Become the Pied Piper of Community Building

Waxing UnLyrical

Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat.

Using Livestreaming to Grow Your Brand, Community, & Influence

Waxing UnLyrical

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community?

Marketing, community, support or all of the above?

Dave Fleet

Over the last few years, social media has evolved away from this – away from personal interaction, and towards what is increasingly push marketing. Marketing objectives generally focus on sales – demand gen, acquisition, etc. Marketing, community or both?

Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? Social media has a very different rhythm than other marketing channels.

Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. But you’re probably not approaching content marketing the social PR way.

Fostering Community and Hope One Story at a Time

Waxing UnLyrical

I decided that first off, I needed to look at this campaign from our target market’s point of view. Even on our limited budget, deciding to use social listening and a few qualitative interviews gave me the chance to step inside the target market’s shoes.

Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?). develop the skills to nurture (or troubleshoot) any online community. Here’s the program outline: WEEK 1: Planning for your community.

Online Community Manager Job Description

SocialFish

Here’s the best job description we’ve come across so far, courtesy of our friend Ben Martin at Online Community Results. We’re doing lots of cool work with Ben, who’s our go-to for outsourced community management. Identifying trends / topical market research.

Improve an Entire Community through Fundraising

Waxing UnLyrical

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts.

The Future of Community Management

Ignite Social Media

If there’s one thing we’ve learned being the original social media marketing agency, it’s that nothing in our world stays the same for long. So, when I was asked to share what the future of community management would be like, at first it felt like an impossible task.

Marketing, community, support or all of the above?

Dave Fleet

Over the last few years, social media has evolved away from this – away from personal interaction, and towards what is increasingly push marketing. Marketing objectives generally focus on sales – demand gen, acquisition, etc. Marketing, community or both?

The Characteristics of A Community Manager

Mindjumpers

The Community Managers (CM). I’ll try to give you an introduction to the benefits of having a CM – and what you should look for in a Community Manager. The corner stones of community management. Getting a community involved and engaged needs a lot of planning.

“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! My title is “online community & social media manager.&# Guest post by Maggie McGary.

Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. A1: Building a community around a product or service is just part of our jobs in #PR today (which is great, because it’s fun!).

STUDY: The Business Impact of Online Communities

SocialFish

How do organizations track the impact of their online communities? How do they link the community to competitive advantage? Communities are organizational orchestras, and marketing is the conductor. Align community with member retention programs.

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Become a Fearless Online Community Leader

The Realtime Report

Become a Fearless Online Community Leader. Online communities are powerhouses of collaboration that demand fearless leaders to succeed. Yet, with the demand for new communities and the never-ending desire to increase engagement, such best practices for moderation become overlooked.

Create Brand Value Through Local Community Management

Mindjumpers

The following post is part of the Mindjumpers Network series and written by our Community Manager, Sara Hansson. There is a wish to convey a global communication across markets and at the same time have the possibility to do marketing initiatives on a local level.

Community design showcase: NTEN keeps it simple

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. Let’s look at a few key parts of the community.

Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Building a New Kind of Cruise Community. Guest Post by J.D. Lasica.

How To Grow Your Facebook Community

Waxing UnLyrical

One that could have a vibrant Facebook community, if they could just get to that point. Make sure that on your invoices, website, dealings with customers, marketing literature, email signatures, etc. How To Grow Your Facebook Community is a post from: Waxing UnLyrical.

Are you strangling your community?

SocialFish

Her new book is out and I asked her to share some thoughts about community building, a topic dear to our hearts. BUY THE BOOK – FIERCE LOYALTY: UNLOCKING THE DNA OF WILDLY SUCCESSFUL COMMUNITIES. We dictate the operations of the community.

Using Online Community to Increase Member Retention

SocialFish

And of course I was excited to get a chance to talk about my favorite subject, online community, with my friend Josh Paul , in the session we presented yesterday, Using Online Community to Increase Member Retention. Two of these three can be addressed/alleviated with online community.

