Sprout Social

JANUARY 31, 2025

The AI in social media examples were sharing in this article come from brands with a skilled driver and a solid race strategy to help them win. AI is accelerating everything from content creation to trendspotting to reporting, and these examples are the tip of the iceberg.

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Examples Social Media Strategy Sentiment 111

Social Media Strategies Summit

SEPTEMBER 16, 2024

Get inspired by these 10 real-world examples. For example, if Mia (the creator behind the above Reel) hadn’t been wandering around various locations while filming, she might not have mentioned how students can borrow gear for outdoor activities free of charge from the college. Good stuff!

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Examples Content UGC Education 247

Oktopost

SEPTEMBER 10, 2024

Source 8 LinkedIn Post Examples We Can Learn From 1. This example shows how talking about why and how you embarked on your career can make you relatable to your audience. Launch Time for SHRE LinkedIn Post Examples We Can Learn From – SHRE Source Do you have an announcement to make?

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Sprout Social

NOVEMBER 15, 2024

We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less. The post Post Performance Report: Masterful examples of executive brand advocacy appeared first on Sprout Social.

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Examples Report Brands Telecommunications 82

Sprout Social

DECEMBER 30, 2024

Youll also get a ton of YouTube Shorts ideas with real-life brand examples to inspire you. Fortunately, weve got some YouTube Shorts ideas (with examples) to get your creative juices flowing. For example, Brooklinen created a short version of this longer home tour video featuring artist Zoe Schlacter. Weve got you covered.

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YouTube Examples Brands Upcoming 83

Buffer Social

APRIL 22, 2025

I also share examples of my favorite creators and brands who are acing video marketing, so you have creators to look to for inspiration!   For example, if you’re creating video content to build awareness about your product or service, you’ll focus on how-to videos and explainer videos. How is it performing for them?

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Examples Video Strategy Tips 72

Social Media Strategies Summit

NOVEMBER 4, 2024

Plus we’ll share real-world examples of brands using nostalgia in their social media marketing strategies. 6 Killer Examples of Nostalgia in Social Media Marketing Okay, so we know what nostalgia marketing is, and we know why it works. This collaboration is a classic example of co-branding in action. Think again.

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Social Media Marketing Fashion Campaign 246

Social Media Strategies Summit

FEBRUARY 4, 2025

And because we love to keep it actionable , well be sharing a key learning or best practice from each example. For example, Step Up For Students also shared the above video on Facebook and LinkedIn. Lets get into it 1. Thats why Doctors Without Borders uses its YouTube channel to hone in on human stories. Featured image by Pexels.

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Campaign Social Media Instagram Organization 227

Social Media Strategies Summit

JANUARY 15, 2025

She regularly shares examples of the campaigns shes worked on for the USPTO. Frances doesnt just share some of her favorite content examples; she also takes the time to investigate the strategy behind those ideas. For example, she discussed the importance of leveraging census data to better understand your community.

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Social Media Marketing LinkedIn Consultant 264

Social Media Strategies Summit

NOVEMBER 14, 2024

Plus, there were plenty of real-life examples. She gives an example of the recent very demure, very mindful trend, as popularized by TikToker Jools Lebron: @joolieannie #fyp #demure ♬ original sound – Jools Lebron Even though she thought it was “so cool,” Kaytlyn decided to pass on this trend. Let’s get into it.

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Trends Brands Education Instagram 264

Jon Loomer

MARCH 31, 2025

For the example of Denver, that will also include people in Boulder — a vastly different city that can easily be an hour or more away from other locations within the Denver radius. But people do weird things and ads can be found (an example is through Ad Transparency). Let’s assume you want to reach everyone in Denver.

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Travel Advertising Tourism Organization 172

Social Media Strategies Summit

FEBRUARY 12, 2025

8 Examples of Color Psychology First, the bad news: Given that there are a lot of variables at play here, its impossible to give universal advice about exactly which colors to use in different social media marketing scenarios. A color that means something to one group of consumers may have totally different connotations for another audience.

