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What Wikipedia’s Google Ranking Means for Your Business

Convince & Convert

Let’s face it: Google loves Wikipedia. It seems like we see a Wikipedia result in nearly every search result page (a.k.a. However, Similarweb recently produced data indicating that Wikipedia traffic from Google had dropped significantly. Image via

How to Successfully Submit Your Article to Wikipedia

Convince & Convert

Lots of brands would love to have Wikipedia articles. In a nutshell, your brand is presumed to qualify for a Wikipedia article, if it has received significant coverage in multiple, independent, reliable sources.

Wikipedia rules the waves

Sherrilynne Starkie

Facing the realities and the stiff competition from Wikipedia , the Encyclopedia Britannica will now focus primarily on their online services. Wikipedia has grown to be the number one source for students. Wikipedia provides a wealth of information with over 26 billion pages of content.

SOPA, PIPA, and the Wikipedia blackout: what it means for associations.


Oh–and don’t bother clicking on those Wikipedia links if today is Wednesday, January 18. Wikipedia is decidedly against SOPA, and is creating a huge buzz by blacking out today. No Wikipedia. I’m confused.

PR Pros and Wikipedia: Can They Ever Get Along?

Social Media Strategery

All Wikipedia articles and other encyclopedic content must be written from a neutral point of view. It's no wonder Wikipedia has advised against PR pros editing articles directly. Unfortunately, Wikipedia is now experiencing the unintended consequences of locking out PR pros.

Wikipedia Registers 11 New Domain Names

Bill Hartzer

Wikipedia , the free encyclopedia that anyone can edit, has just registered 11 new domain names in the past 24 hours. Usually moves like this indicate upcoming projects, especially because Wikipedia does not have a history of regularly registering new domain names.

Ethical Public Relations in the New Age of Wikipedia

Convince & Convert

David King , Founder and Director at Ethical Wiki , joins the Social Pros Podcast this week to talk about the impact Wikipedia has on social media in today’s world, the future of PR, and how companies can update their Wikipedia pages to more accurately reflect their corporation and their message.

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Ten Years Of Wikipedia

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Wikipedia is ten years old today. I love Wikipedia. As a professional businessperson, the spirit of Social Media and platforms like Wikipedia runs counterintuitive to the rules of business. One of the main reasons I've personally (and professionally) started thinking differently about the Marketing industry was because of what Wikipedia stands for. Read this snippet: "They weren't called, 'Wikipedia's little helpers,' they were called 'editors'. wikipedia.

YouTube Tuesday: The State of Wikipedia


This month marks the 10 year anniversary of Wikipedia. How often do you use Wikipedia? To celebrate, they’ve released this video and an infographic you can find at Do you find it to be a credible source? Video URL: [link] ].

PR and Wikipedia – let’s push for a better relationship

Danny WhatMough

As part of my work with the PRCA’s Digital Steering Committee, I’m part of a consultation process that is trying to create a set of guidelines for the PR industry to help it better understand and interact with Wikipedia. PR people shouldn’t touch Wikipedia.

Five Reasons You’ll Fail at Marketing to Millennials

Spin Sucks

Are Millennials your target audience? It's the latest buzz word and everyone wants to figure out their Millennial marketing plan. But it may not work. Chris Turner says there are five reasons you will fail marketing to Millennials.

The Big Question: How PR Pros Can Fight Fake News

Spin Sucks

Jonathan Bloom Mike Tomlinson nancy davis Nikki Wheeler paula kiger PR Professionals Seth Gilgus Social Media Talk spin sucks slack community Wikipedia’s listing of fake news sourcesOn this week's Spin Sucks Big Question, we asked, "What is one way PR pros can fight fake news?"

When Wikipedia Misses the Facts

Ari Herzog

Wikipedia prides itself on always providing a neutral point of view. Maybe that Wikipedia page should be edited? As long as there is a reliable source without bias, their editors ensure the content is printed.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. David Meerman Scott explains how to properly write for Wikipedia here.

