Growing Privacy Concerns Put Social Networks’ Targeting at Risk

Ignite Social Media

Advertisers on social may find themselves with fewer insights and ways to target as third-party cookies get phased out. Without cookie data, social networks lose access to valuable information. Platforms such as Facebook are looking at other ways of getting this data.

Top five: New features from social network giants

Sherrilynne Starkie

Top five: New features from social network giants. This week's top five social media must-know news includes new features from Facebook, Google, Instagram and Linkedin. Influencer marketing data as bonus. The post Top five: New features from social network giants appeared first on Sherrilynne Starkie. Facebook Instagram LinkedIn Social Media Facebook Live Google One Influencer marketing Instagram Emoji LinkedIn Job Match marketing study REPORT.

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35 Stupendous Social Networking Facts and Stats

Webbiquity SMM

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4.

Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” ” A new report from the comScore Data Mine compares desktop vs. mobile usage for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr, Vine and Snapchat. LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile.

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Top Five: Social networks invest in quality news

Sherrilynne Starkie

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. The aggregate link data using 27,000 queries shows a very strong correlation between links and ranking. Social Media Cheryl Sandberg local news social media news

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Facebook Launches a New Social Network | Social You Should Know

Ignite Social Media

This week we see Facebook release a brand new social network aimed at white-collar enterprise workers, proof that Messenger bots are going to be the latest rage (whether we need them or not), and data showing us how many users are viewing Instagram Stories. All of this, in this week’s Social You Should Know. Facebook Introduces Enterprise-Focused Social Network, Workplace.

Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It's easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with. Success in business utilizing social media and digital marketing requires both art and science.

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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Instagram is on the rise as the favorite social network for teens, but this increased popularity is coming at Facebook and Twitter’s expense, according to new data from Piper Jaffray. were surveyed about fashion, video games, Apple products, and social networks.

Social Networks and Privacy

Janet Fouts

This is especially true when you are on multiple networks. Think of your online conversations as an aggregate whole and not just one network at a time. You can’t mention activism and social media without James Karl Buck coming up. Change the date across all your networks.

5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network. Stop only playing around with the social networks.

Social Networking Stats: Moms on Facebook, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . In celebration of Mother’s Day, the Facebook Data Science team took a look at moms on Facebook. Research by Facebook Data Science. Does any of this data surprise you? Facebook: 1.23 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube.

Which Social Networks Drive the Most Engaged Referrals?

The Realtime Report

YouTube is the “undisputed champion” among social networks in terms of driving referrals, delivering the most traffic and the highest levels of engagement, according to a new study from Shareaholic. The analysis of average visit duration, pages per visit and bounce rate reveals which of the top eight social media platforms are driving the best referral traffic. While traffic from these two social networks remains low, engagement is impressive.

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It’s easy to get lost in a sea of avatars and data insights. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with. Take a listen to episode 220 of the Social Zoom Factor podcast to learn the following: .

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The 2012 Social Networking Privacy Policy

Webbiquity SMM

If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. Though membership continues to grow for companies like Facebook, 2012 hasn’t been kind to the social giants when it comes to what they’re doing with all of our personal data and facts about ID theft online. This is where social networking is going in 2013.

Social Networking In Your Face

Ari Herzog

Jena Kingsley is the latest in a series of comedians to poke fun at social networking systems by forcefully interacting with people in public places and proving that our online lives are silly when taken literally. The lingo and the descriptive language, such as friends on Facebook vs connections on LinkedIn, frustrates my students when I explain the basics of social media. Media culture identity networking Youtube

What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive? The overall results—that social media drives 1.1% How much traffic do social networks drive to B2B websites?

Social Networking Stats: Active Usage Drops For Facebook and Twitter, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Which social networks do you think are seeing the most growth? New data from GlobalWebIndex looks at active usage for several platforms, showing a decline for some of the largest platforms, but also huge gains for Instagram and Tumblr. Facebook: 1.23 billion monthly active users. via Facebook.

Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Looking more closely, the ComScore data show that the average pricing for online ads exclusive of social-networking sites, namely Facebook and MySpace, would be much higher, about $2.99

Social Networking Stats: Tumblr Draws Youngest Users Among Top 10 Social Platforms, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Among the top 10 global social platforms, Tumblr has the greatest share of younger users, with 47% of active users in the 16-24 year-old demographic. Only 26% of Facebook’s users are in the 16-24 demographic; the majority of the social network’s users fall in the 25-34 age group.

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Social Networking Terms of Use in 2013

Firebelly

2012 didn’t end well for social networking and the ever-looming subject of online privacy. Popular social sites like Facebook have been the subject of privacy concerns for years, but users are starting to hold companies accountable for their actions – making others rethink the way they take on Internet privacy. The overwhelmingly negative feedback from Instagram users caused the social network to recant on that aspect of its changes, but the damage was done.

The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. Later, several other websites such as Classmates.com and Friendster contributed to the development of social networking to help reach our present day scenario, where we see the domination of Facebook, Twitter, LinkedIn, and Google+. Likewise, social networking is also subject to several stages of its own life cycle.

Fad Four: 4 Social Networks You’ve Probably Forgotten About

Ignite Social Media

New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. In this post, I want to pour one out for the fallen warriors of social media innovation. Beyond that, it’s hard to describe, so I’ll let this video do the talking: Social media pundits pit Peach against Facebook and Twitter, speculating the network would provide serious competition.

Social Networking Stats: Facebook Is Top Mobile App, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Survey data came from a poll of 500 people in the US who activated a mobile phone between June-September 2013. Related Stories Social Media News Ticker: Pinterest Adds Place Pins, Vine Goes Global 69% of Ad Execs To Run YouTube Video Ads Next Year [Survey] Thanksgiving Social Media Stats, #RLTM Scoreboard.

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The Next Big Thing in Social Networks

Socialized

How much information are you willing to make public in order to improve your social networking experience? With the introduction of Foursquare and other location-based services, we started publishing our precise location data, and now with Blippy , our friends can see our credit card purchases as we make them. What capabilities might the next social networks have to “improve&# our intimacy with our online friends?

Social Networking Stats: 25% of US Smartphone Users Will Use Instagram in 2014, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Instagram use is now nearly as high as Twitter’s, according to new data from eMarketer , especially among millennials and Gen Xers. When the data is narrowed down to smartphone users, Instagram is set to overtake Twitter in 2014. Related Stories Social Networking Stats: 8 in 10 U.K.

A Social Networks Approach to Targeting

Janet Fouts

We tend to think of social media as either a network of friends and family or a marketing channel–with a few variations in between. Few of us choose to think about the other uses for “social listening&# , or the military uses for social data. Photo by C.

Social Networking Stats: 73% of College Students Would Open A Branded Snapchat, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Here’s a look at the data: 73% (nearly 3/4) of students would open a snap from a brand they already know. 69% of college students are willing to add a brand on Snapchat if they already follow that brand on another social channel (like Twitter or Facebook).

You have to be in social networks, but what role do they play in marketing strategy?

Audiense

Social networks are constantly evolving. From the very beginning, companies have searched for ways to use social networks as one more sales channel in their marketing strategies. We use social networks to socialize and search engines to find information, buy, etc.

Aggregate Social Network Data Using the New Group Report

Sprout Social

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes. More Networks, More Data. Turn Social Data Into Actionable Insights. Pair With Network Reports for Deeper Analysis.

Book Suggestions from Social Networks

Net-Savvy Executive

Whether you like your books on paper or downloaded, you have to know it exists to read it, and because we''re in the twenty teens, there''s a social way to do it online. An obvious way to learn about books online is to ask your social networks—wherever you''re connected to people online, just ask ''em. If you use different networks for different purposes, that should inform where you ask, but you have the connections. Where do you find books to read?

