Expert insights. Personalized for you.
Digital AnalyticsAt the beginning of your digital marketing journey, your main focus lies in the creation of content, pitching your well-crafted articles to other blogs or trying out new methods on the different social media networks. MORE
Pinterest analytics is a great source of valuable intel on your business’s performance. While the network’s native analytics covers all the basic insights, other third-party tools in the market provide much more to help you go the extra mile with competitive intelligence. In this article, we’ve rounded up the 5 best Pinterest analytics tools to help you understand your audience better, create more robust content, and achieve your social media goals. MORE
Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile. Google Analytics Introduces New 'Audiences' Report. Google is rolling out a new report in Analytics which analyzes a website’s custom audiences. REPORT. Sherrilynne Starkie. Owner. MORE
TikTok has provided a new overview of its analytics tools to help businesses and creators make the most of their TikTok clips MORE
YouTube is adding some new analytics options for creators, including quick insights into Stories performance MORE
Web analytics tools are the marketer’s primary weapons. Data – from analytics reporting traffic and conversion rates to engagement performance metrics – has become as much a part of a marketer’s job these days as working on actual marketing campaigns. MORE
How familiar are you with YouTube analytics? Fortunately, this step-by-step guide will get you up to date with YouTube analytics. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. Access to YouTube Analytics. MORE
While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. Related posts: Analytics: what matters to content marketers? Analytics: what are your really learning? Marketwire/Sysomos: Social Communications & Analytics for 70% of the Fortune 50. MORE
If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion. It’s taken four years for a native analytics offering from the tool, but it’s here! Is Instagram’s analytics offering living up to your expectations or leaving you disappointed? MORE
Google has added some new predictive tools into Google Analytics to help marketers target audience segments based on their likely actions MORE
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short. Here are how the most popular platforms rank in terms of social media analytics: 1. Further, the analytics interface is pretty user friendly. MORE
Grab this list of paid and free Twitter analytics tools to find the best one for competitor analysis, monitoring, and detailed reporting Are you searching for a powerful Twitter analyzer? MORE
The expansion will provide a heap more data insight for Instagram marketers MORE
The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Advanced social media analytics. MORE
Google has launched an updated version of Google Analytics, which will make it easier for users to pinpoint key data trends MORE
Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Well, this process is made extremely easy with the hashtag analytics right tools. First, let’s cover the very reason these tools exist in the first place: Jump Links to the 15 Hashtag Analytics Tools: 1. MORE
Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them. MORE
Google has added some new elements to Google Analytics, including new data reports and improved AI modeling to replace insight lost to updated privacy measures MORE
Facebook is adding new post-level analytics for groups, which could help to provide more context for your group engagement strategies MORE
How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. You’ve heard this ad nauseam by now: get familiar with Google Analytics, blah blah blah. But the point of gettin’ jiggy with analytics isn’t to become an Analytics Ninja, or whatever they’re calling them these days. MORE
8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today. Google Analytics can help you boost your social media engagements, increase your conversion rates, and ultimately achieve business goals. By Varun Sharma. MORE
While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs. Download PDF analytics reports on your LinkedIn performance with insightful charts and graphs. Downloadable PDF analytics reports. LinkedIn Page Analytics. MORE
In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube. ChannelMeter is a great tool that provides some comprehensive insights from YouTube analytics. SocialReport is both an analytics and publishing tool that offers top-notch features to optimize your YouTube channel. MORE
We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. MORE
However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing marketing campaign. These are critical features to look out for when making social media analytics software comparisons. MORE
That’s why analytics are so important. Analytics help you to make better decisions and get better results. And today, I’m excited to announce our latest feature: Analytics for LinkedIn Pages! Doing social media without analytics is like running with your eyes closed. MORE
