Sherrilynne Starkie

JANUARY 29, 2018

It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap. That’s why they are great at relationships, writing and coming up with inventive campaign ideas.

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Buffer Social

AUGUST 14, 2023

We attribute much of this understanding to TikTok analytics. In this guide, we’ll go through everything you need to know about TikTok analytics — from what metrics and insights are available to how to get all of them for free to what you can do with them to boost your growth on TikTok. What is TikTok analytics?

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Analytics Metrics Overview Video 86

agora pulse

JUNE 13, 2020

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Twitter Analytics. Don’t count Twitter out. Agorapulse.

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Hootsuite

APRIL 12, 2023

For LinkedIn power users, that superpower is LinkedIn hashtag analytics skills. Free 30-Day Trial What is LinkedIn hashtag analytics? LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile. 3 ways to track LinkedIn analytics 1.

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Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.

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Waxing UnLyrical

SEPTEMBER 24, 2021

I enrolled in, and graduated, the Harvard Business Analytics Program on March 31, 2021. I’m constantly being asked about my experience there, partly because I’m a (volunteer) student ambassador, and partly, I think, because I’m not the typical post-grad business analytics student. Going back to school.

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Sherrilynne Starkie

FEBRUARY 15, 2018

Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile. Google Analytics Introduces New 'Audiences' Report.

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Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

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agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social Media Analytics Defined. Google Analytics.

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Sherrilynne Starkie

JUNE 9, 2013

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. This is smart thinking. Related articles.

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Sprout Social

AUGUST 22, 2023

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions.

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Social Media Today

JANUARY 11, 2023

In its first update of the year, YouTube has announced a range of analytics tweaks.

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Hootsuite

SEPTEMBER 22, 2022

To get the most out of your chatbot , you need to dive into chatbot analytics. In this post, we’ll break down the most important chatbot analytics for your business and how you can use them. What are chatbot analytics? Chatbot analytics is the conversational data generated by your chatbot’s interactions. Boost sales.

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Awario

JULY 31, 2022

However, in order to achieve successful results with your Facebook marketing efforts, it's important to fully understand and take advantage of the platform's analytics tools. With 2 billion monthly active users, it's no wonder as to how Facebook is able to reach such a massive audience.

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Social Media Today

AUGUST 13, 2020

Facebook is adding new post-level analytics for groups, which could help to provide more context for your group engagement strategies.

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The Realtime Report

SEPTEMBER 10, 2022

Business Analytics Platform. Getting started with business analytics may seem daunting, but it can be a relatively straightforward process with the right tools and resources. The first step is understanding business analytics and what it can do for your business. What Is Business Analytics? How To Get Started With a.

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Hootsuite

JANUARY 11, 2022

Google Analytics is an important tool for any digital marketer. Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. What is Google Analytics? What is Google Analytics? A note about Google Analytics 4.

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Social Media Today

AUGUST 15, 2020

TikTok has provided a new overview of its analytics tools to help businesses and creators make the most of their TikTok clips.

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Hootsuite

DECEMBER 15, 2021

Which is why social media analytics are so critical to any successful campaign or brand strategy. Read on to dig into how to track social media analytics and social post analytics, and why these numbers are key to unlocking your engagement and reach. What is social media analytics? How to track social media analytics.

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Social Media Analytics HootSuite Metrics 141

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? Make better content Content is King.

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Social Media Today

NOVEMBER 17, 2021

The updated Tweet analytics card is more intuitive and displays more insight into tweet performance.

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Social Media Today

JUNE 10, 2021

Google has added some new elements to Google Analytics, including new data reports and improved AI modeling to replace insight lost to updated privacy measures.

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Sprout Social

SEPTEMBER 15, 2020

Which is exactly why you need to know how to access and understand TikTok analytics. How to access TikTok analytics. When Instagram first launched built-in analytics on their platform, you could only access them by switching over to an Instagram business profile. How to get to your TikTok analytics. Choose a category.

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Oktopost

JULY 24, 2023

It’s a 1:1 ratio of creativity and analytics, but the great thing is that each one supports the other. The more creative you are with your marketing efforts, the stronger your analytics will be; the better your analytics, the more you can orient that frenetic creativity toward your target audience. Centralizing your efforts.

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Social Media ROI Analytics Social Media Management 62

Social Media Today

FEBRUARY 24, 2022

The new analytics will provide more insight into who, exactly, is reading your LinkedIn posts.

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Proactive Report

DECEMBER 9, 2022

One for the most exciting tools available to PR and marketing pros is audience analytics and tracking. The post Audience Analytics and Tracking – The PR Secret Sauce appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. This is not a new function of PR or marketing.

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Hootsuite

AUGUST 26, 2020

And without LinkedIn analytics, your ability to track these goals is just guesswork. LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. Learn where to find your company page ’s analytics and the best metrics to track. How to use LinkedIn analytics. LinkedIn Post Analytics.

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Social Media Today

JULY 10, 2020

Google has added some new predictive tools into Google Analytics to help marketers target audience segments based on their likely actions.

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Sprout Social

DECEMBER 7, 2020

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Hashtag analytics 101: Using the best hashtags for your social strategy. Advanced social media analytics.

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Sprout Social

SEPTEMBER 6, 2022

That’s where YouTube analytics comes in. There are tons of YouTube analytics tools that can give you comprehensive insights into your performance. We’ve put together a list of the best YouTube analytics tools that can give you an inside look into your YouTube performance. YouTube Analytics. YouTube Analytics.

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Social Media Today

NOVEMBER 29, 2023

The latest feature updates for YouTube, including live drops, and a TV app test.

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Hootsuite

MARCH 23, 2022

Check out Snapchat Insights, a built-in analytics tool that gives you powerful information that shows how strong your Snapchat performance is. You can look at the amount of engagement you’re getting and other Snapchat analytics to help build a successful Snapchat strategy. Tap the Insights tab to access your Snapchat analytics data.

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Analytics Tools How To Metrics 145

Social Media Today

JULY 7, 2020

YouTube has launched a new 'Analytics for Artists' dashboard which will help musicians better understand how their content is used across the platform.

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Jon Loomer

APRIL 18, 2018

And one of the best tools that helps all of us understand data at a deeper level is Facebook Analytics. Jon and I taught a Facebook Analytics course last December and we received this question, which helped prompt our thinking for a future Analytics course: . Consider these LTV graphs from Facebook Analytics.

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Hootsuite

JUNE 17, 2021

If you’re considering whether it’s a good fit for your brand, you may be thinking, “Hey, having Instagram Live analytics would really help my business understand and level up these videos.”. Until recently, none of the Instagram analytics tools out there tracked Instagram Live analytics. How to view Instagram Live analytics.

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Visually SM

MAY 19, 2020

Web analytics tools are the marketer’s primary weapons. Data – from analytics reporting traffic and conversion rates to engagement performance metrics – has become as much a part of a marketer’s job these days as working on actual marketing campaigns. 6 best web analytics tools. KISSmetrics.

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Unmetric

JUNE 25, 2019

If Instagram is part of your social media strategy, I’ve got a quick question for you: Are you using the right Instagram analytics tools? Despite Instagram having its inbuilt insights analytics, you may find it insufficient if you are a brand that wants to get actionable insights to drive engagement and sales. G2Crowd Rating: 4.2.

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