The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Likewise, social networking is also subject to several stages of its own life cycle. How relevant is social media life cycle for a business?

5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. Stop only playing around with the social networks.

Trending Sources

Social Networking to Advance Your Career

Janet Fouts

Silicon Valley Tech Women held a panel at the shiny new SalesForce offices in downtown San Francisco entitled Leveraging Social Networking to Advance Your Career. Global Social Media Marketing, Cisco Systems. The size of your network should not be a primary focus.

The Challenge of Authenticity in Social Networking

Waxing UnLyrical

I’ve been thinking about this since Shonali’s thought-provoking post a few weeks back about how to social network smartly by being yourself online. What are we really up against (against ourselves) in the way we behave on social networks?

Why Social Networks Need to Be Part of Your Holiday Sales Strategy

Ignite Social Media

Convenient, GlobalWebIndex just released some fascinating stats around product research on social platforms. According to the study, 37% of internet users use social networks to research products and brands. We’re just two weeks away from the biggest shopping push of the year.

Is Your Social Media Strategy Truly Agile?

SocMed Sean

Social media isn’t without these nebulous phrases or buzzwords either. My latest favorite buzzword that is invading both the business and social vocabulary is “Agile” As an ex-software developer, it makes me giggle a little when people use it incorrectly.

Which Social Network is Your Pro Sports League [infographic]

Convince & Convert

» Social Media Strategy facebook linkedin pinterest pro sports social networks twitter This is a happy day, as NFL football is BACK.

The Psychology of Change: How We React When Our Favorite Social Networks Shift

Buffer Social

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. But why do social networks feel the need to change their core functionality and design? Why social networks need to change.

Four Points to Remember When Adopting a New Social Network

Waxing UnLyrical

While I haven’t given in to the craze yet, it’s impossible to ignore its meteoric rise in the world of social media, not just within our industry but in mainstream adoption. Here are some questions to ask yourself as you develop a strategy for social networks, both new and old.

The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

A staggering 74 percent of Internet-using adults are active on at least one social networking website. And with more than 3 billion users online , that amounts to almost 2 billion social network users. Social media automation addresses this challenge beautifully.

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

The Secret Sauce of Social Networks

Direct Marketing Observations

What is the secret sauce of a social network? What motivates people in your networks? Right now, companies are obsessed with or have deduced that the only way to grab market share in social is to incent their customers into doing something-give them something.

Social Networking Stats: Google+ Hits 400 Million Users, One-Fourth Are Active; #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Are you using both networks — and how are you using them differently?

Social Networking Stats: 21% Of Online Video Is Now Mobile, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Social Media Statistics #RLTM scoreboard mobile video Ooyala social media statistics

Comic: Social Media Strategy From A Book

SocMed Sean

Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy.

Start a Fire in Your Social Network

SocialFish

Start a fire in your social network…okay, not a literal fire. We all know launching a private social network is much easier than developing an actual community of participants who are connected, active and engaged. Content Strategy From the Trenches Potluck

Nurture Your Social Network By Helping Someone Else

SocMed Sean

Keep in mind that your social network largely consists of your in-person connections, as opposed to just your online fans, followers, and subscribers. So, today I challenge you to reach out to someone in your network who you haven’t spoken to in a while.

China: The Most Popular Social Networks

Mindjumpers

Facebook is a “one size fits all social network” for much of the world. It does not matter what age or social background you have, you are on Facebook. The networks in China are much more fragmented. Web-based social networks. Specialized networks.

Six Amazing Stats From Blackbaud’s 2012 Nonprofit Social Networking Report

SocialFish

Whether or not you use Blackbaud’s software, one thing you’ve got to respect is their commitment to researching what online fundraising strategies work best for nonprofits. 73% allocate half of a full time employee to managing social networking activities.

Why You Need a Business Strategy, Not a Social Strategy

Convince & Convert

There’s no shortage of how-to articles and blog posts on leveraging the power of social media. And with this endless sea of social media-touting commentary, it’s natural to think you’ve got to jump headfirst into the social sphere to keep your brand from getting left in the dust.

