INDUSTRY INSIGHTS YOUR PEERS ARE READING
Right now there is a shortage of analysts with the skills to deliver these insights, so it’s a very hot skill. This is good news for savvy marketers and PR practitioners who learn these skills – it could lead to a seat at the boardroom table. MORE
How can you tell the difference between the skills that are necessary and those that are just hype? Checkout Formstack ’s new infographic on the “7 Skills Marketers Need to Succeed.” You might be surprised by which marketing skills are worth developing. MORE
THERE’S SOME CONCERN OUT THERE A frustrated connection in one of my LinkedIn groups asked why skills that have nothing to do with her skills are being added and endorsed by her connections. She felt these skills were at odds with her expertise, and wanted to know why it’s happening. First, LinkedIn offers others suggested skills to [.]. MORE
Strong writing skills are more crucial than ever in public relations.Why?As As paid and earned media move closer together and we see branded content continuing to rise in popularity, PR pros… Read More >>>. MORE
Learn the most important traits and skills to look for when hiring a social media manager. They’re not really skills. So the third thing that I would say is really important is to look to hire someone who has some skill with multimedia. MORE
In the latest episode of the Brand Authority Podcast, I share 4 of the most important digital marketing skills in demand right now that you need to know. The Most Important Digital Marketing Skills in Demand Right Now. The digital world is evolving at a rapid pace. MORE
Mainly, the importance of people skills. How studying people skills leads to learning a new art. “There is an art and a science to both social media and people skills.” You Can’t Fake Authenticity. MORE
They should also have some basic design skills to bring to marketing and communications projects. Photo and image selection are key design skills for social media consultants too. Marketing Ottawa public relations Social Media Content marketing design skillsGreat social media consultants don’t have to be RGD-certified, but they do need to have considerable design know-how. It takes a lot of design knowledge to develop a social media strategy and plan a program. MORE
Having the right set of skills is essential for landing the job you want. LinkedIn is giving job seekers a hand in this department with the new LinkedIn in-demand skills notification feature. MORE
LinkedIn's adding some new tools to help job seekers better understand their potential fit, and employers to better filter their applicants MORE
Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Below are 7 important skills that every aspiring marketer should learn. Skill #1: Good Oral and Written Communication. Skill #2: Analytics. Skill #3: Interpersonal Skills. MORE
How to measure it requires learning new skills. Online PR Social Media Strategy digital media Online News online newsroom skills A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. MORE
The TEKsystems report on the Top Digital Skills CMOs are looking for in 2018 has analytics top of the list. In a recent post PR News stated “Data analytics and insights will be more valuable on your resume than “people skills” or great writing.” MORE
The PR industry is still prioritizing traditional PR skills, such as writing, strategic planning and verbal communication skills over the newer digital skills needed today. Most disturbing is the omission of the need for PR talent to have visual content skills. MORE
Self promotion is difficult to master, but you don't have to be obnoxious to actively boost your personal brand MORE
This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required. MORE
Since then, social media – and the skills needed to succeed in it – has changed substantially. 6 Skills You Need to Be a Social Media Professional. Image from Bigstock.com. MORE
Increadingly, social media needs to become a skill, not a job. Here are five skills that should be present within as many people in your company as possible: Brand Immersion and Representation. The NOW Revolution social media skills social media staffing MORE
We already have a shortage of workers with digital skills and recruiters report that they are struggling to find people with the right talent. Predictions are that tighter immigration laws will make it even harder to find technically skilled workers. MORE
Forbes made a list of the digital skills they see as the most important and TEKSystems polled 250 CMOs to find out what they’re looking for in 2018. Design skills are highly valued and likely to be more so in 2018. MORE
If you aren’t familiar with the LinkedIn Skills & Expertise feature, which was launched in the 4th Quarter of 2012, I wrote about it in Part 1: LinkedIn Skills Endorsements: What’s Going On? , Some wonder how those skills appeared on their Profiles in the first place. MORE
4 Key Project Management Skills That Business Owners Need. Good project and program management skills are crucial for those who own a business. Communication Skills. Leadership Skills. MORE
In the latest episode of the Brand Authority Podcast, I share 4 of the most important digital marketing skills in demand right now that you need to know. The Most Important Digital Marketing Skills in Demand Right Now. The digital world is evolving at a rapid pace. MORE
