Data - Social Media Informer

New Data Shows X Is Losing Users in the US and UK

Social Media Today

SEPTEMBER 23, 2024

More data on X's gradual decline.

Data

Harnessing AI for Data-Driven Marketing: Trends, Challenges, and Tips for Success

Convince & Convert

SEPTEMBER 14, 2024

AI and marketing work hand in hand by leveraging vast amounts of data to optimize campaigns. But how are marketing professionals using AI to support their data-driven marketing? This year’s study, Data-Driven Marketing Trends 2024 , examines the impact of AI on data strategies, data sources, technology trends, and more.

Trends

Trends Data Tips Marketing

Google Implements Data Encryption in Ad Targeting

Social Media Today

SEPTEMBER 12, 2024

Google continues to evolve its data usage tools.

Data

Data Google Tools

New Data Shows That X is Losing Users in the US and UK

Social Media Today

SEPTEMBER 23, 2024

More data on X's gradual decline.

Data

3 Steps to Successful & Strategic Year-End HR Planning

Advertiser: Paycor

Learn the main watch outs for year-end HR prep with Paycor’s helpful checklist covering employee data, wage and tax information, and special situations. Year-end can be a hectic time for HR professionals, but with proper planning and organization, you can navigate it smoothly. Ensure compliance and efficiency by downloading today!

Data

No, X Isn’t ‘Shadow Boosting’ MrBeast’s Video, but It Is Still Amplifying Misleading Data Points

Social Media Today

JANUARY 19, 2024

X continues to boost misleading data, which erodes confidence in all of its reported figures.

Data

Data Video Report

X Has Added a New Setting to Opt Out of it Using Your Data to Train Grok

Social Media Today

JULY 27, 2024

X quietly added a new setting on data permissions for Grok, and opted users in by default,

Data

Data Training

ChatGPT Gets Advanced Data Analysis Capacity

Social Media Today

MAY 16, 2024

The latest ChatGPT updates could be very handy for social media managers.

Analysis

Analysis Data Social Media Management Social Media

FTC Calls for Stricter Regulation of Social Platform Data Use

Social Media Today

SEPTEMBER 19, 2024

The FTC says that social platforms are utilizing huge amounts of user data.

Platform

Platform Data

7 Ways To Avoid Today's HR Compliance Risks

Advertiser: Paycor

Ensure you are collecting and retaining proper applicant data. Get tips on how to reduce risk, including how to: Know your state’s pay equity laws. Invest in predictable scheduling.

Tips

X Adds New Setting To Opt out of Sharing Data To Train Grok

Social Media Today

JULY 27, 2024

A new setting on data permissions for Grok was quietly added and users opted in by default.

Data

Data Training

LinkedIn Shares Data-Backed Ad Tips

Social Media Today

NOVEMBER 20, 2024

Some helpful insights into what resonates on LinkedIn.

LinkedIn Data Tips

TikTok Shares Update on its Efforts to Separate EU User Data

Social Media Today

OCTOBER 31, 2024

TikTok's looking to reassure EU officials on data separation.

Data

Driving Growth with Voice of Customer Data: A Step-by-Step Approach

Convince & Convert

MARCH 28, 2024

This is where voice of customer data, or capturing and repurposing the words and phrases your customers use, comes in. But acquiring, capturing, and processing this data is one thing, what do you do with it once you have it? There are always exceptions, but I typically don’t recommend gathering data from prospects.

Data

Data Repository Team Process

Hootsuite Shares Social Platform Benchmark Data for Q2

Social Media Today

JULY 23, 2024

Some comparative insights for your social media performance.

HootSuite

HootSuite Platform Data Social Media

TikTok Shares Update on Its Efforts To Separate EU User Data

Social Media Today

OCTOBER 31, 2024

TikTok's looking to reassure EU officials on data separation.

Data

New Data Suggests that X is Still Far From Profitability

Social Media Today

JULY 27, 2024

New internal insights on X’s financial performance highlight the dire state of the app.

