Using Livestreaming to Grow Your Brand, Community, & Influence

Waxing UnLyrical

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? The more I listen to my community, the more they are interested in coming to my show. However, I now have almost 11K followers and a very engaged community. Guest Post by Ai Addyson-Zhang.

Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. A1: Building a community around a product or service is just part of our jobs in #PR today (which is great, because it’s fun!).

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Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. So our ragtag army of cruise bloggers, travel writers, technologists and travel professionals teamed together to reverse-engineer the cruise discovery, planning and booking experience. Guest Post by J.D. Lasica.

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount. Social Media Community Managers need listening, publishing, and analysis tools.

Open Community Case Study – Food Bank

SocialFish

Community: Food Bank of Central & Eastern North Carolina. She’s done a great job using social media to create a very supportive community of donors and fans, so I immediately thought of them when planning the first case study for Open Community.

What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. We are a community. We haven’t been very active recently – here at WUL – and that is because I, as “chief community manager” haven’t been around much.

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Formerly known as The State of the Blogosphere the report has been renamed the 2013 Digital Influence Report because it takes a look at the broader social Internet as well as blogs and bloggers. Bloggers offer brands enhanced value through their own social media activity.

Top tips for bloggers and brands

Sherrilynne Starkie

Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. Here are some tips for new bloggers to help get the best out of brand relationships: Seattle-area Blogger Meetup Group Photo (2) (Photo credit: Chris Pirillo). This is the key to building credibility with readers and that, in turn, gives a blogger the influence that brands are looking for. Have a blogger media kit.

How CPG brands are Building Community

Pixlee

As competition is picking up, brands are battling it out to create a unique identity as well as remain successful with their community. Moreover, by removing physical distances, they can create a sense of belonging to a digital community. How CPG Brands are Building a Community.

How To Get Results From Your Blogger Outreach Campaign

SocialFish

Bloggers are a unique breed. This is precisely why conducting a blogger outreach campaign can be the most difficult type of social media campaign. Part of the strategy included reaching out to bloggers in the nonprofit space in hopes that they’d write a blog post about the grant.

Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. Why did you write Open Community ? So, what is “Open Community&# ?

Open Community Case Study – American Library Association

SocialFish

Community: American Library Association. Your community is not your database. Community unlocks more useful data. Using its online community ALA Connect and social media, ALA has reached out to members and nonmembers, actively soliciting their feedback, ideas and participation.

Can Communities Serve As Perfect Add-On For Your Blog?

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. How does a blogger generally relate to a forum? There are several community building tools for blog promotion.

Community Discussion: Should Bloggers Ask For Donations?

ProBlogger

Bloggers calling for donations or reader contributions like “buy me a beer” or “buy me a coffee” have been around for over ten years, as has the debate over whether they should. Now however, with more mainstream media putting up paywalls, the growth of subscription based content providers and the rise of crowdfunding, is it a better time for bloggers to put their hand out too? The post Community Discussion: Should Bloggers Ask For Donations?

5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Do you have a great community building strategy? How do you connect with other bloggers and gatekeepers? 5 Strategies to Build a Network of Bloggers and Journalists is a post from: Waxing UnLyrical.

A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community.

Open Community Case Study – Empowering the Periphery

SocialFish

Community: American Library Association. Your community is not your database. Community unlocks more useful data. Using its online community ALA Connect and social media, ALA has reached out to members and nonmembers, actively soliciting their feedback, ideas and participation.

How to Grow Your B2B Facebook Community

Waxing UnLyrical

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. These should be “thought leaders” or other people with large Facebook communities that appeal to your company personality and image.

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Burt’s Bees Turns To Social Media Community To Host Global Beeday Celebration

Convince & Convert

To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. Featuring happy birthday wishes from the Burt’s Bees community read by company founder Burt “live and in the beard,” the Beeday event offers a good example of how to celebrate milestones with your social media community.

A Tale of Two Communities Part 1 – Volkswagen

SocialFish

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community

7 Ways to Build a Community Around Your Blog

ProBlogger

The post 7 Ways to Build a Community Around Your Blog appeared first on ProBlogger. Last week I talked about building a community around your blog , and how it can benefit you as much as it can your readers. Okay, now let’s get into what you can do to start building your community.

Latest from the Open Community Virtual Book Tour

SocialFish

Here’s the schedule for our Open Community Virtual Book Tour for next week. 11/22/10 – Skyline Trade Show Tips – we’ll be talking about the open community around your tradeshows. 11/08/10 — John Haydon – Five Questions about Open Community.

8 Questions for a Big-Time Marketer Turned Influential Blogger

Convince & Convert

Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Bloggers don’t want to be used as a campaign or marketing asset—they do their best work when they are a part of the brand. To dive further into this topic, I chatted with one of my favorite bloggers, James Hills, who runs a very successful travel blog.

Four Tools to Help Build Your Social Community

Waxing UnLyrical

I’ve found that one of the most important things to do, when trying to build one’s online community, is to participate consistently in your preferred channels. And not just participate as in talk a lot, but share interesting pieces of information, so that your community knows you’re not just in this for you; you’re in this for them as well. In addition, WUL goes through to a secret Facebook group that I’ve set up for all the regular guest bloggers.

