Planning for 2023 - Researching the Competition
Social Media Today
JANUARY 8, 2023
Understanding the competitive landscape - and what they’re getting right, and wrong - is another key step in your digital marketing process
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The future of market research is here: Introducing ChatGPT
Audiense
JANUARY 24, 2023
Market research professionals are constantly looking for new tools and technologies. Artificial intelligence (AI) has recently emerged as a powerful force in this regard, with one tool in particular standing out as a game-changer: ChatGPT
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Trending Sources
Fast Track Your Market Research – 4 Trendy Tactics
Harp Interactive
SEPTEMBER 16, 2015
Categories: Market Research-Lite Tags: market research , market research techniques , real-time concept testing , voting platform Driving your business efforts down a data-backed track is your first-class ticket to success station. Glean insights into audience preferences and opinions by adopting these four trends in market research. Market Research-Lite market research market research techniques real-time concept testing voting platform
Planning for 2023 - Researching Promotional Placements and Opportunities
Social Media Today
JANUARY 10, 2023
In the fourth element of our ‘Planning for 2023’ series, we look at publication and influencer assessment
Twitter Invites Researchers to Join State-Based Misinformation Consortium
Social Media Today
SEPTEMBER 22, 2022
The expanded program will enable more researches to study Twitter data sets
New Research Explores Potential Demand for Paid Twitter Verification
The Realtime Report
DECEMBER 5, 2022
New Research Explores Potential. Veylinx , a behavioral research platform, has released the results of new research into social media users’ willingness to pay for account verification (aka a “blue check mark”). Demand for Paid Twitter Verification.
What is Market Research?
Idaconcpts
OCTOBER 18, 2014
Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants. There are two main types of market research: quantitative and qualitative. Qualitative Market Research. Qualitative market research looks to probe for the answer to deep questions such as why people feel the way they do, and why they do what they do. Quantitative Market Research.
Planning for 2023 - Researching Key Topics and Angles for Your Business
Social Media Today
JANUARY 5, 2023
What are the key topics of interest in your niche? Here’s how to find out
Twitter Shares New Research into the Effectiveness of its Offensive Reply Warnings
Social Media Today
JUNE 10, 2022
The research shows that adding a level of friction in the process can lead to more consideration in online engagement
15 Simple Ways to Research Your Target Customer for FREE [podcast + worksheets]
Pam Moore
OCTOBER 20, 2020
SocialZoomFactor · 15 Methods to Research and Know Your Customer for More Leads and Sales. However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer!
TikTok Conducts New Research into Harmful Trends and Challenges with a View to Improving Safety Measures
Social Media Today
NOVEMBER 17, 2021
Based on its research, TikTok will specifically focus on self-harm related trends
The Social Market Research Renaissance
Audiense
JANUARY 29, 2020
This article was originally published as a collaboration in the Better, Faster, Cheaper Customer Insight report, by The Social Intelligence Lab. The convergence between digital and traditional in all aspects of marketing has given way to a more strategic and holistic vision of business activity.
New Research Uncovers Influencer Marketing Defrauding Brands
The Realtime Report
MARCH 16, 2020
New Research Uncovers Influencer Marketing Defrauding Brands. Sylo , an unbiased 3rdparty verification and measurement platform for influencer marketing, today released new research: “ Growing Levels Of Influencer Fraud Swindling Brands’ Ad Dollars.”
How To Do LinkedIn Competitor Analysis & Research
Keyhole.co
DECEMBER 5, 2022
LinkedIn allows you to conduct market research and gain accurate insights. This way, you know exactly what insights you want to retrieve at the end of your research. LinkedIn competitor analysis and research using Keyhole. LinkedIn is a platform with a professional pulse.
What is social media research? | Audiense
Audiense
OCTOBER 23, 2020
Social media research is a method of analysing social media data to gather useful insights. This can involve interpreting engagement metrics, follower data or conducting social listening to understand more about your brand’s performance on social media and what matters to your followers.