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Journal Social Media Instagram Campaign 158

Sprout Social

SEPTEMBER 12, 2024

For example, you can use AI to support content ideation development , brainstorming video content ideas and editing copy. For example, by monitoring analytics you can determine audience sentiment and gauge emotional perceptions of your content. For example, use AI for scheduling posts and creating performance analysis reports.

Social Media 135

Social Media Content How To Sentiment 135

Jon Loomer

APRIL 14, 2025

With this post, I’ll share the structure and circumstances when Flexible Ad Format is most useful, as well as a couple of specific examples of how I’m using it today. I’ll share an example of this further down. Example #1: Simple Text-Free Portraits I’ve been using Flexible Ad Format for much of the past year.

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URL Advertising Groups Groups 160

Hootsuite

JANUARY 10, 2025

Read on for industry insights, examples, and advice on using numbers in social media narratives. Data can prove the validity of a story (for example, sheep are smart: they can recognize up to 50 other sheep by sight) and help sell a brand or product (Ie: when four out of five dentists recommend a specific toothpaste).

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Data Strategy Statistics Sports 121

Oktopost

JANUARY 22, 2025

Example: “This policy is designed to help employees navigate the complexities of social media use in a way that supports both personal expression and the companys values.” Example: “Be respectful, protect confidential information, and remember that you represent yourselfnot the companyon social media.”

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Policies Company Social Media Guidelines 132

Social Media Strategies Summit

NOVEMBER 26, 2024

For example, whenever Sprinklr spots a high-level issue, it immediately notifies Whitney, who can then decide whether to escalate it further. She gave the recent example of the hurricanes that hit the south and east coasts of the US, during which Nationwide had crisis units helping out in Florida, North Carolina, and South Carolina.

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Platform Strategy Team Issues 255

Sprout Social

AUGUST 30, 2024

For example, you can learn more about your customers’ challenges or assess your company’s response time with confidence if you track everything digitally. For example, check out how this brand provides their site visitors with a mix of options to get help and answers. Quite the opposite!

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Jon Loomer

FEBRUARY 17, 2025

Examples include Facebook Feed, Instagram Feed, Facebook Right Column, and more, for desktop, mobile web, and in-app. When breaking down results, I’ve seen examples where I have more ThruPlays than people reached. An example could be professional women between the ages of 25 and 45. These placements all behave differently.

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Jon Loomer

MARCH 24, 2025

Here’s an example of branding applied for background generation… You can also see how this branding will look when using AI-generated images. In my examples above, I can’t adjust the size or position of my logo, for example. Once applied, you should see that these changes are active within the Branding section.

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Brands Applications URL Template 140

Social Media Strategies Summit

FEBRUARY 20, 2025

But she lists some examples of people and conversations you dont need to engage with: True trolls: People with no real connection to your account. I consider it a journey built on trust, building relationships and connections, she explains.

Communities 158

Communities Engagement Posterous Social Media 158

Jon Loomer

OCTOBER 13, 2024

The example in this video is pretty great. I now have this, and you might too. How to Find it To see if you have this, create a single image ad in Ads Manager. When viewing the advanced preview, filter by Advantage+ Creative enhancements. It was originally a static image of a couple of dogs. The video makes the dogs move.

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Issues Advertising Video Examples 165

Sprout Social

SEPTEMBER 18, 2024

For example, KFC’s Kazakhstan account uses the country’s local language and influencers, while promoting country-specific promotions and products. Certain platforms are more popular in different countries; Southeast Asia has several good examples of this. For example, Father’s Day is not the same day globally.

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Social Media Strategy Marketing Influencer 130

Convince & Convert

AUGUST 23, 2024

These examples demonstrate the selling force of a strong B2B brand. Hubspot, for example, now defines itself as “ an AI-powered customer platform ”. Here’s an example from when my company rebranded from squadhelp.com to atom.com: Before: squadhelp.com After: atom.com.

Brands 153

Brands B2B How To Loyalty 153

Jon Loomer

JANUARY 6, 2025

For example: January 1 (2pm): User clicks on Ad A January 1 (4pm): User completes a purchase In this example, Ad A is given credit for a conversion because it happened within a day of clicking on it. For example, someone could make two separate purchases during a seven-day period.