Understanding your Pinterest analytics is the best place to start! Pinterest Analytics can help you target the right audience, skyrocket your Pin performance, sales, conversions, campaign targets, and more. Why Pinterest Analytics Matter. Pinterest Analytics: Overview. MORE
Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Twitter Analytics. MORE
TikTok has rolled out some new analytics tools in its Creator Marketplace dashboard MORE
YouTube has added some new analytics tools to provide more context on channel performance MORE
This makes your analytics options far more advanced and can also help you to optimize content for your audience or customers. Facebook Marketing & Communication analytics Comment Box demographics Social Media Social Plugins social sharingTweet Facebook is constantly developing and updating their efforts in creating the social web. Lately Facebook introduced an updated version of their Comment Box that can be incorporated on blogs and websites. MORE
By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. But here’s my personal favorite feature: Unmetric’s newest functionality now provides in-depth visual intelligence and analytics to help marketers decide which images engage best for their brand. Since revenue and social media analytics go hand in hand, this is a great tool that’ll help you with just that. MORE
While it's obvious that you have to keep an eye on your TikTok analytics to see how your profile is doing, it's important to avoid getting lost in all the numbers and charts. tiktok tiktok business tiktok analytics MORE
Twitter analytics is a simple but effective insights tool to help you analyse your Twitter activity. It’s still surprising to me how many people who are using Twitter for marketing and communications have never checked this inbuilt analytics tool. Analytics MORE
If you regularly work with brand partners, having a verified Instagram analytics report with up-to-date data is an essential part of your toolkit. Find out how to create a best-in-class Instagram analytics report today: What is an Instagram Analytics Report? MORE
If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? Despite Instagram having its inbuilt insights analytics, you may find it insufficient if you are a brand that wants to get actionable insights to drive engagement and sales. What is Instagram analytics? Here’s a tool to help you make the most out of Instagram with their in-depth owned Instagram analytics. MORE
It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. TikTok Analytics Defined. MORE
It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap. Skilled analysts will also have industry certifications, for example Google Analytics , Facebook Blueprint , Twitter Flight School, Hootsuite Academy , and others. Featured Headline Ottawa Social Media analytics skills consultant MORE
Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Twitter is finally providing all users with data on their tweets. Previously, this information was only available to advertisers and a limited number of other users. There are three dashboards of information, including: Tweet activity Measure engagement and learn how to make your tweets more successful. Followers Explore the interests, locations, and. MORE
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. Here’s some excellent analytics blogs from some smart people: Occam’s Razor. The Moz Blog. Matt Cutts. 5 Questions Social Media Marketing Analytics Can Answer. MORE
We also remain the leaders in Influencer Marketing and Social Media Analytics. G2 has just released the Summer 2021 Reports and thanks to your great reviews and continued support Audiense has kept its lead in Audience Intelligence , a category that we proudly helped create. MORE
YouTube has provided some new insights into how its new 'Shorts' option will impact you channel analytics MORE
And one of the best tools that helps all of us understand data at a deeper level is Facebook Analytics. Jon and I taught a Facebook Analytics course last December and we received this question, which helped prompt our thinking for a future Analytics course: . With that in mind, this post is meant to jumpstart your campaigns and move the needle right away by covering Funnels and Lifetime Value within Facebook Analytics. Consider these LTV graphs from Facebook Analytics. MORE
Analytics Related Topics 
Ignite Social Media
JUNE 3, 2021
It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. TikTok Analytics Defined.
agora pulse
JUNE 13, 2020
Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Twitter Analytics.
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Awario
JUNE 8, 2020
Gender analytics has been one of Awario's most requested features yet. After months of research, development, and testing, it's finally out and available to all users
Sherrilynne Starkie
JANUARY 29, 2018
It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap. Skilled analysts will also have industry certifications, for example Google Analytics , Facebook Blueprint , Twitter Flight School, Hootsuite Academy , and others. Featured Headline Ottawa Social Media analytics skills consultant
Sherrilynne Starkie
FEBRUARY 15, 2018
Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile. Google Analytics Introduces New 'Audiences' Report. Google is rolling out a new report in Analytics which analyzes a website’s custom audiences. REPORT. Sherrilynne Starkie. Owner.
