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2020: The Year Data Saved The World

Waxing UnLyrical

I think it will be as The Year Data Saved The World. So, while 2020 will certainly be The Year COVID-19 Changed The World, I think it will also be The Year Data Saved The World. Using data to solve a problem. How you think 2020 will be remembered? Image: HCFM Communicate via Wikimedia Commons , CC BY-SA 4.0. Think about it.

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Leveraging Social Data for Better Engagement


In this episode of Radically Transparent, Oktopost veteran and host, Jennifer Gutman, takes on a solo episode to explore the power of social engagement data and how marketers can gain a 360-degree view of their customers using social engagement data. Hot topics of this episode include: How to leverage social data for better engagement.


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Data Quality: How Bad Data Can Impact Your Business


Data is driving the world forward at a staggering pace. As our society increasingly becomes digitally centered, collecting and accurately analyzing data will be integral to society. It is being collected and stored at great speed, with the information being used to make important decisions in both the private and public sectors.

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How to Use Intent Data to Fuel Lead Gen Efforts


Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

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Meta Provides Explicit Controls for Users to Remove Their Data from Generative AI Training Sets

Social Media Today

Usage regulations around data use for generative AI are set to become a bigger focus.

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How To Analyse Twitter Data | Twitter Data Analysis Guide


But how can you know for sure unless you look at the data? More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact. And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work.

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How to collect and mine your social media data for growth

Sprout Social

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. But raw data points without context don’t tell the full story. What is social media data? How does analyzing social media data work?