Fourteen Social Media Policy Must Haves
OCTOBER 29, 2012
But I am a communications professional who spends a lot of time online and I can tell you, without a shadow of a doubt, you need a social media policy. I spend a significant amount of time on the road, speaking to business owners, entrepreneurs, and leaders and what I’ve discovered is a very small minority have policies. ” The Social Media Policy. Don’t lie.
SEPTEMBER 30, 2016
12 Most Common Elements of Effective Social Media Policies
AUGUST 12, 2011
I was shocked to learn that only 20% of companies worldwide have implemented a social media policy. The policy should be in tandem with the technology use policy, but its main focus should be to appropriate the use of social media platforms, tools and websites and also to clearly describe the consequences of inappropriate use. Consistent enforcement of the policy, once implemented, is absolutely essential to maximize the policy’s effectiveness. Set out the purpose of the policy. Include other corporate policies. Purpose. Clarity. Specific.
A 12 Word Social Media Policy
NOVEMBER 29, 2012
Continuing my “awesome finds on the interwebs” series this week, here is the Mayo Clinic Center for Social Media’s 12-word social media policy. That’s why you must develop a social media policy and provide orientation and training, and when you or others in your organization make mistakes, view them as learning opportunities. Do you have a social media policy yet?
Implement a Social Media Policy: Make Your Employees Brand Ambassadors
JULY 12, 2012
In order to ensure effective stakeholder communication and avoid any unfortunate situations, it is a good idea to create a social media policy for your employees. In the following, we are going to outline what exactly a social media policy is, what the benefits are from implementing one in your organization and which elements it can include. What is a social media policy?
57 Social Media Policy Examples and Resources
JULY 26, 2010
One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Here are 57 61 great social media policy templates and resources to use when building your own. Social Media Policies and Guidelines. 3 Great Social Media Policies to Steal From (Kodak, Intel, IBM). Policy on Staff Use of Social Media. Social Media Policy. Internet Postings Policy. Online Communications Policy. Blog Policy. Corporate Blogging Policy. Blogging Policy.
How are you training your staff about your social media policy?
JUNE 28, 2011
How are you training your staff about your social media policy? Risk and Social Media social media policiesCheck out this awesome training video from the Victoria (Australia) Department of Justice for their employees. The good part starts about a minute into it). Thanks to Leslie White for the find. Anyone have any creative training tips that are working well?
Facebook Updates Branded Content Policy to Include Verified Profiles
OCTOBER 27, 2016
Users with verified Facebook profiles can now share branded content on Facebook, as Facebook announced it updated its Branded Content Policy to include verified profiles. Facebook previously announced changes to its Branded Content Policy in April 2016 , which allowed verified Facebook pages to bring their sponsorships onto Facebook by posting branded content and tagging the associated marketers in their posts. Readers: What do you think about this update to Facebook’s Branded Content Policy?
Five Powerful Ways to Get More Leads from Your Website Forms
OCTOBER 20, 2016
You’ve designed your landing pages, mapped out your funnel, and even paid for targeted traffic. Yet, your conversion rate continues to flatline. Could your website forms be holding you back? There is good chance they do. Khalid Saleh explains why optimizing your website forms is crucial for increasing your conversion rates.
Does your organization need a social media policy?
MAY 23, 2014
Well, maybe, maybe not. Tip o’the hat to Liam Barrington Bush aka @hackofalltrades. The flowchart is funny, but the reasoning behind it is pretty serious. Do you trust your staff? If not, why are they your staff? Potluck
How to Create An Effective Social Media Policy (Before It’s Too Late)
JUNE 1, 2016
If there is more than one person involved in your social media accounts, then it is essential to have an effective and clear social media policy. When most articles talk about creating a social media policy, they focus on preventing major social media fails that can hurt a company image in drastic (and sometime irreparable) ways. Who Are the Stakeholders in Your Social Media Policy?
Does Twitter Have a New Spam Policy?
MARCH 27, 2011
While I can’t find anything about this on the Twitter blog , rumor around the blogosphere is that they have a new spam policy to prevent you from tweeting a bunch of @ names and a link. Does Twitter Have a New Spam Policy? We’ve all received those tweets. The ones from an egg like the one below. Finally. Is that spam? So what to do?! Stop doing #FollowFriday that way!
