YouTube Launches Updated Sports Platform to Cater to Rising Demand for Sports Content

Social Media Today

YouTube has refreshed its YouTube Sports platform, with a bigger focus on connected TV viewers

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Facebook Adds New Fantasy Games Element to Tap into the Rising Popularity of Fantasy Sports

Social Media Today

The option will provide more engagement potential for The Social Network, tapping into the rising popularity of fantasy sports

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Snapchat Shares New Data on Sports Engagement Among Users

Social Media Today

Snapchat has published new research into how users engage with sports content in the app

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Why Buy Sports Cards?


Whether you are just a casual fan or have followed sports for years, having a large collection of trading cards can help you build a bond with your kids or even help you save for retirement. If you want to get sports cards , you can go to any sports memorabilia store or go online to buy cards from male or female players in almost any sport. Business & Marketing buy sports cards sports cards

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How sports marketers can put fans at the heart of their strategies


With its 24/7 real-time global reach, social media has become the go-to platform for sports enthusiasts, old and new.

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YouTube Launches 4K Plus and New Features for Sports Fans on YouTube TV

Social Media Today

YouTube Seeks To Elevate the Live Event Streaming Experience for Sports Fans With a New Add-On Plan

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Twitter Outlines the Biggest Tweet Trends of 2020, Including TV Shows, Sports, People and More

Social Media Today

Twitter has published its annual listing of key trends, including the most tweeted about celebrities, sports teams, musicians and more

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How to Create Content for Sports Fans

Convince & Convert

The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon. According to Statista, in 2005 the global sports market made $46.5 But on YouTube, sports content creators can feel free to joke around.

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What Motivates Americans to Bet on Sports?

Watching and commenting on sports is an integral part of American culture. Many Americans today are making that jump from being sports fans into becoming sports bettors. Millions of people enjoy betting on sports and some bet infrequently while others bet on a regular basis.

4 Great Gadgets for Ocean Sports


With my wife we love to practice many ocean sports , particularly surfing, stand-up paddle boarding and spearfishing. Based on our ocean adventures here in Hawaii, I recommend these four great gadgets for ocean sports. Tech & Gadgets gadgets for ocean sports ocean sport gadgets ocean sports Since 2007 I have called Honolulu, Hawaii my home.

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All to play for? How NFTs are changing the game for sport brands & athletes


Sport and NFTs, a match made in heaven? If the number of sports brands and athletes getting into the game are anything to go by, it seems like NFTs are the hottest thing since the last New Balance sneaker drop. Audience Intelligence

Teamwork Is a Contact Sport

Waxing UnLyrical

in team sports. Social media interaction isn’t exactly a team sport. Teamwork” is a contact sport…you come in contact with your colleagues, put your thoughts and ideas into play, pass off the “ball” to another for refinement, and, in the end, you “score” with success for your client or employer. Twitter Google+ LinkedIn Teamwork Is a Contact Sport. We’ve all heard the old… very old…saying, “There is no ‘I’ in team.”

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Who dominates the sports business's playing field?


PwC published the report Sports industry: lost in transition? , in September last year, in which it reinforces the idea that as sports consumption increases towards digital platforms, the sector's challenge grows in "understanding all of their audience segments". According to the document, companies that are able to "leverage their cross-platform data effectively will be wellplaced to help sponsors reach their target audience at a more granular level".

Sporting Accidents: How to Recover

The Realtime Report

Sporting Accidents: How to Recover. When you are a keen sports person who just loves to get outdoors and stay healthy, a sports injury can be a real thorn in your side as it prevents you from doing what you love. The problem with sporting injuries is that they can be very severe depending on the sport you are doing and, if serious enough, could mean you need to take time off of work in order to fully recover. What to Do When Your Return to The Sports.

BBC Sport Takes Moderation of Offensive Social Media Comments into its Own Hands

Social Media Today

BBC Sport in the UK has taken its own steps to tackle trolls and those who make offensive comments on its social platforms

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Facebook Looks to Expand Paid Events Tools to Host Pay-Per-View Sporting Events

Social Media Today

Facebook is looking to expands its paid events tools into minor league and local sports, with a view to creating a new revenue stream

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GOAL! 4 insights into all-star sport brands at the top of their game


Whether you’re a religious football watcher or you’re out there pounding the streets in the latest gear, there’s no denying the communal power of sport.

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5 Tips for Bigger Success at Sports Betting

The new millennium has seen an increase in sports betting to make money quick and, some might think, effortlessly. Even though sports betting has become more accessible and seems to be easy to do, there is quite a skill to it and it remains a high-risk game.

Meta Launches Updated Safety Guide for Athletes Ahead of Major Sporting Events

Social Media Today

The 39-page guide provides a range of tips and notes on how to manage your Facebook and Instagram experience

Adidas Teams With Champs Sports To Create Instagram Mini Series

The Realtime Report

Following their impressive World Cup ad campaign, Adidas has teamed up with Champs Sports to create four different online shows that will air only on Champs Sport’s Instagram page. According to Scott Burton, director of marketing for Champs Sports, the duo’s target demographic is male, high school varsity athletes, and the decision to create 15-second clips on Instagram was an attempt to generate more sharable, rewatchable and memorable content (AdWeek).

