Creating Content for Every Social Media Platform

Social Media Today

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform

A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. But, there are plenty of other platforms that are worth considering. The answer depends on what platform you’re using. That depends on the platform, but Facebook takes the cake on this one.

How to Choose the Right Social Media Platform for Your Business [Infographic]

Social Media Today

Which social platforms should your business focus on? Check out this infographic

Why Engagement On Your Social Platforms Is Important For Your Next Trade Show

Webbiquity SMM

Through social media platforms , attendees and businesses can share content and experiences from the event. In this article, we take a look at why engagement on your social media platforms is so important. Instagram is an under-utilised platform for providing pure information.

New Report Looks at Social Platform Performance Benchmarks by Industry

Social Media Today

What qualifies as good social platform performance in 2019? Check out this new report from the team at Rival IQ

LinkedIn Acquires Data Personalization Platform Drawbridge to Improve Ad Targeting

Social Media Today

LinkedIn has announced its pending acquisition of data analytics platform Drawbridge, which will provide new tools to help improve LinkedIn ad targeting

50 Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

This infographic outlines major user activity statistics on each social media platform. These stats can help inform you when building and adjusting your social strategy

It’s the people not the platform

Direct Marketing Observations

I shot back, “It’s the people not the platform”. The platforms where social business may take place i.e., Twitter, Facebook, Blogs-They’re solid and the people that flock to them? People define platforms. Social platforms social media platforms

YouTube Removes Option to Share On-Platform Activity to Twitter

Social Media Today

YouTube is removing the ability to auto-share your on-platform actions to Google+ and Twitter

The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired.

Twitter Announces Full Rollout of the Platform's New Desktop Experience

Social Media Today

After months of testing, Twitter is now rolling out its updated desktop design to all users

Instagram's Launching a New Option for Reporting Misinformation as On-Platform Scams Grow

Social Media Today

Instagram is adding a new option to report fake news content on its platform, while its also investigating a new Instagram Stories scam tactic

100+ Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

Which social platforms is your audience using? Check out this infographic

Mastodon: What to Know About The New Social Media Platform

Ignite Social Media

Every so often a new social media platform arises and one cold day while I was sitting in the Toronto airport, Mastodon came to my attention. Since my co-workers had flown out earlier than I and I had some time to kill, I decided why not sign up and see what the new social platform was about.

Which Social Media Platforms are Best for Boutique Businesses?

Social Media Today

Which social platform is best for your company? Here are some expert tips on the best social platforms for boutique businesses

Social Media Platforms Will Increasingly Define 'Truth'

Forbes Social Media

As private companies increasingly define “truth” we are heading towards a frighteningly Orwellian world in which a handful of unelected digital dictators will construct our reality. Even Orwell could not have imagined a more dangerous dystopia

Weibo – a Chinese Social Media platform

Mindjumpers

To put (or replicate, to some extent) all functions into one platform/ product seems to be a symbolic Chinese character, the more the merrier. To sum it up Weibo is the most important social platform for brands to be on in China, because of its large audience base and its pioneer advantage.

How do Social Platforms Protect Your Information? [Infographic]

Social Media Today

With so much talk about the security of your data on social networks, this infographic looks at the extended data security options offered by the major platforms

New Report Looks at Government Data Requests by Platform and Region

Social Media Today

A new report has compiled all the various transparency reports from online platforms in order to provide an overview of the data requests landscape

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Some people want to debate the technical aspects of the platforms.

Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI.

ROI 225

Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential.

Snapchat Publishes New Report on Opportunities for Automotive Marketers on the Platform

Social Media Today

Snapchat has published a new report which provides insights into car buying trends among Snapchat users

Pinterest Announces New Third-Party Partnerships to Expand its On-Platform Shopping Options

Social Media Today

Pinterest has announced the expansion of its partner program in order to maximize its on-platform shopping potential

LinkedIn Outlines its Improving Efforts to Eliminate Fake Accounts and Spammers on its Platform

Social Media Today

LinkedIn has provided an update on its efforts to eliminate fake profiles, using its improving, automated detection systems

Facebook Reveals New Changes On Platform | Mindjumpers

Mindjumpers

In addition, the changes will possibly entail that we communicate, socialize and update our status even more – which is the entire purpose of the platform – since we can now choose to communicate with specific segments of friends.?

Snapchat Will Reportedly Launch a New, In-App Gaming Platform Next Month

Social Media Today

Snapchat looks set to unveil its new gaming platform, which will provide another avenue for the company to generate revenue

[Cool Social Tools] Hot Online Community Platforms for 2015

SocialFish

And associations need to do if it they’re shopping around for an online community platform. Listed alphabetically: CareHubs : Relatively new on the scene, this online community platform’s killer app is the fact that it’s HIPAA-compliant. Due diligence. It’s a real thing.

13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019

Social Media Today

Here are some of the top picks for this year's best Instagram themes - use them to inspire your own Instagram approach, and stand out from the growing crowd on the platform

IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV?

Instagram: The Perfect Social Networking Platform for Businesses

Social Media Marketing

Currently, Instagram is the most preferred social networking platform that most of the businesses use for marketing their business. The growing popularity of Instagram is what has helped businesses to trust this platform more in comparison to the various other platforms that are there.

A Comparison of Google and Facebook's Ad Auction Platforms [Infographic]

Social Media Today

Do you understand what factors are taken into account when platforms are deciding which ads to show each user? Take a look at this infographic

New Report Looks at Best Times to Post on the Major Social Platforms in 2019

Social Media Today

Sprout Social has updated its best times to post on social media overview, highlighting the most engaging times for 2019

Facebook Expands CrowdTangle Analytics Platform Access to Academics and Researchers

Social Media Today

Facebook has announced that researchers and academics will now be able to access its data analytics tool CrowdTangle to assist in their work

What do you think about your community platform?

SocialFish

Across the world, right now, thousands of community managers are about to decide which platform is best for their organization, but there’s no single source of honest community platform reviews, from real community managers, for them to research peer reviews.

Facebook Provides New Detail on the Prevalence of Fake Accounts on its Platform

Social Media Today

Facebook has provided a new overview of the amount of fake accounts on its platform as part of its latest Transparency Report

Instagram Rolls Out More On-Platform Shopping Options for the Holidays

Social Media Today

Moving with user trends, Instagram is looking to capitalize on its eCommerce potential with some new on-platform shopping tools

Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Social Media Today

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages

Which Social Media Platform Your Business Should Choose - and Why [Infographic]

Social Media Today

Which social media platform is right for your business? This infographic provides a range of insights to help determine the best fit

Community platforms do not equal community

SocialFish

Featured Open Community Presentations community platforms Events open community white labelWe had the opportunity to present a session to IAEE ‘s Expo! conference in New Orleans about “Building Your Tradeshow Community Online&#. The slides are below.