Social Capital Ottawa

Sherrilynne Starkie

Canada’s national capital is Ottawa and one of the city’s many strengths is the active and passionate social media community that thrives here. This one-day conference is “must attend” for social media enthusiasts and newbies alike.

One week until Social Capital Ottawa

Sherrilynne Starkie

There is just one more week until the third annual Social Capital Ottawa, a one-day conference for O-city’s active social media community. Social Capital Ottawa. Using social media for research: Social Capital 2012. Social Capital Ottawa.

Using social media for research: Social Capital 2012

Sherrilynne Starkie

The Social Capital 2012 conference took place on Saturday in Ottawa and more than 220 people turned up to share and learn about the latest in social media thinking, issues and technologies. One highlight was Kelly Rusk’s session on using social media for research.

Ottawa: Social capital conference | Sherrilynne Starkie

Sherrilynne Starkie

My social capital in Ottawa | Sherrilynne Starkie

Sherrilynne Starkie

Don’t Squander Your Social Capital

Janet Fouts

Social capital is one of the new buzz words of the decade. Tara Hunt calls it “ Whuffie “ Whatever it is, the better your social capital the more likely it is your followers will take action. It’s natural for you to get excited when somebody with a huge amount of perceived social capital responds to something you said. Those are the ones with social capital.

Ways to spend your Social Capital

Buzz Marketing for Technology

If you read the last two blog posts on Social Search could it be a Google Killer and When is Amazon go Social , you would begin to get a glimpse of the web in the next 24 months. Increasing Social Capital will become more important than ever to you and your web experience.

Analytics: what are you really learning?

Sherrilynne Starkie

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Social Media Analysitcs (Photo credit: cambodia4kidsorg). Getting a solid return on investment in social media is tough to measure.

Is it time for a social media purge?

Janet Fouts

Social media is slowly becoming more social. Facebook mindful social Social Media Networks mindfulsocial social capital

The Attention Economy is Distracting Me

Direct Marketing Observations

Aren’t all of those social buttons just surface level engagement triggers that require little or no engagement by the user and the recipient? Social Networks Facebook Linkedin social capital Twitter Twitter has the RT button and the favorite button.

14 step bare-bones guide to influencer outreach

Janet Fouts

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Do they get comments and do people share their content through social media?

BRAND EQUITY: ARE YOU THE BEACH BALL?

Myrland Marketing

Another critical component we must consider, and which is increasingly possible today because of Social Media, is the importance of building equity in [.]. Branding Social Media Uncategorized Brand Brand Advocates Brand Equity Business Consulting Law Firm Lawyer Legal Marketing Marketing and Advertising Professional Services Social capital Social Media Consultant

The Mothers Are Coming And They Will Change The World

Forbes Social Media

The next time you’re tempted to take control and expect others to fall in line, consider the leadership model of two successful social action groups: Mothers Out Front and Moms Demand Action. They rely on mothers’ strong social capital and community ties to build their ranks

Ottawa’s Capital City News

Sherrilynne Starkie

A couple of weeks back Ottawa saw the launch of a new local community newspaper, Capital City News. My social capital in Ottawa. Produced by Sun Media as a grass roots publication, the newspaper is published in weekly neighbourhood variants across the region.

News 317

IABC Canada: the big shift

Sherrilynne Starkie

Ipsos Public Affairs conducts corporate reputation and social research around the world. Social capital Ottawa. Ottawa’s Capital City News. Featured Headline Ottawa public relations Canada Darrell Bricker IABC PR Social Media

Using word clouds in communications analysis

Sherrilynne Starkie

Related posts: Using social media for research: Social Capital 2012. Social media in call centres. Three biggest myths of social media. Featured Headline Marketing public relations Analysis Ottawa Social Media strategy Tag cloud Wordle

Twitter’s Biz Stone speaks at CIRA’s AGM

Sherrilynne Starkie

He told the crowd made up of Internet geeks, social media enthusiasts and business professionals about how Twitter was born in 2006. Using social media for research: Social Capital 2012. Photo Credit: CIRA. This week CIRA*, the organization behind the.ca

Become A Superconnector With Scott Gerber - This Week's Six Pixels Of Separation Podcast

Twist Image

Scott believes that we should never diminish the power of our social capital, and we should be constantly making deposits to ensure that the account keeps growing. social capital. Episode #606 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Everywhere I look, I see the book Superconnector. Online, in bookstores at the airport.

8 use cases for social media and associations

SocialFish

In case you missed them, or want them all in one handy link, here is a nice roundup for you of our Social CRM Use Case series , which was originally created for the Avectra blog. ROI and Social CRM Use Case 1: Using LinkedIn for Member Recruitment.

It’s Time to Give for Change Every Day

Janet Fouts

Our family supports a fair number of causes though, so we are not going to miss the opportunity to play off your guilt and your social capital to help a worthy cause. Use your social capital to help spread the word. You know what really bugs me about the holiday season?

Sharing is how you build a Brand

Buzz Marketing for Technology

As the old adage goes – some people spend more time planning the wedding then they do the marriage and this is true of a lot of what we see organizations do socially. Related posts: Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a.

