Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Southwest Airlines works with outside partners as well, including Kansas City-based VML and Buddy Media.

Airlines 232

Airlines Social Media Collaboration Travel 232

Dave Fleet

MAY 12, 2010

Forrester analyst Augie Ray posted a list of seven things he recommends organizations do to avoid the recent problems of Nestle and United Airlines. The list makes for interesting reading: You must be proactive: Nestle knew the palm oil/deforestation issue could blow up, but did nothing about it until it did.

Organization 393

Organization Social Media Airlines Issues 393

Social Media Strategies Summit

APRIL 3, 2025

United Airlines One of the biggest marketing challenges for big brands is to present a relatable, human face. United Airlines understands this. It helps that Papa Johns employees have an obvious skill they can display AKA spinning pizza dough. Theyre also in a social-friendly niche, with approximately 4.6

Examples 130

Examples Brands Content Airlines 130

Social Media Today

SEPTEMBER 7, 2018

Facebook has updated its Travel Ads offering with a new airline specific addition to help target prospective passengers.

Airlines 125

Airlines Travel Facebook 125

Sherrilynne Starkie

FEBRUARY 19, 2012

Driving ROI from social media for airlines . This video is chock full of the latest statistics for social media use in business and discusses what’s important in measuring ROI. Related posts: Brands use social media for PR. Social media boosts campaigns. Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE.

ROI 290

ROI Social Media Airlines Statistics 290

The Realtime Report

FEBRUARY 13, 2014

Here’s another first for airlines: KLM Royal Dutch Airlines is now allowing customers to book flights and pay via social media. KLM has the largest Facebook following of any airline (over 5.1 Will this initiative be successful for the airline? Social Media Campaigns airline industry airlines Facebook KLM Twitter'

Airlines 187

Airlines Twitter Facebook Hotels 187

Devumi

APRIL 21, 2017

When left unchecked, they turn into PR disasters like what happened to United Airlines recently. The post United Airlines PR Disaster: What you Can Learn from Their #FAIL appeared first on Devumi. There are times, though, where companies fail to properly communicate on these platforms.

Airlines 98

Airlines Social Media Platform Company 98

Mindjumpers

MAY 3, 2012

On 3rd and 4th place you see the airline companies Scandinavian Airlines ( S AS ) and Norwegian Airlines. The two brands with most likes are the Norwegian clothing-brands One Piece and Moods of Norway with respectively 582,767 and 256,712 likes at present state s.

Social Media 247

Social Media Airlines Statistics Social Networking 247

Forbes Social Media

JULY 7, 2023

A video has gone viral featuring a woman on an American Airlines flight yelling about a passenger who was "not real." But follow-up videos about Reptilians are hoaxes.

Airlines 99

Airlines Video Features Social Media 99

Bill Hartzer

APRIL 4, 2024

In an era where digital presence is more critical than ever, United Airlines is defying expectations and setting new standards on social media. The airline has taken a bold leap, shifting from its traditional corporate image to a more dynamic, creator-driven approach. Its parent company, United Airlines Holdings, Inc.,

Airlines 88

Airlines Social Media UGC Social Media Management 88

The Realtime Report

FEBRUARY 11, 2014

The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US. Other airlines have used social networks to help passengers make connections , but this will be the first of its kind in the US. Million Twitter Sweepstakes.

Social Networking 189

Social Networking Airlines Twitter Travel 189

Forbes Social Media

APRIL 25, 2019

An incident on a Frontier Airlines flight highlights the issues. What rights do you have on an airplane?

Airlines 89

Airlines Issues 89

Jason Yormark

JANUARY 9, 2013

American Airlines/United Airlines – Luckily for me, I typically can avoid these chains, but they both suck. It’s unavoidable for most people to not have to fly on the major airlines to get where they want to go, but my experinces with both airlines are almost universally awful. Those were mine.

Products 200

Products Airlines iPad Brands 200

Techipedia: Tamar Weinberg

AUGUST 14, 2012

We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. The Kiwi airline is well known for their lighthearted safety videos. Combined, Air NZ’s online and offline presence has resulted in its place amongst the top 10 of the most successful airlines in social media.

Airlines 210

Airlines Marketing Statistics comScore 210

Hootsuite

OCTOBER 9, 2024

Follow their story on @BelugaSanctuary pic.twitter.com/3lp5RybOcP — Cargolux Airlines (@Cargolux_Intl) June 19, 2019 How did they do it? That way, they never miss an opportunity to offer support.

Examples 105

Examples HootSuite Sentiment UGC 105

Mindjumpers

JANUARY 26, 2012

The airline wanted to raise awareness among customers in Sweden about the fact that they flew to countries all over Asia and not just to China itself and still emerge as winners in Swedish markets. Tweet While surfing through the net, I found an interesting campaign by Air China, using Facebook’s check-ins.

Campaign 248

Campaign Airlines Facebook Case Study 248

Convince & Convert

MARCH 7, 2014

Greg Hounslow, WestJet @greghounslow.

Airlines 127

Airlines Social Media ROI Communities 127

Techipedia: Tamar Weinberg

DECEMBER 1, 2010

Their presence might permeate your household — you might have some products in the cupboard and in your fridge, you might be flying on their airline in a few weeks and then again in three months, you might have some clothes in your closet and in your hamper. Big brands are, well, big.

Airlines 196

Airlines Brands Social Media News 196

Waxing UnLyrical

FEBRUARY 14, 2012

So to all the Vistaprints, Samuel Gordons Jewelers, Network Solutions, Eidia Lushes, Traackrs, Zappos’, and Southwest Airlines’ of the world: Thank you for making our lives easier. You have a fan for life in me. What social businesses have “convinced and converted” (h/t Jay Baer) you?

