SMS Marketing Trumps Social Media Marketing [Infographic]

Cody Ward

A recent infographic by Mogreet , a leader in mobile video and MMS messaging, stacks up the usage and engagement of SMS & MMS mobile communication against social media’s top players Facebook, Twitter, Google+, and Pinterest. Here’ show they are using SMS messaging.

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? In terms of rate of response, the simple SMS dominates the market. When you break down the figures involved in SMS marketing , the results can be quite staggering. Of all the SMS messages sent on a daily basis, 98% are opened, with 83% opened within 3 minutes.

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Nasty SMS Spam – turn off Facebook Mobile Messages #australia #socialmedia

Laurel Papworth

SMS messages but no telephone number? I think these settings stop any chance of SMS from randoms… oh wait! I also poked around Messenger cos that app used to have SMS settings from Faceybookz but they said that all settings are now in Facebook.

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7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. Create an SMS Marketing Team. Large SMS marketing campaigns aren’t DIY.

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Android Facebook Messenger Users Can Send, Receive SMS Messages

SocialTimes Facebook

Facebook is giving Messenger users with Android devices the option of accessing their SMS messages via the application. Select “SMS” from the list. Turn on “Default SMS app.” However, when you send an SMS message, the recipient can be on any platform.

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SMS Marketing in Business Statistics

Engaging Brand

I have been researching mobile for business over the last few years and wanted to share with you this infographic from Slicktext which looks at specifically SMS marketing. Marketing marketing in business digital marketing social media marketing mobile marketing slicktext sms marketing

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Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing.

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Twitter Stalking via SMS

TwiTip

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Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message!

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How to Use SMS Marketing to Boost Your Blog’s Audience

ProBlogger

Remember SMS? Once your site is mobile friendly you can start working on your SMS campaign. Don’t worry folks, the beauty of SMS marketing is that it’s not as tedious as email campaigns! Remember to test your SMS campaigns on multiple handheld devices and only send it when you’re completely happy with the presentation. However, SMS campaigns spike within the hour. The post How to Use SMS Marketing to Boost Your Blog’s Audience appeared first on ProBlogger.

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Google Acquires Twitter Assets Fabric, Crashlytics, Answers, Digits, Fastlane

SocialTimes Twitter

Other assets going from Twitter to Google are the Crashlytics crash-reporting platform, mobile app analytics tool Answers , SMS login system Digits and development automation system Fastlane. During the transition period, Digits, the SMS authentication services, will be maintained by Twitter. Google announced Wednesday that it acquired several technology assets from Twitter, most notably its Fabric mobile application development platform.

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Facebook Open-Sources Community Cellular Manager

SocialTimes Facebook

They described CCM as a software management and deployment suite that enables the operation of small-scale cellular networks, adding that it is compatible with the OpenCellular platform the social network introduced in June, as well as with third-party radio-access-network solutions and saying: CCM is designed for reliable operation in environments with unreliable power and backhaul, providing fully disconnected operation for local voice and SMS services.

Facebook Adds Instant-Verification Component for Account Kit to Android SDK

SocialTimes Facebook

The instant-verification feature announced Tuesday will immediately authenticate login requests by matching the mobile number tied to Account Kit with the mobile number connected to users’ Facebook accounts, and the social network said in an email to SocialTimes that this addition is particularly helpful in region where SMS service is unreliable. If there is a match, we can complete the verification without sending a one-time password via SMS, making the sign-in flow more seamless.

Marketing Automation, Set It and Forget It

Cody Ward

SMS Communication – There has been a boom of success stories relating to SMS marketing campaigns. Once you get that opt-in permission however, you’ll get their full attention as 98% of all SMS are read. Content Marketing Email Marketing Lead Generation Mobile Marketing Online Advertising b2b b2c Eloque lead generation lead scoring marketing automation Marketo Oracle SalesForce sms

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Twitter to Stop Counting Photos, Links Toward 140-Character Limit?

