Sat.Apr 06, 2024 - Fri.Apr 12, 2024

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024.

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Automating Your Social Media? Beware of These Common Pitfalls.

The Social Media Hat

It's possible you're utilizing too much marketing automation, and jeopardizing your business. The post Automating Your Social Media? Beware of These Common Pitfalls. appeared first on The Social Media Hat.

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

The struggle is real for social media leaders, managers, and teams. Whenever you mention that you work in social media, from the outside looking in, people think that you take a photo and/or video and just hit “post” to make the magic happen. Nevertheless, we know it takes much more work to manage a brand on social media. This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement.

ROI 138
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TikTok May Enable Brands To Generate AI Bots to Pitch Products

Social Media Today

The process would enable brands to create AI characters that sell their products in the app.

Products 192
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Ads Manager Overreporting Myth

Jon Loomer

Here’s a myth that you might believe regarding Ads Manager overreporting. Honestly, I believed it forever. Here’s the situation… You have a purchase event that fires on page load. Someone clicks your ad and makes a purchase on your website. After they complete the purchase, they refresh the confirmation page three times. Will Ads Manager report four conversions because the page was loaded four times?

Eventful 128
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Agency Overload: Finding the Path to Simplification in Your Marketing Tools

The Social Media Hat

Paying more than a few hundred dollars a month for marketing tools? This will help. The post Agency Overload: Finding the Path to Simplification in Your Marketing Tools appeared first on The Social Media Hat.

Tools 136

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TikTok Shares New Research on the Benefits of Creating Ads in Multiple Languages

Social Media Today

With the multi-lingual population growing, creating ads that address these audiences may be a valuable consideration.

Research 173
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Breaking Barriers: Dr. Leen Kawas’ Trailblazing Journey in Biotechnology

The Realtime Report

Breaking Barriers: Dr. Leen Kawas’ Trailblazing Journey in Biotechnology In the realm of biotechnology, where innovation meets perseverance, Dr. Leen Kawas stands as a beacon of inspiration. Her unwavering dedication to advancing scientific frontiers and her remarkable achievements have solidified her position as a trailblazer, breaking down barriers for women in a traditionally male-dominated industry.

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7 Instagram Analytics Metrics Every Social Media Marketer Should Track

The Social Media Hat

Instagram analytics provide insights into your audience demographics, their most active times, and the type of content that resonates with them. The post 7 Instagram Analytics Metrics Every Social Media Marketer Should Track appeared first on The Social Media Hat.

Metrics 126
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#669: The Genius Business Idea I Wish I Had Thought of Sooner

Amy Porterfield

Listen on… Why focusing on the structure of your teams (and my genius idea for how to do it) is the smartest thing you can do for your […] The post #669: The Genius Business Idea I Wish I Had Thought of Sooner appeared first on Amy Porterfield | Online Marketing Expert.

Team 111
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Meta Advertisers Report System Glitches Are Pushing up Ad Prices

Social Media Today

Meta says that it has been working to address some problems in its ad delivery process.

Price 185
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Building a blockbuster campaign: How movie studios are changing the face of cinema

Audiense

In case you missed it (and how could you?), 2023 was an absolute blockbuster of the year for the box office. Barbie and Oppenheimer have been credited with saving cinema, with Barbie stealing the title of highest grossing film of 2023 , generating $1.38 billion in revenue worldwide.

Film 86
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The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions

The Social Media Hat

How to humanize your brand and create deeper connections with your audience. The post The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions appeared first on The Social Media Hat.

B2B 98
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Cultivating Innovation: 9 Tactics for Getting Your Team to Hug AI and Innovation

Pam Moore

Cultivating Innovation: 9 Tactics for Getting Your Team to Hug AI and Innovation Are you ready to infuse some innovation into your team's DNA and hug AI and innovation like never before? 🚀 Buckle up because I'm about to unveil some game-changing tactics that'll revolutionize the way your team embraces digital transformation. In today's fast-paced digital landscape, driving innovation and embracing AI and innovation is not just a choice—it's a necessity for staying ahead of the curve.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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TikTok Looks Set To Be Available in the US for Some Time, Even if Sell-off Bid Is Approved

Social Media Today

A proposed amendment would see ByteDance given a year to organize a sell off if the bill is approved.

