, 2024

Want to learn proven social media strategies from industry leaders? Book your place at our next Social Media Strategies Summit Virtual Conference ! Let’s dive into all the key takeaways… What Does a Crisis Decisions Framework Look Like? The trouble with crises is that they often come out of the blue, leaving us scrambling to react.

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Platform Strategy Team Issues 130

The Social Media Hat

FEBRUARY 17, 2024

This is a great thought exercise to make your marketing strategy a priority. The post What If You DON’T Have A Marketing Strategy? What Happens Then? appeared first on The Social Media Hat.

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Strategy Exercises Marketing Social Media 151

The Social Media Hat

APRIL 29, 2024

The post How To Measure The ROI Of Implementing AI In Your Marketing Strategy appeared first on The Social Media Hat. Learn how your investment in AI in Marketing can provide real ROI.

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ROI Strategy How To Marketing 153

Hootsuite

JULY 10, 2024

A well-planned social listening strategy allows you to keep tabs on millions of conversations across the social web. What is a social listening strategy? A social listening strategy is a goal-based plan for using social listening to gather information that can help your business succeed. 1 Social Media Tool Create.

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Examples Strategy HootSuite Sentiment 110

Sprout Social

SEPTEMBER 18, 2024

Global social media marketing strategies and new tools are empowering more brands than ever before to reach a worldwide audience. Going global effectively requires investing in a carefully crafted social media marketing strategy. What is a global social media marketing strategy? But what about a global strategy?

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Social Media Strategy Marketing Influencer 105

Hootsuite

OCTOBER 18, 2024

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing. Social media strategies should be dynamic and adapt to new trends and audience behaviors. Keep it concise.

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Template Templates Social Media Strategy 98

Sprout Social

DECEMBER 2, 2024

To help you more easily secure the right partnerships, we’ve created a 5-stage influencer outreach strategy. While some marketing strategies can be transactional, influencer partnerships are relationship-focused and mutually beneficial. Define your influencer marketing strategy Define your overall influencer strategy.

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Influencer Strategy Template Templates 78

Sprout Social

JUNE 17, 2024

The benefits go beyond your marketing strategy, as social listening can increase org-wide success. How to use Reddit social listening for your brand Using social listening on Reddit requires a thoughtful strategy and an understanding of what to do with all the insights you’ll find. What major keywords are we using in our SEO strategy?

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Reddit Strategy Sentiment Authentication 129

Jon Loomer

SEPTEMBER 2, 2024

A Straight Line The simplest possible solution will often outperform your convoluted strategy. The post A Simpler Ad Strategy is Better: 10 Ways You Hurt Results appeared first on Jon Loomer Digital. You won’t get a medal for using the most complicated approach. The most efficient route from Point A to Point B is a straight line.

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Strategy Advertising Conversation Metrics 134

Jon Loomer

JULY 23, 2024

The post Focused Ad Strategy: Don’t Do It All At Once appeared first on Jon Loomer Digital. Either focus advertising long-term on one primary goal or switch it up as your needs evolve. That consolidation of your budget will make your advertising more efficient.

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Strategy Campaign Advertising List 124

Webbiquity SMM

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. But it’s vital to develop a strategy first. Guest post by Atreyee Chowdhury.

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Tips Marketing Privacy Influencer 359

Buffer Social

NOVEMBER 25, 2024

Where we’ll walk you through creating a successful influencer marketing strategy step by step, whether you're just starting out or looking to level up your existing program. Influencer marketing is a strategy brands use to promote themselves by collaborating with content creators who have engaged, loyal audiences.

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Influencer Strategy Tips Marketing 111

Social Media Today

OCTOBER 23, 2024

Users are expressing frustration over Meta’s anti-politics stance.

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Strategy 145

Sprout Social

JULY 30, 2024

But by implementing robust strategies for vetting partners, defining clear influencer brand safety criteria and leveraging advanced tools for tracking sentiment and engagement, you can mitigate the dangers and de-escalate real-time crises. But remember to work with your legal team in the event of an actual crisis.

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Influencer Brands Strategy Marketing 94

Audiense

OCTOBER 9, 2023

Influencers are all the rage in B2C marketing. Supermodels selling underwear, TikTok stars pushing their favourite coffee brands, bloggers of all kinds promoting skincare, make-up and water bottles. If you’re a B2B brand, sometimes it can feel like you’re missing out on the hottest party of the century.

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B2B Influencer Marketing Strategy 176

Social Media Today

OCTOBER 23, 2024

Users are expressing frustration over Meta’s anti-politics stance.

Strategy 133

Strategy 133

Social Media Strategies Summit

APRIL 11, 2024

So, how can you use this to improve your social media marketing strategy? How you implement this strategy is entirely up to you (and should depend on your brand’s personality). Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

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Social Media Tips Marketing UGC 245

Sherrilynne Starkie

JANUARY 27, 2020

But with a social media strategy that links activities to expected outcomes, you can avoid wasteful, time-consuming and low-impact activities. Now, a good place to start is by looking at the required investment in time, not cash. Newbies are often surprised by how much time social media can eat. Other’s already know, and this terrifies them.

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Social Media Marketing Proposal Consultant 486

Social Media Strategies Summit

AUGUST 21, 2024

Let’s look at a real-world example of this strategy: Shay & Blue , a brand that creates cruelty-free unisex fragrances, perfectly aligns their voice with their brand values of freedom, self-expression, carefree attitude, and uniqueness. Once you’ve nailed this, weave it into your social media strategy. What problem do you solve?

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Social Media Tips Brands Marketing 231

Webbiquity SMM

MAY 9, 2023

Since different strategies work differently for distinct audiences, it’s essential to understand your target audience and their key concerns. Tip 3: Develop a Content Strategy Consistent and compelling content is the core of any successful social media marketing campaign.

Social Media 290

Social Media Tips Marketing HootSuite 290

Ignite Social Media

DECEMBER 9, 2024

Follower Growth Strategies Date Back 10 Years… I clearly remember around 2012-2013, a large client of ours kept asking how their brand could get to 1M followers on Facebook. Over the years, these changes have caused many organic growth strategies to reconsider what success looks like in the first place.

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Social Media Strategies Summit

JUNE 24, 2024

Whether you’re new to Pinterest marketing or looking to improve your existing strategy, you’re in the right place because we’ve rounded up 10 of the best brands on Pinterest. So, it’s no surprise that cosmetics brands like Maybelline have made Pinterest a major focus of their social media marketing strategies. Let’s get into it.

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Brands Marketing Influencer Fashion 226

Webbiquity SMM

OCTOBER 17, 2023

How are goals and strategies for content marketing changing? The three most widely used content distribution channels remain company blogs (61% — not surprising, as blogging has been at the core of content and social media marketing strategy for more than a decade), organic social media (56.9%), and email marketing to house lists (52.2%).

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Research Report Social Media CPM 280

Convince & Convert

DECEMBER 8, 2024

Ways to utilize Reddit to build your content strategy: Rand Fishkin, CEO of the audience research tool SparkToro, shares a great example of the way the brand Chartr found a creative way to reach more audiences by utilizing the subbreddit r/dataisbeautiful. Need Help With Your Reddit Content Strategy? It is fundamental.

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Webbiquity SMM

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. FedEx is a great example of an enterprise using this strategy. Here’s an example of this strategy from Keap.

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B2B Examples Company Instagram 279