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How Social Media Has Changed the Hotel Business

Spin Sucks

Guest post by Ann Manion , president of Hotel Advantage. As a specialist in hotel reputation management, I’ve watched hoteliers confront companies such as Trip Advisor and request the removal of unfavorable reviews from their profiles.

#BookLoews Lets You Book Hotel Room Via Twitter

The Realtime Report

The luxury Loews Hotels & Resorts, a subsidiary of Loews Corporation, recently announced that hotel booking is now possible through Twitter. Loews Boston Luxury Hotel (image: Loews website).

The World’s First Instagram Hotel Gets Rave Reviews

Convince & Convert

it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences. Case and point – the world’s first “Instagram Hotel.” A very special offer also aids to the surge in buzz surrounding this hotel.

Three awesome social media campaigns by CVBs and hotels

SocialFish

The aims of hotels and the CVBs who represent them intersect in significant ways, and when the two organizations work together they can achieve impressive results. As these campaigns illustrate, CVBs and hotel marketers can accomplish great things when they find creative ways to work together.

Hilton’s New Hotel Chain Targets Millennials with Branding

Convince & Convert

So far, Hilton has 102 hotels signed, and another 30 properties are in various stages of approval in cities such as Atlanta, Houston, and Chicago. Politics: Iowa Votes First.

Case Study of 7 Hotels Online

Ari Herzog

Some 16 months after comparing seven hotel chains’ websites and observing which had noticeable social media presences that were visibly linked on those sites, Best Western continues to take top honors.

Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. Vanessa Sain-Dieguez, Hilton Hotels @vsdieguez. Certainly hotels are probably in the same ballpark as airlines in terms of people’s visceral reactions, both good and bad.

Ottawa's eWomen Network: 19 Oct ? Arc Hotel | Sherrilynne Starkie

Sherrilynne Starkie

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No More Filthy Hotel Remote Controls And A Better Way To Save Your Content For Later

Twist Image

Plus, why you don''t need to ziplock your hotel room remote controls any more thanks to LodgeNet''s app, StayConnect. Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7

5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

SPGLife was another popular hashtag that popped up during our research as part of the outreach strategy of the Starwood Hotels group, with over 4,500 mentions over the last three months. Right: Screenshot from the Starwood Hotels website.

Four Seasons #IgniteTheSpark Campaign Brings Romance To Social Media

The Realtime Report

Because it appeals to their guests: Four Seasons’ research showed that guests wanted the hotels to “create romantic experiences during their getaways” and that more than 50% of couples surveyed believed travel was “the best way to keep the spark alive in their relationship.”

Bigfoot, Hotels and Monopoly #fail

Jeff Esposito

10 Hotel Secrets from Behind the Front Desk – next time you travel have a crisp $20 on you. Wow what a week. Long and short but good none the less. Hope you had a good one, and boy is summer here or what? This week’s edition of Five for Friday has some good summer fun. Any good weekend plans?

Using Social Media to Generate Measurable Sales – It’s Possible

Convince & Convert

halftimejay Tweet This Making Every Experience Memorable Some people, especially business travelers, like to stay in the same brand of hotel everywhere they go. Omni Hotels is unique because it only has 60 properties in North America, and each one of them is different from the next.

Explore the World with these 4 iPhone Apps

Idaconcpts

It offers unique hotel values that are exclusive to Mobile users. Orbitz Flights, Hotels, Cars. Orbitz Flights, Hotels, Cars extends the large market share enjoyed by this titan of travel. That lets it quickly locate hotels in your vicinity.

On Writing and Advice from Ernest Hemingway

Spin Sucks

When Ernest Hemingway suggests you do something with your writing, you stop and listen. Here are books he advises you read, how to overcome writer's block, what to do about the art of revision, and more. The post On Writing and Advice from Ernest Hemingway appeared first on Spin Sucks.

Social Media Stunts Do More Harm Than Good

Convince & Convert

Other examples include KLM’s Surprise program (we’ll be running a whole blog post about KLM’s social programs this week), and recently, DoubleTree Hotels’ birthday f or A.J. million people who won’t find a boogie board in their hotel room ?

Does QR stand for Quasi-Ridiculous? (an analysis)

Convince & Convert

In fact, the QR code itself is substantially larger than the logo of the company (Crowne Plaza Hotels). If you want to run an expensive national print ad campaign to make sure people think your hotel is all post-modern and zeitgeisty , then I guess this qualifies as killer graphic design.

We Are Looking for a Content Manager

Mindjumpers

Mindjumpers is looking for a Content Manager that will be working on Coca-Cola Ski Hotel in Val Thorens. Mindjumpers Coca Cola Community Management Content Manager Facebook photos and video Ski HotelTweet.

Are You Keeping Your Social Antenna Up?

Convince & Convert

George Jordan, the General Manager at Hotel Felix in Chicago is all about the antenna. Seeing an opportunity unfolding, Jordan and his PR firm instantly updated the hotel’s Facebook page , Twitter account , and blog with a special $79 blizzard rate.

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The Best Piece Of Business Travel Advice

Twist Image

If I have to sleep over in a hotel, I can also organize my meeting time, so that it best suits my family needs first. hotel. airmiles airtravel airlinestatus airportlounge americanexpress businesstravel businesstraveladvice businesstraveltips eaglecreek eaglecreekpackitsystem eaglecreektarmac22 eaglecreektraversepro22 flightcancellation flightdelay flights hotel nexuscard superelitestatus travel twistimage

Google Removed Carousel from Google Search Results

Bill Hartzer

A search for keyword phrases such as Dallas Hotels, Chicago Hotels, and New York Hotels, popular searches that previously showed the Google Carousel, now shows a different type of search result, which is similar to the traditional map pack. Mainly the hotel industry.

