Expert insights. Personalized for you.
Utilizing the analytics tools available to you is key to maximizing your social media marketing efforts MORE
If you're a social media marketer, you need to be utilizing the various data and analytics tools available to you. Here are some tips MORE
Pinterest analytics is a great source of valuable intel on your business’s performance. While the network’s native analytics covers all the basic insights, other third-party tools in the market provide much more to help you go the extra mile with competitive intelligence. MORE
Digital AnalyticsAt the beginning of your digital marketing journey, your main focus lies in the creation of content, pitching your well-crafted articles to other blogs or trying out new methods on the different social media networks. MORE
If you’re in the search marketing industry, or you have anything to do with websites, you’ve probably logged into Google Analytics. Well, that’s probably an understatement: you probably log into Google Analytics several times a day, like I do. Web Analytics MORE
Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile. MORE
Did you know that you can use Facebook Analytics Funnels to help uncover the value of an action on Facebook? You probably noticed that I’m on a big Facebook Analytics kick lately. Why the focus on Facebook Analytics? Facebook Analytics Funnels and Pixel Events. MORE
While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. MORE
If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion. MORE
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Overall, Pinterest analytics aren’t too special. MORE
What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? MORE
Looking for an Instagram analytics tool to help you grow your account in 2019? One of our biggest Instagram predictions for 2019 is that businesses will be investing a lot more time and energy into tracking their Instagram analytics and optimizing posts based on their learnings from the data. MORE
But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Updated for 2019! MORE
Facebook has announced that researchers and academics will now be able to access its data analytics tool CrowdTangle to assist in their work MORE
Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors MORE
Many digital and social marketers shy away from data and analytics. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business. 10 Reasons you need to embrace data and analytics. MORE
How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. A version of this post originally appeared on Spin Sucks. MORE
8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). The AdWords reports showcase valuable ABC metrics from both AdWords and Analytics. MORE
While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs. MORE
In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube. MORE
Today we’re excited to announce the launch of our new and improved Instagram Analytics! Increase engagement, get more views on stories, track your follower growth, drive traffic and more with our updated Instagram Analytics. Get More Views with Instagram Stories Analytics. MORE
Today in this article my aim is to provide you the knowledge about Google Analytics and would let you know step by step how to add website to Google Analytics. Before adding a website to Google analytics it would be a good idea if you know what Google Analytics is? MORE
When was the last time you did an audit on your website analytics to make sure it’s set up correctly? and we have found that issues with analytics are very common. Here are some of the typical issues that you should check for when performing a web analytics audit for your website. MORE
We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. Overall, predictive content analytics generated more page views with 77% less content created. MORE
With the recent changes to the Instagram API, some Instagram analytics tools no longer work. Check this list of 7 tools Instagram analytics tools which worth trying in 2018 MORE
If you’d like to be more actionable with your analytics, start with the “so what?” » Digital Marketing conversion report formstack google analytics how to analyze marketing data increase conversion with data marketing analytics track social media marketing MORE
TikTok has rolled out some new analytics tools in its Creator Marketplace dashboard MORE
By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Since revenue and social media analytics go hand in hand, this is a great tool that’ll help you with just that. MORE
This makes your analytics options far more advanced and can also help you to optimize content for your audience or customers. Facebook Marketing & Communication analytics Comment Box demographics Social Media Social Plugins social sharing MORE
If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? What is Instagram analytics? Here’s a tool to help you make the most out of Instagram with their in-depth owned Instagram analytics. MORE
Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. MORE
It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap. MORE
Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Twitter is finally providing all users with data on their tweets. Previously, this information was only available to advertisers and a limited number of other users. MORE
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. MORE
Twitter analytics tools give you key data points that are helpful in calculating your social ROI. In this article, we’ve rounded up the best analytics tools that offer an array of features to help you increase brand visibility and fine-tune your Twitter strategy. MORE
Facebook Analytics is a terrific tool that not enough marketers are using. In this post, I’m going to provide a few examples of some powerful Facebook Analytics reports and how it all comes back to the Facebook pixel and Events. Facebook Analytics, The Pixel, and Events. MORE
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience. MORE
With the incredible volume of new products and tools released every month, some folks might have missed the launch of Facebook Analytics. Facebook pitches Analytics as an informative tool intended for advanced advertisers. This complex data is possible with Facebook Analytics. MORE
Here's what you need to know about digital marketing analytics If you aren't measuring the success of your marketing efforts, you aren't doing your job right. MORE
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks. MORE
And one of the best tools that helps all of us understand data at a deeper level is Facebook Analytics. Jon and I taught a Facebook Analytics course last December and we received this question, which helped prompt our thinking for a future Analytics course: . MORE
Analytics Related Topics 
Sherrilynne Starkie
JANUARY 29, 2018
It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap.
Unmetric
AUGUST 9, 2019
Pinterest analytics is a great source of valuable intel on your business’s performance. While the network’s native analytics covers all the basic insights, other third-party tools in the market provide much more to help you go the extra mile with competitive intelligence.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Unmetric
JULY 2, 2019
While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs.
Sherrilynne Starkie
FEBRUARY 15, 2018
Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile.
Unmetric
JUNE 25, 2019
If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? What is Instagram analytics? Here’s a tool to help you make the most out of Instagram with their in-depth owned Instagram analytics.
Unmetric
JULY 18, 2019
In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube.
Unmetric
JUNE 18, 2019
By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Since revenue and social media analytics go hand in hand, this is a great tool that’ll help you with just that.