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe. Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach.

HootSuite for Blogging – Twitter Management for Bloggers

Kikolani

HootSuite offers many great features that can aid bloggers in managing their Twitter accounts for blogging uses including promotion, monitoring, keyword tracking, reputation management and more. Are you on a contributor on a multi-author blog, such as Famous Bloggers ?

5 Best SEO Tools for Bloggers and Webmasters

The Realtime Report

5 Best SEO Tools for Bloggers and Webmaster. One of the most favorite tool by bloggers and webmasters, it’s a fully loaded tool that comes with many features to optimize your blogs and websites for high ranking in SERPs. Just like SEMrush, Ahrefs is an excellent tool for webmasters and bloggers to enhance search engine ranking to gain more organic exposure. At Moz blog, you can enjoy free SEO resources, case studies, and ask questions from the real user community.

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9 Reasons Why You Should Build a Community Around Your Blog

ProBlogger

The post 9 Reasons Why You Should Build a Community Around Your Blog appeared first on ProBlogger. But for the next couple of weeks I want to talk about one particular method: building a community. And in my experience, building a community around your blog makes it more useful.

264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events

ProBlogger

The post 264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference. Each day, bloggers post a simple-to-sew softie tutorial.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

Facebook Removal of Fanpages. Community Pages.

Laurel Papworth

One of the reasons I moved off Blogger (Google hosting) onto my own ISP hosted site, by the way, was for that very reason. Fanpage vs community vs brand vs groups. But removing established fanpages to make way for community pages instead of migrating them across was crappy thinking.

How Any Blogger Can Become an Authoritative Blogger

Kikolani

One of the most fascinating facets of the blogging community is how there are so many different bloggers, blogging for such different reasons. Some folks sign up for a free WordPress or Blogger account and start firing away, simply for purposes of creativity or self-expression. And then there are others who become bloggers of authority, esteemed within the industry, wildly successful on the back of their blogging efforts. 5 Books Every Blogger Must Read.

Got Community? 5 Ways To Foster It On Your Blog

Ari Herzog

We have all known the long loneliness, and we have found the answer is community. If you have community, you have a lot. There is no better feeling than building a growing and interactive community of readers on your site. Community must be fostered.

Community Discussion: Traffic Growing Tips

ProBlogger

It can be argued that getting traffic is the number-one priority for just about every blogger – for reach, for influence, for authority, for sales… it’s what we all aim to grow. If you were to give one tip to a newbie blogger for growing their traffic, what would it be? The post Community Discussion: Traffic Growing Tips appeared first on ProBlogger. Community Discussion

What Do the Best Bloggers Have in Common?

Kikolani

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up. All established bloggers like Kristi Hines , Ann Smarty , Ann Hadley , Jeff Bullas , Lee Odden and others have certain common traits that make them stand out.

Who are the Utah Tech Bloggers on Twitter?

Stay N' Alive

I’m looking for every Utah Tech blogger you know on Twitter. My hope is that we can create a list of who these bloggers are so that a) startups can invite them to their press events, and b) so that we can start to get the Utah tech scene “Reading Utah&#.

Why Char-Broil’s Blogger Outreach Program Gives Me the Warm and Fuzzies

Convince & Convert

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. While these posts are important, educational, and often very funny I had trouble finding positive examples of PR professionals going above and beyond when it came to blogger outreach. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post.

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

General Mills Embraces Collaborative Storytelling with “Hello, Cereal Lovers” Social Media Community

Convince & Convert

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. Spanning Facebook, Twitter, Instagram and Tumblr, the “Hello, Cereal Lovers” communities focus on General Mills’ cereal varieties, but aren’t opposed to (gasp) occasionally mix in a competitor for the sake of a sweet recipe. Love cereal?

Bloggers Are Not Journalists – But They Are Abducted, Imprisoned Tortured and Assassinated the Same #HowManyMore

Laurel Papworth

Shares Extract: George Brandis today said that “Bloggers are not Journalists” meaning they don’t need the same protection. It’s probably worth investigating the number of bloggers killed in the “Line of Duty”… Today, George Brandis Attorney General for Australia stated that “ bloggers are not journalists ” in regard to the #metadata debate (Government accessing Big Data vs Privacy debate). Bloggers are not Journalists. (see

TV Show about Bloggers – Project Alpha, Malaysia

Laurel Papworth

Anyway here’s Malaysia’s attempt at moving more mainstream with merging blogs with traditional media: Project Alpha is Malaysia’s first online TV Show about bloggers. Who knows, you might be featured in our next season of Project Alpha as a blogger we uncovered?

Marketing Tips For Bloggers in 2018 and How to do it in an Easy Way

Social Media Marketing

WordPress is the main market platform, with more than 53 million blogs published each month with a community of more than 409 million people reading over 19.8 How to create a Blogger? Blogger, also known as Blogspot , is a free Google publishing platform that works in integration with your Gmail account. For example, in this post we talk about how to create a blog, we can assume that we are talking about: how to create a blog in WordPress or how to create a blog in blogger.

Blogger: Redirecting

Buzz Marketing for Technology

This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google