A Guide to Twitter Competitor Analysis

Audiense

If your brand is on Twitter, you may think that you’re doing enough by sending out tweets regularly and engaging with your followers. But what if your competitors are doing far better than you? What are they doing differently that’s resulting in their success? And how far are you falling behind?

How to do competitive analysis on social media: case study

Awario

We break social media competitor analysis into 5 simple steps by comparing Apple Music, Spotify, and Google Play Music in an exciting social listening case study

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Elon Musk: reputation analysis

Awario

Elon Musk is the representation of a modern billionaire — and he carefully creates his public image. But how popular is he really? And does his online reputation depend on his social media presence? We analyzed Elon Musk's online reputation to answer these questions

6 Key Elements of Competitor Analysis That Will Help Your Business Win Out

Social Media Today

Competitor analysis is a key element in any effective digital marketing approach - here are some tips to help improve your competitor research efforts

How To Analyse Twitter Data | Twitter Data Analysis Guide

Audiense

Your brand is on Twitter and publishing content regularly. And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work. But how can you know for sure unless you look at the data?

8 of the best social media competitor analysis tools for 2021 (+3 new)

Awario

Over the last few months, we've tried dozens of competitor analysis tools, until we finally settled on a few that we use regularly. This post is a selection of free or affordable competitor research and analysis tools that keep giving us the best insights for growth

JK Rowling online reputation analysis

Awario

Why does the Internet hate JK Rowling? And does it really? We analyze the online reputation of the Harry Potter author and show how to check your own online reputation

What is Audience Analysis & Why is it Important?

Audiense

Understanding your audience is a basic prerequisite to finding and maintaining any success as a business, and performing audience analysis is how you achieve that. You put work into making sure your products are of the highest quality.

Content Analysis App BuzzSumo Adds YouTube Insights

Social Media Today

Content analytics app BuzzSumo has added another element to its impressive toolset

How Coca-Cola rules Christmas marketing: campaigns analysis

Awario

In this article, I analyze four years of Coca-Cola's Christmas marketing campaigns and attempt to figure out what makes them so successful and what marketers can learn from them

Top 10 Sentiment Analysis Tools for Social Media

Quintly

With the help of advanced social media sentiment analysis tools and best-practices it is! In this article, we’ll take a deeper dive to understand what sentiment analysis is, along with a list of tools you can use.

Top 10 Data Analysis Tools for B2B Marketing

Oktopost

An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . So before diving into which data analysis tools are best, it’s worth it to have a brief refresher on what they are precisely.

Coke vs. Pepsi by country and state: Social listening analysis

Awario

We used the social listening tool Awario to analyze conversations around Coca-Cola and Pepsi on social media to try and determine the winner of the Cola Wars as seen by the brands' global and U.S. audiences

The Science Of Social Listening: Mixing Market Research With Competitive Analysis

Digimind

Brands Digital Marketing Insight Driven Marketing Social Listening Trends Consumer Insights Competitive analysis social media Social Intelligence Market Research Brand Reputation??? Better Together: Synergizing Your Marketing Tools.

Audience analysis: What is it and how to do it?

Awario

Audience analysis with social listening is consumer research minus the hassle. Learn how to run a thorough yet effortless audience analysis with a social media listening tool like Awario

10 Sentiment Analysis Tools to Measure Brand Health

Social Media Today

Brand health is a collection of metrics which represent brand awareness, brand reputation, and brand’s share of voice

ITIL Certification Cost & Benefit Analysis

The Realtime Report

ITIL Certification Cost & Benefit Analysis. Most if not all industries today are governed by a set of best practices. These practices are arrived at when industry players including associations, experts, and other stakeholders together, come up with a framework of tried and tested guidelines that will address specific situations effectively and perhaps economically.

Cost 76

Sentiment Analysis: What is it and how does it work?

Awario

Sentiment analysis is the ultimate buzzword. With any luck, this guide will help you learn more about sentiment analysis: from how it's used to the ins and outs of the mechanics behind it And as buzzwords go, it's a concept that's very often misunderstood.

Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign

Webbiquity SMM

While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis. The post Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign appeared first on B2B Marketing Blog | Webbiquity.

Content Gap Analysis: Is Google Search Console Sending Messages With Errors?

MegaBytee

– Simply by using Content Gap Analysis. What do you mean by Content Gap Analysis for SEO? You can say that a Content Gap Analysis is like a well-wisher that tries to indicate that you might have missed some of the lucrative opportunities while strategizing your SEO.

