Convince & Convert

SEPTEMBER 14, 2024

Automate Customer Segmentation AI tools such as HubSpot and Marketo can automatically segment your audience based on criteria like demographics, behavior, and interests. AI tools like Mailchimp or HubSpot can personalize subject lines, email body content, and delivery times for maximum engagement.

Trends 137

Trends Data Tips Marketing 137

Sherrilynne Starkie

JANUARY 2, 2018

Certifications from HubSpot and Hootsuite show inbound marketing and social media management expertise. Automation and workflows such as Asana, Trello, Hootsuite, Buffer, BuzzSumo, Marketo, Hubspot, etc. Google Adwords and Analytics certifications are fundamental to online advertising and data insight.

Consultant 309

Consultant Social Media Curata Sysomos 309

Webbiquity SMM

OCTOBER 16, 2012

Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ). 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). Twitter Facts. There are 1.5

Social Media 252

Social Media Hubspot B2B Marketing 252

Sherrilynne Starkie

DECEMBER 6, 2017

HubSpot and Hootsuite both offer certification too. Hubspot provides recognition of inbound marketing skills and knowledge and Hootsuite demonstrates expertise with essential elements of social media. Most of the course materials for these certifications are available for free and the test fees are nominal.

Skills 179

Skills Adwords Hubspot HootSuite 179

Convince & Convert

NOVEMBER 12, 2024

Brands like Salesforce and HubSpot use long-form YouTube content for product demos, case studies, and thought leadership discussions. Hear more about the B2B social strategy at Salesforce on Episode 631 of the Social Pros podcast.

B2B 159

B2B Trends Social Media Case Study 159

Webbiquity SMM

MARCH 27, 2018

Photos see more engagement than videos on Instagram.( Three LinkedIn Marketing Stats. B2B buyers turn to LinkedIn for content that will help them move forward in the buyer’s journey—and 57% are doing so on a mobile device. Including images in posts published on LinkedIn increases the comment rate by 98%. WordStream ). and 6–7 p.m.

LinkedIn 195

LinkedIn Instagram Hubspot Twitter 195

Buffer Social

JANUARY 7, 2025

According to Hubspot, 74% of marketers now use AI in their roles, compared to just 21% in 2023. Hubspot: Generate and optimize B2B emails Source: Hubspot Looking to improve your B2B email performance? Hubspot 's AI helps you create and optimize email marketing campaigns that convert better. Pricing: Not listed.

Tools 118

Tools Marketing Price Hubspot 118

Buffer Social

DECEMBER 5, 2024

Hubspot HubSpot offers an intuitive social media management tool that stands out through its social listening and analytics capabilities. Meanwhile, HubSpot’s analytics let you track social performance across all your accounts under straightforward dashboards.  Price: Starts at $239 per month; 14-day free trial 8.

Analytics 104

Analytics Social Media Tools Price 104

Convince & Convert

AUGUST 23, 2024

Hubspot, for example, now defines itself as “ an AI-powered customer platform ”. As we grow, our USP often changes — small parts of our business grow into central products, or our initial offerings become sidelined.

Brands 153

Brands B2B How To Loyalty 153

Webbiquity SMM

MARCH 27, 2013

6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider. Amanda Maksymiw shares lessons from examining how HubSpot utilizes its LinkedIn company, such as “Build a robust product tab…HubSpot has done a really nice job utilizing the Products tab within the company page. Marketing with LinkedIn.

LinkedIn 222

LinkedIn Tips Hubspot B2B 222

Waxing UnLyrical

APRIL 4, 2019

According to Hubspot , “In a business climate where 92 percent of people trust earned media, such as recommendations from friends and family, above all other forms of advertising, these social media advocates are indispensable.”. Building those relationships will take a lot of work, but you will be rewarded. Conclusion.

Community building 212

Community building Communities Hubspot Guidelines 212

Oktopost

SEPTEMBER 22, 2022

In this episode, host Jennifer Gutman mentions additional resources to enrich your lead scoring, nurturing, attribution, and segmentation with social engagement data inside of the following marketing automation platforms: Marketo, Hubspot, & Eloqua. The Definitive Guide to Social Engagement Data Inside of Hubspot. Meet Jennifer.

Data 174

Data Engagement Hubspot B2B 174

WebInKnow

MARCH 8, 2023

This week, HubSpot launched ChatSpot , a new AI tool that makes it easy for HubSpot customers to use natural language prompts to access their marketing, sales, and customer support data in the HubSpot CRM.