Brands 228

Social CRM Use Case 5: Recruitment

SocialFish

Our [SocialFish] definition of Social CRM is “the discipline of applying social media to membership management”, and the 12 use cases in our white paper, ROI and the Impact of Social CRM , show this in action. In ALL cases, you should be building your community on social media sites before you even think about ROI. Connecting the dots between purchases and social capital for member recruitment. Social CRM and ROI

Social CMO – Will CMO’s miss this opportunity?

Buzz Marketing for Technology

CMO’s have one of the most unique opportunities in front of them that they have ever had and I wonder if they will be able to capitalize on it. 2009 was the year Social hit its tipping point and from here on out we will never be able to go backward. Tags: Social Media

From Living in a Van to IBJ’s “Forty Under 40?: The Daniel Herndon Interview

Firebelly

Where does social marketing fall into your approach? The greatest capital that any business has is their human capital, often used to refer to employees. To me this also includes social capital, meaning your customers that believe in you.

New Social Media Sites…for Business?

The Social Media Incubator

“While certainly not harmful, this seems redundant to LinkedIn from my perspective and seems to be a way that Facebook is trying to become relevant in the same way they are relevant for social connections,&# said Social Media Strategist Caroline Melberg. “I didn’t see anything with Branch Out that I can’t do with LinkedIn – only better with LinkedIn as more of my professional connections are participating there. Branch Out is Business Networking on Facebook.

Sites 104

Social CMO – Will CMO’s miss this opportunity?

Buzz Marketing for Technology

CMO’s have one of the most unique opportunities in front of them that they have ever had and I wonder if they will be able to capitalize on it. 2009 was the year Social hit its tipping point and from here on out we will never be able to go backward. Tags: Social Media

Rockyou fined and social media implications

Laurel Papworth

Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. First Round Capital. Sequoia Capital.

Yahoo 75

MUST WATCH: The state of the internet and group-forming

SocialFish

I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups.

Groups 205

Why I Started Social Selling

Koka Sexton

Several months ago I had the opportunity of being on my second Salesforce Live broadcast “ Using social connections to turn prospects into customers “ Truely an awesome experience. Over 30,000 people streamed the broadcast and the engagement on social media was amazing.

The Future of Work: A Manifesto

SocialFish

We all have the social capital to help fix that. Work involves social respo­nsibility. **­ *. The new human workplace therefore has a respo­nsibility for social good. **­ **.

The Power Of Imagination

Twist Image

I caught myself having this feeling and found myself wondering when was the last time I felt this way about a brand in the social media channels? When was the last time that a consumer review or someone with social capital. Great advertising does many things that social media will never compete with. What this commercial reminded me, is that advertising does something that social media has yet to do: fosters a sense of persuasion through imagination.

You Damage More Than Your Own Personal Brand With Bad Online Behavior

Myrland Marketing

In Social Media, Context Is A Luxury. In the age of social and digital media, we are not always afforded the gift of context when we post. Innovative Use of Social Media? I’m a very social person,’ Aquila told the ABA Journal in 2009. ‘It’s Grandstanding On Social Media.

Debating the value of measurement

SocialFish

Curiosity and passion and creativity and perspective are not, organizational culture is not, social capital is not, ethics and integrity are not. Wanted to point you to a fantastic conversation/debate going on over at Talent Anarchy , one of my favorite blogs.

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media.

5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web.

Fetching Friday – Resources Mashup & The Fourth

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Social Media / Social Networking. Is the bank of social capital broken ?

Mashup 146

Why I Started Social Selling

Koka Sexton

Several months ago I had the opportunity of being on my second Salesforce Live broadcast “ Using social connections to turn prospects into customers “ Truely an awesome experience. Over 30,000 people streamed the broadcast and the engagement on social media was amazing.

Marketing Is Dead

Twist Image

Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? Does it mean that newer components like community management, engaging influencers, building social capital with customers, and engaging with consumers in more collaborative ways (the four core pillars that Lee argues have put the death knell on traditional marketing) hasn't changed the game? Not all brands are social. social capital.

Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

It was a fantastic illustration that you have in the book that shows your own personal media usage habits and the channels across the social Web that you used a few years ago versus the ones that you use now. Brian: I’ve studied this actually, the idea of social network fatigue.

Klout 124

BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

the social webâ??has I heard this message at a conference on global health in Geneva last week, but I also heard that the barriers to these potential achievements are social and cultural, not technological. RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but s the social and cultural change that will have far more impact. s a social not a technological development. And our tardiness is social. Search the BMJ.

How do I get People to Interact and Build Lasting Relationships?

Stay N' Alive

Some call this “Social Capital&# , or “ Whuffies “, being a form of currency for that Capital. Social Media: Twitter, Facebook, make this possible and the people don’t even have to know who you are. Several months later Guy approached me again, this time with an idea to publish surveys targeting Twitter and other social networks on SocialToo. Today’s he’s a brand that even non-social media folk know and turn to for help.

Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

In a nutshell, I focus on Twitter for mostly professional discussion (sharing social media news and information), whereas Plurk is a less rigid platform and feels a lot less formal to me. and social media sphere. If you want a more close knit type of social media, plurk, hands down.

Blogging in 2017: How to Disrupt and Get Noticed

ProBlogger

It may occasionally border on impossible depending upon your link-building abilities and social capital. This is a guest contribution from Sam Warren of Rankpay. I’ve got good news and bad news. The bad news is this: that boring content you’re probably peddling?