LinkedIn Launches New Content Marketing Development Course

Social Media Today

The new course provides you content strategy training, and a digital certificate in content development

Course 153

Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE?

eBook 119
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Instagram Expands Sensitive Content Control Options

Social Media Today

The new control options will provide more ways to avoid potentially harmful and/or offensive content in the app

Content Marketing Tips For Building Brand Credibility

Social Media Strategies Summit

Creating and publishing next-level content is one of the best ways to invest in your brand. Investing in content creation presents one of the best strategies for raising awareness about your brand or products. Create Exceptionally High-Quality Social Media Content.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online. Without content and humans, social media and digital marketing wouldn't exist. Is everyone really a content expert? Is anyone reading the content?

Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE?

eBook 78

Snapchat Adds 'Shared Stories' to Fuel Collaborative Content

Social Media Today

Shared Stories will provide another way to invite direct collaboration with your Snap content

22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

Let’s Get Real… Does Your Content Convert?

Pam Moore

It's time to get real about the real return on the investment you make in content marketing. Is the money and time you are investing in content marketing helping you achieve your business goals? Is the time you invest researching your audience, learning the social networks and pounding out mounds of content fruitful? Bottom line… does your content convert to real business? Register for my free webinar “Content that Converts” .

Organize and Optimize Your Content Marketing in 2018 with this Content Inventory Worksheet

Pam Moore

Is your content and digital platform ready for top business performance in 2018? Is your content ready to inspire, connect with and help your audience achieve their goals? Is the lack of compelling, relevant content keeping you up at night? If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date.

15 Golden Rules of Content Marketing in 2018

Pam Moore

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise.

Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

Creating Insanely Effective Content Marketing

Waxing UnLyrical

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product. You have to offer information your audience wants and create content that will perform well at the same time. Longform Makes Better Content Marketing?

How to Get Started With Content Marketing

agora pulse

BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. Social Media Marketing vs. Content Marketing.

Increase Content Marketing ROI by Stopping These 8 Bad Habits

Pam Moore

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it?

ROI 78

How Content Personalization Can Generate Better Leads

Oktopost

One of the hottest marketing trends to come along in recent years is content personalization, which might provide them a path out of the lead generation wilderness. What is Content Personalization? What are the benefits of content personalization for B2B?

When Content Gets Personal

Waxing UnLyrical

What do you do when content gets personal, so personal, that you can’t see any other way forward? Our editorial theme this month is content (though we’ll also have posts on measurement, seeing as how that was last month’s theme, and last month was a wash). Normally I don’t have trouble coming up with content. But this week, I do, because none of the content I want to produce is particularly professional in nature.

Meta Releases Latest, Baffling 'Widely Viewed Content' Report

Social Media Today

Meta's 'Widely Viewed Content Report' continue to highlight concerning content trends on Facebook, rather than dispel them

Report 118

How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Register for my free webinar “Content that Converts” .

Top 20 Questions You Must Answer for a Content Marketing Strategy that Converts to Customers! [podcast + free ebook]

Pam Moore

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? The key to success with content marketing today is that you must do your research first.

Video Content Tips for Facebook

The Realtime Report

Video Content Tips for Facebook. One of the most engaging forms of content on social media is the video clip. On average, they garner more shares, comments and views than any other type of content combined.

Video 145

5 Types of TikTok Content Brands Can Dominate

Ignite Social Media

While the dances, voice-overs, and makeover content are extremely entertaining, there’s now more opportunity and diversity in the TikTok content that exists. One last tip before you move forward, don’t make the mistake of replicating your Instagram content for TikTok.

Types 122

Content Marketing in a Nutshell for Business

Pam Moore

Content. The reality is that content is the core of not only the social and digital web, but also of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. The truth is that content, relationships and connecting as human beings has existed for decades. Without driving action, content marketing is all for nothing. Definition of content marketing.

5 Types Of Content That Will Probably Get Your Instagram Account Disabled Or Banned

SocMed Sean

The post 5 Types Of Content That Will Probably Get Your Instagram Account Disabled Or Banned appeared first on SocMedSean - Social Media Sean. Has your Instagram account been disabled or even banned? Wondering what to do about it?

