Expert insights. Personalized for you.
Pinterest is adding a new Content Claiming Portal to provide more ways for users to protect their copyrighted content MORE
This week I want to show you how to repurpose your existing content. Do you struggle to find time to create fresh content for your website or blog? One key to maintaining a steady stream of quality content is to re-purpose what you already have. Content Marketing MORE
Content. The reality is that content is the core of not only the social and digital web, but also of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. The truth is that content, relationships and connecting as human beings has existed for decades. Without driving action, content marketing is all for nothing. Definition of content marketing. MORE
How much value do you currently place on your organic content strategy? If you’re uncertain what organic reach exactly is and why it’s so important, it’s the number of people who see your content on social media without any paid distribution. Organic Content Best Practices. MORE
I’ve lost count of the number of crowns Content wears. But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Seeing as we’re almost halfway through 2015, I figured this would be a good time for us all to do a content review. Do you think your content is doing what it’s supposed to do, or could it use a little nudge? MORE
SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? The key to success with content marketing today is that you must do your research first. MORE
Looking for an easier way to find great content to share on your social media channels? With Later, you can quickly collect content from multiple sources — so you’ll always be able to find the perfect post for your content plan. MORE
Does your audience need more content from you? I share how to identify the top content that will help you inspire and connect with your audience in meaningful ways. Your audience wants more content from you but only if it serving them value. Is Your Content Ready? MORE
Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? Is the content you create built upon or supported by a solid framework and architecture for success? A solid content architecture and framework can make or break your results online. 10 Golden Rules for Content Marketing. MORE
Content, content, and more content. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? Purina’s “Dear Kitten” Video Series Proves BuzzFeed Is The Cat’s Pajamas For Content Marketers. Which Content Types Get the Most Social Shares. MORE
BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. Social Media Marketing vs. Content Marketing. MORE
Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. MORE
With an emerging influx of new engaging users, we have seen a variety of new and old trending social media content stick on social channels over the course of the year and here they are. When it comes to content, one type rules above all else: Video. MORE
Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise. MORE
Is your content and digital platform ready for the highly connected social web of today? The demands of the social and internet savvy buyer of today require that brands wanting to reach and connect with them serve up the most relevant, interesting and valuable content possible if you want to grab the needed attention of your ideal customer and audiences. Is your content ready to inspire, connect with and help your audience achieve their goals? Content Marketing in a Nutshell. MORE
Reddit has announced a new, exclusive content partnership with the NBA MORE
Do you struggle to keep up with the demand for quality content? To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. The report outlines what ‘content’ means in this context. A content culture needs a ‘content leader’. Content. MORE
And for that, you need content. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. That’s where content curation comes in. What is content curation? sharing content. MORE
Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience? There is an enormous amount of pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. How to curate and create content that converts. MORE
Is your content and digital platform ready for top business performance in 2018? Is your content ready to inspire, connect with and help your audience achieve their goals? Is the lack of compelling, relevant content keeping you up at night? If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date. MORE
What do you do when content gets personal, so personal, that you can’t see any other way forward? Our editorial theme this month is content (though we’ll also have posts on measurement, seeing as how that was last month’s theme, and last month was a wash). Normally I don’t have trouble coming up with content. But this week, I do, because none of the content I want to produce is particularly professional in nature. MORE
SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? MORE
While the dances, voice-overs, and makeover content are extremely entertaining, there’s now more opportunity and diversity in the TikTok content that exists. One last tip before you move forward, don’t make the mistake of replicating your Instagram content for TikTok. MORE
Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's time to get 100% proactive to take the time to plan and ensure every piece of content is providing massive value for your audience and aligns clearly to your business goals and objectives. A perfect way to begin adding more organization, prioritization and results for your content marketing is by utilizing a content marketing editorial calendar to plan your content. MORE
Content that engages an audience and compels them to act is at the heart of every successful marketing campaign. Start by thinking like a journalist in order to truly engage your audience with compelling content. Plan and Develop Content. Content Marketing MORE
Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online. Without content and humans, social media and digital marketing wouldn't exist. Is everyone really a content expert? Is anyone reading the content? MORE
On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . Choose Your Content Pillars. MORE
Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it? MORE
It looks like the WFH trend will continue throughout 2021 so here’s my top six content marketing skills you’ll need to succeed in 2021. The post 6 Content Marketing Skills You Need to Succeed in 2021 appeared first on Sherrilynne Starkie. MORE
If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time. MORE