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Conversation Report Eventful Advertising 174

Sprout Social

NOVEMBER 19, 2024

For example, if you’re an athleisure company, a fitness influencer will likely have a strong brand affinity with you. For example, if you’re in the gaming industry, a Twitch streamer should have a strong audience affinity with your brand’s audience. In the below example, M&S Food partners with UK footballing legend Ian Wright.

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Influencer How To Metrics Authentication 112

Jon Loomer

NOVEMBER 25, 2024

Here’s an example of what it looks like… 2. Here’s an example for Facebook Feed. It highlights both the accepted and recommended aspect ratios for each placement.

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Feedly Feed Groups Groups 180

Sprout Social

NOVEMBER 4, 2024

For example, Sprout is a frontrunner in conversations about social media influencers. We’re always on the front page of search results for social media influencers, for example). For example, if your goal is to increase engagement across networks, repurpose content that has a high number of likes, shares and comments.

Social Media 120

Social Media Content Meme Social Networking 120

Convince & Convert

JULY 31, 2024

I asked everyone to send me an example of something they had done with their ChatGPT account in the past week. There were a few bright spots across the agency of people who really dove into integrating ChatGPT into their work, but on the whole, most of the shared examples were of very little value to them or the agency.

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Exercises Training Team Company 145

Ignite Social Media

DECEMBER 20, 2024

If youre thinking of having your brand honor Dr. King with a social post of some kind, weve got some examples from previous branded content. But this is an example worth sharing because the brand thought they could make a connection between their product (sleep) and Dr. Kings most famous speech (dream). But it didnt hit.

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RFP Social Media Review Trends 114

Sprout Social

JULY 23, 2024

For example, when UK schools broke for the holiday break, Not On The High Street launched a Pinterest campaign focused on teacher gifts. For example, the team noticed there were conversations online about people creating vision boards, so they created a travel campaign inspired by the trend.

Brands 130

Brands Travel Metadata Feedly 130

Social Media Strategies Summit

APRIL 16, 2025

To help you out, we invited Zack Seipert to share his top tips for succeeding in a pay-to-play landscape, including: Creative, low-cost tactics to boost engagement and visibility ( with zero ad spend ) Real-life examples of government agencies that are getting it right Actionable tips to increase your audience reach Lets get into it.

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Collaboration Trends Social Media Organization 130

Webbiquity SMM

DECEMBER 10, 2024

For example, if you are selling a professional product to business executives, its best to focus on LinkedIn. On the other hand, if you sell a highly visual product or service, like event production for example, it can be effective to promote it on Facebook or Instagram. For example, if your reels perform well, create more of them.

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B2B Strategy Content Hubspot 144

Social Media Strategies Summit

MARCH 20, 2025

Further reading: Check out our roundup of 26 Impressive Examples of AI in Marketing. We could have included countless examples here, but we went for this take on Jaden Smiths Grammys outfit: Image source Despite the brands madcap tone of voice, this stuff doesnt happen by chance.

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Trends Social Media Case Study Marketing 158

Hootsuite

NOVEMBER 21, 2024

In some cases, long form is required—like, for example, a blog post explaining the pros, cons, and best practices for short vs long form content. In fact, the average TikTok, for example, is 42.7 For example, for a TikTok to be eligible for the Creator Fund , it must be at least 60 seconds long. It’s harder to monetize.

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Content YouTube HootSuite Instagram 119

Buffer Social

JANUARY 8, 2025

For example, if you create an enticing teaser video for an upcoming product launch, you can post it across Instagram Reels, TikTok, and YouTube Shorts — just adjusting the captions and hashtags for each platform. For example, TikTok tends to be more spontaneous and off-the-cuff than Instagram Reels. What is crossposting?

Social Media 119

Social Media Hashtag Instagram Social Media Management 119

Convince & Convert

NOVEMBER 12, 2024

Examples of successful B2B storytelling include: Adobe’s storytelling campaign highlights how its tools empower businesses and creators. This shift mirrors strategies typically seen in B2C marketing, where relatability and storytelling are crucial. IBM focuses on sharing client success stories to build trust and demonstrate impact.

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