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10 Government Marketers to Follow on Social Media

Social Media Strategies Summit

Following government marketers on social media can help you stay current with industry trends, identify new tools and tactics, and find campaign inspiration. To help you, weve rounded up 10 of the best government marketers to follow on social media. For instance, hes a big advocate of joining a community. Zack Seipert Who is he?

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X Will Enable AI Bots to Create Community Notes

Social Media Today

As you can see in this example, X is now enabling developers to build Community Notes creation bots, which can be focused on providing accurate answers within certain niches or elements. As explained by X : “ Starting today, the world can create AI Note Writers that can earn the ability to propose Community Notes.

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8 Simple Rules of Engagement for Your Social Communities

Social Media Strategies Summit

Are you seeking social media marketing tips, insights, and best practices for government social media? So if you have people inside your agency pushing you to do things you disagree with, you can point them toward your policy document: It’s not just me saying no. These are the reasons why we do the things that we do.

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The future is niche: a brand guide to popular niche communities

Sprout Social

Social media culture is fed by niche communities built around specific interests. Niche communities like these have grown alongside social media, in part driven by the rise of micro-influencers and creators. Niche communities like these have grown alongside social media, in part driven by the rise of micro-influencers and creators.

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The Power of Niche Targeting: How Marketers Can Win by Thinking Small

Convince & Convert

In today’s crowded marketing landscape, breaking through the noise requires more than just broad, mass-market strategies. For marketing professionals, this approach is not just a tactic, but an audience research strategy that can unlock deeper brand affinity and significantly improve conversion rates. 88% of U.S.

Marketing 146
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Saying Goodbye: A Marketing Consultant’s Reflections

Sherrilynne Starkie

I’ll miss the people, the learning, and most of all, the sense of impact—knowing that my work helped raise awareness of their mission and strengthened their position in the community. They understood that meaningful change—raising awareness, educating the community, shifting mindsets—doesn’t happen overnight.

Marketing 195
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Top 8 Social Media Marketing Trends to Watch for in 2025

Social Media Strategies Summit

Fortunately, weve made your lives a little easier by rounding up eight key social media marketing trends to look out for in 2025 and beyond, from the increasing adoption of AI to the growth of authenticity in brand storytelling. Further reading: Learn more in our roundup of the top video marketing trends. Fact is, AI works.

Trends 165