Sherrilynne Starkie
JUNE 9, 2013
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial.
Social Media Today
MARCH 2, 2020
TikTok has rolled out some new analytics tools in its Creator Marketplace dashboard
Ignite Social Media
DECEMBER 16, 2016
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Overall, Pinterest analytics aren’t too special.
Jon Loomer
NOVEMBER 29, 2017
With the incredible volume of new products and tools released every month, some folks might have missed the launch of Facebook Analytics. Facebook pitches Analytics as an informative tool intended for advanced advertisers. This complex data is possible with Facebook Analytics.
Unmetric
JUNE 11, 2019
But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Updated for 2019!
Unmetric
JULY 9, 2019
Twitter analytics tools give you key data points that are helpful in calculating your social ROI. In this article, we’ve rounded up the best analytics tools that offer an array of features to help you increase brand visibility and fine-tune your Twitter strategy.
Later
JANUARY 9, 2019
Looking for an Instagram analytics tool to help you grow your account in 2019? One of our biggest Instagram predictions for 2019 is that businesses will be investing a lot more time and energy into tracking their Instagram analytics and optimizing posts based on their learnings from the data.
Later
NOVEMBER 18, 2018
Today we’re excited to announce the launch of our new and improved Instagram Analytics! Increase engagement, get more views on stories, track your follower growth, drive traffic and more with our updated Instagram Analytics. Get More Views with Instagram Stories Analytics.
Mindjumpers
MARCH 18, 2011
This makes your analytics options far more advanced and can also help you to optimize content for your audience or customers. Facebook Marketing & Communication analytics Comment Box demographics Social Media Social Plugins social sharing
Firebelly
AUGUST 28, 2014
Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Twitter is finally providing all users with data on their tweets. Previously, this information was only available to advertisers and a limited number of other users.
Social Media Today
JANUARY 7, 2020
Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors
Quintly
OCTOBER 19, 2018
Digital AnalyticsAt the beginning of your digital marketing journey, your main focus lies in the creation of content, pitching your well-crafted articles to other blogs or trying out new methods on the different social media networks.
Sherrilynne Starkie
JUNE 29, 2014
While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release.
BeingOptimist
MAY 7, 2019
Today in this article my aim is to provide you the knowledge about Google Analytics and would let you know step by step how to add website to Google Analytics. Before adding a website to Google analytics it would be a good idea if you know what Google Analytics is?
Waxing UnLyrical
FEBRUARY 13, 2015
How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. A version of this post originally appeared on Spin Sucks.
The Realtime Report
FEBRUARY 4, 2017
8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). The AdWords reports showcase valuable ABC metrics from both AdWords and Analytics.
Jon Loomer
DECEMBER 2, 2017
Facebook Analytics is a terrific tool that not enough marketers are using. In this post, I’m going to provide a few examples of some powerful Facebook Analytics reports and how it all comes back to the Facebook pixel and Events. Facebook Analytics, The Pixel, and Events.
Social Media Today
MARCH 7, 2019
Utilizing the analytics tools available to you is key to maximizing your social media marketing efforts
Jon Loomer
DECEMBER 13, 2017
Did you know that you can use Facebook Analytics Funnels to help uncover the value of an action on Facebook? You probably noticed that I’m on a big Facebook Analytics kick lately. Why the focus on Facebook Analytics? Facebook Analytics Funnels and Pixel Events.
Ignite Social Media
JULY 22, 2016
If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion.
Social Media Today
JANUARY 30, 2019
Facebook has announced that researchers and academics will now be able to access its data analytics tool CrowdTangle to assist in their work
Social Media Today
JANUARY 25, 2019
If you're a social media marketer, you need to be utilizing the various data and analytics tools available to you. Here are some tips
Pam Moore
JULY 5, 2017
What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way?
SocialFish
SEPTEMBER 6, 2012
“When you hear “analytics”, you might think of webmaster tracking visits to their site. But learning analytics combines this sort of data analysis with student interaction in online education tools, aiming to create a more integrated and customized learning experience.
Convince & Convert
DECEMBER 1, 2014
We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. Overall, predictive content analytics generated more page views with 77% less content created.
Pam Moore
JULY 24, 2019
Many digital and social marketers shy away from data and analytics. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business. 10 Reasons you need to embrace data and analytics.
Convince & Convert
OCTOBER 9, 2014
If you’d like to be more actionable with your analytics, start with the “so what?” » Digital Marketing conversion report formstack google analytics how to analyze marketing data increase conversion with data marketing analytics track social media marketing
Social Media Today
OCTOBER 11, 2018
Here's what you need to know about digital marketing analytics If you aren't measuring the success of your marketing efforts, you aren't doing your job right.
agora pulse
MAY 30, 2017
Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis.
Social Media Today
JULY 19, 2018
With the recent changes to the Instagram API, some Instagram analytics tools no longer work. Check this list of 7 tools Instagram analytics tools which worth trying in 2018
Bill Hartzer
SEPTEMBER 3, 2015
If you’re in the search marketing industry, or you have anything to do with websites, you’ve probably logged into Google Analytics. Well, that’s probably an understatement: you probably log into Google Analytics several times a day, like I do. Web Analytics
SocialFish
FEBRUARY 15, 2019
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks.
Razor Social
MARCH 12, 2020
When was the last time you did an audit on your website analytics to make sure it’s set up correctly? and we have found that issues with analytics are very common. Here are some of the typical issues that you should check for when performing a web analytics audit for your website.
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