Sprout Social

SEPTEMBER 26, 2024

Facebook analytics also enables social media marketers to dive deeper into content performance and engagement to see what’s working and what isn’t. Do you want to improve brand sentiment by tracking the ratio of positive to negative comments and reviews? Boost engagement by ensuring your team responds to all Post comments?

Facebook 99

Facebook Sentiment Marketing Analysis 99

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social Media Analytics Defined. Google Analytics.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

NOVEMBER 8, 2023

That’s what sentiment analysis is all about. In this post, you’ll learn what customer sentiment analysis is, why it matters and how to do it right. Table of Contents What is customer sentiment analysis? Why do you need to analyze customer sentiment? Why do you need to analyze customer sentiment?

Sentiment 138

Sentiment How To Analysis Review 138

Buffer Social

JANUARY 16, 2025

BuzzSumo Talkwalker Mention Advanced analytics Starts at $49/month for up to 5,000 mentions. Analyze sentiment of brand mentions. Compare your brand’s analytics with competitors. Monitor mentions and detect negative sentiments. Track online conversations across multiple channels.

Tools 123

Tools Sentiment Price Social Media Management 123

Sprout Social

OCTOBER 28, 2024

Understanding the different types of brand mentions are important because they reflect brand sentiment, or in other words, how and where your brand is perceived. Customer feedback and sentiment analysis Brand mentions offer a unique opportunity to gather customer feedback through sentiment analysis.

Brands 114

Brands Sentiment Forums Brand Monitoring 114

Keyhole.co

MARCH 9, 2025

Well teach you how to use analytics tools for maximum impact. Knowing your audience isnt a guessing game; its an analytics game. All major social media platforms provide built-in analytics tools that are easy to use. Third-party tools bring depth and cross-platform insights that most native analytics simply cant match.

Travel 52

Travel Analytics Social Media Engagement 52

Sprout Social

SEPTEMBER 19, 2024

If engagement and brand sentiment are high on your list, a micro or nano influencer with an interactive, community-centric social media presence could be a great choice. Her post, which included a personal and sentimental connection to the airport, generated a significant amount of positive engagement from her audience.

Influencer 123

Influencer Campaign CPM Sentiment 123

Sprout Social

SEPTEMBER 10, 2024

Our latest AI-powered updates aim to do just that, cutting the time it takes for marketers to find, interpret and act on social data, including: Comment Sentiment in Reports —The last few years have proved the inimitable power of the comments section on social.

Widget 120

Widget Sentiment API Team 120

Sprout Social

JANUARY 31, 2025

Chipotle leaned on sentiment analysis to craft timely strategies During the COVID-19 pandemic, Chipotle used AI to track shifts in customer sentiment and behavior on social media. According to Forbes , the brand used these analytics to inform its marketing, customer service, food safety practices and more.

Examples 111

Examples Social Media Strategy Sentiment 111

Sprout Social

MARCH 28, 2024

In this article, we’ll dive into why hashtags matter, how they boost your brand’s visibility and how to use LinkedIn hashtag analytics to add fuel to the fire of your LinkedIn marketing strategy. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play.

Hashtag 131

Hashtag Analytics LinkedIn Content 131

Sprout Social

JANUARY 9, 2024

Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 130

Analytics Sentiment Analysis How To 130

Hootsuite

AUGUST 26, 2020

And without LinkedIn analytics, your ability to track these goals is just guesswork. LinkedIn analytics metrics are the proof points of your LinkedIn marketing efforts. Learn where to find your company page ’s analytics and the best metrics to track. How to use LinkedIn analytics. LinkedIn Post Analytics.

Analytics 145

Analytics LinkedIn HootSuite Marketing 145

Hootsuite

JULY 26, 2024

1 Analytics Tool for Growth Beautiful reports. Hootsuite Hootsuite offers built-in competitor analysis and benchmarking tools within Hootsuite Analytics. Check out a selection of popular posts related to your search terms — you can filter by sentiment, channel, and more. Clear data. Actionable insights to help you grow faster.

Analysis 103

Analysis Social Media Tools HootSuite 103

Sprout Social

OCTOBER 24, 2023

This is where social media analytics for LinkedIn comes in. But with a market that’s flooded with options, you may have a hard time choosing the best LinkedIn analytics tool for your business. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 139

Analytics LinkedIn Tools Marketing 139

Hootsuite

DECEMBER 15, 2021

Which is why social media analytics are so critical to any successful campaign or brand strategy. Read on to dig into how to track social media analytics and social post analytics, and why these numbers are key to unlocking your engagement and reach. What is social media analytics? How to track social media analytics.

Analytics 144

Analytics Social Media HootSuite Template 144

Hootsuite

DECEMBER 3, 2024

Key takeaways Social media measurement involves tracking social metrics using analytics tools to assess the success of your social strategy and how it aligns with broader business goals. Social media measurement involves using social metrics and analytics tools to track the success of your brand on social channels.

Social Media 99

Social Media Metrics How To HootSuite 99

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

Metrics 145

Metrics Analytics YouTube How To 145

Hootsuite

OCTOBER 22, 2024

Here are three ways programs like these can benefit companies: It positively impacts sales due to increased brand awareness and favorable perceptions (“ brand sentiment ”). Brand sentiment. How has your advocacy campaign impacted your overall brand sentiment on social media? It aids in PR crises and issue management.