Types 151

5 Ways to Make Your Social Content More Effective

Ignite Social Media

Are you wondering how you can get your content to break through the clutter? Well, buckle up, I have 5 tips to help make your social content more effective. Keep Your Content Authentic. Customers want content that resonates with them. Keep in mind what action you want followers to take when they see a piece of content. Don’t be afraid to tell followers what you want them to do, clear communication always makes for effective social content. .

Irresistible Content Curation and Creation -Free Webinar Live Training

Pam Moore

Tired of spinning your social content marketing wheels trying to keep up with every Tom, Dick, Harry, and Sally in creating content that inspires, engages, empowers, ignites, educates, entertains, motivates, persuades and helps your audience? There is an enormous amount of pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. How to curate and create content that converts.

How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? Is the content you create built upon or supported by a solid framework and architecture for success? A solid content architecture and framework can make or break your results online. 10 Golden Rules for Content Marketing.

Content demand: how to cope

Sherrilynne Starkie

Do you struggle to keep up with the demand for quality content? To cope, you need to create a ‘culture of content’, according to recent research from the Altimeter Group. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. The report outlines what ‘content’ means in this context. A content culture needs a ‘content leader’. Content.

Three Keys to Creating Thumb-Stopping Social Media Content

Ignite Social Media

So, you want to create successful social media content? Social has its own rhythm, it has its own flow, its own look and feel, and audiences expect branded content to fit in, or else it’s going to feel inauthentic, forced, and not perform well. Build a Robust Content Library.

Content-The Struggle is Real

Direct Marketing Observations

The short definition of a content strategist, is essentially the person who is charged with keeping the company interesting. Of course the longer definition has to do with content calendars and working with agencies and teams and departments and writers and designers. The reality is that yesterday’s content is gone, today’s will last until about 9 pm tonight and tomorrow is a new day. The content struggle is real because people don’t want to read anymore.

Monday Roundup: Innovative Content

Waxing UnLyrical

Content, content, and more content. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? Purina’s “Dear Kitten” Video Series Proves BuzzFeed Is The Cat’s Pajamas For Content Marketers. Which Content Types Get the Most Social Shares.

1st Step to Create Content Marketing Plan: Do a Content Asset Audit with this Free Worksheet

Pam Moore

Is your content and digital platform ready for the highly connected social web of today? The demands of the social and internet savvy buyer of today require that brands wanting to reach and connect with them serve up the most relevant, interesting and valuable content possible if you want to grab the needed attention of your ideal customer and audiences. Is your content ready to inspire, connect with and help your audience achieve their goals? Content Marketing in a Nutshell.

Monday Roundup: Evaluating Content

Waxing UnLyrical

I’ve lost count of the number of crowns Content wears. But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Seeing as we’re almost halfway through 2015, I figured this would be a good time for us all to do a content review. Do you think your content is doing what it’s supposed to do, or could it use a little nudge?

2020 Content Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time.

2020 Content Editorial Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

If you are not planning your content for 2020 you are already falling behind. 2020 is going to finally be the year where the games of fake bot engagement and vanity metrics take a back seat to amazing content that connects with the right audience at the right time.

9 Strategies For Creating an Effective Social Media Content Calendar

Social Media Strategies Summit

Are you tired of winging it when publishing social media content? A social media content calendar is the need of the hour to ensure that your content is published consistently and on time. So, how can you create a social media content calendar that’s effective for your business?

Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. Copy length continues to be a point of discussion among content marketers. The sweet spot for blog content is from about 300 to 400 words. Use an editorial calendar for content marketing.

5 Infinitely Handy Content Curation Tools

Harp Interactive

Categories: Blog , Content Creation , Content Marketing , Tools and Resources Tags: #tagboard , alltop , content marketing , Facebook interest Lists , HootSuite , scoop.it , Social Media Marketing An integral part of content marketing, content curation (the process of finding, organizing and sharing digital content around a particular topic) can be time consuming. A content curator picks the crème of the crop of content (articles, videos, images, etc.)

4 Ways Social Listening Can Help You Create Amazing Content

Oktopost

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. In this article, we’ll explore the close connection between social listening and strong content marketing practices.