Hitwise Reports News and Media's Share of Search-Referred Traffic.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining by Adam Sherk on May 19, 2009 According to data released by Hitwise a few days ago, News & Media is one of the few categories showing a YoY decline in share of search-referred traffic: Fortunately the majority of sites we work with in this category are bucking the trend, as most are seeing strong improvements in YoY search engine referral traffic thus far this year. It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. Related posts: 5 Ways to Deal with Seasonal Dips in Search Engine Traffic Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% 20+ Major News Sites Ranked by Domain Authority My Top 10 Posts of 2009 on News Media, SEO and Social Media Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964? The Most Popular NFL Teams on Twitter and Facebook: 2010 Season Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Why the News Business Isn’t Profitable Categories Public Relations Publishing SEO Social Media Popular Posts The Most Overused Buzzwords and Marketing Speak in Press Releases Facebook Pages: Which News Sites Get the Most Engagement? Free Tools for Monitoring Hot Search Trends Google News Optimization Tips Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Syndication Best Practices: Reduce the Risk of Being Outranked for Your Own Content The Most Popular NFL Teams on Twitter and Facebook Real-time Search Optimization for News Sites 25 Major News Sites Ranked by Page Speed Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix The Most Popular MLB Teams on Twitter and Facebook The Most Popular NBA Teams on Twitter and Facebook Search Where I Work About Adam Sherk Adam Sherk is a SEO and PR strategist, helping news and content sites with enterprise SEO, audience development, public relations and social media marketing. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Hitwise Reports News and Media's Share of Search-Referred Traffic.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining by Adam Sherk on May 19, 2009 According to data released by Hitwise a few days ago, News & Media is one of the few categories showing a YoY decline in share of search-referred traffic: Fortunately the majority of sites we work with in this category are bucking the trend, as most are seeing strong improvements in YoY search engine referral traffic thus far this year. It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. Related posts: 5 Ways to Deal with Seasonal Dips in Search Engine Traffic Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% 20+ Major News Sites Ranked by Domain Authority My Top 10 Posts of 2009 on News Media, SEO and Social Media Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964? The Most Popular NFL Teams on Twitter and Facebook: 2010 Season Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Why the News Business Isn’t Profitable Categories Public Relations Publishing SEO Social Media Popular Posts The Most Overused Buzzwords and Marketing Speak in Press Releases Facebook Pages: Which News Sites Get the Most Engagement? Free Tools for Monitoring Hot Search Trends Google News Optimization Tips Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Syndication Best Practices: Reduce the Risk of Being Outranked for Your Own Content The Most Popular NFL Teams on Twitter and Facebook Real-time Search Optimization for News Sites 25 Major News Sites Ranked by Page Speed Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix The Most Popular MLB Teams on Twitter and Facebook The Most Popular NBA Teams on Twitter and Facebook Search Where I Work About Adam Sherk Adam Sherk is a SEO and PR strategist, helping news and content sites with enterprise SEO, audience development, public relations and social media marketing. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

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Studies Determining The Value of a Facebook Fan

Mindjumpers

… This is the conclusion made by Hitwise , an online competitive intelligence service. How Hitwise reached the conclusion of the fact that 1 fan = 20 extra visits was based on their data combined with data from social media experts Techlightenment.

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One Word Searches Are On The Rise … Should You Care?

Small Business Mavericks

Every year, Experian Hitwise tells us whether searchers are using more one word search queries or multiple word search queries. In order to see whether single word or multiple word search queries are on the rise, one would have to take these property-specific search queries out of the equation, and Experian Hitwise doesn’t do that. Small Business Internet Marketing Experian Hitwise search search engines search queries

23 Social Media Facts to Share with Executives

Jeff Esposito

social media eConsultancy ExactTarget Facebook Hitwise Social Media Executive Summary Social Media Numbers for Executives TwitterFor my job, I read and research A LOT and save A LOT of useful stats and figures that help “sell” the benefits of social media for companies. Not just from a communications perspective, but also from a strategic thinking and integration point of view. Usually they wind up stuck in my presentations or in.

