10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ?

Twitter Adds Hashtag Discovery to Communities to Help Improve Engagement

Social Media Today

The option will help Communities members find more relevant discussions

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Tips and Best Practices for Enhancing Your Social Media Community

Ignite Social Media

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. The Importance of Community Management. 5 Tips for Enhancing Your Social Community.

Twitter Adds New Feed Sorting Options to Communities

Social Media Today

The option could help to improve Communities engagement, by highlighting the most relevant discussions for each user

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WhatsApp Announces 'Communities' to Enhance Group Chats in the App

Social Media Today

Communities will facilitate broader connection with like-minded people, and include a range of new engagement features

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Twitter Adds New Option to Pin Tweets Within Communities

Social Media Today

The option will enable Community mods to pin selected Community tweets to the top of the timeline, which could help to spark engagement

Become the Pied Piper of Community Building

Waxing UnLyrical

Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat. One thing that all of these have in common is the notion of community building. So how can you, as a communications professional, leverage the power of community building for your brand?

Twitter’s Testing a New Way to Showcase Brand Communities in the App

Social Media Today

A new way to enhance your Twitter community efforts

Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program

Social Media Today

The summit will give community leaders a chance to learn more from Facebook about how to build their groups

Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

The agreement sees the two national organizations exchange ownership of 41 community and commuter newspapers and then shutter most of them, but it’s the fault of industry disruption according to the news release announcing the deal. This is a bad deal, not only for the almost 300 news media professionals who are out of a job, but because reporting local news is important to our communities. Communities want, and need, local news, not just a freesheet stuffed with ads.

Reddit Launches $1 Million Community Fund to Support Nominated Projects

Social Media Today

The new program will help to support community-led initiatives, and make Reddit a more critical connective tool

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Facebook Announces 2021 Community Accelerator Grant Program to Assist Facebook Community Leaders

Social Media Today

Facebook has announced the 2021 iteration of its Community Accelerator Program, which is designed to help group admins maximize their communities

Transforming audiences into communities: Offering real value

Audiense

How can you effectively turn a social media audience into a passionate, engaged community? This time, we’re investigating how offering real value - to your customers, your community, and your industry - can help you convert silent social lurkers into engaged customers

Twitter Finally Brings Communities to its Android App

Social Media Today

Will Communities become a bigger part of the tweet experience, or are they set to go the way of Fleets

Twitter Acquires Chat App Sphere to Boost its Communities Push

Social Media Today

The acquisition will help Twitter build its new Communities tools with more compelling, engaging chat options

Transforming audiences into communities: Creating meaningful conversation

Audiense

When it comes to transforming digital audiences into communities, many brands struggle to find that secret formula. What are the perfect platforms? What are your audiences interested in? How can you get them to engage

Understanding the online community behind the metaverse & web 3

Audiense

Despite what some critics say, the metaverse is the real deal. Audience Intelligence

Monday Roundup: Celebrating Your Community

Waxing UnLyrical

” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. While our roundup today isn’t (all) about SPD, it is about celebrating your community… which is one of the gifts of an event like SPD – that, even if just for a day, you feel part of a community. How to Build Creativity and Self-Expression with Your Community.

TikTok Community Management: Secrets to Success

Sociallyin Insider Blog

social media TikTok Community Management“Us to the test: See ya!”.

Nextdoor Advertising: Connecting With the Community

Ignite Social Media

Nextdoor works to connect neighbors, businesses, and public services together within their communities. It’s a great way to mix up your media buying investment and reach new audiences in the community.

Facebook Expands Access to its Community Manager Certification Courses

Social Media Today

Facebook is making its Facebook Community Manager Certification course available in more languages

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5 Community Management Tips on Community Manager Appreciation Day #CMAD

Waxing UnLyrical

In addition to being Community Manager Appreciation Day (#CMAD for all you hashtag fiends), today is also the day: Henry VIII died (1547, and women all over England breathed a sigh of relief). Marketwire and TheCommunityManager.com asked community managers about what they do, how they do it, and where they see the future of community management going… and then put all the answers together in an eBook.

Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? When creating content for social, community managers should first ask themselves “why would they care?” May your social community doesn’t click through to read link posts, but they may engage in your poll.

New Report Looks at the Rising Influence of Online Communities

Social Media Today

Facebook has worked with researchers from The Governance Lab at NYU to provide new insights into the importance of online communities

Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. A1: Building a community around a product or service is just part of our jobs in #PR today (which is great, because it’s fun!).

Meta Invites Applications for the Third Phase of its ‘Community Accelerator’ Program

Social Media Today

The program aims to provide support for community leaders to help enhance their broader social impact

Facebook Adds New, Free Courses in Effective Community Management

Social Media Today

Facebook has added a new Community Management education stream to its free Blueprint program

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Audiences or communities? Defining the new social media landscape

Sprout Social

In the social media world, there’s a lot of talk about audiences and communities. Now think of a community, like a small town. If people stop playing their parts, the community stagnates. Communities and audiences have distinct dynamics. Keeping up with your community.

YouTube Expands Access to its Community Posting Tab Within Creator Channels

Social Media Today

The Community tab provides another way to help build community connection within the app

8 best practices to grow your Twitter community

Audiense

In the first part of our “Tactics to Grow Your Twitter Following” guide, we shared five essential tips to help you grow your Twitter community. Consistent tweeting, regular engagement, and optimised Twitter profiles play a central role in gaining a footing.

Facebook Launches New Education Stream for Community Managers

Social Media Today

Facebook has launched a new, free education stream focused on effective community management

Using Livestreaming to Grow Your Brand, Community, & Influence

Waxing UnLyrical

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? The more I listen to my community, the more they are interested in coming to my show. However, I now have almost 11K followers and a very engaged community. Guest Post by Ai Addyson-Zhang.

What’s wrong with online community today?

Janet Fouts

If you know me, you know that community has always been the backbone of my work, and the foundation of my business. When we look at what we dream online communities could be, we wanted: For them to be for us, whoever we are and whatever we believe.

Marketing, community, support or all of the above?

Dave Fleet

Communities in particular were by their nature filled with people who already have an affinity or interest in your product, right? At the same time, the community-building interactions that drove many of us to this space have dwindled with a lot of companies. Marketing, community or both? So, the problem comes when organizations decide to ONLY focus on content , and to avoid investing in/committing to community management. Tweet.

Monday Roundup: Building Your Business Community

Waxing UnLyrical

Having a strong community is one of the most important aspects of business. This week’s roundup includes seven posts that are good reads on both maintaining as well as building your business community. How To Be A Better Facebook Community Manager. So You Think You Want to be a Community Manager? Why: An inside view on what community management actually entails. Community Consultation – Offline & Online. Happy Monday!

Six Examples of Great Community Management

Ignite Social Media

There’s a lot that goes into community management. A community manager acts as the link between a brand and its customers- helping to build, grow, and manage their online communities. Community managers (CMs) are, in many cases, the voice of the brand. They are immersed in the community and they’re the people you communicate with when you reach out to a brand. We’ve compiled some examples of great community management to recognize some of their hard work!

Transforming audiences into communities: Understanding the right channels

Audiense

This is also true of building communities, just because you found your audience in one place, doesn’t mean it’s the best place to build an active community.

Facebook Announces New Groups Tools at its 2021 Communities Summit

Social Media Today

New engagement tools, paid subgroups, merchandise shops - Facebook's adding a range of new groups tools

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How to build a Discord community your audience actually wants to join

Audiense

If you're a digital marketer, you know how important it is to keep an eye on the latest trends and platforms online. Part of this means evaluating whether expanding to new platforms will push your marketing to the next level.

Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. So our small marketing team is now working to grow our user base and nurture our new community. Building a New Kind of Cruise Community is a post from: Shonali Burke Consulting, Inc. Guest Post by J.D. Lasica.