Update on Social Media ‘Buy Buttons’

Ignite Social Media

It has been awhile since we have heard much about ‘buy buttons’, even though almost all of the social channels have their own version. Buy buttons started coming on to the scene in 2014 in response to marketers trying to better tie social media interactions to purchases.

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Best Practices for 2017 Social Media Buying

Ignite Social Media

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Buy while the going is good!

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Bye Bye Buy Buttons | Social You Should Know

Ignite Social Media

As we get ready to say goodbye to 2016 we’re also saying Bye Bye Buy Buttons, checking out my big 2017 Facebook “Prediction” and taking a look at Snapchat’s big move with the NFL. Bye Bye Buy Buttons.

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Computers vs. Humans: Media Buying in the 21st Century

Ignite Social Media

They handle the entire media-buying process, from building and maintaining relationships with vendors, to setting up insertion orders, to placing and optimizing ad buys. Programmatic Buying. Buying Natively.

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The Dangers of Buying Followers

Socialmedia.biz

While this may seem like a good idea, there are valid reasons for why you should not spend your money on buying Instagram followers. Most of the followers you buy from unreliable third-party providers aren’t real people and happen to be bot accounts.

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Strategies for Approaching Social Media Paid Buying

Ignite Social Media

There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies. Trends in Paid Social Buying. With more money being devoted to paid, brands need help placing and optimizing these buys.

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Stop Buying Followers; Why You Should Stop Paying to Grow Your Social Following

Ignite Social Media

Buying followers is one of the worst ways to spend your social media budget. Buying Followers. The easiest and WORST way to achieve this goal is to simply buy your fans from a third-party service. Now, for those of you who are less familiar with media buying CPMs, that’s BAD.

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Which Media Buying Platform is Right for You?

Ignite Social Media

When it comes to placing media on social, media buyers have a choice: buy directly or through third-party software. The comparisons below can help you determine which buying platform is right for you. Each media-buying platform comes with different levels of support.

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An Insider Look at Reach and Frequency Ad Buying on Facebook

Ignite Social Media

Of the two methods of buying ads on the platform, Auction and Reach and Frequency , here’s a deeper look into the benefits of Reach and Frequency ad buying. What is Reach and Frequency Ad Buying. The two buying types work can work hand in hand.

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Is Buying on Facebook More Expensive? And is it Worth it?

Ignite Social Media

The post Is Buying on Facebook More Expensive? Facebook Marketing Media Buying Social Media Marketing Facebook Ad Buying Facebook Ads Facebook Advertising social media social media ad buying

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Why Buy Sports Cards?

Idaconcpts

While trading cards may have lost their luster in recent years, there are still plenty of reasons to buy, sell and trade them. However, as time passed, more and more people decided that they wanted to buy and trade cards of their favorite players.

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How to Buy a Business with No Money

The Realtime Report

How to Buy a Business with No Money. It can be a struggle to get the funds together to buy a business and it may seem like you’re of luck if you don’t have the money to get started. Luckily, there are ways to buy a business even if you have no money to spend.

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How to Get Started in Media Planning and Buying

The Realtime Report

How to Get Started in Media Planning and Buying. We’re here to get you started in media planning and buying so you can ride the ever-growing wave up and up. What’s the Difference Between Media Planning and Buying? The simple days are gone.

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Buying Facebook Likes. It Happens. A lot.

Jason Yormark

And buying Facebook Likes is no different. That exact scenario is what has some buying Facebook Likes. If you check the marketing section over at Fiverr.com you’ll find hundreds of offers to buy Facebook Likes, Twitter Followers, YouTube Views, etc.

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Ontologies: Borrow, Build or Buy

Forbes Social Media

The complexity of data modeling, and ontology creation, gives rise to whether it is better to borrow, buy or build your ontologies

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Buying and Selling Followers and Likes Ruled Illegal in Precedent-Setting Case

Social Media Today

A case in New York has ruled that buying social media followers and likes is illegal, in what could be a landmark precedent

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Google Expands Outcome Based Buying and Automated Bidding to More Campaign Types

Social Media Today

Google is expanding its automated ad bidding options, providing new options to campaign reach and optimization

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How Social Media and Smart Devices Impact Consumers’ Buying Decisions [Infographic]

Mindjumpers

This brilliant infographic by Symphony Teleca entitled “The Meaning of Like”, illustrates how mobile devices and real-time access to review sites and social networks impact consumers’ buying decisions and overall retail experience. Social networks influence buying behavior.

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Facebook Announces Two New Video Ad Buying Options to Maximize Revenue Potential

Social Media Today

Facebook's adding some new buying options for its video ads as it seeks to maximize the option's revenue potential

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Getting Your Business Underway: 8 Platforms for Buying and Selling Heavy Equipment

The Realtime Report

Getting Your Business Underway: 8 Platforms for Buying and Selling Heavy Equipment. There are a number of key points that make the option of buying and selling via an auction the most viable proposition.

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How Clients Buy: reader competition winner!

Sherrilynne Starkie

Congratulations to Roxanne Deevey , the lucky winner of the newly released business book: How Clients Buy: A Practical Guide to Business Development For Consulting And Professional Services. . The post How Clients Buy: reader competition winner!

