Creating Content for Every Social Media Platform

Social Media Today

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform

LinkedIn Acquires Data Personalization Platform Drawbridge to Improve Ad Targeting

Social Media Today

LinkedIn has announced its pending acquisition of data analytics platform Drawbridge, which will provide new tools to help improve LinkedIn ad targeting

New Report Looks at Social Platform Performance Benchmarks by Industry

Social Media Today

What qualifies as good social platform performance in 2019? Check out this new report from the team at Rival IQ

Which Social Media Platforms are Best for Boutique Businesses?

Social Media Today

Which social platform is best for your company? Here are some expert tips on the best social platforms for boutique businesses

100+ Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

Which social platforms is your audience using? Check out this infographic

YouTube Removes Option to Share On-Platform Activity to Twitter

Social Media Today

YouTube is removing the ability to auto-share your on-platform actions to Google+ and Twitter

Why Engagement On Your Social Platforms Is Important For Your Next Trade Show

Webbiquity SMM

Through social media platforms , attendees and businesses can share content and experiences from the event. In this article, we take a look at why engagement on your social media platforms is so important. Instagram is an under-utilised platform for providing pure information.

A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. But, there are plenty of other platforms that are worth considering. The answer depends on what platform you’re using. That depends on the platform, but Facebook takes the cake on this one.

13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019

Social Media Today

Here are some of the top picks for this year's best Instagram themes - use them to inspire your own Instagram approach, and stand out from the growing crowd on the platform

It’s the people not the platform

Direct Marketing Observations

I shot back, “It’s the people not the platform”. The platforms where social business may take place i.e., Twitter, Facebook, Blogs-They’re solid and the people that flock to them? People define platforms. Social platforms social media platforms

Pinterest Announces New Third-Party Partnerships to Expand its On-Platform Shopping Options

Social Media Today

Pinterest has announced the expansion of its partner program in order to maximize its on-platform shopping potential

Facebook Provides New Detail on the Prevalence of Fake Accounts on its Platform

Social Media Today

Facebook has provided a new overview of the amount of fake accounts on its platform as part of its latest Transparency Report

Snapchat Will Reportedly Launch a New, In-App Gaming Platform Next Month

Social Media Today

Snapchat looks set to unveil its new gaming platform, which will provide another avenue for the company to generate revenue

How do Social Platforms Protect Your Information? [Infographic]

Social Media Today

With so much talk about the security of your data on social networks, this infographic looks at the extended data security options offered by the major platforms

Weibo – a Chinese Social Media platform

Mindjumpers

To put (or replicate, to some extent) all functions into one platform/ product seems to be a symbolic Chinese character, the more the merrier. To sum it up Weibo is the most important social platform for brands to be on in China, because of its large audience base and its pioneer advantage.

[Cool Social Tools] Hot Online Community Platforms for 2015

SocialFish

And associations need to do if it they’re shopping around for an online community platform. Listed alphabetically: CareHubs : Relatively new on the scene, this online community platform’s killer app is the fact that it’s HIPAA-compliant. Due diligence. It’s a real thing.

5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

As business owners, you have so many tools and platforms available to choose from, and it can be very hard to focus and decide which is right for your business. Yes, this may mean the tool or platform doesn't do EVERYTHING the EXACT way I would like it to.

5 Top Digital and Social Marketing Platforms to Streamline Your Business

Pam Moore

As business owners, you have so many tools and platforms available to choose from, and it can be very hard to focus and decide which is right for your business. Yes, this may mean the tool or platform doesn't do EVERYTHING the EXACT way I would like it to.

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Social Media Today

Snapchat has released its latest 'Snap Chatter' trends report, highlighting all the key discussion points among Snapchat users in May 2019

Snapchat Releases Latest Update of Trending Topics on the Platform [Infographic]

Social Media Today

Snapchat has released its latest listing of trending discussions on the platform, which may help you better target your Snap marketing strategy

Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Social Media Today

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Some people want to debate the technical aspects of the platforms.

Facebook Expands CrowdTangle Analytics Platform Access to Academics and Researchers

Social Media Today

Facebook has announced that researchers and academics will now be able to access its data analytics tool CrowdTangle to assist in their work

The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired.