How Social Listening is Transforming Market Research in 2020
Digimind
OCTOBER 6, 2020
Real-time consumer insights have grown more imperative for companies conducting market research. Social Listening Consumer Insights Historical search Social Data Market Research
Snapchat Shares New Research into Evolving Approaches to Education
Social Media Today
OCTOBER 13, 2020
Snapchat has shared some new insights into how students feel about education in light of COVID-19
How to Communicate Your Research on Social Media
Socialmedia.biz
MAY 9, 2021
Without a doubt, researchers can leverage the high number of social media users to disseminate their research. The use of social media for communication has gained traction over the years. The total number of social media users in the world has crossed the 3.5 billion mark.
New Research: Content Marketing vs Native Advertising
Small Business Mavericks
MAY 6, 2015
The Reach, Engagement, and ROI of Content Marketing vs Native Advertising is the subject of new research just given to us on Moz. Researchers took a data-driven approach, comparing the efficacy of native advertising to content marketing. Studies like this new research give us a perspective on the changing reach, engagement, and ROI of what is currently in use. Market Research content marketing native advertising new research research roi
TikTok Will Provide More Insight into Content Trends and Moderation via New Research Initiative
Social Media Today
JULY 27, 2022
The new initiative will provide more data on exactly why TikTok is so popular, and how people are using the app
New Research Shows that 71% of Americans Now Get News Content via Social Platforms
Social Media Today
JANUARY 12, 2021
Pew Research has published its latest study into social media news consumption, which underlines the significant role that social apps now play in distributing critical information
How-to Research for a Approaching Examination
Dave Fleet
JUNE 20, 2018
You actually need to keep thorough records, and recall that you’re not just required to write a definite composition, there will be others, so be detailed notes that will direct you towards additional composing. There is never a destructive complaint in reference to authorship. Creating need not really be a turmoil anymore understanding how to help it become simpler to create. Writing a superb article isn’t substantially different to creating a school essay.
Facebook Audience Insights: Research an Audience
Jon Loomer
OCTOBER 16, 2020
It’s all a matter of experimenting, digging, and researching to come up with new targeting ideas. The post Facebook Audience Insights: Research an Audience appeared first on Jon Loomer Digital. Targeting strategy is an important aspect of finding Facebook advertising success.
Meta Launches New Initiative to Share Data on Coordinated Inauthentic Behavior with More Researchers
Social Media Today
DECEMBER 2, 2021
Meta's new project will open up its coordinated inauthentic behavior research to more academic groups, improving detection and enforcement
Instagram's the Platform of Focus for Marketers in 2022, According to New Research
Social Media Today
JANUARY 13, 2022
Marketers say that they'll be prioritizing Instagram in 2022, according to our recent survey results
[PODCAST] As researchers, we need to check our own biases before we go out and do research
Audiense
OCTOBER 28, 2021
Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry. Data Stories: Leaders at Work is a weekly podcast brought to you by Audiense.
Reddit Acquires Audience Research Provider ‘Spiketrap’ to Help Evolve its Ad Targeting Tools
Social Media Today
SEPTEMBER 2, 2022
The acquisition adds another AI-based platform into Reddit's ad targeting process
Facebook Launches New Research Project to Assess the Impact of Social Media Engagement on Political Behaviors
Social Media Today
AUGUST 31, 2020
Facebook has announced a new research project that will examine the impact of Facebook and Instagram on key political attitudes and behaviors during the US 2020 election
Announcing Firebelly Labs: Optimization, Research & Digital PR
Firebelly
FEBRUARY 13, 2014
Digital PR, Optimization, Mobile Research, Digital Futurism, and more Over the last few years, Firebelly has focused on social media marketing. We have developed a bit of a reputation: some national clients, spoken all over the place, and are in the process of writing a book (Social According To Us). We’ve found that bringing outside.
Market Research and Analytics: one single world?