Sherrilynne Starkie
JUNE 9, 2013
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. Here’s some excellent analytics blogs from some smart people: Occam’s Razor. The Moz Blog. Matt Cutts. 5 Questions Social Media Marketing Analytics Can Answer.
Social Media Today
AUGUST 13, 2020
Facebook is adding new post-level analytics for groups, which could help to provide more context for your group engagement strategies
Social Media Today
JULY 10, 2020
Google has added some new predictive tools into Google Analytics to help marketers target audience segments based on their likely actions
Awario
APRIL 5, 2021
Grab this list of paid and free Twitter analytics tools to find the best one for competitor analysis, monitoring, and detailed reporting Are you searching for a powerful Twitter analyzer?
Ignite Social Media
DECEMBER 16, 2016
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short. Here are how the most popular platforms rank in terms of social media analytics: 1. Further, the analytics interface is pretty user friendly.
Social Media Today
MARCH 2, 2020
TikTok has rolled out some new analytics tools in its Creator Marketplace dashboard
agora pulse
NOVEMBER 10, 2020
We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions.
Social Media Today
JUNE 3, 2021
YouTube has added some new analytics tools to provide more context on channel performance
Later
JULY 1, 2020
Understanding your Pinterest analytics is the best place to start! Pinterest Analytics can help you target the right audience, skyrocket your Pin performance, sales, conversions, campaign targets, and more. Why Pinterest Analytics Matter. Pinterest Analytics: Overview.
Social Media Today
AUGUST 15, 2020
TikTok has provided a new overview of its analytics tools to help businesses and creators make the most of their TikTok clips
agora pulse
OCTOBER 21, 2020
How familiar are you with YouTube analytics? Fortunately, this step-by-step guide will get you up to date with YouTube analytics. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. Access to YouTube Analytics.
Audiense
JUNE 28, 2021
We also remain the leaders in Influencer Marketing and Social Media Analytics. G2 has just released the Summer 2021 Reports and thanks to your great reviews and continued support Audiense has kept its lead in Audience Intelligence , a category that we proudly helped create.
Social Media Today
JUNE 10, 2021
Google has added some new elements to Google Analytics, including new data reports and improved AI modeling to replace insight lost to updated privacy measures
Quintly
OCTOBER 19, 2018
Digital AnalyticsAt the beginning of your digital marketing journey, your main focus lies in the creation of content, pitching your well-crafted articles to other blogs or trying out new methods on the different social media networks.
Sprout Social
DECEMBER 7, 2020
The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Advanced social media analytics.
Later
APRIL 24, 2020
Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them.
Social Media Today
JANUARY 19, 2021
YouTube has provided some new insights into how its new 'Shorts' option will impact you channel analytics
Jon Loomer
APRIL 18, 2018
And one of the best tools that helps all of us understand data at a deeper level is Facebook Analytics. Jon and I taught a Facebook Analytics course last December and we received this question, which helped prompt our thinking for a future Analytics course: . With that in mind, this post is meant to jumpstart your campaigns and move the needle right away by covering Funnels and Lifetime Value within Facebook Analytics. Consider these LTV graphs from Facebook Analytics.
Mindjumpers
MARCH 18, 2011
This makes your analytics options far more advanced and can also help you to optimize content for your audience or customers. Facebook Marketing & Communication analytics Comment Box demographics Social Media Social Plugins social sharingTweet Facebook is constantly developing and updating their efforts in creating the social web. Lately Facebook introduced an updated version of their Comment Box that can be incorporated on blogs and websites.
Later
APRIL 16, 2021
If you regularly work with brand partners, having a verified Instagram analytics report with up-to-date data is an essential part of your toolkit. Find out how to create a best-in-class Instagram analytics report today: What is an Instagram Analytics Report?
Social Media Today
OCTOBER 14, 2020
Google has launched an updated version of Google Analytics, which will make it easier for users to pinpoint key data trends
Unmetric
JULY 2, 2019
While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Download analytics reports on your LinkedIn performance with insightful charts and graphs. Download PDF analytics reports on your LinkedIn performance with insightful charts and graphs. Downloadable PDF analytics reports. LinkedIn Page Analytics.