The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Skills Why How. Writing A foundational skill required to convey ideas, persuade and build influence. Research Skills. Featured Headline Social Media Ottawa skills MORE
Employees are aware of their lack of digital skills, they know these skills are vital to the success of the business and they’re keen to improve. Almost half said they’d use their own time to learn these skills. But due to budget constraints companies are not investing in digital skills training. The survey shows that digital skills are essential for growth and success in business today. PR Tech Tools digital skills training MORE
Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Is Social Media Damaging Our Social Skills? MORE
And with that, so are the skill sets necessary for an effective social media marketing team. As many social media and digital managers look to staff their teams we would encourage you to consider the following 5 essential skill sets for your social media teams. MORE
I’ve been following the work literacy blog trying to get an idea of what other people think are the required skills for professionals in today’s workplace. However, the more I learn about PLN/PLE, the less “new†the skill seems. I have run surveys where I ask people to rate their knowledge work skills. The self-ratings are around skills that I describe in the initial knowledge work framework. So are these “new skills&# ? MORE
The bad news is that the profession is transforming profoundly and the skills you have today will not be enough to compete tomorrow. Hubspot provides recognition of inbound marketing skills and knowledge and Hootsuite demonstrates expertise with essential elements of social media. MORE
” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. The BBC article lists these five basic skills: Manage information. The US is also experiencing a lack of digital skills and it’s having a profound effect on business. Digital PR Skills. social skills. MORE
Looking to make LinkedIn more of a focus in your social media marketing strategy? Here are some tips on how to boost your LinkedIn efforts MORE
In fact, the American Marketing Association defines marketing as: “The activity, set of institutions, skills, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” MORE
Calling all newbie PR’s – there really is no reason why social media skills are not integrated into your day job. Yes, you need to adopt a different approach, but good communicators are skilled at adapting approaches to different outlets. MORE
The Problem. I’ve been in pain for the last month. At first, the pain in my hand would come and go. Gradually, the pain moved to my wrist, up my arm and eventually to my shoulder. I spend too much time on the computer, there’s just no way around it. MORE
Learn the foundational skills to build your career and your business. Are you a digital or social marketer wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions? MORE
These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. Analyst skills and aptitudes. Effective social media analysis takes the right combination of hard skills and softer aptitudes. MORE
Tweetable Moments Done is better than perfect. MORE
In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Kurt Shaver, the co-founder and Chief Sales Officer at Vengreso MORE
Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, The post The Modern Salesperson and the 6 Must-Have Sales Skills appeared first on Koka Sexton. MORE
In the eLearning industry we call this the skills-gap crisis, and it affects both college graduates and skilled trade workers alike. employers were having a difficult time filling jobs, and the survey ranked “Skilled Trade worker” as the toughest job to fill. MORE
LINKEDIN HAS BEEN VERY BUSY THIS WEEK They just rolled out a new feature called Skills Endorsements that allows your 1st degree connections to “endorse” your skills and expertise with one click. Social Media Uncategorized Consulting Endorsements Klout LinkedIn Marketing New Development Skills Skills & Expertise Strategic Marketing Testimonial MORE
Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, and has only one goal in mind and that is for you to blindly buy anything they sell no matter… Continue Reading → Prospecting Social Selling Best Practices MORE
Skills Related Topics Sherrilynne Starkie
JANUARY 8, 2018
The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Skills Why How. Writing A foundational skill required to convey ideas, persuade and build influence. Research Skills. Featured Headline Social Media Ottawa skills
Sherrilynne Starkie
JANUARY 23, 2018
They should also have some basic design skills to bring to marketing and communications projects. Photo and image selection are key design skills for social media consultants too. Marketing Ottawa public relations Social Media Content marketing design skillsGreat social media consultants don’t have to be RGD-certified, but they do need to have considerable design know-how. It takes a lot of design knowledge to develop a social media strategy and plan a program.
Ignite Social Media
SEPTEMBER 13, 2016
And with that, so are the skill sets necessary for an effective social media marketing team. As many social media and digital managers look to staff their teams we would encourage you to consider the following 5 essential skill sets for your social media teams.