Facebook Advertising Policies in a Nutshell – Get Your Ad Approved
JULY 1, 2016
The email states it violates their policy. “What policy?” ” Instead, it’s time you educate and empower yourself to better understand the Facebook advertising policies. However, the truth is that as a marketer or business owner it is up to you understand the Facebook advertising policies and guidelines. “What the heck!” iTunes.
Why Do We Need a Social Media Policy?
APRIL 7, 2011
While giving a webinar, Managing the Risks of Social Media , for Higher Logic , I got an unexpected question: “Why do we need a social media policy?” Of course you need a social media policy. The structure and need for social media policies or guidelines have gotten a lot of press and more is written every day. Therefore, every association needs a social media policy.
Google Drops Real Name Policy
JULY 15, 2014
Google just dropped their real name policy. As you might recall, Google+ had revised their real name policy back in 2012 , saying that only.1 We know that our names policy has been unclear, and this has led to some unnecessarily difficult experiences for some of our users. But now, they’ve changed all that. You can use any name you want. I get that. For example, “Larry P.”
The New Facebook Policy Can Get Your Existing Facebook Page 'UnPublished ' - Social Media
Social Media Network Marketing
DECEMBER 4, 2014
The New Facebook Policy Can Get Your Existing Facebook Page ''UnPublished '' Facebook has recently updated its Policy, Terms and Conditions. I work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] Do join me
Social media policies | Sherrilynne Starkie
FEBRUARY 8, 2011
“Facebook Terms and Policies Hub” Has Been Launched
MAY 11, 2012
Tweet We’ve all experienced at some point how frustrating and confusing the ever changing policies and terms of the mother of social networks, Facebook, can be. This week, they’ve launched a new site that tries to help all of their users navigate in the jungle that is Facebook’s terms and policies. Have a look at the website: Facebook Terms and Policies.
Facebook Updates Messenger Platform Policies, Speeds Up Review Policy
AUGUST 15, 2016
Facebook Monday announced a policy update for its Messenger Platform , as well as a revamped review policy for submissions by developers. This new policy allows businesses to re-engage an inactive user, while also providing people with more relevant and timely information that they requested. There is also an allowance to send one message after the 24-hour window.
AUGUST 30, 2016
PayPal Policy Encourages Deceit, Fraud, and Theft by Buyers
SEPTEMBER 22, 2013
Here’s an interesting case of fraud, deceit, and outright theft by a PayPal buyer against the seller. By siding with the buyer in this particular case, PayPal is encouraging fraud and deceit, allowing buyers to steal merchandise from honest sellers. I am usually a fan of using PayPal, but this case makes me not want to sell any merchandise: ever, using PayPal. Receipt attached. personal blo
Is Your Social Media Policy Against the Law?
Convince & Convert
OCTOBER 2, 2012
Social Media Policy photo from Flickr user: cambodia4kidsorg. Social media policies can be unlawful. In 1935, Congress enacted the National Labor Relations Act to protect the rights of employees, encourage collective bargaining and curtail dangerous workplace policies. Over the past 18 months, the NLRB has released a series of memos.
Blog comment policy | Sherrilynne Starkie
JULY 12, 2010
No social media policy for half of businesses | Sherrilynne Starkie
JULY 14, 2011
What Pinterest’s Updated Policies Mean for Marketers
APRIL 9, 2014
———— With the changes to Pinterest’s Acceptable Use Policy, marketers may have to rethink the way they use the social site. The policy update includes modifications to the rules on compensation, accessing data, and contests. Brands need to be careful moving forward and ensure they are in compliance with the Pinterest policies. Paying Pinners.
AUGUST 25, 2016
Most Employees Have No Idea if Their Company Has a Social Media Policy
AUGUST 6, 2011
A company is a legal entity. It does not produce anything. It does not communicate, and it has no activities. Production, communication and all other activities are done by the people within the company and within businesses that collaborate with it. That’s obvious, right? The people in the company operate within a market environment. A [.]. Social media marketing
3 Blogger Monetisation Lessons from Facebook’s Branded Content Policy Update
MAY 3, 2016
So apparently the (Facebook blue) sky fell and then picked itself back up again, but not before everyone went completely bananas over yet another policy update. It doesn’t really matter what the policy update is this time (although we’ll get to that, and key lessons, soon). What was the situation before the Facebook branded content policy update? Breaking the rules.
