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TikTok Announces New Programming for Fashion Month

Social Media Today

TikTok's hosting a range of dedicated programming for the various Fashion Month events.

Fashion 147
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Bringing fashion to the masses: 3 examples of brands capitalising on Fashion Week 2022

Audiense

Fashion is always evolving and when it comes to social media, fashion brands work hard to keep up with the latest trends. It’s probably fair to say, based on our recent analysis of A/W Fashion Week 2022 , that fashion brands are leading the way when it comes to staying in touch with their customers.

Fashion 147
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TikTok Announces New Programming for Fashion Month

Social Media Today

TikTok's hosting a range of dedicated programming for the various Fashion Month events.

Fashion 113
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Using audience intelligence to supercharge fashion innovation

Audiense

The past two years have been turbulent ones for the fashion industry, shaped by consumers ditching their suits, shirts, and outdoor shoes for more WFH-friendly loungewear. Do you remember what you wore before 2020? Us neither. Buying new clothes wasn’t a priority, unless they had elasticated waistbands.

Fashion 165
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Beyond the catwalk: How brands are using influencers to steal the show during Fashion Week

Audiense

Whether you’re a dedicated fashionista or a strict follower of goblincore , as the Devil Wear Prada taught us, fashion is everywhere. The fashion industry has been busy over the last couple of months, with the A/W 2022 lines being showcased in New York, London, Milan and Paris.

Fashion 148
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Snapchat Looks to Broaden its eCommerce Push with Expanded Bitmoji Fashion Options

Social Media Today

Snapchat is looking to add new fashion options for its Bitmoji characters, which could act as another eCommerce promotional tool.

Fashion 217
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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. For over 100 years, Chanel has maintained its top spot in the world of fashion and glamor. They’ve put out diverse and relatable content and maintained a healthy relationship with audiences.