Sherrilynne Starkie
DECEMBER 6, 2017
The bad news is that the profession is transforming profoundly and the skills you have today will not be enough to compete tomorrow. Hubspot provides recognition of inbound marketing skills and knowledge and Hootsuite demonstrates expertise with essential elements of social media.
Rebekah Radice
JANUARY 9, 2018
In the latest episode of the Brand Authority Podcast, I share 4 of the most important digital marketing skills in demand right now that you need to know. The Most Important Digital Marketing Skills in Demand Right Now. The digital world is evolving at a rapid pace.
Buzz Marketing for Technology
AUGUST 26, 2014
How can you tell the difference between the skills that are necessary and those that are just hype? Checkout Formstack ’s new infographic on the “7 Skills Marketers Need to Succeed.” You might be surprised by which marketing skills are worth developing.
Proactive Report
DECEMBER 12, 2017
Forbes made a list of the digital skills they see as the most important and TEKSystems polled 250 CMOs to find out what they’re looking for in 2018. Design skills are highly valued and likely to be more so in 2018.
Rebekah Radice
JANUARY 9, 2018
In the latest episode of the Brand Authority Podcast, I share 4 of the most important digital marketing skills in demand right now that you need to know. The Most Important Digital Marketing Skills in Demand Right Now. The digital world is evolving at a rapid pace.
Proactive Report
JUNE 11, 2016
The PR industry is still prioritizing traditional PR skills, such as writing, strategic planning and verbal communication skills over the newer digital skills needed today. Most disturbing is the omission of the need for PR talent to have visual content skills.
Meltwater
MARCH 2, 2017
In our presentation skills training and public speaking workshops at Mindful Presenter one of the… Read More.
Convince & Convert
JANUARY 5, 2014
Since then, social media – and the skills needed to succeed in it – has changed substantially. 6 Skills You Need to Be a Social Media Professional. Image from Bigstock.com.
Meltwater
MARCH 4, 2018
Strong writing skills are more crucial than ever in public relations.Why?As As paid and earned media move closer together and we see branded content continuing to rise in popularity, PR pros… Read More >>>.
Proactive Report
FEBRUARY 6, 2018
The TEKsystems report on the Top Digital Skills CMOs are looking for in 2018 has analytics top of the list. In a recent post PR News stated “Data analytics and insights will be more valuable on your resume than “people skills” or great writing.”
SocMed Sean
JULY 17, 2018
Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Below are 7 important skills that every aspiring marketer should learn. Skill #1: Good Oral and Written Communication. Skill #2: Analytics. Skill #3: Interpersonal Skills.
The Realtime Report
FEBRUARY 2, 2017
4 Key Project Management Skills That Business Owners Need. Good project and program management skills are crucial for those who own a business. Communication Skills. Leadership Skills.
Devumi
DECEMBER 12, 2017
Having the right set of skills is essential for landing the job you want. LinkedIn is giving job seekers a hand in this department with the new LinkedIn in-demand skills notification feature.
Proactive Report
OCTOBER 19, 2015
” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. The BBC article lists these five basic skills: Manage information. The US is also experiencing a lack of digital skills and it’s having a profound effect on business. Digital PR Skills. social skills.
Social Media Today
JULY 10, 2018
Looking to make LinkedIn more of a focus in your social media marketing strategy? Here are some tips on how to boost your LinkedIn efforts
Social Media Today
JULY 17, 2018
In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Kurt Shaver, the co-founder and Chief Sales Officer at Vengreso
Proactive Report
JUNE 15, 2016
This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required.
Proactive Report
NOVEMBER 12, 2016
We already have a shortage of workers with digital skills and recruiters report that they are struggling to find people with the right talent. Predictions are that tighter immigration laws will make it even harder to find technically skilled workers.
Proactive Report
MARCH 27, 2018
Right now there is a shortage of analysts with the skills to deliver these insights, so it’s a very hot skill. This is good news for savvy marketers and PR practitioners who learn these skills – it could lead to a seat at the boardroom table.
Social Media Citizens
JUNE 16, 2010
Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Is Social Media Damaging Our Social Skills?