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Four Ways to Use Agile Communications in Your Marketing Mix

Spin Sucks

Communication PR agile communications agile software development methodologies Continuous Improvement early delivery marketing mix Pepsi Zero PR pros Public Relations RACE RACE formula strategic planning wikipedia

Social Media Definition by Peeing [infographic]


Mindjumpers Social Media Digg Facebook Infographic Pee quora social media definition Twitter wikipedia YoutubeTweet The other night I were browsing through my following feed on Tweetdeck, looking for interesting news – a fun tweet caught my eye….

Disclosure and Ethics In PR

Spin Sucks

Five years ago, Wikipedia would not allow PR people to edit or change anything on the site because they found too many of our peers were editing things to be company-friendly and full of controlled messages.

Customer Satisfaction: Social Media Websites Rank Among The Worst

The Realtime Report

After leading the category for four consecutive years, Wikipedia is the only major site to experience a decrease in user satisfaction, falling 5% for a score of 74 (and now ranking below Pinterest). How satisfied are consumers with social media sites?

20 Top Twitter Monitoring and Analytics Tools


Wonder Through Life. Don't Wander Through Life.

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Jelly runs his own creative business called, Studio Jelly in Portland, Oregon where he has helped brands like Starbucks , Nike , Wikipedia and DC Comics find their purpose and how it connects their business to consumers (a man after my own heart). wikipedia. Wonder Through Life.

Bots And The Next Wave Of Marketing

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From Wikipedia : "An Internet bot. wikipedia. Hello, Human. When you open the new Quartz news app , it takes a few minutes to get your bearings. This is not your father's news app. There is no infinite scroll, and there is no standard headline matched with a big image to capture your salivating attention, and get you to click. Instead, what you're faced with is the familiar setting of your messaging app. Instead of being a reader, you're now a part of - what seem to be - a chat.

Why Email Needs A Facelift

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Email has been around longer than you think (you check out the Wikipedia page for the full run-down here: Wikipedia - Email ), and while some of the email clients have advanced and helped us better sort the wheat from the chaff, the majority of us still feel that email is like one, big, never-ending game of Tetris. wikipedia. There has got to be something better than email.

10 Brand New Books That You Should Read

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A lot of it stems from comments like Google is making us all dumber or that Wikipedia isn''t always perfectly correct, and we''re loosing our ability to learn because all of this technology and inter-connectedness. wikipedia. Suddenly, I don''t know where to start. It''s like the brains of the world converged, had a meeting and decided to overwhelm us with a mass amount of brand new books to get our brains frothing.

The Most Exciting Thing Happening In Digital Right Now

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According to Wikipedia , the company has raised more than $230 million dollars for more than 23,000 projects since it got started. wikipedia. amandapalmer commerce creativeprojects creativity crowdfunding entrepreneur entrepreneurship facebook ideation kickstarter neweconomy onlinecommunity patronofthearts pebbleepaperwatch sethgodin startup theicarusdeception twitter wikipedia youtubeIt's not Twitter. It's not Facebook. It's not YouTube. It's Kickstarter.

The 6 Types Of Twitter Trolls

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Wikipedia defines a "troll" as "someone who posts inflammatory, extraneous, or off-topic messages in an online community, such as an online discussion forum, chat room, or blog, with the primary intent of provoking readers into an emotional response or of otherwise disrupting normal on-topic discussion." wikipedia. As great as Twitter is, there are many people who use and abuse it to the point of absurdity.

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The Next Billion-Dollar Startup

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The company, which just celebrated its one-year anniversary, was founded by Ben Silbermann and, according to Wikipedia , the site is managed by Cold Brew Labs and funded by a small group of entrepreneurs and inventors. wikipedia. The truth about Instagram. There wasn't a building high enough for me to jump off of when I first heard about Facebook acquiring Instagram for a billion dollars two weeks ago.

Journalism and Wikipedia – Wanky Balls

Laurel Papworth

From TheBitterWallet : It won’t surprise you that Big Chill was never called Wanky Balls, Sweaty Nads, Greasy Schlong or anything else for that matter because you see, the bone idle newsrag decided to believe something that was written on a Wikipedia page about the event ( screengrab here ).