SocialTimes Twitter

Twitter 140 characters Bloomberg links Photos SMS Text Messages URL shorteners URLsNo, Twitter is not increasing its 140-character limit for tweets, but users may soon be able to pack a lot more information into them, regardless. Bloomberg reported that photos and links will not be counted as part of the 140-character limit, with the change possibly taking effect in the next two weeks.

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Get Ready For The Mobile Marketing Explosion

Small Business Mavericks

Other mobile marketing tactics include SMS texting, check-in services like Foursquare and Yelp, and social-mobile apps. Mobile Marketing for Small Business mobile marketing QR codes responsive web design SMS texting Thanks to their mobile phones, people are now spending more time online than watching TV. This is no surprise to me, and it probably isn’t to you either. Television usage has remained the same since 2012.

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The History of Marketing [Infographic]

Cody Ward

SMS messaging on mobile phones gets introduced in 1992 and twenty years later is still at it’s infancy. Content Marketing Email Marketing Online Advertising Paid Search Search Engine Optimization Social Media google history internet marketing mobile marketing sms social mediaIf you’re looking for a quick and easy Marketing 100 class then look no further than this great infographic created by HubSpot and designed by BlueGlass.

Unlock Facebook With a Physical Security Key?

SocialTimes Facebook

Facebook announced support for physical security keys with certain web browsers and mobile devices.

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5 Tips for a Fantastic Marketing Conference

Cody Ward

Content Marketing Email Marketing Online Advertising Social Media conference event event marketing keynotes live mobile sms speakers statisticsI recently attended a marketing conference in Indianapolis, IN called Connections - “Inspire the Future” The event was put on by ExactTarget , an international email marketing service provider. The event pulled together 4,000 marketing clients and industry thought leaders all learning together.

The Digital Marketing Streams Of 2013

Engaging Brand

Although this can take the shape of several different marketing methods, one of the most common is SMS marketing. To learn more about SMS marketing, you can check out Slick Text’s Beginner’s Guide To SMS Marketing.

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Get Your Business Moving: 9 types of Mobile Marketing

Harp Interactive

SMS: (short message service): Also known as ‘texting’: Advertisers can send relevant marketing messages in form of texts. Your customers are not confined to their homes or offices. Why should your marketing be?

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Don’t Let Thumbs Dominate Mobile Marketing

Convince & Convert

Click to read more » mobile email marketing Jeff Rohrs mobile marketing SMSI don’t mean to scare you or create undue cause for alarm, but there are enemies in our midst.

Social Media Comment Trolls and How to Deal With Them

Shift Digital

Marketing Tips Social Media Social Media Mistakes Digital Marketing company seo Smart Businesses Respond to Facebook Comments SMS Marketing social media mistakesSocial media has become a prolific marketing tool and one of the benefits you can enjoy is a frequent personal interaction. A recent article, 5 Ways to Handle Comment Trolls on Social Media by John Brandon observes that while you enjoy the benefits of this tool, there’s a possibility for abuse with emerging social media.

The Mobile Imperative

Twist Image

There's a sad truth about mobile, but I don't want to hear it.

CheatSheet: 4 Mobile Ad Platforms That Work

Convince & Convert

Click to read more » mobile flash banners mobile advertising mobile platforms mobile targeting off madison ave + spinsix rich media SMS streaming radioWhether your brand is B2B or B2C, marketing to your consumer is becoming more and more difficult, fragmented, and sophisticated. Because of media fragmentation as well as the on-the-go nature of today’s consumers, it is important to leverage all mediums possible to reach your target audience, including mobile.

More on Social Media and Language Skills

Socialized

The language of emoticons and SMS (text message) abbreviations might be appropriate for some friends, in some settings, but not for certain contacts and interactions in the academic and career worlds. Tags: Language Social Media Canadian Press descriptive emoticons grammar language prescriptive SMS students I was interviewed recently by Canadian Press , and subsequently a number of radio stations across Canada, on the effect of social networking on student language skills.

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Email and Mobile - what blasts better?

