Social Media Needs Local Activation!

Mindjumpers

Key Points for Local Market Activation on Social Media for International Brands. The following post is part of the Mindjumpers Network series.

2018 Winning Black Friday Social Activations

Ignite Social Media

With that much online activity, social media had to be a big piece of the strategy to drive traffic. We’ve rounded up three of the best Black Friday Social Activations and content inspirations. Top Black Friday Social Activations.

Social Media Active Users by Network [INFOGRAPH]

The Social Media Hat

Here are updated Active User Counts One of the most common questions from both businesses and social media marketers is "how many?" How many users. How many people. How many opportunities - for each of the social networks.

Instagram Now Has a Billion Monthly Active Users

Social Media Today

Instagram has announced that it has crossed the billion active user threshold

Which Social Network Has The Highest User Activity? [infographic]

Mindjumpers

The web design company Go-Gulf.com has compiled an infographic that compares the latest user statistics of the social networking sites Facebook, Twitter, Google Plus, Linkedin and Pinterest to see which one has the highest user activity.

New Structure of Global Facebook Pages: Focus on Local Activation

Mindjumpers

A Global Page needs local activation. Facebook launching this new structure of Global Pages is in my opinion yet another sign of how significant and up-coming it is for international brands to do local market activation based on one global social media strategy.

Twitter Q3 Results: Fewer Monthly Active Users but Improving Revenue Results

Social Media Today

Twitter has released its latest performance numbers, showing a decline in monthly active users, but an overall increase in revenue

Activism Through Blogging

Ari Herzog

Activism is defined as “a doctrine or practice that emphasizes direct vigorous action especially in support of or opposition to one side of a controversial issue.” My activism is not limited to blogging. Whether you choose to engage in activism or not is up to you.

Instagram Adds Active Status Notifiers to Fuel Real-Time Connection

Social Media Today

Instagram has added new active status notifiers which will let users know when their connections are active in the app

Enduring 2016 Team Building Activities

Meltwater

Creating an inspiring, and productive work culture requires more incentives than a generous salary. This… Read More.

Should Your Brand Be Active on Memorial Day?

Ignite Social Media

3) Want to Promote Memorial Day Activities? As I mentioned earlier, there are a lot of fun activities that happen on Memorial Day weekend, and if your brand has ties to them (food, drinks, grills, etc.), The post Should Your Brand Be Active on Memorial Day?

Don’t Mistake Activity for Effectiveness in Social Media

Direct Marketing Observations

Don’t mistake your social media activity for social media effectiveness. The world of the content marketer/social media marketer is changing. I had mentioned in a previous post how it resets every day.

Instagram Stories Now Has 400 Million Daily Active Users

Social Media Today

Instagram Stories is now up to 400 million daily users, bolstering Facebook's dominance of the Stories format

Facebook Adds Activity Dashboards in Facebook and Instagram to Help Users Track Time Spent

Social Media Today

Facebook has added new activity dashboards to both Facebook and Instagram t help users track the time they spend in each app

WhatsApp Hits 500 Million Active Users

The Realtime Report

Mobile messaging service WhatsApp just topped 500 million active users , according to the company’s blog post yesterday. Users are sending 700 million photos and 100 million videos, every single day. WhatsApp’s growth has been fastest in Brazil, Mexico, India and Russia.

Why Data Should Inform Creative Production and Activation

Social Media Today

As consumer attention becomes fragmented and distributed among numerous social media channels, creative production must be customized for each channel. To hook and retain a viewer’s attention, content should be created with a social-first mindset

Social networking: most popular online activity worldwide.

Sherrilynne Starkie

The Importance of Local Activation on Social Media: India

Mindjumpers

The response was overwhelming, with fans of the film getting involved in the activity, giving Sonam Kapoor further exposure and the public the tools to promote the film. The Importance of Local Activation on Social Media: West Africa/Nigeria.

Key Points for Local Market Activation on Social Media for International Brands

Mindjumpers

Practical things such as knowing which devices are most dominated to get people to access Internet as well as laws on how to legally do business online are also essential to have an understanding of when activating local markets.

Pinterest Improves Related Pin Recommendations, Increasing Engagement and Activity

Social Media Today

Pinterest is improving its content recommendation tools, which has already seen the platform boost engagement rates

How To Align Social Media With Marketing Activities

Mindjumpers

So here’s a short checklist of how you can use social media to compliment your marketing activities.

Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

In my blog post How to Boost Your Number of Followers on Instagram , I wrote about the importance of monitoring your activity on photo-sharing application Instagram at the same level as you monitor your other social media presences.

3 Ways Seasonal Brands Stay Active in the Off-Season

Ignite Social Media

Well, hopefully today we can shed some light on a few tips to help brands stay active in the off season. Need some additional help with figuring out how to keep you brand active in the off-season months?

Why Your CEO Should Be Active On Social Media [Study]

Mindjumpers

CEO activity on social networks also appears to influence employees’ faith in their company. As evident form the survey results, there is a pressing need for CEOs to be active in social media. At Mindjumpers, our CEO Jonas Klit Nielsen is an active blogger as well as tweeter.

Online Ad Metrics & the Google Activate Initiative

Cody Ward

Recently Google proposes new metrics for online advertising called the Google Activate Initiative, that I believe falls somewhere in between CPM and CPC. Launching on the Google Display Network Reserve platform, the metric called “Active View” will be an enhanced impression.

How to Use LinkedIn Messaging to Connect With Active Prospects

Devumi

The post How to Use LinkedIn Messaging to Connect With Active Prospects appeared first on Devumi.

Find and Activate Influencers With Insightpool

Convince & Convert

Chris Hackney talks about Insightpool, the influencer marketing tool that will transform how your brand connects with authentic advocates. Social Media Strategy

Social Networking Stats: Instagram Has 90 Million Active Monthly Users, #RLTM Scoreboard

The Realtime Report

Facebook: 1 billion active users. Qzone: 599 million monthly active users. LinkedIn: 200 million active users. Google Plus: 135 million monthly active users. Instagram Has 90 Million Active Monthly Users. The #RLTM Scoreboard: Social Networking Stats for the Week.

The Most Popular and Active News Brands on Instagram

Adam Sherk

Now that Instagram web profiles have been around for a few months I thought I’d check in on the participation and activity of major news brands. If I’ve left out any particularly active media outlets please let me know.

Google Activates Their First New gTLD Domain Name

Bill Hartzer

Google has activated their first New gTLD domain name, which is nic.google. The post Google Activates Their First New gTLD Domain Name appeared first on Bill Hartzer. Nic.Google currently redirects to the Google Registry.

Does Social Media Activism work? Social Media for Awareness Raising #metoo

Laurel Papworth

social media activism Facebook Harvey Weinstein NonprofitWill the Harvey Weinstein issue raise awareness or bury us in memes? Social media and in particular Facebook & Twitter raising awareness of issues that womens’ nonprofits have being trying to direct attention to FOREVER.

Why SEO Should Be An Essential Aspect of Your Business's Promotional Activity?

Social Media Marketing

But SEO services are often misunderstood in terms of value they add to your promotional activity. If you haven’t remained aloof to modern marketing techniques you would have definitely heard and read a lot about search engine optimization.

SEO 102

135 Million Users Are Active in Google+ Stream

The Realtime Report

Out of the 500 million users that have signed up for Google+, 235 million are “active across Google” (aka +1′ing apps in Google Play, hanging out in Gmail, connecting with friends in Search), and 135 million are active just in the Google+ stream.

What Marketers Should Know About Brand Activism In 2019

Forbes Social Media

The world has no shortage of problems, but when and how should your brand get involved

YouTube Adds New Activity Dashboards to Help Users Track Time Spent in-App

Social Media Today

YouTube is adding a new dashboard which tracks time spent in app, and new tools to help people limit their usage

5 Offline Activities That Can Impact SEO

Small Business Mavericks

Here are five specific offline activities that have the potential to impact your search engine optimization. SEO doesn’t all have to be about your online activity. In today’s interconnected and integrated world, small- and medium-sized businesses can’t think in binary terms (i.e. online vs. offline). Instead, you’ve got to think about ways you can make all of your marketing pay off both for offline business and your online business brand.

Insights activation: why social data is key in the pre-campaign phase [with a practical example]

Audiense

In most of our articles about consumer insights , we talk about one of the key elements when working with social data which is the activation of these insights. But … what does activate them really mean?

Online Community Activism with GetUp and Prosper

Laurel Papworth

It’s up on GetUp the activism social network. This activating of social networks is interesting – there is some poorly thought out attacks e.g. Buyer’s Strike Irresponsible. Don’t Buy Now! Prosper.org.au

Social Networking Stats: Active Usage Drops For Facebook and Twitter, #RLTM Scoreboard

The Realtime Report

billion monthly active users. Twitter: 255 million monthly active users. Qzone: 599 million monthly active users. Google Plus: 343 million monthly active users. Active Usage Drops For Facebook and Twitter. LinkedIn and Twitter’s active usage dropped 3%.

Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. A deep understanding and full support of your partner’s activities online and off will translate to a long and happy relationship.

Using Social Media Activism in the 2018 Election to Get a Win for your Party

Devumi

Politicians, and their supporters, are increasingly using social media activism to get wider public support. Understanding how social media activism works Social media activism is the act […].

How Gap Activated Its SXSW Presence

Convince & Convert

As the 2013 official SXSW t-shirt sponsor, Gap took to its social media channels to activate a series of free-spirited fashion and music themed content and events in Austin, San Francisco, Los Angeles and New York.

The Case for Active Users as Social Media Community Managers

Akamai Marketing

The Case For Active Users as Social Media Community Managers. If they are already a social media user, chances ar they are personally active in the social media scene already. I wouldn’t say their activity was massive, but at least there was a presence.