Mobile Visits Account for 40% of All Traffic for Publishers

Adam Sherk

Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining. Mobile is an important and growing traffic source for all publishers, but just how much traffic does it represent?

Social Media’s effect on the UK riots should surprise no one.

Direct Marketing Observations

According to HitWise , Twitter accounted for 1 in every 170 UK Internet visits yesterday; by their estimates, there were over 3.4 million visits to the Twitter homepage from the UK population alone. This is the world that we live in now. WE are the media.

How Much Search and Social Media Traffic Do Publishers Get?

Adam Sherk

On average, what percentage of referral traffic to publishers comes from search, social media, links and direct navigation? That’s a question I’m commonly asked by organizations that are attempting to establish benchmarks and assess their current performance.

10 best competitor benchmarking tools in 2019

Unmetric

Hitwise. Hitwise offers you all the intel you need to get ahead of the competition. How do you find out what your competitors are up to? Things you might need: the coolest pair of shades , a trenchcoat , and binoculars. These are essential if you are a spy from the cold war.

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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

According to a Hitwise US News & Media Report back in 2007, on average search engine referrals represent about 23% of traffic to print media sites. Side note: Hitwise, you’re overdue for an updated version of that report!).

Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Up to 60% of searches come from mobile devices (Source: Hitwise ). Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps.

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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

Category and competitive data from Hitwise and comScore. Most editorial teams employ basic keyword research tactics as part of their daily routine, such as using keyword tools to refine word choice or monitoring trending topics for real-time opportunities.

Editorial SEO Tactics for the Newsroom

Adam Sherk

There are a number of free and paid tools that are helpful in this area such as Google Insights for Search and SEMRush as well as enterprise-level options like Hitwise and ComScore Marketer.

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I Hope News Corp Does Block its Content from Google

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk I Hope News Corp Does Block its Content from Google by Adam Sherk on November 23, 2009 More developments in the Rupert Murdoch vs. Google saga today, as the Financial Times reports that discussions have taken place between News Corp and Microsoft on an exclusive deal with Bing that would lead to News Corp blocking its news sites (such as The Wall Street Journal ) from Google. I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself. It would also be interesting to see how Microsoft addresses the financial realities of trying to extend such an arrangement to a larger group of publishers. Believe it or not, being indexed in Google and Google News is actually good for news sites. Danny Sullivan has been covering the SEO aspects of this story in depth – these posts provide an overview of the key points better than I could summarize here: Thoughts On A “Killer&# Bing-News Corp Deal & The Myth Of An “OPEC For News&# If Newspapers Were Stores, Would Visitors Be “Worthless&# Then? Why An Exclusive Wall Street Journal (or News Corp) Deal Wouldn’t Help Bing Jeff Jarvis also has some good thoughts on the topic: Murdoch madness Nose, face, cut, spite: Blocking Google And Bill Tancer from Hitwise has pulled data showing just how important search engine referral traffic is to The Wall Street Journal and newspapers in general: News Corp. – If You de-Index Will They Still Come? News Corp. Google-less? Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? 25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964? The Most Popular NFL Teams on Twitter and Facebook: 2010 Season Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Why the News Business Isn’t Profitable Categories Public Relations Publishing SEO Social Media Popular Posts The Most Overused Buzzwords and Marketing Speak in Press Releases Facebook Pages: Which News Sites Get the Most Engagement? Free Tools for Monitoring Hot Search Trends Google News Optimization Tips Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Syndication Best Practices: Reduce the Risk of Being Outranked for Your Own Content The Most Popular NFL Teams on Twitter and Facebook Real-time Search Optimization for News Sites 25 Major News Sites Ranked by Page Speed Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix The Most Popular MLB Teams on Twitter and Facebook The Most Popular NBA Teams on Twitter and Facebook Search Where I Work About Adam Sherk Adam Sherk is a SEO and PR strategist, helping news and content sites with enterprise SEO, audience development, public relations and social media marketing. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

News 130

Do People Search for “Breaking News”?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do People Search for “Breaking News”?

News 130

Do People Search for “Breaking News”?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do People Search for “Breaking News”?

News 130

How Can Linkedin Grow?

Idaconcpts

According to Experian Hitwise, LinkedIn saw only about 0.51% of all site visits to social networks in December 2010. LinkedIn is at a tipping point. View more pictures from the bell ringing ceremony taken at the New York Stock Exchange, the day LNKD started trading – May 19, 2011.).

A Pinteresting Story

Twist Image

In August of last year, Time Magazine named it in its " 50 Best Websites of 2011 " and last December, the analytics firm, Experian Hitwise , said that Pinterest's user-base had forty times the number of visitors it had from only six months prior. What also makes Pinterest a platform that has captured the attention of many is that - according to Experian Hitwise - the site is especially popular with women between the ages of twenty-five and forty-four (nearly sixty percent of its users).

Search Engine Optimization Job Opening: Ecommerce SEO

Bill Hartzer

– Well versed in keyword research, web analytics and link building tools (Google Analytics, SEOmoz; other tools such as Comscore, Hitwise and Raven a plus). An ecommerce company in the New York area (New York City) is seeking what they are calling an “SEO ninja&#. Here is the job description if you are interested. We are seeking an SEO guru who will translate overall business goals into successful search engine optimization strategies and tactical plans.

Australia: Senior Citizens on Facebook over 55’s

Laurel Papworth

NOTE from Twitter: Alex Avery pointed out that Hitwise have some generic social network figures for seniors: The 25-34, 35-44 and 45-54 age groups all represent a similar percentage of the Social Networking and Forums share of visits and each are over represented against the online population.

AOL Newsroom: A Model for the Future or Shades of 2001?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001?

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

Experian Hitwise reported that Google+ traffic on the week of July 18th saw a 3 percent decrease in traffic. This is a guest post by Shannon Evans Suetos. We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication.

