TikTok Launches its Self-Serve Ad Platform in Canada

Social Media Today

TikTok is making its self-serve ad platform available to all businesses in Canada in the latest expansion of its ad tools

Twitter Announces Acquisition of Newsletter Platform, Revue

Social Media Today

Twitter has acquired Revue, a service that helps anyone create and get paid for their newsletters


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Social Platforms Launch New Initiatives to Celebrate Black History Month

Social Media Today

February is Black History Month, and all the major social platforms have launched new programs to mark the occasion

How the Social Platforms are Celebrating Super Bowl LV

Social Media Today

All the major platforms have added new features and events for Super Bowl LV

Marketing Platforms for Realtors that Generate Results

The Realtime Report

Marketing Platforms for Realtors that Generate Results. Besides direct mail marketing for realtors, you can explore other marketing platforms for real estate agents. So, here are the most effective marketing platforms to take your real estate business to another level.

LinkedIn's Developing a New Program to Support Content Creators on the Platform

Social Media Today

LinkedIn's looking to develop a new framework to support content creators on its platform, and encourage more posting

What Are the Top Social Media Platforms for SMBs?


Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur!

India Implements Strict New Rules for Enforcement Action from Social Media Platforms

Social Media Today

India has announced a new set of rules that will require social media platforms to commit to a range of updated enforcement actions

LinkedIn Sells SlideShare for eBook Publishing Platform Scribd

Social Media Today

LinkedIn has sold off its presentation platform SlideShare, which it acquired in 2012, to eBook publishing platform Scribd

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TikTok Launches New 'Creator Portal' Education Platform to Help Creators Maximize their Efforts

Social Media Today

TikTok has launched a new set of education resources for creators in order to provide guidance on how to build an effective platform presence

LinkedIn Launches 'LinkedIn Marketing Labs' to Provide Education on the Platform's Ad Tools

Social Media Today

LinkedIn has launched a new education platform to help marketers learn more about effective use of LinkedIn ads

TikTok Shares Insights on the Most Used Songs on the Platform in 2020

Social Media Today

TikTok has shared new insights into the top tracks and artists on the platform in 2020

LinkedIn's Developing a New Freelance Marketplace Platform to Facilitate New Opportunities

Social Media Today

LinkedIn is reportedly developing a new freelance marketplace which will enable users to find and book relevant contract workers

LinkedIn Announces Tougher Measures Against Inappropriate Content on its Platform

Social Media Today

LinkedIn has outlined a range of new initiatives to improve its rule enforcement efforts and ensure that its members feel safe in engaging on the platform

Will the Capitol Riots Prompt a Re-Think as to How Social Platforms Address Free Speech?

Social Media Today

Will the Capitol riots prompt a re-think as to how social platforms regulate free speech

TikTok Opens its Self-Serve Ad Platform to All Businesses

Social Media Today

TikTok is opening its platform up to all advertisers with its new, self-serve ad buying platform

LinkedIn Releases New Guides to Help Marketers Maximize Their On-Platform Efforts

Social Media Today

LinkedIn has published a new set of guides to help marketers maximize their on-platform efforts

More Nations Look to Implement Regional Laws to Manage the Influence of Online Platforms

Social Media Today

Will digital platforms face increased regulation, and operating restrictions, in 2021? Increasing calls for change are putting pressure on the existing industry frameworks

Twitter Publishes New Trends Report, Highlighting Rising Topics of Focus on the Platform

Social Media Today

Twitter has published a new, 33-page trends report, which highlights a range of rising topics based on overall tweet engagement

Twitter's Working on a New 'Safety Mode' to Limit the Impact of On-Platform Abuse

Social Media Today

Twitter's looking to add a new option which would automatically block trolls in your mentions

YouTube Launches Updated Sports Platform to Cater to Rising Demand for Sports Content

Social Media Today

YouTube has refreshed its YouTube Sports platform, with a bigger focus on connected TV viewers

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Creating Content for Every Social Media Platform

Social Media Today

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform

YouTube Launches 'How YouTube Works' Explainer Platform to Share Information on Platform Policies

