Sat.Apr 13, 2024 - Fri.Apr 19, 2024

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Adapt or Be Left Behind: AI’s Marketing Revolution Awaits

The Social Media Hat

Are we in the midst of the 4th industrial revolution? How is AI impacting marketing today, and tomorrow? The post Adapt or Be Left Behind: AI’s Marketing Revolution Awaits appeared first on The Social Media Hat.

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How to Win the Meta Ad Auction

Jon Loomer

Most Meta advertisers know that an auction drives ad delivery, but do you know how this works ? While a typical auction rewards the highest bidder, the Meta ad auction is slightly different. Bids still contribute, but Meta is also trying to show ads to users who are likely to perform your goal action. Relevance and user experience are part of the equation.

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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

In the ever-evolving world of retail marketing, it’s often the unexpected brands that deliver the most inspiring and effective influencer campaigns. Big Lots , the discount home goods retailer, is one such brand that has defied expectations and found tremendous success in leveraging influencer partnerships to drive brand awareness, engagement, and sales.

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X Plans to Expand its Annual Fee for All New Accounts in Order to Combat Bot Sign-Ups

Social Media Today

X originally piloted the new account fee initiative in selected regions last year.

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Reduce Bias in Hiring: Structured Interview Questions for Employers

Structured interview questions are a valuable tool for reducing bias in hiring. They help: Ensure all candidates are asked the same questions in the same way Level the playing field so all candidates have a fair chance of being successful Improve credibility, reliability, and validity Download the guide to get the most out of your interview questions!

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How agencies can unlock client success with advanced audience segmentation

Audiense

As a marketer, any time you go to run digital ads, we’re sure you feel annoyed or even shocked egmentation equals cby the cost to run those ads. This is thanks to the increased accessibility and demand for ad space.

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9 Chatbot builders to enhance your customer support

Sprout Social

Chatbots are strategic assets that enhance your customer care and marketing strategies. The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. Integrating chatbots can transform your customer relations by automating responses to common queries and collecting feedback, freeing your team to focus on more complex issues.

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Meta’s Looking to Help Instagram Influencers Create AI Bot Versions of Themselves

Social Media Today

Meta's developing a new product that'll enable influencers to create AI bots in their voice.

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#671: A Look Inside My Membership: Momentum

Amy Porterfield

Listen on… How my exclusive Momentum membership has scaled my business and upleveled my community. Today's episode is very close to my heart because I’m sharing something with […] The post #671: A Look Inside My Membership: Momentum appeared first on Amy Porterfield | Online Marketing Expert.

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How to create better social listening queries

Sprout Social

Contrary to popular belief, you don’t need to be a data analyst to craft social listening queries that drive results. Social listening has always been a powerful tool for brands that know how to wield it effectively. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. These insights build stronger messaging, campaigns, product lines—the opportunities are endless.

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Unlock Your Social Superpowers: Facemoji’s New AI ‘Rizz Master’ Transforms Digital Chats into Charming Conversations!

Bill Hartzer

Facemoji Keyboard, renowned for pioneering enriched content creation within keyboard apps, has just rolled out its latest feature, Rizz Master. This innovative tool leverages generative AI to enhance users’ communicative flair, particularly in the realm of dating and social interactions. The Rizz Master feature is engineered to assist users in finding just the right words, especially when initiating new relationships—a challenge familiar to many.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Meta’s Looking to Help Instagram Influencers Create AI Bot Versions of Themselves

Social Media Today

Meta's developing a new product that'll enable influencers to create AI bots in their voice.

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How the Threads Algorithm Works in 2024 [GUIDE]

Hootsuite

Threads hasn’t even been around a year yet, but the new kid on the block has made a name for itself with 130 million monthly users. If you’re one of ‘em, you’re probably wondering: how do I stand out from the crowd? That’s where the Threads algorithm comes in, friend. The Threads algorithm is Meta’s secret recipe that determines who rises to the top of the pile and who languishes in obscurity.

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Choosing Marketing KPIs that Matter and Work with Patrick Barbera

Oktopost

Patrick Barbera, Director of Product Marketing at IntelyCare, and named in the Top 100 Product Marketing Influencers by Product Marketing Alliance reveals why picking the right marketing KPIs to track and measure can significantly impact the direction and success of your marketing efforts. Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging

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Forget Astronauts and Firefighters: UK Kids Now Dream of Becoming Social Media Stars

Bill Hartzer

In a striking shift from traditional aspirations, UK children are now setting their sights on becoming social media influencers, ranking it among their top career choices. This revelation comes from a recent study conducted by nimbl, a popular pocket money card and app, which surveyed young Brits aged 6 to 17 about their dream jobs. While classic professions like teaching, medicine, and veterinary science continue to hold the top spots, the role of a social media influencer has made a surprising

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Meta Faces More Challenges in Europe Over Ad-Free Subscription Offering

Social Media Today

EU regulators have argued that Meta's 'consent or pay' approach is not in alignment with the intention of the law.

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#672: The One Word That Led Me to Have My Best Year in Business Yet

Amy Porterfield

Listen on… A simple strategy for remembering what you’re working toward in 2024! Have you ever heard of selecting a personal word of the year? It's like having […] The post #672: The One Word That Led Me to Have My Best Year in Business Yet appeared first on Amy Porterfield | Online Marketing Expert.