Quintly
JANUARY 21, 2021
While it's obvious that you have to keep an eye on your TikTok analytics to see how your profile is doing, it's important to avoid getting lost in all the numbers and charts. tiktok tiktok business tiktok analytics
Unmetric
AUGUST 9, 2019
Pinterest analytics is a great source of valuable intel on your business’s performance. While the network’s native analytics covers all the basic insights, other third-party tools in the market provide much more to help you go the extra mile with competitive intelligence. In this article, we’ve rounded up the 5 best Pinterest analytics tools to help you understand your audience better, create more robust content, and achieve your social media goals.
Unmetric
JUNE 25, 2019
If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? Despite Instagram having its inbuilt insights analytics, you may find it insufficient if you are a brand that wants to get actionable insights to drive engagement and sales. What is Instagram analytics? Here’s a tool to help you make the most out of Instagram with their in-depth owned Instagram analytics.
Buffer Social
NOVEMBER 24, 2020
That’s why analytics are so important. Analytics help you to make better decisions and get better results. And today, I’m excited to announce our latest feature: Analytics for LinkedIn Pages! Doing social media without analytics is like running with your eyes closed.
Firebelly
AUGUST 28, 2014
Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Twitter is finally providing all users with data on their tweets. Previously, this information was only available to advertisers and a limited number of other users. There are three dashboards of information, including: Tweet activity Measure engagement and learn how to make your tweets more successful. Followers Explore the interests, locations, and.
Waxing UnLyrical
FEBRUARY 13, 2015
How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. You’ve heard this ad nauseam by now: get familiar with Google Analytics, blah blah blah. But the point of gettin’ jiggy with analytics isn’t to become an Analytics Ninja, or whatever they’re calling them these days.
Keyhole.co
NOVEMBER 4, 2020
However, investing in the right social media analytics tools will empower your marketing team to make the right decisions when creating and optimizing marketing campaign. These are critical features to look out for when making social media analytics software comparisons.
Unmetric
JULY 18, 2019
In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube. ChannelMeter is a great tool that provides some comprehensive insights from YouTube analytics. SocialReport is both an analytics and publishing tool that offers top-notch features to optimize your YouTube channel.
Sherrilynne Starkie
JUNE 29, 2014
While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. Related posts: Analytics: what matters to content marketers? Analytics: what are your really learning? Marketwire/Sysomos: Social Communications & Analytics for 70% of the Fortune 50.
Socialmedia.biz
APRIL 3, 2021
Twitter analytics is a simple but effective insights tool to help you analyse your Twitter activity. It’s still surprising to me how many people who are using Twitter for marketing and communications have never checked this inbuilt analytics tool. Analytics
Keyhole.co
DECEMBER 1, 2020
Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Well, this process is made extremely easy with the hashtag analytics right tools. First, let’s cover the very reason these tools exist in the first place: Jump Links to the 15 Hashtag Analytics Tools: 1.
Visually SM
MAY 19, 2020
Web analytics tools are the marketer’s primary weapons. Data – from analytics reporting traffic and conversion rates to engagement performance metrics – has become as much a part of a marketer’s job these days as working on actual marketing campaigns.
The Realtime Report
FEBRUARY 4, 2017
8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today. Google Analytics can help you boost your social media engagements, increase your conversion rates, and ultimately achieve business goals. By Varun Sharma.
Unmetric
JUNE 18, 2019
By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. But here’s my personal favorite feature: Unmetric’s newest functionality now provides in-depth visual intelligence and analytics to help marketers decide which images engage best for their brand. Since revenue and social media analytics go hand in hand, this is a great tool that’ll help you with just that.
Ignite Social Media
JULY 22, 2016
If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion. It’s taken four years for a native analytics offering from the tool, but it’s here! Is Instagram’s analytics offering living up to your expectations or leaving you disappointed?
Social Media Today
AUGUST 5, 2020
YouTube is adding some new analytics options for creators, including quick insights into Stories performance
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