Is Your Social Network a Puppy or a Dog?

Convince & Convert

Click to read more » social media strategy social media social networksThere’s nothing better than getting a new puppy. He’s so exciting and vibrant and interesting and funny. It’s fun to think about what he’ll be like when he grows up.

Give Your Social Networks The Spring Cleaning They So Desperately Need

The Social Media Hat

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Along the same lines, periodically, it's a good idea to take stock of your social profiles and do a little Spring Cleaning of your own. Certainly, stop sharing them to social channels.

How To Develop And Execute A Social Media Strategy For Free

SocMed Sean

The same concept can certainly be applied to other things that you want or value in life and it certainly applies to the development and execution a social media strategy. Don’t get me wrong, I’m not saying not to try social media.

Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Cisco’s marketing strategy, both online and offline focuses on imagining and defining the future of the internet.

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3-Part Social Media Strategy That Actually Works

Rebekah Radice

There is a common misconception when it comes to social media marketing. All you have to do is set up a few social networks and the results will start rolling in. If you want to amplify your message through social media, you need more than a wish and a dream.

3 Top Omnichannel Strategies

Meltwater

These days, there’s a social network for just about everything. As a brand, it can… Read More.

Klout and Peerindex – social network loyalty cards?

The Way of the Web

The same is generally true with content – if you create something truly amazing and share it, things can suddenly get very big, but in general content is a medium to long-term strategy built on quality and consistency.

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7 Steps to Build a Pinterest for Business Plan to Ignite Sales and ROI

Pam Moore

Pinterest is an amazing platform that surpassed more than 10 million users faster than any stand alone social network in history. Pinterest is different than some social networks though in that it requires both art and science even more so.

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Where does Google+ fit into your B2B Marketing plans? [infographic]

Buzz Marketing for Technology

Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services.

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Content Marketing Strategy? Think Like A Reporter

Webbiquity SMM

However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. So—creating a content marketing strategy is vital.

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

If you work in Social PR today (and there’s a strong chance you do, if you’re reading this post), you might be hard-pressed to remember the “medieval times” of the PR world. You know… the “old” days, back when we didn’t have social media.

7-Step Facebook Marketing Strategy to Dominate 2017

Sprout Social

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique. Try our social media management and analytics tools with a free 30-day trial !

The Human Side Of B2B Social Network For Business

Social Media Marketing

With the increasing competition in the market, successful social media campaigns have become a powerful tool as it gives companies quality leads and produce higher ROI. But the truth is that in the free time, even the top business leaders socialize with family and friends online. Furthermore, social marketing come up with some real time interest that always prove to be a game changer for the B2B business. We are the leader in offering B2B social network.

4 Ways To Boost Your Company’s Digital Marketing Strategy

The Realtime Report

4 Ways To Boost Your Company’s Digital Marketing Strategy. What exactly do customers expect when it comes to your digital marketing campaigns and strategies? 1) A Strong Social Media Presence. People live on social media.

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies.

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3 Social Media Strategy Lessons Learned in 2016

Ignite Social Media

2016 was a year of change in social media marketing. DIFFERENTIATE your social media presence. But in social media marketing, content that resonates is still the primary driver of consumer interaction and increased organic reach.

Overhaul Your Social Media Marketing Strategy with These Basic Approaches

SocialFish

As dynamic and potent as social media can be for growing businesses and catapulting causes to million-strong audiences, it’s quite easy for the medium to grow stale. Take this into consideration; there are hundreds of high traffic social networks online with hundreds of millions of users.

Internal Social Networks Versus Social Networks-Where Should You Spend Your Time?

Direct Marketing Observations

The tug-o-war for your time when you participate on multiple social networks can be difficult. On the networks that matter to you or on the networks where you HAVE to participate? The fact is, the more networks you’re in, the more likely that your content is going to suck in some of them. You’re going to devote more time and effort to the networks that matter. So does the internal corporate network win then?

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy.

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12 Essential Elements of a Social Media Marketing Strategy

Pamorama

Do you need some help to get started with your social media marketing plan? If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan.