STUDY: The Business Impact of Online Communities

SocialFish

How do organizations track the impact of their online communities? How do they link the community to competitive advantage? Communities are organizational orchestras, and marketing is the conductor. Align community with member retention programs.

Study 96

Community Managers in Scientific Communities

SocialFish

I was privileged to teach a module about Aligning Community Management and Workplace Culture to the new class of Community Engagement Fellows at the American Association for the Advancement of Science (AAAS). Aligning community management with workplace culture from WorkXO.

Trending Sources

Help Us Promote Community Manager Appreciation Day January 23

SocialFish

Can you help us promote Community Manager Appreciation Day? Would you please share this with any other community managers (and friends of CM’s) that you know? Featured From the Trenches Open Community Potluck

What do you think about your community platform?

SocialFish

But where do community managers go when they’re getting ready to spend $10,000 or more per year for on-domain community software? Why isn’t there a Yelp specifically for community software? Let’s flex our community manager muscles to solve this problem.

Putting the “We” in Community

Waxing UnLyrical

In the social space, there’s a lot of talk about “community.” ” We hear it all the time and, rightly so; because community is just that important. Like Rome, however, a community can’t be built in a day. Putting “we” in community.

The State of Community Management 2014

SocialFish

From the Community Roundtable comes the awesomest comprehensive report on communities. Those objective markers – developed in conjunction with members of TheCR Network – enable community teams to validate their approach and develop roadmaps.

5 Community Management Tips on Community Manager Appreciation Day #CMAD

Waxing UnLyrical

In addition to being Community Manager Appreciation Day (#CMAD for all you hashtag fiends), today is also the day: Henry VIII died (1547, and women all over England breathed a sigh of relief). ” (on the relationship between customer service and the community) ~ Jenne Pedde , 2U, Inc.,

Why the Boston Globe Shouldn’t Be Building Community on Facebook

SocialFish

——— My favorite Associations Now author, Ernie Smith, wrote a great article about building community around your most engaged users. Kudos to the Boston Globe for recognizing that creating a community for its most engaged readers is a great tactic.

Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. Twitter Facebook Google+ LinkedIn Content Marketing: Without Community, It’s Only Half the Equation.

“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! My title is “online community & social media manager.&# Guest post by Maggie McGary.

NEW! Essentials of Online Community Management On-Demand Course

SocialFish

I’ve partnered with Ben Martin of Online Community Results to offer an on-demand, crash course on the Essentials on Online Community Management (EOCM). We designed this course for community managers (full or part-time) and the executives who oversee community management.

Course 116

Marketing, community, support or all of the above?

Dave Fleet

Communities in particular were by their nature filled with people who already have an affinity or interest in your product, right? At the same time, the community-building interactions that drove many of us to this space have dwindled with a lot of companies. Tweet.

The State of Community Management 2015

SocialFish

The 2015 State of Community Management Report is out!! You know I look forward to this research every year and I’m excited to see communities definitely maturing this year. Strategy: Community-minded organizations must invest in people and systems, not just platforms.

Millennials and Transparency in Online Communities

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. And don’t forget that Higher Logic clients can have access to our Essentials of Online Community Management program at a special discount.

Membership as Living Community

SocialFish

Once upon a time I was an aspiring academic, doing field work in rural Greece and the US and publishing about communities that formed around ritual mourning and celebrations. I think this is why virtual communities resonated with me, in spite of my non-technical background.

Five Subtle Lessons from Great Community Managers

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. 1) Managing a community takes more time than you think.

Is Your Online Community Changing with the Times?

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. And don’t forget that Higher Logic clients can have access to our Essentials of Online Community Management program at a special discount.

Calling all online community managers!

SocialFish

Guest post by Ted McEnroe, The Community Roundtable. ———— A few months ago, I made a switch moving from the nonprofit sector to The Community Roundtable , a leading provider of community research and support for business, association and nonprofit communities.

Would you join a Community Manager Association?