Get Open Community on Audible

SocialFish

Open Community is now on Audible! Just answer any of these questions: How has the growth of online community changed the way you work today? Is community management part of your job? How has community management changed other business processes at your org (e.g.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. The true power comes in the form of community.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. The true power comes in the form of community.

What’s in Your Community Manager Job Description?

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. ————— Are you thinking of hiring a community manager?

4 Emerging Social Media Communities

Ignite Social Media

Today, let’s examine four recently emerging social media communities. Having only scratched the surface of the latest emerging social communities, it is easy to see that there is much to be learned and studied in order to stay on top of the most current trends.

How Socially Responsible Communications Maintain Your Community Cool

Waxing UnLyrical

I recently received a notification from another influencer marketing tool seeking to engage me by flattering my ego, which will inevitably re-stir the frenzy of excited tweets, criticism , and everything in between.

Get your Online Community Software Selection Guide!

SocialFish

Remember the white paper we produced in 2009 that included a comparison of private online community vendors? I’m constantly asked questions about where to start and who the online community players are. Featured From the Trenches Industry Insider Open Community

Key Findings from the State of Community Management Report 2018

SocialFish

The Community Roundtable’s seminal State of Community Management Report 2018 is out!! “Communities impact every facet of organizational life, from empowering individual contributors to generating strategic value.

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Are you a community manager?

SocialFish

Are you an association/nonprofit community manager (or association exec with community management newly thrust upon you?). develop the skills to nurture (or troubleshoot) any online community. Here’s the program outline: WEEK 1: Planning for your community.

STUDY: The Business Impact of Online Communities

SocialFish

How do organizations track the impact of their online communities? How do they link the community to competitive advantage? To get answers to these critical questions, Leader Networks conducted a survey of nearly 300 marketing and community leaders that resulted in The Business Impact of Online Communities Study. Communities are organizational orchestras, and marketing is the conductor. Align community with member retention programs.

Study 100

[Cool Social Tools] Hot Online Community Platforms for 2015

SocialFish

And associations need to do if it they’re shopping around for an online community platform. It was our pleasure to team up with SocialFish for the 2014 Online Community Software Selection Guide — there were more than 3,000 downloads! Due diligence. It’s a real thing.

Relationship Advice: Your Nonprofit Organization and Building Community Organization Partnerships

Waxing UnLyrical

These are examples of two successful cause-related marketing and social responsibility platforms which are ingrained in our minds so much, we don’t hesitate to understand their connection with each other. Plan ahead and implement social activities, events and community outreach.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement.

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Would you join a Community Manager Association?

SocialFish

So obviously associations–even small ones–are willing and able to pay dues to ASAE and many other associations that support other disciplines within associations–marketing, PR, information management, accounting, publications….basically Would you join an association for community managers?

How to Create Facebook House Rules or Community Guidelines

Harp Interactive

A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance. Does your Facebook Page have Rules or is it a free-for-all?

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! There is nothing like it on the market today!

FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

SocMed Sean

Having worked in online community management for the last 15 years, I have had the privilege of putting together some amazing teams. The roles on a digital community team varied, ranging from digital strategists, to graphic designers…and everything in-between.

Why Good Community Management Equals Great Business Development

Convince & Convert

Image via BigStockPhoto The last time I wrote for Jay was way back in 2012 when I was still a community manager for MBA@UNC, the online MBA program at UNC – Chapel Hill (Go Heels!). While there’s been no shortage of articles describing community managers as.

Calling all online community software vendors

SocialFish

Is your community software company serious about the association market? Well, here’s the perfect opportunity to raise awareness about your community platform among association executives.

Why Social Media Marketing Isn’t Synonymous with Community-Driven Marketing

Pixlee

Social media marketing is a powerhouse for brands, but to be successful it takes more than just sharing ads and branded content across social platforms. Brands need to take their marketing a step further by focusing on who matters most: their customers. Social Media Marketing

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B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

Trust is not a new thing when it comes to marketing and communications as evidenced by one of the most awaited studies in the communications world is always the annual Edelman Public Relations Trust Barometer. This is actually good news for the B2B Marketer.

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