article thumbnail

Awakening Heart Energy: The Key to Human Connection and Mental Well-being

Janet Fouts

The Power of Heart Energy Right here, amid all this busyness, lies our potential to reconnect to our hearts and those of others. When we recognize and appreciate the heart energy of others, we open ourselves up to deeper connections. When we are feeling lonely, it is this understanding that’s missing, isn’t it?

Energy 180
article thumbnail

How I Took a Real Vacation While Managing Social Media Clients (and You Can Too)

Sherrilynne Starkie

You can’t pour creativity and energy into client work if your own well is empty. By keeping my daily work to under an hour—even while navigating train stations, temples, and Tokyo street food—I proved to myself that with the right systems, delegation, and expectations, a solo social media manager really can take a real break.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Should You Reply to Social Media Comments?

Sherrilynne Starkie

Emotional bandwidth : Even positive engagement takes energy. Most social media managers I know are doing the best they can with what they’ve got. Here’s what makes it hard: Time : Replying to every comment takes effort—especially when the volume is high. And once trolls enter the chat, it gets even more draining.

Comments 195
article thumbnail

How to Grow A Social Media Channel From Scratch

Social Media Strategies Summit

To help you out, Mike Mueller — Digital Media Specialist at the US Department of Energy’s Office of Nuclear Energy — shared the best practices he learned from launching the agency’s Facebook, Twitter, and LinkedIn accounts at our Social Media Strategies Summit for Government. Image source Of course, those aren’t the only options.

article thumbnail

How live social shopping is driving brand results

Sprout Social

You need someone who is high energy, comfortable on camera, knows the products inside and out and wont be easily fazed by potential technical or on-air issues. To keep the energy high throughout the event (and make it feel less like a one-sided sales pitch), consider including audience interaction moments like polls, contests and giveaways.

Brands 114
article thumbnail

What to Do About Targeting?

Jon Loomer

For a single ad set, the main things it wastes is time and energy. Your inputs likely have very little, if any, impact. By itself, your obsession with detailed targeting and lookalike audiences doesn’t matter all that much. But the worst thing you can do is create multiple ad sets for targeting in this case.

Energy 114
article thumbnail

Saying Goodbye: A Marketing Consultant’s Reflections

Sherrilynne Starkie

I now am investing my time and energy only into partnerships that allow for sustained impact, rather than quick wins. Unlike some private sector clients who expect immediate returns, organizations like this understand that effective marketing and communications require education, strategic positioning, and long-term awareness-building.

Marketing 195