New in Awario: Sentiment Analysis for every language

Awario

Awario has offered sentiment analysis for a few years now, but it only worked for English and - let's face it - it wasn't perfect. That changes today - meet the brand new sentiment algorithm that works for every language and is available in every pricing plan

BMW vs. Audi: A brand race [social listening analysis]

Awario

Audi and BMW are the two German car manufacturers that have conquered the most consumer hearts worldwide. We took a look at the brand rivalry through our own social media monitoring and analytics tool Awario

8 Easy Steps to Creating a Competitive Landscape Analysis

Oktopost

You need to take the methodical approach and create a competitive landscape analysis. A competitive landscape analysis is a proactive way to understand how you compete with your industry peers. What is competitive landscape analysis? The value of competitive landscape analysis.

Using Applied Behavioral Analysis in Social Media

Social and Logical

Research psychology has defined a framework called ABA (applied behavioral analysis). Applied Behavioral Analysis ABA antecedent behavior consequenceMarketing is focused on getting people to notice brands and behaving in a favorable direction. So, how can this be accomplished? It is simple and effective. Any situation can be viewed and modified using this framework to generate real and measurable results. The first step is to identify the behavior that you want.

5 Benefits Of Conducting A Competitive Analysis

Digimind

Conducting a competitive analysis is an essential step for every successful brand. Briefly, a competitive analysis is a living document that identifies and evaluates your competitors strategies to determine their strengths and weaknesses in relation to your own products and services.

Using The Right Numbers For Analysis

Small Business Mavericks

Analysis Is Only As Helpful As The Data You Get. Tracking & Analytics analysis localization serp Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind? That difference is barely mentioned in Loren Baker’s How To Compete In Localized Google Results on Search Engine Journal. But the difference between the two reminds me of how easy it is to miss something important.

5 Benefits of Conducting a Competitive Analysis

Digimind

Conducting a competitive analysis is an essential step for every successful brand. Briefly, a competitive analysis is a living document that identifies and evaluates your competitors strategies to determine their strengths and weaknesses in relation to your own products and services.

Report: social media analysis | Sherrilynne Starkie

Sherrilynne Starkie

Social listening analysis of COVID-19 vaccines: market research guide

Awario

Every day millions of people share their opinions, thoughts, and feelings online. They post on social media, leave comments on videos and forums, and write blog posts.

Why Competitive Analysis Matters and How to Do One That Works

Digimind

Competitive analysis, as a key element of competitive intelligence, is essential in most businesses’ success. Whether you’ve been in the industry for years, or are looking to penetrate a new market, you should always run a thorough analysis of your competitors. Competitive analysis

Why Competitive Analysis Matters and How to Do One That Works

Digimind

Competitive analysis, also known as competitive intelligence, is essential in most businesses’ success. Whether you’ve been in the industry for years, or are looking to penetrate a new market, you should always run a thorough analysis of your competitors.

The Internet's favorite film by Quentin Tarantino [analysis]

Awario

The world of Tarantino movies is dark, witty, and complicated. We used the social media listening tool Awario to see which Tarantino picture is social media's favorite

Film 88

Strengthen your competitive analysis strategy with social listening

Sprout Social

With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Get started with competitive analysis today. Visit our website to learn more about Sprout’s competitive analysis offering. .

Social Media Competitor Analysis in 10 Steps [Infographic]

Social Media Today

Running a competitor analysis can reveal a lot of key insight or your planning - here are the key steps to keep in mind

Strengths, Weaknesses, Opportunities, and Threats: How to Perform a SWOT Analysis

agora pulse

Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy. SWOT Analysis. What Is a SWOT Analysis?

How to Conduct a Social Media Competitive Analysis (Free Template)

Hootsuite

Start with a social media competitive analysis. This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead.

8 Competitor Monitoring and Analysis Tools to Help Improve Your Digital Marketing Efforts

Social Media Today

Competitor analysis is key to maximizing your digital marketing performance. These tools will help you learn what's working, and what's not, in order to boost your strategy

7 Competitive Analysis Tools to Help Improve Your Marketing Approach

Social Media Today

Monitoring the performance of competitors in your niche can provide you with a range of insights to improve your tactics

The 21 Best Sentiment Analysis Tools in 2020

Keyhole.co

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool.

Social Media Competitive Analysis: Tips & Examples for Agencies

Quintly

There’s nothing more satisfying than helping your clients outshine their competitors on social media. Agencies Competitive Benchmarking