Hubspot 62

Hubspot Data Tools Marketing 62

Social Media Strategies Summit

FEBRUARY 13, 2020

1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. But Hubspot understands their target audience, and focuses their marketing around providing valuable resources to their consumers. In turn, marketers identify Hubspot as a go-to source for this valuable information. #2

B2B 168

B2B Social Media Brands Hubspot 168

Social Media Strategies Summit

JUNE 7, 2019

Most plan to incorporate more video into their marketing in 2019, citing shortened production timelines and ease of in-house creation as reasons why they will be able to use more video in their 2019 marketing strategies ( HubSpot ). According to the State of Video Marketing by HubSpot , 39% of consumers want to see more ‘explainer videos’.

Trends 198

Trends Video Hubspot Marketing 198

Webbiquity SMM

FEBRUARY 16, 2021

HubSpot: Lay a Bet on Instagram Video Marketing. HubSpot often uses Instagram video marketing to raise brand awareness and interact with customers. Clickable links – to drive website traffic with ease (for accounts with 10k+ followers). What’s more, you can make the best stories permanent with Instagram Story Highlights.

B2B 297

B2B Examples Company Instagram 297

Jason Yormark

JULY 19, 2012

This content should be placed across article sites deemed to be strong authorities by Google such as Squidoo, Hubspot and Ezine or they should be placed across your own blog. After this, you want to make sure you are writing great content about topics related to your industry, customers and services or products.

Engineering 246

Engineering Paid Search Directory Hubspot 246

Sherrilynne Starkie

DECEMBER 11, 2017

Hubspot has published this great tutorial on how to implement this new analytics tool. LinkedIn’s Website Demographics is a free tool that allows website owners to monitor which LinkedIn users are visiting. It provides fantastic insight to guide content and advertising campaigns. Struggling to keep up with social media trends and innovation?

LinkedIn 62

LinkedIn Findability Notification Hubspot 62

Oktopost

JANUARY 6, 2025

HubSpot HubSpot leverages LinkedIn to share authentic employee stories, customer success stories, and tips for marketers and sales teams. Slack Slack tweets with humor and casual language to connect with its audience. Slack keeps its content fresh and engaging by focusing on relatable workplace scenarios.

B2B 71

B2B Authentication Social Media Management Hubspot 71

Webbiquity SMM

FEBRUARY 13, 2018

Across all age groups, 43% of people trust social media advertising. MarketingSherpa ). 82% of millennials and GenZers have at least 10 apps on their devices, and more than 80% of those apps are classified as apps that enable social media. MediaPost ). Using video in social media increases sharing by a factor of 10.

Social Media 190

Social Media Marketing Hubspot Trends 190

Sprout Social

OCTOBER 13, 2020

Sprout’s new integration with Microsoft Dynamics 365 rounds out a suite of existing CRM and help desk integrations with HubSpot and Zendesk to help you deliver a unified experience across every interaction. Forward incoming social messages to customer support teams through Zendesk or Hubspot Service Hub to generate automatic service tickets.

Hubspot 134

Hubspot Microsoft Collaboration Team 134

Buzz Marketing for Technology

JANUARY 23, 2013

Related posts: 10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers According to HubSpot, ninety three percent of adults on the. 5 Ways B2B Can Learn from B2C Marketers Business and consumer brands have traditionally approached marketing from two.

Conversation 276

Conversation Facebook Guidelines B2B 276

Convince & Convert

OCTOBER 9, 2017

Hubspot Provides Value through Rich Content. HubSpot consistently provides value to its followers on Instagram by posting informational content. Noticeably absent: Blatant marketing for HubSpot! HubSpot doesn’t try to use this as an opportunity to plug their own product. It’s all about adding value!

B2B 157

B2B Instagram Brands Hubspot 157

Oktopost

FEBRUARY 5, 2025

Marketing against the grain by HubSpot HubSpot leverages this podcast to discuss inbound marketing strategies and trends. The podcast drives website visits and interest in HubSpots marketing tools by sharing practical advice. HubSpot, Salesforce, Marketo, and other CRMs 10.

B2B 71

B2B Hubspot Metrics LinkedIn 71

Webbiquity SMM

MARCH 13, 2018

HubSpot ). HubSpot ). That’s 7,246 people every 15 minutes. DrumUp Blog ). 68% of all U.S. adults are on Facebook. Statistica ). 75% of all men and 83% of all women who use the internet can be reached via Facebook, as can 88% of 18-29 year olds, 84% of 30-49 year olds and 62% of 65+ year olds. ( Pew Research Center ). Facebook has 1.23

Facebook 161

Facebook Hubspot Statistics B2B 161

Ignite Social Media

OCTOBER 1, 2018

If there’s one B2B brand that’s investing in chatbots, its HubSpot. Hubspot has both a website and Facebook Messenger bot that it uses to capture leads and provide users with more information on its software. Today, we examine the best B2B chatbots being used to drive business objectives. B2B Chatbot Examples.