Social Media Network Marketing

The recent understanding goes that email blasts are obsolete - when you compare this with mobile SMS.

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5 Ways To Maximize the Marketing Budget

Engaging Brand

Mobile marketing is a cost-effective marketing strategy that allows a business to connect with customers who opt in to a subscription that sends them information such as advance notices of sales, special savings and other discounts through the SMS (Simple Message System) text messaging system.

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Social Media Should Drop Dead

Twist Image

The passing of the data is centralized and controlled by local, independently operated SMS (text message) gateways. You can't kill a good online social network. The music industry cheered a very small (and mostly unheard) victory a few weeks ago when a court ruling ordered a complete shutdown of the peer-to-peer file-sharing network called Limewire.

Show 377 - How to make your brand reach the next billion

Engaging Brand

SMS marketing through free air time. Pod Casts marketing tips customer surveys the engaging brand nathan eagle jana sms marketing emerging market what are emerging markets localisation localization brand strategy social marketing marketing podcast anna farmery mobile marketingThis weeks The Engaging Brand podcast is ready! - The free audio podcast for business covering social media, managment skills and marketing tips.

Show 377 - How to make your brand reach the next billion

Engaging Brand

SMS marketing through free air time. Pod Casts marketing tips customer surveys the engaging brand nathan eagle jana sms marketing emerging market what are emerging markets localisation localization brand strategy social marketing marketing podcast anna farmery mobile marketingThis weeks The Engaging Brand podcast is ready! - The free audio podcast for business covering social media, managment skills and marketing tips.

How To Start A Mobile Marketing Strategy

The Realtime Report

SMS Marketing. There is no better way to advertise a new product, service or deal than via SMS marketing. You can even opt for business SMS short codes that provide an inexpensive way for a customer to reply using your chosen keyword. How To Start A Mobile Marketing Strategy.

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Five Forms of Mobile Media

Geoff Livingston

1) Short Messaging Service (SMS) : Second generation or 2G digital cellular networks (PCS) enabled SMS, which was the death of pagers in the 90s. Mobile app savvy application apps gamification geolocation gowalla GPS Key Yarmosh mobile savvy apps smartphones SMS web

[COMIC] The Complexity Of Social Media Communications

SocMed Sean

It all remains to be seen how humans will filter and process the massive amounts of data that are being thrown at us via Facebook, Twitter, YouTube and SMS text messaging. Social media…it’s a whole new shift in the way we communicate, right?

Role of Mobile Marketing to Grow Your Business

Social Media Marketing

Marketing Via SMS and MMS SMS and MMS advertising are getting an enormous change showcasing. Presently clients are getting offers and rebates or get advised available to be purchased through SMS or MMS. It is easily visible to the user instead of SMS.

Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

SMS Marketing: a Grossly Underrated Marketing Tactic. Integrated communications is getting a lot of love from the PR space these days (I’m not sure why, because good communications were ALWAYS integrated).

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Every word matters

Socialized

This is especially important in today's foreshortened communications environments like Twitter, Web banners, SMS, and advertising taglines. Every word matters. Whether you're writing to persuade, to inform, or entertain, nearly every word choice affects the meaning of your message. A couple years ago I wrote a competitive response for internal use

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Improvements to Google+

Sherrilynne Starkie

For the first time Google+ Hangouts, which I use quite a lot, support both location sharing and SMS. It now allows users to send location maps and to send and receive SMS without having to switch applications. for Android is out with SMS and MMS support, animated GIFs, location and status sharing. Google recently announced improvements to Google+ Hangouts and photos. The changes are designed to take some of the work out of messaging, video calling and photo editing.

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How Social Media and Mobile Technology Impact the Customer Experience [Infographic]

Cody Ward

It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. They have it ingrained in their DNA.

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The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity SMM

Only for Android phone users and you’ll need the (free) Andoid app to make this work, but then you ca send and receive SMS messages from any PC or Mac using your Android phone number. For Google Voice users—make calls, send SMS, preview Inbox, and get notified of new messages. (US