SocialFish

So money isn’t the issue; it’s the value that associations place on the discipline of community management…which, at present, stands at about…not much. Or, to take it a step further, what about an association for association community managers? Featured From the Trenches Open Communit

We’re in the History of Community Management Resources!

SocialFish

A few highlights in the infographic below, but check out the full list with resource links here – [link] – which includes Open Community (remember that?) and of course the Essentials of Community Management course (still going super strong!).

Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?). develop the skills to nurture (or troubleshoot) any online community. Here’s the program outline: WEEK 1: Planning for your community.

Should your online community be open or closed?

SocialFish

This post originally appeared on Online Community Results. We partner with OCR on many online community strategy and implementation projects – contact us if you need help with yours. Open spaces have the power to attract users and draw them deeper into the community.

Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. A1: Building a community around a product or service is just part of our jobs in #PR today (which is great, because it’s fun!).

Want to know how much Community Managers are paid?

SocialFish

The Community Roundtable’s Community Careers and Compensation Report 2015 is out! Treating strategy as a thing handed down to your managers makes them less effective – and cripples your community management. Key finding #3: Community pros are “movers and shakers.”.

The Case for Building a Fiercely Loyal Community

SocialFish

Based in Birmingham, Alabama, Sarah advises her international clients on how to build a thriving, successful community, how to increase social media effectiveness, and how to develop a remarkable online and offline business presence. So there you are: five ROI’s of a Fiercely Loyal Community.

Starting an Association Online Community? Five Tips for Building a Strong Foundation

SocialFish

This post originally appeared on the Online Community Results blog. ———– Recently, Ernie Smith wrote a good piece about starting online communities in Associations Now. 2 – BUILD A COMMUNITY FROM AN EXISTING BOND. What community managers?

5 Ways to Grow Your Instagram Following and Build Community

Convince & Convert

What’s the secret to building a thriving community on Instagram? And today, I’m going to show you some of my favorite strategies for creating an engaged and growing community on Instagram using some advanced tricks of the trade.

Come for the content, stay for the community

SocialFish

Came across two slides decks on the same day that I thought were unexpectedly about the same thing – loyalty and community. Secrets of Great Communities And Community Managers from Leader Networks. Featured Open Community

Community design showcase: NTEN keeps it simple

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. Let’s look at a few key parts of the community.

Online Community Manager Job Description

SocialFish

Here’s the best job description we’ve come across so far, courtesy of our friend Ben Martin at Online Community Results. We’re doing lots of cool work with Ben, who’s our go-to for outsourced community management. JOB DESCRIPTION: ONLINE COMMUNITY MANAGER.

Community management and content creation

Janet Fouts

Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. Community managers?

How to Get Engagement From Your Community

SocialFish

But bear with me – watch this great (and short) TED Talk and tell me it’s not a great metaphor for how to get engagement from your online community. Featured Humanize Open Community I know, I know. This is not quite what you expected when you clicked on this post title.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation.

B2B 103

How Good Is Your Community Management?

SocialFish

For eight years, the Community Roundtable has dug deeply into the strategies, operations and tactics behind the most successful communities in our annual State of Community Management reports. Research places your community in context. Understanding community is one thing.

YOU’RE INVITED: Community Manager Appreciation Day, Washington DC #CMAD

SocialFish

Next Monday, January 26 is Community Manager Appreciation Day! Community is what we all do, and we’re passionate about it. Definitely check out what’s going on for CMAD this year, including 24 hours of Google+ hangouts and Community Manager Appreciation Awards, on the official website.

Community Management Cheat Sheet

SocialFish

Click to enlarge. Via Mike Schwede. BONUS: Here’s our version, this one created for ASCE and shared with permission. ————– ( photo credit ). Potluck

Using Online Community to Increase Member Retention

SocialFish

And of course I was excited to get a chance to talk about my favorite subject, online community, with my friend Josh Paul , in the session we presented yesterday, Using Online Community to Increase Member Retention. Two of these three can be addressed/alleviated with online community.