Data

Hootsuite Shares Social Platform Benchmark Data for Q2

Social Media Today

JULY 23, 2024

Some comparative insights for your social media performance.

HootSuite

HootSuite Platform Data Social Media

New Data Suggests X Is Still Far From Profitability

Social Media Today

JULY 27, 2024

New internal insights on X’s financial performance highlight the dire state of the app.

Data

X Adds Follower Versus Non-Follower Engagement Data

Social Media Today

DECEMBER 5, 2024

More insight into your X performance.

Data

Data Engagement

No, You Can’t Stop Meta Using Your Data via IG Story

Social Media Today

OCTOBER 1, 2024

Those “attorney advised” posts are back, but they do nothing to protect your info.

Data

Data Suggests That X Could Post a Significant Loss in 2024

Social Media Today

OCTOBER 20, 2024

Elon’s X project could be in trouble, but there may be other avenues to consider.

Data

Data Project

Data Shows Instagram Reels are Best For Reach — But Not Engagement

Buffer Social

OCTOBER 23, 2024

” An analysis by Buffer’s data scientist-in-residence Julian Winternheimer uncovered that, since 2022, Instagram Reels have consistently outperformed carousels (multi-image posts) and single-image posts when it comes to reach. ” Now, that may be true — but it depends on how you define, “engaging.”

Instagram

Instagram Engagement Data Feed

Data Suggests Threads Is Seeing More Daily Users in the US Than X

Social Media Today

APRIL 23, 2024

Could Threads be on track to become the real-time social platform of choice?

Data

Data Platform

LinkedIn Shares Latest EU User Data

Social Media Today

OCTOBER 27, 2024

So how many active users does LinkedIn actually have?

LinkedIn Data Activities

Compare Attribution Settings: Get the Most of Meta Conversion Data

Jon Loomer

OCTOBER 2, 2023

The post Compare Attribution Settings: Get the Most of Meta Conversion Data appeared first on Jon Loomer Digital. Watch it here… Your Turn Do you use the Compare Attribution Settings feature? What other ways do you use it? Let me know in the comments below!

Conversation

Conversation Data Advertising Report

LinkedIn Shares New Data on Evolving Marketing Skills [Infographic]

Social Media Today

MAY 15, 2024

LinkedIn’s latest careers report highlights key trends in the marketing sector.

LinkedIn Skills Data Marketing

Meta Suspends AI Development in EU and Brazil Over Data Usage Concerns

Social Media Today

JULY 18, 2024

Meta's latest policy changes relating to AI have raised questions in some regions.

Policies

Policies Data Questions

Meta and X Announce AI Data Center Expansions

Social Media Today

DECEMBER 5, 2024

Both Meta and X are looking to power the next stage of generative AI development.

Data

Social media benchmarks for financial services: Q3 2024 data

Hootsuite

SEPTEMBER 18, 2024

Note: Time of day was localized across 118 countries where sample data came from, i.e. the graphs are accurate across time zones. That said, these industry-specific stats will help you find a data-informed starting point. Instagram and LinkedIn follow, with an average frequency of 6 posts per week on both platforms.

Data

Data Social Media HootSuite LinkedIn

LinkedIn Shares Latest EU User Data

Social Media Today

OCTOBER 27, 2024

So how many active users does LinkedIn actually have?

LinkedIn Data Activities

Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

JUNE 1, 2021

The heatmaps the tool provides give you detailed data about the maximum hovering areas, highest clicked buttons, and more. Create exclusivity: Having rich audience data means nothing if you can’t transform that into actionable insights. Be aware of data regulation policies. This is where account-based marketing comes in.

Tips

Tips Marketing Privacy Influencer

Master Marketing Personalization with a Data-Driven Approach [Book Excerpt]

Convince & Convert

OCTOBER 25, 2024

That’s what my new book, Data-Driven Personalization , is all about – showing you how to use data to create marketing that really resonates. We all know data is important, but a lot of marketers are still struggling to really make the most of it. It’s probably a split second. Our goal is to out-human Amazon.

Data

Data Marketing Survey Organization