A Comparison of Google and Facebook's Ad Auction Platforms [Infographic]

Social Media Today

Do you understand what factors are taken into account when platforms are deciding which ads to show each user? Take a look at this infographic

LinkedIn Publishes New Guide on What to Post on the Platform [Infographic]

Social Media Today

LinkedIn has launched a new guide which aims to answer the most commonly asked questions about publishing on LinkedIn

Twitter Will Test Option to Hide Replies, Outlines Improvements in Platform Safety

Social Media Today

Twitter has announced that it will allow users to hide tweet replies as part of its ongoing efforts to improve on platform discourse

Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI.

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Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential.

Mastodon: What to Know About The New Social Media Platform

Ignite Social Media

Every so often a new social media platform arises and one cold day while I was sitting in the Toronto airport, Mastodon came to my attention. Since my co-workers had flown out earlier than I and I had some time to kill, I decided why not sign up and see what the new social platform was about.

Facebook Reveals New Changes On Platform | Mindjumpers

Mindjumpers

In addition, the changes will possibly entail that we communicate, socialize and update our status even more – which is the entire purpose of the platform – since we can now choose to communicate with specific segments of friends.?

Twitter Announces New, Simplified Platform Rules to Improve Transparency and Understanding

Social Media Today

Twitter has updated its rules documentation to make it easier for users to understand what is and is not acceptable on the patform

The First AI Platform Designed To Process And Respond To Cyberbullying

The Realtime Report

The First AI Platform Designed To Process And Respond To Cyberbullying. With nearly one in five adolescents bullied across the nation, today, STOMP Out Bullying announces a first-of-its-kind AI platform, Emma , designed to help reduce bullying.

How to Craft an Authentic Brand Voice & Maintain It Across Social Media Platforms Successfully

agora pulse

Crafting and maintaining a brand voice unique to your business is an essential part of establishing a strong social following and using your social marketing to make a bigger impact on and off platform.

Instagram Rolls Out More On-Platform Shopping Options for the Holidays

Social Media Today

Moving with user trends, Instagram is looking to capitalize on its eCommerce potential with some new on-platform shopping tools

What do you think about your community platform?

SocialFish

Across the world, right now, thousands of community managers are about to decide which platform is best for their organization, but there’s no single source of honest community platform reviews, from real community managers, for them to research peer reviews.

Which Social Media Platform Your Business Should Choose - and Why [Infographic]

Social Media Today

Which social media platform is right for your business? This infographic provides a range of insights to help determine the best fit

Getting Your Business Underway: 8 Platforms for Buying and Selling Heavy Equipment

The Realtime Report

Getting Your Business Underway: 8 Platforms for Buying and Selling Heavy Equipment. The post Getting Your Business Underway: 8 Platforms for Buying and Selling Heavy Equipment appeared first on The Realtime Report.

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7 Instagram Analytics Tools to Boost Your Platform Strategy

Social Media Today

With the recent changes to the Instagram API, some Instagram analytics tools no longer work. Check this list of 7 tools Instagram analytics tools which worth trying in 2018

LinkedIn Officially Launches its New 'Talent Insights' Recruitment Data Platform

Social Media Today

LinkedIn is officially launching its new 'Talent Insights' platform, which enables recruiters to tap into LinkedIn's unmatched professional dataset to make more informed, strategic decisions

Community platforms do not equal community

SocialFish

Featured Open Community Presentations community platforms Events open community white labelWe had the opportunity to present a session to IAEE ‘s Expo! conference in New Orleans about “Building Your Tradeshow Community Online&#. The slides are below.

Social Media Platforms Increasingly Popular With Cybercriminals

Forbes Social Media

Social media is increasingly being used to perpetrate fraud against users. People who are active on Facebook, Instagram, and Snapchat are 30% more likely to be victims of fraud due to increased exposure and information sharing

Pinterest is Filing for an IPO - How Will That Change the Platform?

Social Media Today

Pinterest is reportedly planning an IPO later this year, which could have a significant impact on the platform's focus moving forward