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Survey: Twitter Less than 1% of Traffic to Newspapers and.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% by Adam Sherk on March 2, 2010 For my presentation on Twitter Marketing Tactics at SMX West this week I wanted to get a sense of just how much traffic Twitter is driving to major news sites. So I conducted an informal poll of 10 US newspaper and magazine sites that Define works with or I am friendly with. The surveyed group included a mix of sites covering general and breaking news as well as specific topics such as lifestyle, sports or entertainment. Most organizations prefer to keep their figures private so I’m not able to share the actual sites but they are all well-known brands. I looked at referral data for 2008, 2009 and 2010 to-date and for comparison also included Facebook and Digg. So what percentage of total site traffic came from Twitter and the other social sites? Here are the group averages: To-date in 2010 Twitter represents an average of 0.7% of total site traffic. 10 newspaper and magazines sites is not a sufficient sample so take this survey for what it is, but the data does provide a rough idea of what major publishers are experiencing. Among the surveyed sites the highest Twitter percentage was 2.9% but the majority fell below 1%. The highs for Facebook and Digg were 2% and 7.2% respectively. The Digg percentages varied the most with straight news sites faring best. Some notes: While all of the surveyed sites have some form of social media strategy none of them are doing as much as they could be. So these figures represent the experiences of typical news sites, not ones that have fully dialed in SMM. Despite the low percentages, to-date this year Twitter and Facebook are top 25 referrers for all of the sites and top 10 referrers for most. It is interesting that a top 10 referrer can represent such a small percentage of total site traffic. But since total monthly traffic for most of the group is in the millions, tens of millions or more those small percentages do represent substantial numbers. And if social media is bringing in traffic that the sites might not have otherwise received that’s a nice bump. Well-established brands still get a large portion of their traffic via direct navigation. Among the sites surveyed the figures ranged from 30-60%. Partnerships with other large content sites and cross-network promotions were another major driver. Natural search engine referrals ranged from about 10% to over 40% and Google.com was the #1 or #2 referring domain for nearly every site. So despite all the attention that social media deservedly gets, search is still its daddy. It is interesting that Digg is trending down this year. Not every site in the group was a natural fit for Digg and we are still in Q1 2010 so it is difficult to draw any strong conclusions. But even among the sites that do very well in Digg the numbers have dropped. REQUEST: I’d like to expand the size of the survey group, so if any newspaper or magazine professionals out there are willing to share their percentages it will be much appreciated. You can contact me via this form or direct message me on Twitter. Your anonymity will be maintained. Alternatively if anyone is willing to share their figures publicly please leave a comment below. Thanks! Related posts: Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic The Most Popular MLB Teams on Twitter and Facebook Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining The Most Popular NFL Teams on Twitter and Facebook: 2010 Season 5 Ways to Deal with Seasonal Dips in Search Engine Traffic { 9 comments… read them below or add one } Annie Pettit March 2, 2010 at 12:36 pm The fact that 1 single site on an internet of millions or BILLIONS of sites is responsible for 1 out of 100 referrals is absolutely incredible. In this case, you must ignore the perceived tinyness of 1% and recognize it as being a huge number. Nathan Joynt March 2, 2010 at 1:04 pm I wonder if these numbers correspond to the growth rate of these social networks. Obviously FB and Twitter users continue to grow. Is Digg losing steam? Adam Sherk March 2, 2010 at 4:39 pm Annie, that’s an excellent point, it is all in how you frame and interpet the data. I could have just as easily made the headline “Twitter Now Nearly 1% of Traffic to Newspapers and Magazines.&# Also when all social media referrals are grouped together (though defining what is or isn’t “social media&# can be a challenge), that collective figure is starting to be more competitive with things like search referrals or content partnerships. Nathan, I ‘m wondering that about Digg too. As Digg went more mainstream over the past couple years lots of newspapers and general interest magazines have seen increases in traffic from it. But at least among the group I surveyed, things have dropped off so far this year. I’d like to get more data on that. Thanks for your comments. Frank Prendergast March 3, 2010 at 6:10 am Thanks for sharing these figures. I wonder though whether the true Twitter percentage might not be higher than it seems. Often people are only counting the traffic from Twitter.com, and many third party Twitter clients result in what looks like direct traffic as, it seems, they don’t pass a referrer. Here’s a post on the issue from Joost de Valk: [link] Kemp Edmonds March 3, 2010 at 7:06 am Assuming that “a mix of sites covering general and breaking news as well as specific topics such as lifestyle, sports or entertainment&# means more traditional publications(10 US newspaper and magazine sites) then we are talking about large traditional media organizations. Their sites are secondary to their product newspapers and magazines. Most of their web traffic comes from more traditional web sources as well. Large organizations with large natural traffic(regular users) generally have about 1% come from social media, if they are active on them. For big traffic social media stills needs more people! Last numbers I heard were about 20% of US internet users use social media daily. Anyone have any new or related numbers on that please contact me or post. The real difference social media can make is for small and medium businesses, bloggers and consultants. There is a more natural fit. It would be cool to analyze your flow as an example. Small and medium business can benefit from a blog in the same way but for organizations seeing 1Million+ monthlys, social media’s ~1% looks small but is large and in the top 10 referrers as you lay out in your final points. The greatest insight I gleaned from what the numbers say – for most sites – is that people use search engines to find things even if they are searching for the actual website name to find the website, we’ve all seen it in analytics. Frank’s point about the click through inaccuracy from Twitter apps should be noted. I find this to be frustrating when measuring the twitter effectiveness of shortened links used for ongoing campaigns. Adam Sherk March 3, 2010 at 1:45 pm That’s a good point Frank, thanks. Danny Sullivan wrote about this in SEL a while back too: Is Twitter Sending You 500% To 1600% More Traffic Than You Might Think? Kemp, yes the surveyed groups would be considered traditional publications. I did a different survey last year that included some newer and Web only outlets as well. At that point (over a year ago) the sites were seeing anywhere from less than 1% to nearly 20% of site traffic coming from various forms of social media. Thanks for sharing your insights. Deanna Stork March 3, 2010 at 6:41 pm Interesting facts and figures; most people probably haven’t thought of Facebook and Twitter in these terms before. Nice post! Kevin Sablan March 7, 2010 at 10:49 am One more, nearly immeasurable, number to consider is the amount of traffic sent to news sites via blog posts and comments posted by people who first became aware of a news article via Twitter or Facebook. Adam Sherk March 7, 2010 at 12:20 pm Good point Kevin. There is a degree of link cannibalization going on in which people who previously would have shared (and linked to) content on blogs and sites are now doing so on Twitter, thus reducing the number of links with SEO value that the content receives. But those links still drive traffic, and exposure through Twitter and other social media sites fosters a lot of secondary links generated in the way you described (which do have SEO value). Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964? The Most Popular NFL Teams on Twitter and Facebook: 2010 Season Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Why the News Business Isn’t Profitable Categories Public Relations Publishing SEO Social Media Popular Posts The Most Overused Buzzwords and Marketing Speak in Press Releases Facebook Pages: Which News Sites Get the Most Engagement? Free Tools for Monitoring Hot Search Trends Google News Optimization Tips Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Syndication Best Practices: Reduce the Risk of Being Outranked for Your Own Content The Most Popular NFL Teams on Twitter and Facebook Real-time Search Optimization for News Sites 25 Major News Sites Ranked by Page Speed Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix The Most Popular MLB Teams on Twitter and Facebook The Most Popular NBA Teams on Twitter and Facebook Search Where I Work About Adam Sherk Adam Sherk is a SEO and PR strategist, helping news and content sites with enterprise SEO, audience development, public relations and social media marketing. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

