2020: The Year Data Saved The World

Waxing UnLyrical

I think it will be as The Year Data Saved The World. So, while 2020 will certainly be The Year COVID-19 Changed The World, I think it will also be The Year Data Saved The World. Using data to solve a problem. This is what I mean by 2020 being The Year Data Changed The World.

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How To Analyse Twitter Data | Twitter Data Analysis Guide

Audiense

But how can you know for sure unless you look at the data? More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact. Your brand is on Twitter and publishing content regularly.

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What Is Data Mining?

The Realtime Report

What Is Data Mining? Data mining is a process that allows someone to find patterns, anomalies, and correlations in large sets of data and predict potential outcomes. Mining data is not new. This allows them to process more complex data sets and discover relevant insights.

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LinkedIn Explains Data Scraping Amid Reports of More Data Hacks and Breaches

Social Media Today

LinkedIn has repeatedly said that claimed data 'hacks' are not a result of security flaws

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The Future of PR is Precision – Less Gut, More Data

Waxing UnLyrical

PR has become more challenging and practitioners can no longer rely on gut instinct alone – especially as they become more closely aligned with marketing teams that utilize technology and data to demonstrate results. Data that PR professionals should be assessing includes: Newsroom engagement.

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Social Intelligence Maturity and Understanding Data Sources

Audiense

Over the past decade, social data research methodologies have undergone a significant transformation.

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How can I see more than just Twitter data?

Audiense

This is the second part of a two part series in which we tackle the question, and its iterations, that we see all too often when users approach Audiense and other social data analytic platforms: how can I see more than just Twitter data?

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Google Tests New Ways to Limit Data Tracking for Android Users Who Opt-Out of Data Sharing

Social Media Today

Google is looking to provide more protections for users who opt-out of data tracking

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Survey: Canadians are OK with sharing personal data

Sherrilynne Starkie

More than three-quarters (76 per cent) of Canadians, are pragmatic or unconcerned about sharing their personal data. The study, “Data Privacy – What the Canadian Consumer Really Thinks”, shows that people’s comfort with data-sharing is increasing. Forty per cent of consumers (44 per cent of millennials) state they feel comfortable with data exchanges. The post Survey: Canadians are OK with sharing personal data appeared first on Sherrilynne Starkie.

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How To Restrict Background Data Android?

Tweaklibrary

What Is The Meaning of Restricting Background Data On Android? Let’s face it – Whether you are looking on your Android device or not, data is being consumed. You are being charged for that data. Several apps eat up your data and the worst part is you don’t even use them.

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Data Hacks at Facebook and LinkedIn Spark Concerns Among Users

Social Media Today

Both Facebook and LinkedIn are dealing with reports of new data breaches - but is it actually new data

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Google Adds Search Console integration to Google Analytics, New Data Attribution Modeling

Social Media Today

The new insights will help marketers better respond to changes in data tracking, particularly in relation to attribution and search performance

Facebook Rolls Out Data Use Check-Up to Ensure Developers Adhere to Data Usage Guidelines

Social Media Today

Facebook is rolling out its Data Usage Check Up Tool to all developers using its API in order to reduce data misuse

The Relationship Between Fintech and Data Science

The Realtime Report

Fintech and Data Science. As Cane Bay Partners demonstrates, fintech companies access superior solutions and simplify their financial decisions by employing predictive analytics, artificial intelligence, and data science. How the Various Fintech Services Use Data Science .

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Instagram Expands its Insights Data to 60 Days, Providing More Analytical Capacity

Social Media Today

The expansion will provide a heap more data insight for Instagram marketers

Clubhouse Faces New Security Questions After Significant Data Breach

Social Media Today

The security of rising audio social app Clubhouse is being questioned after a major data breach was detected over the weekend

WhatsApp Seeks to Clarify Data-Sharing Update Following User Backlash

Social Media Today

WhatsApp recently announced a change in how it shares user data with parent company Facebook, which has many users spooked

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TikTok, China and the New Data Battleground

Social Media Today

With concerns rising about China's recent actions in India and Hong Kong, concerns around data gathering by social apps has also come into focus

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Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

It's easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with. The data can help us deep dive into factors that enable higher quality of everything including relationships. 5 easy ways to use data and social insights to humanize your brand.

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Facebook Experiments with Removing Data on Individual Stories Viewers

Social Media Today

The test sees Facebook removing insight on who's viewed your Facebook Story unless they leave a Reaction or comment

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When Social Media Meets Big Data

Mindjumpers

Big data meets social media. So unless you’ve been buried under a rock, you’ve probably heard of ‘big data’ as it’s one of the really hyped buzzwords in this industry. And if you haven’t, I’ll give you an example of my first encounter with big data. Rather it was an example of how big data works. Big data is the outcome of all the movements and actions we do online. This is an enormous, unimaginable amount of data.