Airlines 259

Airlines Flickr Social Media YouTube 259

Convince & Convert

DECEMBER 13, 2011

Mid-way on a Southwest Airlines flight home from a speaking engagement in Ft. Will Abraham’s parents ever fly any other airline? It wasn’t due to a delay, an uncomfortable seat, or peanut salt getting in my eye. It was because I saw a shining example of “social business” at work in the real world.

Airlines 167

Airlines Loyalty Social Media YouTube 167

The Realtime Report

APRIL 2, 2014

” Related Stories Mobile Ad Spending Grows 105% in 2013 Facebook Ranks #1 for Social Commerce, But Only #4 for Average Order Value 71% of Airlines See Mobile as the Future of Airline Payments. . “There are a lot of people saying YouTube is the best acquisition Google ever made.”

Mobile 177

Mobile YouTube Airlines Statistics 177

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. How do you define success with leveraging social media?

Social Media 244

Social Media Airlines Sentiment Conference 244

Myrland Marketing

APRIL 18, 2017

Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.

Airlines 69

Airlines Training Eventful Process 69

Oktopost

NOVEMBER 21, 2024

Prior to his time at LinkedIn, Metten proudly led the social advertising team at KLM Royal Dutch Airlines. He empowers B2B marketers to harness LinkedIn’s capabilities for lead generation, audience engagement, and brand growth.

LinkedIn 83

LinkedIn Tips Airlines B2B 83

Mindjumpers

AUGUST 9, 2012

Airline companies and telephone companies are especially targets of a constant, daily stream of negative comments: In the two examples above, the brands found support in brand ambassadors. These loyal fans become brand ambassadors who will protect and defend your brand when the brand is criticised by others.

Social Media 235

Social Media Loyalty Airlines Marketing 235

The Realtime Report

MARCH 25, 2014

Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction. Airlines 80. In general, website satisfaction by industry correlates with overall satisfaction: for example, credit unions and consumer shipping are top-ranked for website satisfaction and for overall customer satisfaction. Life Insurance 81.

Sites 177

Sites Social Media Insurance Airlines 177

Convince & Convert

MAY 22, 2014

Hints such as airline, flight duration, and local time can assist in identifying the location, but also deduct time from the clock. The top 50 scores have a chance to win two free airline tickets to a destination of their choice. Once the user begins the game, they’re prompted with a series of location-based Instagram images.

Airlines 152

Airlines Instagram Tourism Hotels 152

Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. The other airline that's going above and beyond in social media is Virgin America. Their blog, Nuts About Southwest , has been a perennial leader in the corporate blogging space.

Travel 165

Travel Social Media Airlines iPad 165

Webbiquity SMM

MARCH 4, 2014

To accomplish this kind of sorting, the SMLCC team uses Saleforce’s Radian6 technology to assess and report on the trending social media topics related to Dell.”

Review 220

Review Radian6 Guidelines Policies 220

Waxing UnLyrical

APRIL 2, 2013

My panel – also featuring Sandra Fathi of Affect and Ashley Pettit of Southwest Airlines – was on March 20. A couple of weeks ago, I was getting ready to speak at the Ragan PR Measurement Summit here in DC (it was excellent, really, and I’m not just saying that because I was on the roster).

Airlines 237

Airlines Metrics Consultant Banking 237

Buzz Marketing for Technology

SEPTEMBER 8, 2010

You can go on and on about other brands (Southwest Airlines comes to mind) that have a strong mission or a strong why. Which is similar to Google in the sense that we know what and how Google does what it does but we also know their mission is to “index the worlds information&# !

B2B 243

B2B Marketing Airlines StumbleUpon 243

Convince & Convert

APRIL 13, 2013

It’s certainly true in the airline industry, where LA Times reports that complaint volume is up 30% year-over-year. social crm Social Media Staffing and Operations airlines McDonalds social media customer service social media metrics social media operations the now revolution'

Social Media 144

Social Media Airlines Social CRM Avatar 144

Forbes Social Media

AUGUST 2, 2022

The carriers have learned that they need to respond before things go viral.

Airlines 96

Airlines Social Media 96

The Realtime Report

JULY 17, 2012

According to CNET , social media companies are consistently among the lowest-rated, beating out only airlines, subscription television service, and newspapers. The average score in the Social Media category was 69, down 1.4% from last year. Why did Google+ score so much higher than Facebook?

Press Release 194

Press Release Facebook Airlines Wikipedia 194

The Realtime Report

JANUARY 16, 2013

Related Stories Social TV: Fans Tweet to Choose Hawaii Five-O Ending Turkish Airlines Video Ad Tops 100 Million Views Facebook Contest: Doritos Crowdsources Super Bowl Ads. .” And apparently, the brand saw social media as the best way to do so. Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Webbiquity SMM

JANUARY 30, 2020

For example, Southwest Airlines rebranded themselves by implementing a yellow, red, and blue tri-color scheme. Here’s a snapshot from their website that showcases their new color scheme: Images via Southwest Airlines. You should use the same fonts and styles in your images and videos as well.

Brands 178

Brands Airlines Hashtag Influencer 178

The Realtime Report

JANUARY 9, 2013

Related Stories Turkish Airlines Video Ad Tops 100 Million Views Top Social Media Case Studies of 2012 Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz. ”Our results show that our long-term value proposition is resonating and we can build a social media community around our brand,” says Schema.

Social Media 186

Social Media Strategy Case Study Airlines 186