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Clubhouse Announces Exclusive Content Deal with NFL, its First Official Sports Partnership

Social Media Today

Clubhouse has announced a new content agreement with the NFL, in the lead-up to the 2021 NFL Draft

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Snapchat Shares Insights into Sports Engagement Among Users [Infographic]

Social Media Today

Snapchat users are highly engaged with live sports, which could present new opportunities for marketers

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The Ultimate Startup: Owning Your Own Sporting Goods Business

The Realtime Report

The Ultimate Startup: Owning Your Own Sporting Goods Business. So, you have a passion for sports, and you’re interested in turning that into a career. You can have a highly successful career in the sports field even if you’ve never picked up a basketball.

The Inside Scoop On How Sports Have Been Affected By The Latest Social Media Trends

Forbes Social Media

With the rise of mobiles phones, social media has revolutionized the way sports content is distributed and also how they reach new fans. Social Media /social-media Innovation /innovation Social Media /social-media

Twitter Shares New Insights into the Rising Discussion Around Women in Sport [Infographic]

Social Media Today

Women's sport is on the rise, as exemplified by these tweet discussion stats

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Sports and Social Media-What have We Learned?

Direct Marketing Observations

athletics SEO/SEM amateur athletics social media sportsRecently via ESPN, a social media drama played out nationally as a Texas A&M football recruit and one of their coaches sparred via Twitter , over the perception of each other’s veiled tweets. There will be no good that will come out of this. The fall out is bad mostly for the football coach and his respective university.

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Sports and Social Media-What have We Learned?

Direct Marketing Observations

athletics SEO/SEM amateur athletics social media sportsRecently via ESPN, a social media drama played out nationally as a Texas A&M football recruit and one of their coaches sparred via Twitter , over the perception of each other’s veiled tweets. There will be no good that will come out of this. The fall out is bad mostly for the football coach and his respective university.

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Snapchat Shares New Insights into Sports Engagement Among Snap Users [Infographic]

Social Media Today

With the Olympics coming up, and live crowds returning, interest in sports is on the rise

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Twitter Shares New Insights into Rising Tweet Engagement Around Sports [Infographic]

Social Media Today

Twitter has provided some new insights into the rising engagement around sports in the app

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Snapchat Shares New Insight into Snapchatter Discussion Around the Return of Sports [Infographic]

Social Media Today

The return of sports has been a welcome distraction for many, and a new report from Snapchat underlines the value of sports for younger audiences

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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. Sports will never the be same and it’s quite exciting.

Facebook Releases New Report on Evolving Sports Engagement on Social Platforms

Social Media Today

In the lead-up to the Superbowl, Facebook has published a new report which looks at how social media has changed the way people engage with sports content

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Why Betting on Less Popular Sports Can Be a Good Idea

Betting on the major pro leagues like the NFL, NBA, MLB or NHL is very popular but betting on other non-marquee sports, like tennis and golf, can offer great opportunities. The post Why Betting on Less Popular Sports Can Be a Good Idea appeared first on

Snapchat Outlines Sports Marketing Opportunities with March Madness Push

Social Media Today

Snapchat has provided a new range of stats on the March Madness discussion on the platform ahead of this year's tournament

March Madness And Sports Gambling In The Workplace

The Realtime Report

March Madness and Sports Gambling in the Workplace. The start of the first March Madness season since a landmark 2018 Supreme Court ruling gave states leeway to allow and regulate sports gambling. ’ They gave the states the ability (for now) to decide how to regulate sports betting.” Limiting employee lunch/break trips to betting establishments (“sports books”), newly opened since the Court’s decision.

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? I also have calls and emails with external partners or people that work with outside of EA SPORTS as we discuss upcoming conferences, events, how we can partner, etc. How (and when) did you get to be the Community Manager for EA Sports Active?

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How to use social media in sports to keep fans engaged

Sprout Social

The integral role of social media in sports is hard to ignore. Meanwhile, real-time sporting events and competitions are prime for social media engagement. From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter.

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Most-Tweeted Sports Event In History: Germany vs. Brazil

The Realtime Report

During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. Though the 2014 World Cup action has begun to die down, now with only two teams remaining, the social media frenzy surrounding the tournament has not.

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Sports Biz: 4 ways to drive innovation according to the industry leaders


One of the key aspects of the report Sports industry: time to refocus? PwC’s Sports Survey 2019) refers to innovation in the sector. Sports organisations need to innovate in order to address changing consumer behaviour and compete against new forms of entertainment and any other form of leisure. According to the survey, nearly 94% of the sports leaders consider the ability of a sports organisation to innovate as either important (15%) or very important (79%).

Creating Engaging Content For Sports Team's Social Media


One epic move can change up the dynamic of any sports game, and if it takes place during the final game in a championship series, it should be a no-brainer to capture that visual of a big three court shot, impressive defensive blocking and/or the star player being handed the trophy.