Twitter Updates Data Tracking Options for Website Click and App Install Campaigns

Social Media Today

Twitter has added some new data tracking options to help advertisers mitigate changes in data attribution

Social Business + Big Data = Business intelligence

Mindjumpers

quintillion bytes of data. To put it into perspective, we have produced more than 90% of all online data that exists in the world today within these past two years. Combined, this online data equals Big Data. Being exceeding interested in the talk of Big Data, I’ve recently been inspired by the research and development of Big Data related software and applications. The point of Big Data and thereby BDAs is neither marketing nor PR. Tweet.

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Google Makes Data-Driven Attribution the Default for All Conversion Actions in Google Ads

Social Media Today

The move is the latest in the broader industry shift away from traditional data attribution techniques

Facebook Outlines Impacts of Apple's Data Tracking Update, Provides Tips on How Brands Can Improve Ad Performance

Social Media Today

The new overview outlines the performance impacts Facebook's seeing, and how advertisers can mitigate data loss

How is Lean Data Management Better Than Big Data?

Socialmedia.biz

Having data lakes with a lot of information collected from customers seems like a favorable idea amongst most businesses but is it effective? Think about it – collecting and storing large amounts of data requires storage costs computing power as well as human resources to process.

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Instagram Adds New Data Analytics to Provide More Performance Insight for Marketers

Social Media Today

Instagram's added some more detail to its Insights element, providing more ways for marketers to optimize their content approach

Audiense and Semrush integrate: Combining data points to enrich your contextual understanding of audience affinities!

Audiense

Audiense has integrated with Semrush to improve the understanding of audience affinities by combining social and web signals. Audience Intelligence

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Twitter Updates Data Sharing Policy, Which Will See More User Data Provided for Advertising Purposes

Social Media Today

Twitter has announced a change to its data sharing policy which will see it provide more user insight for ad targeting, and no way to opt out for most users

Google Delays Phasing Out of Data Tracking Cookies in Order to Develop More Inclusive Solutions

Social Media Today

The delay will give marketers more time to prepare for coming data tracking changes

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Facebook Provides More Data Controls with Update to 'Transfer Your Information' Tool

Social Media Today

The update will provide more capacity to download and re-use your Facebook data

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Common Data Recovery Myths Debunked

Tweaklibrary

Losing data from your computer or laptop is probably like a nightmare. The reasons could be one too many, ranging from hard drive failure to simply hitting that shift+delete button only to realize later that what you have just deleted was critical data. Windows 10 Data Recovery Myths.

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11 BEST iPhone Data Recovery Software & Apps in 2021

Tweaklibrary

Data loss is something that no one can afford because it is crucial for everyone. But there are many reasons by which the data can be lost and some common reasons are accidental deletion of data, device stolen, a jailbreak in iOS, hardware damage, virus infection, etc.

Using User Data to Make Better UX Decisions

Socialmedia.biz

Data drives the heart of. We all are searching for ways to enhance our UX design and find ways to make better UX decisions. For those of you who don’t know, UX stands for user experience, and basically represents how a user interacts with and experiences a product, system, or service.

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Strengthening Brand-Consumer Relationships with Data

Audiense

In the right hands, data can be extremely useful for enriching people’s lives – from improving their shopping experiences to addressing their biggest pain points.

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Pinterest Publishes New Data on Emerging eCommerce Behaviors

Social Media Today

Pinterest has published new data on the rise of grocery and food shopping online amid COVID-19, which could have wider implications for eCommerce

Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. Harvard calls big data the sexiest job of the 21 st Century. Young said that we all generate data about our everyday lives. It’s messy data.

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Google Updates Google Analytics Reports, Provides New Modeled Data Options to Facilitate Insight

Social Media Today

Google has added some new elements to Google Analytics, including new data reports and improved AI modeling to replace insight lost to updated privacy measures

How social data can supercharge your audience segmentation strategy

Audiense

Jam-packed with discussion and case studies, we explored why social data is the secret weapon in your segmentation arsenal. Social media and segmentation… a match made in heaven?

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Social Data Made Simple: Getting Started with a Strategy

Buzz Marketing for Technology

Last week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Data Made Simple: Getting Started with a Strategy. We discussed how to get started with a strategy around social data. Let that be your guide post for any decisions on data. Most important part of a data strategy – is to commit to having a strategy for your data.

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