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3 Things You Need to Know Before the Facebook Campaign Budget Optimization Migration

Ignite Social Media

If you’re interested in learning more about how Ignite can help you build your Facebook buy with CBO, contact us here. Facebook is giving time back to media buyers by migrating all ad accounts to Campaign Budget Optimization (CBO) starting early next year.

Groupon? Don’t Buy It

SocialFish

I’m a little concerned about a recent article in Associations Now extolling the virtues of Groupon for associations. Now, I’m no Groupon expert by any means, but I read a lot, and most of what I read about Groupon is BAD.

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Get Executive Buy-In on Your Social Business Program

Mindjumpers

Dave and I almost answered in stereo: “Get executive buy-in on your social business program”. With buy-in, I don’t mean “yes let’s get some of those fans on Facebook”; it’s about getting a fully committed company also when it comes to resources. Tweet.

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Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

The Realtime Report

Facebook tests new ‘buy’ button for online purchases in U.S. Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch.

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Group Buying! Game Changer or Not?

Atom Thought

So how do you buy your t-shirts, or shoes? And maybe if you were buying an unbranded shoe or a t-shirt from janpath, you might want to take help from your friend in bargaining the prices won’t you? Or Is Group buying = social shopping?

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Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

The post Why Did a Russian Weed Company Just Buy Ebola.com for $200,000? News buying domains ebola ebola.com If you haven’t heard the news, businessman Jon Schultz just sold Ebola.com for a whopping $200,000, and that’s just the tip of the iceberg.

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What If Twitter Did Buy TweetDeck?

Waxing UnLyrical

Note to self: invent something people love and then buy an island). Considering UberMedia was rumored to be in the mix to buy TweetDeck for $30 million just a few weeks ago, that’s very interesting news. Will Twitter shut TweetDeck down if it buys it? Rumors ran rampant.

Review of the Online Group Buying Industry

Idaconcpts

Group buying is a trend that had incredibly growth throughout 2010. Group buying, which refers to social buying or collective buying as well, is the buying an offer which has been significantly reduced, due to the fact that it is only valid if enough buyers are found.

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5 Deadly Ad Buying Mistakes

Convince & Convert

After all, the current capabilities of the display industry allow you to buy the exact audience that you want to reach. If you want to waste money, buy media. They’re the ones who spend £300,000 to buy a one-day homepage takeover on Yahoo! Image via BigStockPhoto.com.

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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

But we’re talking about one of the most powerful cultural forces of the 21st century … and you can actually buy a piece of it. Facebook is buying like crazy. But it’s not buying garbage tech. It’s buying GOOD products. it’s a shrieking buy.

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Buy Some Social Media Today!

Jason Yormark

About a year ago, I remember reaching a crossroads for myself around what career path I wanted to align myself with. I had built up close to 12+ years of experience around digital marketing, but was really gravitating towards social media marketing. I was lucky to be in the right place at the right time at Microsoft Advertising on the community team.

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Best Buy Mistakenly Exposes Their Exclusive Blogger List

Bill Hartzer

Best Buy , in a recent internal communication to their Wolf Bloggers exclusive blogger list, sent out an email to their list of bloggers about an agreement with another affiliate organization. Best Buy also send those bloggers certain products to test and review.

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Study Finds 1/3 Of Users Buy Directly From Instagram Ad

Forbes Social Media

Research from video technology startup VidMob showed more than one-third of the 1,000 survey respondents between the 16-45 using Instagram have bought something directly from the platform

The Top 10 Best Laptop Stands to Buy and Use for Work

The Realtime Report

The Top 10 Best Laptop Stands to Buy and Use for Work. It’s becoming as old as potato/potahto: laptop or desktop. Standing desks and PC stands are becoming more and more popular. Regardless of your choice, there are stands to improve your experience with your computer.

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The Pinterest Buy Button Might Rock Your Ecommerce

Convince & Convert

Image via BigStockPhoto.com Last Thursday, Re/code revealed that Pinterest is laying the groundwork for an eCommerce “buy” button. The very nature of the platform means users are in a product-oriented, maybe-even-buying mindset, which is key for driving eCommerce.

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Buy the book: Open Community is out!!

SocialFish

Buy it now! Soooo…we might have been talking your ears off about a certain little book we want you to check out… It’s finally here. We want to hear what you think about our ideas. Talk to me, Goose! What is Open Community? on Prezi.

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Buy the Book, and then We Show Up

SocialFish

Okay, maybe it’s not that simple, but we do offer lots of freebies (including in-person presentations and workshops) when you buy Humanize in larger quantities. That’s the real value for YOU if you buy copies in bulk.

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5 Reasons You Don’t Buy Likes with Facebook Advertising

Convince & Convert

You want them to visit your website, buy something, fill out a form that gives you access to more important data (like email address). “We use all of our Facebook ads budget to get more Likes on our page.” ” So said a new, corporate client in a recent kickoff meeting.

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How to Buy a Website

Techipedia: Tamar Weinberg

Apart from a great how-to on starting up a site, it highlights the growing trend to buying websites rather than starting from scratch. Why Buy? By buying instead, you can get a proven website where you can focus on growing the site rather than getting than initial traction.

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