It's time to get real about the real return on the investment you make in content marketing. Is the money and time you are investing in content marketing helping you achieve your business goals? Is the time you invest researching your audience, learning the social networks and pounding out mounds of content fruitful? Bottom line… does your content convert to real business? Register for my free webinar “Content that Converts” . MORE
The short definition of a content strategist, is essentially the person who is charged with keeping the company interesting. Of course the longer definition has to do with content calendars and working with agencies and teams and departments and writers and designers. The reality is that yesterday’s content is gone, today’s will last until about 9 pm tonight and tomorrow is a new day. The content struggle is real because people don’t want to read anymore. MORE
Bonus Material: Free Social Content Calendar. Want more ideas for your content marketing? These types of content can help your brainstorming content for your social media channels. So, content diversification is a must. Seasonal Content. Content Marketing MORE
A solid content marketing strategy is one of the most important elements for a business to help shape a brand’s identity. But with employees more mobile and more remote than ever been before, what implications does this have on the modern day content marketer? MORE
Are you wondering how you can get your content to break through the clutter? Well, buckle up, I have 5 tips to help make your social content more effective. Keep Your Content Authentic. Customers want content that resonates with them. Keep in mind what action you want followers to take when they see a piece of content. Don’t be afraid to tell followers what you want them to do, clear communication always makes for effective social content. . MORE
Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product. You have to offer information your audience wants and create content that will perform well at the same time. Longform Makes Better Content Marketing? MORE
Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Register for my free webinar “Content that Converts” . MORE
If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time. MORE
TikTok has released its latest Transparency Report, detailing all of its content removals and enforcement efforts in the first half of 2020 MORE
SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? MORE
Content Related Topics Pam Moore
JULY 13, 2020
SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE?
Pam Moore
JULY 13, 2020
SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE?
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agora pulse
NOVEMBER 30, 2020
BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. Social Media Marketing vs. Content Marketing.
Pam Moore
JUNE 21, 2019
Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online. Without content and humans, social media and digital marketing wouldn't exist. Is everyone really a content expert? Is anyone reading the content?
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations
Pam Moore
DECEMBER 7, 2017
Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's time to get 100% proactive to take the time to plan and ensure every piece of content is providing massive value for your audience and aligns clearly to your business goals and objectives. A perfect way to begin adding more organization, prioritization and results for your content marketing is by utilizing a content marketing editorial calendar to plan your content.
Socialmedia.biz
APRIL 15, 2021
This week I want to show you how to repurpose your existing content. Do you struggle to find time to create fresh content for your website or blog? One key to maintaining a steady stream of quality content is to re-purpose what you already have. Content Marketing
Pam Moore
DECEMBER 14, 2017
Is your content and digital platform ready for top business performance in 2018? Is your content ready to inspire, connect with and help your audience achieve their goals? Is the lack of compelling, relevant content keeping you up at night? If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date.
Social Media Today
APRIL 19, 2021
Pinterest is adding a new Content Claiming Portal to provide more ways for users to protect their copyrighted content
Pam Moore
SEPTEMBER 19, 2017
It's time to get real about the real return on the investment you make in content marketing. Is the money and time you are investing in content marketing helping you achieve your business goals? Is the time you invest researching your audience, learning the social networks and pounding out mounds of content fruitful? Bottom line… does your content convert to real business? Register for my free webinar “Content that Converts” .
Pam Moore
JULY 9, 2018
Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise.
Later
NOVEMBER 5, 2020
On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . Choose Your Content Pillars.
Pam Moore
MAY 18, 2020
Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it?
Waxing UnLyrical
SEPTEMBER 12, 2019
Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product. You have to offer information your audience wants and create content that will perform well at the same time. Longform Makes Better Content Marketing?
Pam Moore
AUGUST 11, 2018
Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.
Pam Moore
AUGUST 2, 2020
SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? The key to success with content marketing today is that you must do your research first.
Sherrilynne Starkie
DECEMBER 7, 2020
It looks like the WFH trend will continue throughout 2021 so here’s my top six content marketing skills you’ll need to succeed in 2021. The post 6 Content Marketing Skills You Need to Succeed in 2021 appeared first on Sherrilynne Starkie.
Ignite Social Media
MAY 29, 2020
While the dances, voice-overs, and makeover content are extremely entertaining, there’s now more opportunity and diversity in the TikTok content that exists. One last tip before you move forward, don’t make the mistake of replicating your Instagram content for TikTok.
agora pulse
JANUARY 12, 2021
Bonus Material: Free Social Content Calendar. Want more ideas for your content marketing? These types of content can help your brainstorming content for your social media channels. So, content diversification is a must. Seasonal Content. Content Marketing
Waxing UnLyrical
OCTOBER 7, 2016
What do you do when content gets personal, so personal, that you can’t see any other way forward? Our editorial theme this month is content (though we’ll also have posts on measurement, seeing as how that was last month’s theme, and last month was a wash). Normally I don’t have trouble coming up with content. But this week, I do, because none of the content I want to produce is particularly professional in nature.