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5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Related posts: Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic How to Identify Your Own Top Trends Video Interview: Rupert Murdoch Doesn’t Like Search So Much Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

So Far so Good for Seattlepi.com

Adam Sherk

Related posts: Top 10 Reasons The New York Times is Really Putting up a Paywall Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic Video Interview: Rupert Murdoch Doesn’t Like Search So Much The Most Popular News Sites on YouTube Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Your 2011 Digital Marketing Reboot

Twist Image

beating out Google (according to Experian Hitwise )! experian hitwise. Just how serious is your business about the digital channels? Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. We can't just talk about world-class websites and getting found on the search engines anymore.

The paradox of the ‘lads mag’

The Way of the Web

At the same time, Nuts is apparently the most popular Men’s Lifestyle website, according to Hitwise , with FHM and Zoo also in the top ten. I grew up around the time ‘lads mags’ such as Loaded, FHM and Maxim were peaking in terms of launches and print circulation, immediately prior to the rise of the internet.

Will The Rise of the Photo Apps Kill the Written Word?

Convince & Convert

Source: Experian Hitwise US ) But before brands can start getting too excited about the commercial potential of Pinterest, it’s worth looking at the type of traffic it is generating. Ekaterina Walter is a social media strategist at Intel.

Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

I don’t want to give it all away, but here are some highlights: The Long Tail of Search Queries is Undeniable According to Experian-Hitwise, 56% of all searches are now three words or longer. new, free white paper from me and @chrisbaggott) [link] [link] Badruddeen Naseem RT @avenlea: According to Experian-Hitwise, 56% of all searches are now three words or longer. link] Joe Hage According to Experian-Hitwise, 56% of all searches are now three words or longer.

Social Sharing – Getting News Content Right in 2011

Proactive Report

source: Hitwise). Social sharing is the new holy grail of advertising, writes Dan Greenberg, CEO of Sharethrough, in a recent Forbes article. “The challenge now is to produce content – not ads – that can create connections between people.

News 100

State of Social Media in the USA

Jeff Esposito

Facebook is the top visited website, accounting for over 8% of all online visits ( Hitwise ). This post originally ran on CommsCorner , but I wanted to share with you in case you missed it. Earlier this month, Adam Vincenzini and I had an interesting talk on the state of social media around the world. One thing led to another and we agreed to take a page out of the playbook of two of the world’s best piano men, Billy Joel.