article thumbnail

Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Bloggers are here to stay and the PR industry is beginning to embrace them.

Blogger 343
article thumbnail

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Bloggers offer brands enhanced value through their own social media activity. The value of blogger relations is clear.

Blogger 389
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top tips for bloggers and brands

Sherrilynne Starkie

Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. Here are some tips for new bloggers to help get the best out of brand relationships: Seattle-area Blogger Meetup Group Photo (2) (Photo credit: Chris Pirillo).

Blogger 367
article thumbnail

Blogger relations – you’re doing it wrong

Dave Fleet

At least I was in the “to” line, but there was no effort whatsoever to address me personally – even a “Dear Blogger”, which still triggers the “delete” button for me, would be a step up from this. Don’t spray and pray: They sprayed and prayed.

Blogger 374
article thumbnail

5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. How do you connect with other bloggers and gatekeepers? Guest Post by Alicia Lawrence.

Blogger 270
article thumbnail

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount. For the blogger who wants to increase your ad revenue by ~$500/month. Identifying The Tools And Resources. Click To Tweet.

Blogger 266
article thumbnail

A New Resource For Bloggers Everywhere

The Social Media Hat

Over 100 articles, resources and guides to help bloggers new and old have been migrated, organized and assembled. All-new planners and posts are available too!

Resources 160