Audiense

NOVEMBER 21, 2023

Marketing departments across all industries have caught on to a crucial insight — social media use creates a vast reservoir of vital data on consumer behavior. That’s a ton of data your brand can access with social media listening platforms.

Platform 157

Platform Data Industry Social Media 157

Social Media Strategies Summit

APRIL 11, 2024

Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. So, how can you use this to improve your social media marketing strategy?

Social Media 234

Social Media Tips Marketing UGC 234

The Social Media Hat

APRIL 12, 2023

Make sure you select the best platform for your brand. The post LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business? appeared first on The Social Media Hat.

Influencer 128

Influencer LinkedIn Platform Instagram 128

Social Media Today

JUNE 9, 2022

LinkedIn's adding new tools to help marketers keep track of their on-platform efforts.

Consultant 192

Consultant LinkedIn Platform B2B 192

Social Media Today

OCTOBER 26, 2022

The courses provide key insight into how to make best use of TikTok for marketing.

Education 206

Education Platform Marketing Course 206

Social Media Today

APRIL 6, 2021

Reddit has launched a new advertiser education platform to help businesses make the most of their on-platform campaigns.

Reddit 213

Reddit Education Platform Marketing 213

Social Media Strategies Summit

MARCH 1, 2024

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

Video 229

Video Trends Marketing Mobile 229

Social Media Today

JANUARY 13, 2021

LinkedIn has launched a new education platform to help marketers learn more about effective use of LinkedIn ads.

Education 218

Education LinkedIn Platform Tools 218

Social Media Today

JANUARY 24, 2024

How to excel in 2024 on Facebook, Instagram, X, TikTok, LinkedIn, Snapchat and Pinterest.

Platform 211

Platform Social Media LinkedIn Marketing 211

Social Media Today

NOVEMBER 9, 2020

LinkedIn has published a new set of guides to help marketers maximize their on-platform efforts.

LinkedIn 218

LinkedIn Platform Marketing Publishing 218

Convince & Convert

JULY 2, 2024

89% of higher education marketers believe they have enough budget to meet their marketing goals. This stat is from our recent 2024 Higher Education Marketing Report and is just one of several enlightening stats we found. They also trust more than other platforms and prefer YouTube for researching schools.

UGC 135

UGC Marketing Education YouTube 135

Jon Loomer

APRIL 24, 2023

Then, we’ll go platform by platform, where we’ll evaluate performance before and after this commitment to short-form video. Eventually, this approach would spread to other platforms. I would not create unique content for each platform. Would certain platforms always outperform others?

Platform 178

Platform Video Instagram YouTube 178

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Is there a high-performing tactic, channel, or platform you’re not currently using? How are external trends and events going to affect your broader marketing strategy? Carrie Phillips Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

Social Media Today

FEBRUARY 28, 2022

The acquisition will help LinkedIn improve its connection between advertiser website and on-platform activity.

LinkedIn 149

LinkedIn Platform Analytics Marketing 149

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 271

Platform Social Media Influencer Trends 271

Social Media Strategies Summit

JANUARY 5, 2022

However, simply having a presence on the platform isn’t enough anymore. When done right, Instagram marketing can benefit your small business in several ways. Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Many marketers make the mistake of jumping straight to the content creation process.

Small Business 202

Small Business Instagram Platform How To 202

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 266

Research Report Social Media CPM 266

Social Media Today

OCTOBER 5, 2023

The new courses cover Reddit's evolving ad tools and measurement options.

Reddit 170

Reddit Course Education Platform 170

Social Media Today

FEBRUARY 25, 2020

Video platform Vimeo has launched a new tool to help marketers create more effective video content.

Vimeo 200

Vimeo Platform Video Marketing 200

The Realtime Report

MARCH 16, 2023

MT5 Trading Platform: What You Need to Know Launched in 2010 by MetaQuotes Software Corp., MT5, or MetaTrader 5, is a multi-asset online trading platform boasting enhanced real-time charting capabilities and a wide range of additional functionalities. The Depth of Market (DOM) feature which displays active offers.