Social Media Today

YouTube has launched a new hub of information on its various platform policies, and how they're implemented

TikTok Launches 'TikTok for Business' Platform for Marketers

Social Media Today

TikTok has launched a new 'TikTok fo Business' website, which is a hub for news and information around how marketers can make use of the platform

#361: Your Clubhouse Invite: Is This Social Platform Right For You With Coach Glitter

Amy Porterfield

Clubhouse is the newest and hottest platform in 2021… so we've heard. The post #361: Your Clubhouse Invite: Is This Social Platform Right For You With Coach Glitter appeared first on Amy Porterfield | Online Marketing Expert. Wanna know everything about Clubhouse?

Pinterest Shares New Insights into Emerging Tech Search Trends on the Platform

Social Media Today

Pinterest has published new research into emerging tech product trends on the platform

A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. But, there are plenty of other platforms that are worth considering. Each platform comes with their own unique features and capabilities, so it’s important to carefully consider which one would best fit your goals and your brand. The answer depends on what platform you’re using. That depends on the platform, but Facebook takes the cake on this one.

Twitter Shares Data on the Evolving K-Pop Discussion on the Platform

Social Media Today

Twitter has shared some new data on the rising K-pop discussion, which is among the largest communities on the platform

LinkedIn Adds New Post Visibility and Reply Controls to Manage On-Platform Discussions

Social Media Today

LinkedIn has added some new control features which enable users to restrict who can reply to their posts, and what they see in their feed

LinkedIn Publishes New Guide on How to Make Best Use of its Platform

Social Media Today

LinkedIn has published a new guide to help social media managers make the most of the various tools at their disposal on the platform

Instagram Launches New 'Professional Dashboard' Platform to Provide Quick Guidance for Creators

Social Media Today

Instagram is rolling out a new 'Professional Dashboard' to make it easier for creators to access relevant tools to help maximize their performance

FTC Launches New Investigation into How the Major Social Platforms Utilize User Data

Social Media Today

The FTC has issued orders to all the major social platforms as part of a new investigation into how they utilize user data and personal information

It’s the people not the platform

Direct Marketing Observations

I shot back, “It’s the people not the platform”. The platforms where social business may take place i.e., Twitter, Facebook, Blogs-They’re solid and the people that flock to them? Largely it fails because the expectations are so huge and because they are measured against other companies that invested time, resources, and people first strategies and the platform last. People define platforms. Social platforms social media platforms

10 Best B2B Webinar Platforms for 2021


B2B Webinar platforms offer tools that allow the audience to participate and engage in a personal and personalized way with the speakers and audience. We’ve collected the top 10 webinar platforms that offer a wide range of features to match your business needs.

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The 8 Best Social Media Platforms to Market Your Business in 2021 [Infographic]

Social Media Today

Which social platforms should you focus on in 2021? Take a look at these platform stats

Zoom Launches Paid Events Platform, Begins Testing End-to-End Encryption

Social Media Today

Video meeting platform Zoom has today announced a new marketplace for paid events, along with the next stage of its end-to-end encryption roll out

Google Announces Expanded Launch of its 'Fundo' Virtual Events Platform for Creators

Social Media Today

Google has launched a new platform to facilitate monetizable virtual events for creators

The Best Social Media Platforms for Location-Based Small Businesses

agora pulse

The right social media platforms can help you get customers through your front door. But, which platforms are right for you and your needs? If you’ve got a Facebook page and your target audience is on Instagram, then adding the platform to your social media marketing plan is a smart move. Use this feature to repurpose videos you’ve created for other platforms, or teach and/or educate your audience about your industry.

Facebook Acquires Messaging Automation Platform Kustomer to Streamline Customer Service Queries

Social Media Today

Facebook has announced the acquisition of automated customer service platform Kustomer, which will help improve its buisiness response tools

New Research Shows that 71% of Americans Now Get News Content via Social Platforms

Social Media Today

Pew Research has published its latest study into social media news consumption, which underlines the significant role that social apps now play in distributing critical information