Myrland Marketing
OCTOBER 19, 2012
THERE’S SOME CONCERN OUT THERE A frustrated connection in one of my LinkedIn groups asked why skills that have nothing to do with her skills are being added and endorsed by her connections. She felt these skills were at odds with her expertise, and wanted to know why it’s happening. First, LinkedIn offers others suggested skills to [.].
Social Media Today
JULY 5, 2018
Self promotion is difficult to master, but you don't have to be obnoxious to actively boost your personal brand
Convince & Convert
MAY 3, 2017
Learn the most important traits and skills to look for when hiring a social media manager. They’re not really skills. So the third thing that I would say is really important is to look to hire someone who has some skill with multimedia.
Proactive Report
MAY 20, 2013
How to measure it requires learning new skills. Online PR Social Media Strategy digital media Online News online newsroom skills A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success.
Proactive Report
OCTOBER 13, 2015
Employees are aware of their lack of digital skills, they know these skills are vital to the success of the business and they’re keen to improve. Almost half said they’d use their own time to learn these skills. But due to budget constraints companies are not investing in digital skills training. The survey shows that digital skills are essential for growth and success in business today. PR Tech Tools digital skills training
Buffer Social
MARCH 13, 2018
In fact, the American Marketing Association defines marketing as: “The activity, set of institutions, skills, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
Koka Sexton
AUGUST 20, 2017
Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, The post The Modern Salesperson and the 6 Must-Have Sales Skills appeared first on Koka Sexton.
Almost Savvy
APRIL 26, 2011
The Problem. I’ve been in pain for the last month. At first, the pain in my hand would come and go. Gradually, the pain moved to my wrist, up my arm and eventually to my shoulder. I spend too much time on the computer, there’s just no way around it.
Myrland Marketing
OCTOBER 3, 2012
LINKEDIN HAS BEEN VERY BUSY THIS WEEK They just rolled out a new feature called Skills Endorsements that allows your 1st degree connections to “endorse” your skills and expertise with one click. Social Media Uncategorized Consulting Endorsements Klout LinkedIn Marketing New Development Skills Skills & Expertise Strategic Marketing Testimonial
Convince & Convert
DECEMBER 23, 2010
Increadingly, social media needs to become a skill, not a job. Here are five skills that should be present within as many people in your company as possible: Brand Immersion and Representation. The NOW Revolution social media skills social media staffing
Mindjumpers
OCTOBER 11, 2010
Calling all newbie PR’s – there really is no reason why social media skills are not integrated into your day job. Yes, you need to adopt a different approach, but good communicators are skilled at adapting approaches to different outlets.
Pam Moore
NOVEMBER 12, 2017
Learn the foundational skills to build your career and your business. Are you a digital or social marketer wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions?
Buzz Marketing for Technology
JULY 31, 2008
I’ve been following the work literacy blog trying to get an idea of what other people think are the required skills for professionals in today’s workplace. However, the more I learn about PLN/PLE, the less “new†the skill seems. I have run surveys where I ask people to rate their knowledge work skills. The self-ratings are around skills that I describe in the initial knowledge work framework. So are these “new skills&# ?
Myrland Marketing
JUNE 7, 2013
If you aren’t familiar with the LinkedIn Skills & Expertise feature, which was launched in the 4th Quarter of 2012, I wrote about it in Part 1: LinkedIn Skills Endorsements: What’s Going On? , Some wonder how those skills appeared on their Profiles in the first place.
Convince & Convert
MARCH 1, 2016
Mainly, the importance of people skills. How studying people skills leads to learning a new art. “There is an art and a science to both social media and people skills.” You Can’t Fake Authenticity.
Social Media Today
MAY 15, 2018
LinkedIn's adding some new tools to help job seekers better understand their potential fit, and employers to better filter their applicants
Social Selling Masters
JULY 18, 2017
Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, and has only one goal in mind and that is for you to blindly buy anything they sell no matter… Continue Reading → Prospecting Social Selling Best Practices
Sherrilynne Starkie
JANUARY 29, 2018
These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. Analyst skills and aptitudes. Effective social media analysis takes the right combination of hard skills and softer aptitudes.
Convince & Convert
SEPTEMBER 15, 2014
Tweetable Moments Done is better than perfect.
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