Platform 91

Platform Analysis Software Analytics 91

Awario

APRIL 27, 2023

We are aware that algorithms know more about us than people we share the flat with. We let algos in on our deepest secrets by asking Google about things that trouble us at nights and letting corporations analyze our purchase history. However, the algorithms we spend the most time with are social media algorithms.

Applications 137

Applications Social Media Platform Marketing 137

Bill Hartzer

JANUARY 23, 2024

Diving into Munch’s Video Insights Munch, a powerhouse AI-powered automation platform, has pulled back the curtain on the state of short-form videos in 2024. The report forecasts a prosperous future for businesses tapping into this lucrative market. The optimal clip length?

Report 97

Report Platform Video Film 97

Social Media Today

NOVEMBER 28, 2022

The updated platform will make it easier to find the right partner support for your business.

Platform 151

Platform Brands Marketing 151

The Social Media Hat

JANUARY 25, 2024

Marketing Minutes with Mike The post Should SMBs Be On All Social Media Platforms in 2024? appeared first on The Social Media Hat.

Platform 88

Platform Social Media Marketing Strategy 88

Audiense

APRIL 4, 2024

If your goal is to create marketing campaigns that speak to your target audience, ensuring high engagement and conversion rates while impressing your clients, then mastering audience intelligence is critical.

Platform 88

Platform Campaign Conversation Features 88

Ignite Social Media

JULY 6, 2022

91% of B2B marketers use social media networks to achieve top-of-the-funnel goals like reaching their target audience and driving sales. . With the continuously evolving landscape of networks , it’s easy to get overwhelmed and possibly extend your brand to too many platforms. This makes target marketing much easier. .

B2B 100

B2B Platform Social Media YouTube 100

Oktopost

JUNE 26, 2024

BriefCam’s Director of Marketing, Lizzi Goldmeier, stops by the Radically Transparent podcast to unravel the successful role thought leadership content plays in marketing effectively to law enforcement. Tune in now and discover how you can implement these strategies to become a more effective B2B marketer.

B2B 142

B2B Marketing Retail Apple 142

Social Media Today

JANUARY 13, 2022

Marketers say that they'll be prioritizing Instagram in 2022, according to our recent survey results.

Instagram 213

Instagram Research Platform Survey 213

Social Media Today

DECEMBER 2, 2019

Snapchat has published a new guide to help auto marketers make the most of its platform's ad tools.

Publishing 145

Publishing Platform Marketing Tools 145

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 226

B2B Social Media Marketing Influencer 226

Social Media Today

NOVEMBER 28, 2023

A new way to learn more about Reddit ads best practices, and showcase that knowledge.

Reddit 179

Reddit Education Platform Marketing 179

The Realtime Report

MAY 22, 2023

Everything You Need to Know on Real-Time Engagement Platform The real-time engagement conversation platform empowers people, managers, and leadership with frequent, simple pulse surveys that may be completed in two or three minutes. Speed and agility are necessary to make the most of your social media interaction platform.

Platform 91

Platform Engagement Loyalty API 91

Social Media Today

SEPTEMBER 19, 2018

Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform.

API 167

API Influencer Platform Marketing 167

Social Media Today

FEBRUARY 7, 2022

LinkedIn's new guide includes a range of insights into platform usage and audience.

LinkedIn 182

LinkedIn Platform Marketing 182

Social Media Today

NOVEMBER 28, 2023

A new way to learn more about Reddit ads best practices and showcase that knowledge.

Reddit 154

Reddit Education Platform Marketing 154

Social Media Today

SEPTEMBER 25, 2021

Looking to maximize your Snapchat marketing strategy? Here are some tips and insights, direct from Snap's ad team.

Tips 200

Tips Platform Trends Marketing 200

The Realtime Report

SEPTEMBER 10, 2022

Business Analytics Platform. If you want to get started with a business analytics platform , there are a few things in mind. Business analytics platforms are used to help companies make better business decisions. This information can then improve operations, marketing, and strategic planning. How To Get Started With a.

Analytics 91

Analytics Platform Patterns How To 91