B2B 124

B2B Examples Hubspot Widget 124

Social Media Strategies Summit

MARCH 12, 2025

According to the 2025 State of Marketing report from HubSpot, 92% of marketers plan to maintain or increase investment in brand awareness. Most brands are aware of these consumer behavior trends. And they’re significantly increasing their marketing budgets.

Products 140

Products Social Media Brands How To 140

Oktopost

JULY 30, 2024

Minor details, like adding a branded Hubspot email signature to your customer emails, can help establish brand consistency, build trust, and generate leads. Keep your branding consistent across all your assets, including your website, social media channels, physical brochures, and other sales materials.

B2B 117

B2B Cost Metrics Social Media Management 117

Buzz Marketing for Technology

NOVEMBER 7, 2012

10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers According to HubSpot, ninety three percent of adults on the. Related posts: Online Shopping’s – Zero Moment of Truth Although the average online shopping cart abandonment rate is a. Related posts brought to you by Yet Another Related Posts Plugin.

Conversation 260

Conversation Retail Hubspot Buy 260

Convince & Convert

DECEMBER 6, 2023

76% of Marketers Say Their Brands Provide Social Media Customer Service According to a 2023 Hubspot report, 76% of social media marketers revealed their companies offer social media customer support. Image via Hubspot Mostly, customers ask these questions through the DMs.

Social Media 141

Social Media Hubspot Statistics Survey 141

yMarketingMatters

JUNE 20, 2014

Even though many small businesses don’t use CRM (Customer Relationship Management) software for tracking and managing sales and marketing (like Infusionsoft , Salesforce and Hubspot ), businesses that I have worked with have seen a direct increase in sales for the specific products or services they post about on social media.

Small Business 263

Small Business Social Media How To ROI 263

Oktopost

SEPTEMBER 30, 2022

Mentioned throughout this episode are ways to lead score in: Marketo, Hubspot, & Eloqua. The Definitive Guide to Social Engagement Data Inside of Hubspot. When it comes to lead scoring, you’re going to want to incorporate social engagement data for better accuracy. The Definitive Guide to Social Engagement Data Inside of Marketo.

Data 118

Data Engagement Hubspot B2B 118

Oktopost

NOVEMBER 20, 2024

Hubspot While you may know HubSpot for its robust (and free) CRM, its marketing Hub also has social media management capabilities. Price: HubSpot’s Marketing Hub offers four tiers: Free, Starter at $20/month per seat, Professional at $890/month for 3+ seats, and Enterprise at $3,600/month for 5+ seats.

Reputation 62

Reputation Social Media Tools Sentiment 62

Sherrilynne Starkie

APRIL 25, 2018

Hubspot has created this great infographic which summarizes what LinkedIn, Facebook andTwitter are doing to improve security and protect users' privacy. It has also introduced a feature that automatically determines the ideal place for an ad break within an eligible video for its mid-roll ads. Other new features are also being introduced.

Privacy 170

Privacy Social Media Hubspot Policies 170

agora pulse

NOVEMBER 10, 2020

Lead generation analytics from HubSpot. HubSpot is social media software that offers scheduling, a customer relationship management (CRM) tool, and sales features. With HubSpot analytics, you can better understand customers, track leads and conversions, and find out which activities and channels have the best ROI. Brandwatch.

Analytics 179

Analytics Social Media Tools Price 179

Waxing UnLyrical

JUNE 24, 2019

Hubspot reports they receive 0.10% higher engagement rates than macro influencers. When you offer them an advance on a new technology or you ask them to help share how a company can improve (for example) cybersecurity, they are ready to engage. The Case for the Micro Influencer Dance.

Influencer 246

Influencer Authentication Survey ROI 246

Social Media Strategies Summit

NOVEMBER 18, 2022

Ask your audience a bunch of questions and join in with the conversation when people reply, like HubSpot does in this example: Question for our community: What can leaders do to improve their emotional intelligence? HubSpot (@HubSpot) October 4, 2022. Question-and-answer sessions are the perfect solution.

Social Media 264

Social Media Strategy Influencer LinkedIn 264