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GOODBIDS Reimagines Charity Auctions

WebInKnow

Charity auctions are a way for people to support a cause that speaks to them, gain status, and have some fun too. My friend Seth Godin and a team of ruckus-makers just introduced GOODBIDS - a new way to create charity auctions.

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Discover the Fast Lane of Social Media: TikTok Leads as Brands Shift Gears According to New Dash Hudson Report

Bill Hartzer

In a dynamic overview of the social media landscape, Dash Hudson has just released its latest Cross-Channel Social Media Benchmark Report, revealing key opportunities for brands aiming to refine their digital strategies. The report highlights significant trends across major platforms, with TikTok emerging as the front-runner for follower growth and engagement.

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The HR Leader’s Survival Guide

HR leaders drowning in paperwork struggle to meet C-suite's strategic expectations. Burnout and high turnover plague the field, with 95% feeling overwhelmed. This guide explores how the right tools can free HR from admin tasks and empower them to become the strategic leaders they’re meant to be.

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Meta Brings Advanced AI Chatbot to All of its Apps

Social Media Today

Meta's keen to get more people using its latest AI chatbot — but will they?

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The Manifest Names Sociallyin as Atlanta’s Most Reviewed B2B Leader for 2024

Sociallyin Insider Blog

Established in 2011, our team at Sociallyin is an award-winning social media agency that aims to empower businesses on a mission. We are a team that embodies innovation. We go the extra mile to make sure our clients have the best solutions they need to reach their respective goals.

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Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process

ProBlogger

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It hits you like a TON of BRICKS! It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. With the idea fresh in your mind you sit down at your keyboard and BANG it out – desperate to hit publish as quickly as you can for fear that someone else will beat you to the PUNCH !

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How To Craft Netherite Armor in Minecraft 1.20

Tweaklibrary

Minecraft is a hot favorite amongst gaming geeks and the regular updates make it all the more enticing and addictive. However, the recent iterations of Minecraft have put forth challenges for gamers. But, isn’t that the joy of gaming? Talking about the challenge, Netherite is one of the most powerful materials in Minecraft. With it, you can craft the strongest tools, armor, and weapons.

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Streamline Your HR Processes with a Free HR Process Checklist Template

A process checklist is a valuable tool for any HR professional to help ensure that all tasks are completed on time and accurately and improve communication and collaboration among team members.

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Meta Faces Challenges in Europe Over Ad-Free Subscription Offering

Social Media Today

EU regulators have argued that Meta's consent or pay approach is not in alignment with the intention of the law.

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The complete crisis management guide for marketing leaders

Sprout Social

It’s the scenario no business wants to face. A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact.

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Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process

ProBlogger

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It hits you like a TON of BRICKS! It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. With the idea fresh in your mind you sit down at your keyboard and BANG it out – desperate to hit publish as quickly as you can for fear that someone else will beat you to the PUNCH !

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How to Uninstall Valorant on Windows 11/10?

Tweaklibrary

So, you have had your fair share of intense battles and adrenaline-pumping moments in Valorant. But now, for some reason—maybe you need to free up space or just take a break from the game—you’ve decided to bid farewell to this tactical shooter. Fear not! Uninstalling Valorant from your Windows 11 or Windows 10 system is a straightforward process. In this comprehensive guide, we’ll walk you through the steps to ensure a clean and hassle-free removal.

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How to Increase Diversity in Your Workforce Through AI Technology

Diversity and inclusion are crucial for building a strong and innovative workforce. Discover how AI technology can revolutionize your hiring process and drive diversity in your organization. Explore over 10 ways AI recruiting tools can help you identify a wider pool of candidates, enhance communication strategies, and eliminate unconscious bias. Embrace the future of recruitment and create a more diverse and inclusive workplace with AI technology.

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Will Airchat Become the Next Big Social Network?

Social Media Today

Does Airchat have the juice to compete in the tough social media space?

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The Role of Education in Cultivating Organizational Leaders

The Realtime Report

The Role of Education in Cultivating Organizational Leaders While innate leadership skills are invaluable, a robust educational background significantly contributes to a leader’s skill set. Academic programs at Youngstown State University, primarily MBA organizational Leadership , provide a structured environment for aspiring leaders to sharpen their strategic, financial, and interpersonal skills.

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How to Craft an Engaging Social Strategy, with Similarweb experts

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary “Employee advocacy is a strategy that every company should deploy. There’s a huge opportunity there, there’s no reason not to take advantage of it.” On this episode of Behind the Post, Alina sat down with not one, but two, brilliant marketing experts from Similarweb – Senior Social Media Manager, Itay Gross , and Content Marketing Manager, Faith Preminger.

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How to Use Google Gemini to Summarize YouTube Videos?

Tweaklibrary

Do you find yourself watching lengthy videos regularly? Now, you can instantly summarize YouTube videos with Google’s AI chatbot, Gemini. Although Google Gemini isn’t the most effective or accurate large language model, it has some useful tricks thanks to its integration with other services such as YouTube, Google Workspace, and Google Maps.

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Interview Scorecard Free Downloadable Template

Making effective hiring decisions can be challenging, but with a standardized evaluation process, you can improve your chances of finding the ideal candidate every time. Discover the benefits of using interview scorecards to assess and compare candidates, ensuring fair and consistent evaluations. Our free interview scorecard template allows you to customize criteria and track candidate progress, helping you make informed hiring decisions.