Three Ways to Improve Customer Experience Today

Spin Sucks

What is it about a hotel pool that makes it so exciting? I remember being ridiculously pumped as a kid about staying at a hotel and playing in the pool. When I find out I’m staying at a hotel that doesn’t have a pool, I automatically feel bummed and ripped off.

Hotels and Social Media Travel Tourism

Laurel Papworth

Just had a rather crappy experience with Discover Australia – they advertised “Free Internet -Exclusive&# for the hotel we wanted to stay in, then after we booked (we sent a confirmation email with a question on the internet) said “Oh it’s just a FREE 1/2 HOUR&#.

9 Reasons Why Hilton’s Social Media Strategy Succeeds

Simply Measured

A Google search for the word “hotel” turns up 2,990,000,000 results in 0.76 Nothing stops a user from clicking on one of these links to go on and book any of the hotels that suits them. A photo posted by Hilton Hotels & Resorts (@hiltonhotels) on Aug 20, 2016 at 1:32pm PDT.

SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

It’s been an incredibly busy and physically taxing few days (with little hotel internet and no real opportunities to sit down and edit posts), so you’re seeing yesterday’s keynote today (and numerous other posts to be put on this blog in the upcoming days).

12 Websites Blocked by the People’s Republic of China

Bill Hartzer

There is free internet access here at the China World Hotel in Beijing, but is it really free? Certainly there are probably other websites blocked in China but these are the ones listed on the card in my hotel room.

200+ Brilliant Content Marketing World Speakers (and Where to Find them on Twitter)

Visually SM

Felicia Yukich, Four Seasons Hotels and Resorts. In the universe of content marketing, few events rival Content Marketing World currently happening Sept. 8-11 in Cleveland.

KLM Lets You Book Flights Via Facebook and Twitter

The Realtime Report

Booking through social media is not a new concept – Loews Hotels & Resorts allow customers to book via Twitter – but KLM is the first to allow the entire process to happen via a social network, payment included.

Public Relations is Everyone’s Business

Waxing UnLyrical

If you’ve ever stayed at any Ritz-Carlton hotel, you know just how terrific they are. They had Q-tips (most hotels don’t)! What terrific public relations ambassadors they are for the hotel.

A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. 33% switched hotels. — Marriott Hotels (@Marriott) December 19, 2014. Hotels: 23%.

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How Do I Split My Marketing Budget?

Spin Sucks

Ann is president at Hotel Advantage and she is a huge advocate of social media. I “met&# her only a couple of weeks ago, but have been really pleased not only with her level of engagement (see this newsletter on Hotel 71 ), but also at her ability to take on some risk and try new things.

Social Media Horror Story With A Happy Ending

Firebelly

Worse, I somehow lost my credit card between the airport and the hotel. The clerk wouldn’t let me check-in, citing hotel policy. One hotel chain has a process to monitor Twitter, where they will say “Hey Dennis — man, sounds like a bad day.

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CEO Today: Interview with the co-founder of Flip.to – Brian J. Kent

Social Media Citizens

is a platform that helps hotels & restaurants earn new guests by turning their current guests into a huge team of trusted advocates. Here’s an example of how it works for hotels. It has also generated the most traffic back to the hotel’s site, in terms of visitors and real action.

The Most Surprising Things About Marriott on Twitter

Simply Measured

Marriott Hotels is one of the best-known brands in the hospitality industry. It is the largest hotel chain in the world. — Marriott Hotels (@Marriott) October 14, 2016. More to come on the world's first hotel in live beta.

Strategic Initiatives to Engage in Social Media Within the.

Mindjumpers

It is no surprise that the competitive power of a hotel lies within its service. It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. And that goes for hotels as well.

Five Steps to Start Innovating

Unspoken

If Jay Walker, the creator of Priceline.com, had not consulted with hotels and airlines as to what would work within their framework, he would have created just another travel site that failed to stand out from the rest.

Five Reasons People Aren’t Reading Your Blog

Spin Sucks

If an article pops up in your news feed, and one includes a gorgeous rendering of a luxury hotel, and other just has a headline that says “new hotel,” which one would you rather read? By Rebecca Devine.

World Press Shortcuts Justice System, Convicts IMF Chief of Rape

Socialized

I've been amused and disturbed by some of the press coverage of the trial of International Monetary Fund head Dominique Strauss-Kahn on charges that he attempted to rape a hotel chambermaid. My favorite piece is this video produced by Reuters which I saw on Yahoo! The video scans newspaper headlines

Social Media Fatigue

Spin Sucks

I’m coming to you from a hotel room. But last time I recorded from a hotel room my friend Damian Dayton very kindly suggested I place myself in front of a window. Does it feel like it was JUST Facebook question of the week time?! Today is Thursday. Right??

Facebook Updates: Dynamic Ads and Website Custom Audience Enhancements

Jon Loomer

A travel website can now dynamically show ads for a hotel or group of hotels based on travel intent. For example, if a user is browsing hotels in a certain destination, advertisers can show other hotel options in that same location.