Social Networking Penetration Among Internet Users Is Highest In Middle East, Africa

The Realtime Report

Among internet users in Africa and the Middle East, the social network penetration rate is higher than in any other region worldwide, according to new data from eMarketer. While internet access remains limited in the Middle East and Africa outside of urban centers, those who are able to go online are highly likely to visit social networks. Social Media Statistics Africa Middle East social networking statistics

Social Network based Caller Routing

Buzz Marketing for Technology

Maybe they know someone in your social network and can even broker a chat with them (live through Facebook) about their recommended rod and reel combo for you. So why isn’t your call center taking advantage of this data as well? Tags: Social Networking

Top five: social networks are cleaning up their acts

Sherrilynne Starkie

Top five: social networks are cleaning up their acts. In this week's top 5 must-know social media news, we see major social networks rolling out initiatives to protect privacy and increase transparency. Facebook plans to restrict data access. Fast on the heels of the Cambridge Analytica scandal, the world's biggest social network is making changes to how third parties can access data. REPORT. Sherrilynne Starkie. Owner. items .

The Human Side Of B2B Social Network For Business

Social Media Marketing

With the increasing competition in the market, successful social media campaigns have become a powerful tool as it gives companies quality leads and produce higher ROI. But the truth is that in the free time, even the top business leaders socialize with family and friends online. Furthermore, social marketing come up with some real time interest that always prove to be a game changer for the B2B business. We are the leader in offering B2B social network.

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Social Networking Stats: Instagram Tops Twitter In Daily Mobile Users, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Smartphone owners in the US visited Instagram (from their smartphones) more frequently and for longer periods of time than they visited Twitter in August 2012, according to new comScore data (as reported by AllThingsD ).

How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks

Kikolani

Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? Impostor Account – Data Request. Child Data Request. Personal Data Requests. Data Use Policy Questions. LinkedIn may be one of the simplest social networks to contact. Social Media Facebook

Pew Research Survey: Findings on Search Engines, Social Networks.

Adam Sherk

The content on search engines and social media gets a little lost among all the stats and charts so I thought I’d summarize that data here. Social Media 19% of the public regularly (7%) or sometimes (12%) get news or news headlines through social networking sites.

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Humanize It: 10 Tips to Make Your Tweets More Human

Pam Moore

Or maybe your tweets are all about you and it’s obvious you are only using social media and Twitter to blast noise about yourself. Newsflash: You can not fake relevancy or caring using social media. The concept of people buying from people was not invented by Facebook or any other social network. Social media is really no different if you think about it. Social networks such as Twitter, simply enable us to more easily connect with other human beings.

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Social Networking Stats: #RLTM Scoreboard; Facebook Ad Costs Highest In Russia

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. The cost advertising on Facebook varies dramatically by country, according to data available from digital measurement firm Socialbakers. By comparison, social media mega-user Brazil is a bargain at a CPC of only 20 cents.

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Rules for Being an Evil Social Network

The Social Media Hat

Social Media Rules for Being an Evil Social Network. Being a social network seems to be a good business choice. However, every social network that's launched invariably gets torn down and destroyed in the end. Therefore, if I ever happen to start my own social network: Rule #01 - I will not repeatedly change user's timelines in the hopes of creating a "better user experience" that no one asked for.

3 Reasons to Integrate Social Networks into your Market Intelligence Strategy

Digimind

Digital marketing and communication departments actively monitor and analyze their online reputation and impact of their actions on social media. One reason is the weak performance of traditional market intelligence tools, which remain quite limited in their collection and analysis of social data. To bridge the gaps in the market, Digimind has launched Marketplace an integration of Digimind Intelligence , Digimind Social , and Digimind Historical Search.

Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities." Social Network Analysis (SNA) is a method for visualizing our people and connection power, leading us to identify how we can best interact to share knowledge.

The Social/Anti-Social Network

Twist Image

Online social networking continues to change and evolve. That is mind-blowing, impressive and not all that surprising when you consider how popular platforms like Twitter and Facebook are, and how people are looking for newer/cooler social networking experiences. Google + lets you be selectively social. the most common response is the ability to segment the social graph (Google + calls them, "circles"). It's a different kind of "social."