Pam Moore
JULY 6, 2019
Content. The reality is that content is the core of not only the social and digital web, but also of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. The truth is that content, relationships and connecting as human beings has existed for decades. Without driving action, content marketing is all for nothing. Definition of content marketing.
Later
MARCH 5, 2021
Looking for an easier way to find great content to share on your social media channels? With Later, you can quickly collect content from multiple sources — so you’ll always be able to find the perfect post for your content plan.
Ignite Social Media
MARCH 7, 2019
Are you wondering how you can get your content to break through the clutter? Well, buckle up, I have 5 tips to help make your social content more effective. Keep Your Content Authentic. Customers want content that resonates with them. Keep in mind what action you want followers to take when they see a piece of content. Don’t be afraid to tell followers what you want them to do, clear communication always makes for effective social content. .
Direct Marketing Observations
AUGUST 9, 2019
The short definition of a content strategist, is essentially the person who is charged with keeping the company interesting. Of course the longer definition has to do with content calendars and working with agencies and teams and departments and writers and designers. The reality is that yesterday’s content is gone, today’s will last until about 9 pm tonight and tomorrow is a new day. The content struggle is real because people don’t want to read anymore.
Pam Moore
SEPTEMBER 18, 2017
Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Register for my free webinar “Content that Converts” .
Pam Moore
DECEMBER 9, 2019
If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time.
Pam Moore
DECEMBER 9, 2019
If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time.
Ignite Social Media
AUGUST 27, 2020
With an emerging influx of new engaging users, we have seen a variety of new and old trending social media content stick on social channels over the course of the year and here they are. When it comes to content, one type rules above all else: Video.
Ignite Social Media
APRIL 7, 2021
How much value do you currently place on your organic content strategy? If you’re uncertain what organic reach exactly is and why it’s so important, it’s the number of people who see your content on social media without any paid distribution. Organic Content Best Practices.
Pam Moore
AUGUST 14, 2017
Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience? There is an enormous amount of pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. How to curate and create content that converts.
Pam Moore
JULY 26, 2017
Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? Is the content you create built upon or supported by a solid framework and architecture for success? A solid content architecture and framework can make or break your results online. 10 Golden Rules for Content Marketing.
Sherrilynne Starkie
DECEMBER 31, 2014
Do you struggle to keep up with the demand for quality content? To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. The report outlines what ‘content’ means in this context. A content culture needs a ‘content leader’. Content.
Oktopost
OCTOBER 8, 2020
A solid content marketing strategy is one of the most important elements for a business to help shape a brand’s identity. But with employees more mobile and more remote than ever been before, what implications does this have on the modern day content marketer?
Sprout Social
MARCH 4, 2021
And for that, you need content. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. That’s where content curation comes in. What is content curation? sharing content.
Pam Moore
JULY 25, 2017
Is your content and digital platform ready for the highly connected social web of today? The demands of the social and internet savvy buyer of today require that brands wanting to reach and connect with them serve up the most relevant, interesting and valuable content possible if you want to grab the needed attention of your ideal customer and audiences. Is your content ready to inspire, connect with and help your audience achieve their goals? Content Marketing in a Nutshell.
Waxing UnLyrical
JUNE 1, 2015
I’ve lost count of the number of crowns Content wears. But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Seeing as we’re almost halfway through 2015, I figured this would be a good time for us all to do a content review. Do you think your content is doing what it’s supposed to do, or could it use a little nudge?
Waxing UnLyrical
JUNE 22, 2015
Content, content, and more content. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? Purina’s “Dear Kitten” Video Series Proves BuzzFeed Is The Cat’s Pajamas For Content Marketers. Which Content Types Get the Most Social Shares.
Pam Moore
MARCH 17, 2020
Does your audience need more content from you? I share how to identify the top content that will help you inspire and connect with your audience in meaningful ways. Your audience wants more content from you but only if it serving them value. Is Your Content Ready?
Social Media Strategies Summit
APRIL 29, 2021
Content that engages an audience and compels them to act is at the heart of every successful marketing campaign. Start by thinking like a journalist in order to truly engage your audience with compelling content. Plan and Develop Content. Content Marketing
Social Media Today
FEBRUARY 24, 2021
TikTok has released its latest Transparency Report, detailing all of its content removals and enforcement efforts in the first half of 2020
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