HootSuite 108

HootSuite Guidelines How To Sentiment 108

Ignite Social Media

MARCH 13, 2025

Regular assessment of your tech stack ensures you’re leveraging the most effective tools for social listening , analytics, scheduling, and AI-powered features within your budget constraints.

Social Media 103

Social Media FeedBurner Review ROI 103

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

Metrics 145

Metrics Analytics Instagram Tools 145

Oktopost

NOVEMBER 20, 2024

To manage your reputation, you must proactively monitor social networks and review sites through social listening and sentiment analysis tools to see how your audience views your brand. AI-powered insights help you identify shifts in client sentiment before they become full-blown issues so you can adjust your messaging or strategy early.

Reputation 62

Reputation Social Media Tools Sentiment 62

Hootsuite

FEBRUARY 7, 2024

So where exactly can you find the hashtag analytics you need to do all of that? What are hashtag analytics? Hashtag analytics are data that provide information about the performance of hashtags on social media. 1 Analytics Tool for Growth Beautiful reports. You’ve come to the right place to find out. Clear data.

Hashtag 117

Hashtag Analytics Tools HootSuite 117

Sprout Social

SEPTEMBER 6, 2022

That’s where YouTube analytics comes in. There are tons of YouTube analytics tools that can give you comprehensive insights into your performance. We’ve put together a list of the best YouTube analytics tools that can give you an inside look into your YouTube performance. YouTube Analytics. YouTube Analytics.

Analytics 138

Analytics YouTube Tools Comparison 138

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. What are Instagram analytics?

Analytics 123

Analytics Instagram HootSuite Metrics 123

Hootsuite

SEPTEMBER 18, 2024

From a single dashboard, you can schedule and publish content to every network, monitor relevant conversations, and measure public sentiment around programs and policies with real-time social listening and analytics. See it in action. Get Started See why Hootsuite is the #1 social media tool for government.

Research 104

Research Social Media HootSuite Sample 104

Hootsuite

MARCH 2, 2021

Pinterest analytics tools let you pinpoint where your campaigns stick. Whether you’re starting from scratch or in need of a refresher, learn which metrics to track, what they mean and how to read Pinterest Analytics correctly. How to check your Pinterest Analytics. To use Pinterest Analytics, you’ll need a business account.

Analytics 145

Analytics Tools HootSuite Tips 145

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool?

ROI 123

ROI Analytics Influencer Campaign 123

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 128

Analytics Tools Strategy Price 128

Convince & Convert

AUGUST 29, 2024

Even better, these safety measures extend beyond simple keyword blocking, as YouTube uses advanced contextual analysis to evaluate the overall content and sentiment of videos, so that your ads appear alongside content that aligns with your brand’s values. Understand its advantages and use it strategically.

YouTube 140

YouTube B2B Reputation Video 140

Hootsuite

NOVEMBER 7, 2024

A social analytics tool like Hootsuite Analytics is critically important here in helping you understand your customers beyond their basic demographic details. Volume and sentiment of brand mentions People who love your brand say great things about you online. Tracking volume of mentions tells you how much people talk about you.

Loyalty 115

Loyalty Brands HootSuite How To 115

Sprout Social

JANUARY 29, 2025

AI-driven analytics tools give you real-time insights and actionable recommendations, and predictive analytics helps forecast trends so you can refine strategies for better results. Content performance analysis Tracking performance metrics like traffic, engagement and conversions is vital for any content marketing strategy.

Content 124

Content Marketing How To Patterns 124

Ignite Social Media

JANUARY 29, 2025

Social analytics platforms vary in the quality of the information they provide to marketers, so when a tool gives us clear and actionable insight, its worth reporting on. It helps to track sentiment, understand audience reactions, and identify key themes or issues that users are discussing. Enter TikToks Video Analysis Tool.

Analysis 60

Analysis Comments Video Sentiment 60

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 113

Analytics Tools Facebook HootSuite 113

Sprout Social

OCTOBER 24, 2023

This is where social media analytics for LinkedIn comes in. But with a market that’s flooded with options, you may have a hard time choosing the best LinkedIn analytics tool for your business. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Analytics 101

Analytics LinkedIn Tools Marketing 101

Sprout Social

AUGUST 22, 2023

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions.

Analytics 98

Analytics Conversation Brands Sentiment 98

Buffer Social

JANUARY 7, 2025

Brand24: Analyze audience sentiment Source: Brand24 If you're looking to track what people say about your brand online, Brand24 is a social listening tool that uses AI to analyze the emotional tone of conversations about your brand. Pricing : Paid plans start at $149/month to get AI sentiment analysis. Pricing : Starts at $19.79/month

Tools 119

Tools Marketing Price Hubspot 119

Social Media Strategies Summit

SEPTEMBER 22, 2021

Upgrade to $5 per social channel per month to access publishing, analytics & engagement tools for social media geeks. Measure audience behavior and engagement through analytics and reporting tools. Track online mentions to understand customer perception, spot changes in sentiment, and measure brand visibility. Key Features.

Social Media 188

Social Media Tools Sentiment Price 188