Proposal 167
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5 ways to be a better CMO for your social teams

Sprout Social

In October 2023, I interviewed for a VP of Social and Content Strategy role for a very well-known and established brand. I met with the executive recruiter and had a pleasant and positive conversation that made me initially excited for the role. As we were wrapping up, they asked if I had any questions for them. I replied, “Can you give me an idea of how involved the C-suite is with the social team?

Team 87
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The Essential Marketers Guide to B2B Demand Generation

Oktopost

B2B Demand generation is changing. Novel formats, channels, and technologies like TikTok and ChatGPT are now driving forces behind buyer interest, opening up new ways for B2B brands to raise awareness about their products. 59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams.

B2B 62
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BONUS: Reel Success: How 3 Short Videos and A Quiz Attracted 30K Subscribers with Harley Jordan

Amy Porterfield

Listen on… Buckle up because today's episode is completely impromptu and a bit out of the box! When I heard there was a woman who managed to […] The post BONUS: Reel Success: How 3 Short Videos and A Quiz Attracted 30K Subscribers with Harley Jordan appeared first on Amy Porterfield | Online Marketing Expert.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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LinkedIn Adds Shortcut To Find Collaborative Articles You Can Contribute To

Social Media Today

LinkedIn says that readership of Collaborative Articles has increased by 270%.

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When The Experience Is Way Better Than The Hype

WebInKnow

Yes, all the hype about a total eclipse of the sun is accurate. It’s been a bit more than 24 hours and I’m still processing my experience, but here are some thoughts.

Process 52
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Mastering Social Media Marketing for Gyms: A Comprehensive Guide

Sociallyin Insider Blog

Unlock the power of social media with our in-depth guide. Perfect for gym owners and marketers aiming for success in the digital fitness landscape!

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Best Android Smartphone Apps For Fun & Work (2024 Edition)

Tweaklibrary

As seasoned Android users, we’ve witnessed the evolution of smartphones over the years. These pocket-sized foldable devices have become more than just mere communication devices – they are our entertainment hubs, productivity tools, and blank canvases to show our creativity. But the real weapon that elevates and transforms the entire experience is having the Best Android Applications.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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TikTok May Soon Enable Brands to Generate AI Bots to Pitch Products on Their Behalf

Social Media Today

The process would enable brands to create AI characters that sell their products in the app.

Products 169
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Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging

ProBlogger

The post Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging appeared first on ProBlogger. Ever wondered if tapping away at your keyboard can really pay the bills? Is it really possible to make a living from blogging? Is it just a small number of people making money from blogging? Is it only really possible to make money blogging if you write about the topic of making money blogging?

Survey 55
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Top 10 LinkedIn marketing agencies for 2024

Oktopost

Posting on LinkedIn without a strategy is like playing chess blindfolded – you might make one right move, but it’s unlikely you’ll win the long-term game. To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. LinkedIn audiences have twice the buying power of the average web audience, so getting your LinkedIn plan right before you start blasting content is crucial.

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Meta Advertisers Report That System Glitches are Pushing Up Ad Prices

Social Media Today

Meta says that it has been working to address some problems in its ad delivery process.

Price 171
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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X Faces a Ban in Brazil as Elon Defies Government Order to Censor Users

Social Media Today

Musk has decided to take a stand for free speech - but that's not his usual approach.

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Threads Releases API Documentation Ahead of Planned June Launch

Social Media Today

The Threads API is coming - here’s a look at what you’ll be able to do with it.

API 159
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X To Remove the Option To Hide Blue Tick

Social Media Today

Soon, you'll have no choice but to show your blue tick.

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Instagram Launches New Process to Protect Teens from Sextortion Scams

Social Media Today

New protection measures, designed primarily to protect younger IG users.

Process 169
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LinkedIn Adds New Shortcut to Find Collaborative Articles You Can Contribute To

Social Media Today

LinkedIn says that readership of Collaborative Articles has increased by 270%.