Audiense
JULY 21, 2020
This is a guest blog written by Bruno Colin, CTO at Strategir , mentor in Market Research and Data for more than 30 years. Specialist in innovation and process optimization, he has worked at Nielsen, Mediametrie, Worldpanel, TNS y GfK. ESOMAR Council member for 4 years.
Snapchat Publishes New Research on Brand and Content Preferences Among Gen Z Consumers
Social Media Today
SEPTEMBER 10, 2020
Snapchat recently commissioned Kantar to conduct new research into the brand and content preferences of Gen Z, revealing some valuable marketing insights
Twitter Shares New Research into the Roles that Social Media Engagement Has on Purchase Activity
Social Media Today
JULY 17, 2022
The new study looks at how brand building efforts online can have a significant impact on consumer activity
How to Use Question Research to Boost Your Social Media Engagement
Social Media Today
JULY 13, 2020
Integrating question research into your social media marketing process can be one of the most effective ways to boost engagement and performance
Why Keyword Research Is Important
Small Business Mavericks
JULY 8, 2012
One of the most important parts of the SEO process is keyword research , yet few small business owners actually conduct a full and complete keyword research exercise before engaging on their first SEO campaign. Keyword research is important for a number of reasons: First, conducting thorough keyword research before you get into your SEO campaign can ensure that you are using the best and most profitable keywords for your campaign.
Using social media for research: Social Capital 2012
Sherrilynne Starkie
JULY 23, 2012
One highlight was Kelly Rusk’s session on using social media for research. Kelly discussed how to effectively research the social web to understand how people interact with each other, organizations and brands. martinwaxman : In soc media research, start wth a methodology that includes search tems, time frame and what you are looking for. events Featured Ottawa Social Media research socapott
Internal Research from Facebook Shows that Re-Shares Can Significantly Amplify Misinformation
Social Media Today
NOVEMBER 5, 2021
Should Facebook consider removing the 'Share' button entirely
Facebook Provides Audience Research Tips in Latest 'Social Skills' Video
Social Media Today
APRIL 9, 2021
Facebook's latest 'Social Skills' video looks at how to learn from your audience in order to adapt your social marketing strategy
TikTok Shares New Research into How Users Respond to Ads on the Platform
Social Media Today
SEPTEMBER 23, 2021
The data shows how TikTok users respond to ads in the app, and highlight key notes on mental response and recall
LinkedIn Shares New Research into Effective, and Ineffective, Thought Leadership Approaches
Social Media Today
SEPTEMBER 21, 2021
The new LinkedIn/Edelman B2B Thought Leadership report highlights some key areas of focus for content marketers
New Social Media Research Uncovers the Big Problem for Businesses
Convince & Convert
JANUARY 4, 2015
In Q4 2014, Hubspot released new research called The Social Lifecycle. Several interesting findings in this research, and I was particularly intrigued because the new book I am working on focuses on the impact of speed on business and society. Hubspot surfaced several conclusions and recommendations as part of this research, and Suzanne Delzio did a strong summary of it over at Social Media Examiner recently.
How B2B Tech Marketing on Twitter is Changing (Research)
Webbiquity SMM
AUGUST 27, 2019
Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. The post How B2B Tech Marketing on Twitter is Changing (Research) appeared first on B2B Marketing Blog | Webbiquity. Marketing Research Social Media Marketing Twitter #NewTwitter B2B SaaS b2b technology marketing Back.ly Twitter and LinkedIn remain the top two social networks for B2B marketers.
Snapchat Shares New Research into How AR Campaigns are Driving Conversion
Social Media Today
JULY 6, 2021
Snap says that, already, AR campaigns are seeing significant audience response
Facebook Shares New Research into How SMBs are Adjusting their Digital Strategies Due to the Pandemic
Social Media Today
MAY 26, 2021
Facebook has published a new report, in partnership with Deloitte, which looks at how SMBs are adjusting their digital strategies in response to the pandemic
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