Anything You Want

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Friends then asked him if he could sell their music too, so while iTunes and some of the other big online music sellers were tussling with the major record labels, "CD Baby went on to become the largest seller of independent music on the Web, with over $100 million in sales for over 150,000 musicians," according to the Wikipedia entry for CD Baby. wikipedia. What If You Can Have It All?

Six Links Worthy Of Your Attention #87

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The 'Undue Weight' of Truth on Wikipedia - The Chronicle. "Many years ago I had a discussion about Wikipedia with a friend of mine who's a bit of a political activist, and our conclusion was that Wikipedia is in many ways a very conservative source of information. wikipedia.

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Do Brands Have Rights When Their Own Data Is Used Against Them?

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The best definition of it comes from Wikipedia : "The Streisand effect is the phenomenon whereby an attempt to hide, remove, or censor a piece of information has the unintended consequence of publicizing the information more widely, usually facilitated by the Internet. wikipedia. This is an interesting one, isn''t it? Here''s the deal: A direct flight from New York to San Francisco is $1000 (as an example).

Don't Forget The Message

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Wikipedia goes with this: "the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived." wikipedia. "The medium is the message.". You know this infamous saying. It was introduced to the world in Marshall McLuhan 's book, Understanding Media , in 1964. A lot of people debate what, exactly, the phrase means.

Six Links Worthy Of Your Attention #313

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Time perception - Wikipedia. wikipedia. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

Are You In The Business of Awesome?

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With over twelve million views on YouTube, the incident became not only a public relations nightmare for United Airlines, but according to Wikipedia , "The Times newspaper reported that within 4 days of the video being posted online, United Airline's stock price fell 10%, costing stockholders about $180 million in value.". Analysts have debated the stock value drop (according to Wikipedia: ".since wikipedia. It's hard to be great in business today.

Spamming Mechanisms

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I'm with the Wikipedia definition of spam: "to send unsolicited bulk messages indiscriminately," but I would now willingly remove the words "bulk messages" and change it to just "messages." wikipedia. It used to be a very clear line between what was considered spam and what was not. Things have changed over the course of the past decade.

The Wisdom Of One

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Would you say that the masses were responsible for the innovations that are Wikipedia or Linux ? wikipedia. apple chrismessina cirquedusoleil connectivity facebook feedback franciscodao groupthink guylaliberte hashtags innovation inspiration ipad linux markzuckerburg masscollaboration onlineexperience perspective socialmedia stevejobs thewashingtonpost thewisdomofcrowds thewisdomofone twitter visionary wikipediaDo you think that Social Media can fuel innovation?

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Six Links Worthy Of Your Attention #198

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The Wikipedia For Numbers Just Made My Job Easier, But It Needs Your Help To Be Even Better - Business Insider. In fact, most people haven''t, so it ain''t as robust as Wikipedia. Yes, this is a Wikipedia for numbers. A Wikipedia for numbers. wikipedia.

Crowd-Sourced Information Online: Helpful or Harmful?

The Social Media Incubator

There’s been quite a bit of discussion about the reliability of online information that is compiled by individual users (think Wikipedia ). How about if you’re a student writing a research paper – can you cite Wikipedia as a credible resource for your information?

Six Links Worthy Of Your Attention #81

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"The great science fiction writer (and, I just found out courtesy of Wikipedia , professor of biochemistry at Boston University ) Isaac Asimov talks about the way of science, anti-inellectualism in American politics, and the decline of the US as a technological power. wikipedia.

Six Links Worthy Of Your Attention #230

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Is it just me, or is Quora suddenly becoming more useful than Wikipedia ? wikipedia. alistaircroll amazon bitcurrent bitnorth bookafuturistsmanifesto completewebmonitoring fastcompany gigaom hughmcguire human20 iambik jayrosen leananalytics librivox linkbait linkexchange linksharing managingbandwidth newscientist pressthink pressbooks quora slate socialmedia solveforinteresting venturebeat wikipedia yearonelabs

How Inventive are you?

Engaging Brand

Interestingly Lincolns view spell ORE which is defined by Wikipedia as "type of rock that contains minerals with important elements including metals. Creativity Social Media abraham lincoln wikipedia ore social media inventions management guru

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