28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Is everyone really a content expert?

Three Creative Ways to Recycle Social Content

Ignite Social Media

The task of creating engaging, effective social content can feel daunting without unlimited time and resources, but you shouldn’t always have to feel like you’re starting from scratch with each and every post. Recycling social content just takes a little creativity and resourcefulness.

Lurpak® Content Toolkit

Mindjumpers

Challenge: Lurpak® content is much more than food porn. They came to us wanting to diversify their recipe content, increase the number of recipes produced within a single production, and create a number of assets for multiple digital platforms.

2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. A perfect way to begin adding more organization, prioritization and results for your content marketing is by utilizing a content marketing editorial calendar to plan your content.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

5 Ways to Make Your Social Content More Effective

Ignite Social Media

Are you wondering how you can get your content to break through the clutter? Well, buckle up, I have 5 tips to help make your social content more effective. Keep Your Content Authentic. Customers want content that resonates with them.

15 Golden Rules of Content Marketing in 2018

Pam Moore

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. 15 Golden Rules for Content Marketing Webinar .

Let’s Get Real… Does Your Content Convert?

Pam Moore

It's time to get real about the real return on the investment you make in content marketing. Is the money and time you are investing in content marketing helping you achieve your business goals? Bottom line… does your content convert to real business?

Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” YOU can create amazing content! 2018 content marketing myths busted and how to stomp your competition.

Is Content Marketing Advertising?

Social Media Today

But the answer boils down to who you ask, and how you define content marketing It seems like a simple question to answer, right?

2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. The days of throwing social spaghetti content at the wall and hoping it sticks are over and done.

The 21 Best Content Curation Tools

Webbiquity SMM

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Store and repurpose content for later reposting.

When Content Gets Personal

Waxing UnLyrical

What do you do when content gets personal, so personal, that you can’t see any other way forward? Our editorial theme this month is content (though we’ll also have posts on measurement, seeing as how that was last month’s theme, and last month was a wash).

Top Tools to Create Amazing Content

Ignite Social Media

Creating amazing content sounds like the easiest, yet most difficult task you could attempt. Some would assume you just sit in front of a computer screen and cool content just appears in an hour. Fonts are one of the biggest factors to consider when creating any type of content online.

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A Match Made in Heaven: Interactive Content & Social Media

Meltwater

What is interactive content?Interactive Interactive content requires your users to engage with it actively. Social Content Marketing Social MediaIts immersive nature means that your audience will spend more time engaging with your business with their… Read More >>>.

The 2019 State of Content Marketing [Infographic]

Social Media Today

This new report looks at how marketers see the state of their industry, with a specific focus on content marketing

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Make the case for video content

Sherrilynne Starkie

Did you know that by using video content in email marketing you can boost click-through rates by up to 300 per cent? There’s no doubt that video content is incredibly powerful in its ability to engage viewers. Digital formats make video content affordable and quick.

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How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting.

Content for the Customer Journey – Phase IV: Post-Purchase

Ignite Social Media

That’s why creating content specifically for your post-purchase customers is so important. Here are some tips to keep in mind when creating this kind of content. Post-Purchase Content for the Customer Journey. Comments in your community are a gold mine for content creation.

How to Spring into a New Season with Fresh Content

Ignite Social Media

As Spring approaches, it’s important to start strong and capture your audience’s attention with content that’s fresh and relevant to the season. If you work with a brand that’s ahead of the game you’ve probably already started to produce and capture spring content.

Infographic: B2B content marketing trends

Sherrilynne Starkie

Why Visual Content and Marketing Go Hand in Hand [Infographic]. Content Marketing Tips: 10 Tips and Tricks for Creating Content. Featured Headline Marketing Content marketing infographic Information graphics

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The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

The social media content jungle is getting scary for marketers who don't have a content strategy. Get a Grip on Your Content Marketing with a Content Calendar . You can download our 2019 content calendar template here -> 2019 Content Calendar Template.

The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

The social media content jungle is getting scary for marketers who don't have a content strategy. Get a Grip on Your Content Marketing with a Content Calendar . You can download our 2019 content calendar template here -> 2019 Content Calendar Template.

How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? 10 Golden Rules for Content Marketing.

Irresistible Content Curation and Creation -Free Webinar Live Training

Pam Moore

Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience?

1st Step to Create Content Marketing Plan: Do a Content Asset Audit with this Free Worksheet

Pam Moore

Is your content and digital platform ready for the highly connected social web of today? Is your content ready to inspire, connect with and help your audience achieve their goals? Or is the challenge to continually create compelling, relevant content keeping you up at night?

15 Metrics You Should Measure in Content Marketing

Waxing UnLyrical

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. Content marketing and SEO go hand in hand.

Top five: Women rule content marketing!

Sherrilynne Starkie

And, we see how women are leading the world of content marketing. Top 5 Content Marketing Influencers and Experts are women. Women top the list of the Top 50 content marketing influencers to follow, from the folks at the Top Rank Blog.

Content for the Customer Journey – Phase I: Awareness

Ignite Social Media

In our digital age, the road to consumer’s dollars is paved with good content. Luckily, we’re here to help start you off on the right foot by showing you how to create awareness content for the customer journey. Awareness Content for the Customer Journey.

Content demand: how to cope

Sherrilynne Starkie

Do you struggle to keep up with the demand for quality content? To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. The report outlines what ‘content’ means in this context. A content culture needs a ‘content leader’.

Content Marketing Basics: 5 Types of Content to Attract and Retain Website Visitors [Infographic]

Social Media Today

The team from Brafton have taken a unique approach to content tips in this new infographic

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A Culture of Content

SocialFish

“When content becomes an ingrained part of an organization’s culture, content strategy functions like a well-oiled engine, producing, circulating, and begetting content, creating numerous efficiencies in the process. Content Strategy

Content Marketing Strategy: Top 10 Mistakes Killing Your Success

Pam Moore

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals?

Top 10 Content Marketing Myths of 2018 – BUSTED

Pam Moore

From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet.

How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” YOU can create amazing content! 2018 content marketing myths busted and how to stomp your competition.

Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Trick 2: Repurpose content.

Are You Writing Intelligent Content? Should You Be?

Waxing UnLyrical

Intelligent content aka structured content is breaking out of its traditional boundaries. Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. What is Intelligent Content? The need for Bot-Readable Content.

Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story.

Content Strategy for Associations

SocialFish

deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??)

The Content Paradigm Shift

Direct Marketing Observations

Content curation tools are great. No really, they are, except all they do is pull the content in and that really is just half the battle. Brands can and will measure its effectiveness, they fish where the fish are, and every day they push out more content.

7 Social Media Content Writing Tips

Social Media Today

Looking to improve your social media content performance? Check out these tips from contributor Melonie Dodaro

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How to Level Up Your Contributed Content Game

Meltwater

PR & Comms Content Marketing Media OutreachContributed articles have long been a staple in an effective PR plan. They establish your brand as an expert on a topic and fall under earned media, meaning the only… Read More >>>.

Entertainment Content on Social Media [Infographic]

Social Media Today

Video, and vloggers, reign supreme on social platforms, according to this new report from GlobalWebIndex

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