APRIL 26, 2013
This infographic is a little hard to read, but has some interesting food for thought nonetheless. Infographic by WebpageFX. Debunking the Hype
Top 5 Tenets Of An Effective Community Management Policy
Blue Focus Marketing
JULY 29, 2013
1: Post your policy and be clear on responsibilities. What other policies have you or your brand adopted to better roll with the punches? As outlets for showcasing your brand’s eminence and personality in the industry, customer-facing platforms for community building are essential for driving brand awareness and engagement. 2: Respond to everyone. And make sure to play nice. #3:
Social Media Policy Should Not Be Driven by Corporate Counsel
MARCH 19, 2012
Subhead: Don't kill all the lawyers. Just leave them out of the social media review process. Todd Defren writes about the role of lawyers in enabling social media in the corporation. His headline, Kill All The Lawyers, takes the position "the bigger a brand is, the more it can and should
Did you write any social media policies or guidelines in 2011?
DECEMBER 28, 2011
How do you train staff on your social media policies?
SEPTEMBER 13, 2011
We are working with many organizations on their social media policies, including training staff on how to apply them. Check out our policies white paper , which includes a template which has been used by dozens of associations, and contact us if you’d like help writing (or rolling out) your policies. Watch this great video introducing social media guidelines. Featured
What’s Your Company’s Social Media Policy?
The Social Media Incubator
NOVEMBER 21, 2011
Do you have a social media policy in place for your business? FERF) has provided a few statistics that might make business owners consider putting a policy in place. A press release from Grant Thornton LLP finds that “executives of public and private companies see social media as a growing set of marketing tools, but have not yet developed the necessary compliance and risk policies and procedures.” ” Why have a policy for social media? Therefore any policy surrounding it should be the result of a multidisciplinary approach,” said Thompson.
Who Should Write Your Corporate Social Media Policy?
MARCH 31, 2011
When it comes to writing a social media policy , who should decide what goes into it? The policy could end up looking very different, depending on the answer. A well-crafted social media policy helps channel the efforts of all toward common goals while avoiding missteps. Fortunately for enterprises that have not drafted a policy, there are many examples online including lists from Social Media Governance , 123 Social Media and Dave Fleet. A) Marketing. B) Public Relations. C) Human Resources. D) Information Technology. E) Customer Support. F) Product Management.
Simplicity is the Best Policy: 6 Essentials for the Successful Blogger
AUGUST 15, 2014
The post Simplicity is the Best Policy: 6 Essentials for the Successful Blogger appeared first on Writtent Blog. In an age where blockbuster movie scripts could fit in a pamphlet and thoughts must be expressed in 140 characters or less, blogging has become a square peg trying to fit into a round hole scenario when competing for the minimized attention span of most people. Branch Out.
The ProBlogger Podcast How-To: Conduct a Policy Review
JULY 20, 2015
New Guest Post Policy – Join the Discussion or No Link
APRIL 25, 2011
Hence, I am going to implement a new policy for guest bloggers. Why the New No Engagement, No Link Policy. How Will This Policy Be Enforced. Your Guest Post Policy. What are your policies when it comes to guest bloggers writing on your site? Do you think my new policy is a good idea? As a blogger and an internet marketer, I sympathize with the efforts made to get guest posts on blogs in order to increase exposure, traffic, and rankings to your website. Recently, I have been doing a regular spot every Wednesday for a guest post. Increasing Discussion.
Should You Rely On Google Alone for Online Visibility?
MAY 9, 2016
Marketing SEO adwords affiliates bing Bing's AdCenter black hat SEO diversify your business visibility DuckDuckGo Email Marketing Google Google organic results Google policies Google rules keywords offline promotion online visibility ppc advertising search engines social media following traditional advertising yahooCould you be relying on Google too much for online visibility?
Seven Ways to Deliver PR Value for Small Business Success
DECEMBER 5, 2016
As a small business owner you need to think sales, profit margins, PNL, and more. But how can you become a key component of your community? How do you build those long-lasting, loyal relationships with your customers? That's where PR comes into play. Hanna Knowles shares seven PR values that shape your business operations and help you better connect with your customers.